Global Monopoly of Technology

Luo Sheng didn't know that the other party was recalling his glorious achievements in the past, but it didn't matter. He immediately said with a smile: "We Chinese people like compromise solutions, the so-called middle way, the middle way."

Mollenkopf said calmly: "I would like to hear the details."

Luo Sheng immediately said: "Children only choose, as long as the conditions allow me, I prefer to have all of them. Therefore, my solution is that I hand over the supply orders for the Greater China market to Hua Wei, and the supply orders for the international market. The goods orders will be handed over to you Qualcomm to do."

After hearing the solution proposed by Luo Sheng, Mollenkopf was secretly relieved. Although the solution was still unsatisfactory, it did not reach the worst ending he had ever thought of.

There is no doubt that the Greater China market is huge, but compared to the global market, Qualcomm's share is obviously much larger.

Hold steady first.

Well, Mollenkopf felt that the boat of friendship with the Côte d'Azur could be rowed happily.

But at this moment, Luo Sheng's next condition directly made him want to overturn the boat of friendship.

Luo Sheng added: "But there is an additional condition, that is, Qualcomm's supply price should be basically the same as that of Wah, and your double charge is very unreasonable and should be cancelled."

For an Azure smartphone, Qualcomm earns a patent fee of 672 yuan, or about $52.9. The annual patent fee paid to Qualcomm by the Cote d'Azur accounts for 55% of Qualcomm's annual revenue, which is as much as half.

This is also one of the reasons why Wah spends money on baseband chips that have been dying for years. Even if it only charges half of Qualcomm's fee, it is still a huge profit.

With the high price and high profits of Azure mobile phones, Qualcomm has also followed suit. It really has been making money all the time. When Hua Wei has not yet risen, and the strategic plan for the entire domestic semiconductor industry chain has not taken shape, Luo Sheng You can only endure paying the "Qualcomm Tax" honestly.

Now with new options, of course there is new bargaining power.

From here, it can also prove the reason why Qualcomm can't lose the big customer of Côte d'Azur. Qualcomm's current market value of 221.9 billion US dollars, more than two-thirds of this figure is close to 150 billion US dollars, which is supported by this customer of Côte d'Azur of.

Once lost, Qualcomm's market value will inevitably fall to about $80 billion, and the worst thing is to lose its future.

"Mr. Luo, this is impossible. It is the same as the supply price of Huawei? My Qualcomm company's cost is a multiple of Huawei's, and there is no profit at all. Is this what you call friendship?"

Mollenkopf's address to him has changed from "you" to "you", which shows that he is really anxious, and his words and expressions show quite dissatisfaction.

Although he still doesn't know the supply price and cost of Huawei's baseband chips, he is very clear that Qualcomm will most likely not be able to compete, because factors such as labor costs, prepaid capital, supporting facilities and economies of scale in Huaguo are doomed The relatively low cost is inevitable, and this is the embodiment of the competitive advantage.

It is not that the entrepreneurs in Huaguo are willing to sell their products at a low price, but the large-scale production under the effect of scale, the cost is lower than yours, and the original intention is to open up the international market to seize your share, and can take advantage of the price. Why not fight? I sell less than you and I can still make a profit, why not do it?

On the other hand, competitors, if they do not cut prices, they will see the continuous loss of share, and the more they buy, the more losses they will lose, both horizontally and vertically.

Because of this, the products made in China can be distributed all over the world, defeating one competitor after another, especially the low-end manufacturing products. The shelves of shopping malls in developed western countries are filled with all kinds of "magic drops". Products of.

Although high-end technical products do not have the price of cabbage, the comparative advantage of price is relatively speaking. Huawei's products can be sold cheaper than your Qualcomm, which is a manifestation of competitiveness.

Facing the rather excited Mollenkopf, Luo Sheng calmly said, "How can there be no profit to be made? We can calculate the exchange rate difference by weighting it for you. Wah is that if there are tariffs on exports, you have no or low tariffs, of course. I don’t comment on your country’s rhetoric of imposing tariffs, but it can be established in the European market, and it can be established in other regional markets. After all, you can warn them on the face of an aircraft carrier.”

Mollenkopf said: "Even so, it is impossible to maintain it. Mr. Luo, you seem to have forgotten the huge research and development costs."

Luo Sheng spread his hands and said: "This is your business, OK, if you really want to optimize and control costs, I suggest you move the factory to our side, so that you can enjoy the same as Hua Wei. The scale advantage and supporting advantages also hedge a huge part of the cost, of course, this is just an immature suggestion, you can ignore it.”

Mollenkopf understood instantly that he was trying to force Qualcomm to increase its investment in China.

Objectively speaking, Luo Sheng's proposal on this condition is indeed beneficial to Qualcomm, but the problem is that I understand the baby has long been calling for the return of manufacturing, and all kinds of multinational companies that threaten North America have to move back from China.

The contradiction is here.

At this time, Luo Sheng added: "I haven't finished speaking Mr. Mollenkopf, if the tariffs in the North American market can be lowered, your company will take a cut of every Azure smartphone sold in North America in the future. The North American market remains unchanged, and I can let some of the profits out of the North American market to make your company make more money, so don’t say I’m not loyal enough.”

Mollenkopf thought to himself: I am so thankful for your loyalty.

It is worth mentioning that the reselling method in Mexico is not an academic style of play, after all, the wild road is no problem for short-term use, but it can’t be done all the time, often standing by the river without wet shoes, don’t get more than the loss.

If you can’t pry open the Côte d’Azur, you can’t make profits in the North American market. If Qualcomm can pry open the tariff barriers in the North American market, it will be beneficial to both parties. It makes sense for him to earn a little more. Horses eat grass.

However, this is also equivalent to forcing Qualcomm to be the "tool company" of the Côte d'Azur to charge ahead. Of course Mollenkopf knows that Luo Sheng is for this purpose.

damn it!

I cursed a few words in my heart, and then said firmly: "Mr. Luo, this is too harsh for Qualcomm and we cannot accept it."

Luo Sheng said calmly: "I am Party A, I have the final say, your company either agrees, or the friendship between us ends here, the choice is in your hands."

Mollenkopf dared to be angry: "You...!"

Thinking that more than half of the company's revenue is derived from the Cote d'Azur, I can only be angry and dare not speak.

Suffocated, but also suffocated.

Luo Sheng added: "Your country is arguing about Feng Na every three or five days. I'm tired. It's not necessarily a bad thing to decouple early. There is a saying in our country, "Long pain is worse than short pain." A detonator that can be detonated at any time is not as easy as the two Qing Dynasty, and the big deal is another year of misery."

That being said, but in fact, it would be very hurtful if Azure Coast and Bluestar Technology completely lost the international market. In this case, everyone is a loser. Luo Sheng is also trying his best to avoid this kind of thing from happening. Emerging potential leaders in the eight semiconductor fields such as Reebok Technology, etc., are all in order to maintain international market share.

This series of actions is, in a sense, a means of deterrence, clearly telling the other party that I have an alternative.

Including what the current head of Gaotong said, it is very difficult for me to give up the international market, but I am tired, I don't want it, and I don't want to play with you.

Luo Sheng is not lacking in courage. He is betting that this group of multinational companies in North America cannot accept the harm and risks brought by decoupling more than himself, and will try his best to avoid it.

To put it bluntly, it is a company whose anti-risk ability is not as good as that of Luo Sheng.

Of course, you have to play hard-to-find, so that you can take the initiative in your own hands.

Now it's not that I don't want to decouple, it's that I want to decouple, you can't decouple, you have to keep the cooperation between the two sides from breaking down, and the two sides are here.

Directly turn passive into active.

With the initiative, there is bargaining power, with bargaining power there is control power, and with control power, the international pricing power of products can be mastered.

In the end, Mollenkopf still said firmly: "Mr. Luo, Qualcomm cannot accept your plan."

Sitting on the large curved sofa, Luo Sheng crossed Erlang's legs, and the boss shrugged his shoulders in a sitting position: "Then I can only say that I'm sorry, but I still hope you can think about it, I can give you a week to think about it, So be it."

The video communication between the two sides was interrupted. Luo Sheng stretched his waist comfortably, glanced at the clock and said, "Gan. Talking with this guy for a long time has made my sister wait for a long time."

Immediately left the large living room and went to the SPA room in the leisure area of ​​the building.

On the other side, in the CEO's office at Qualcomm's headquarters, in the middle of the night, Mollenkopf yelled, "Madfak, damn Luo Sheng, wants Qualcomm to be your pawn to charge into battle. tools? Well, as long as I'm running Qualcomm, this won't happen unless the board fires me, I swear."

When have you ever experienced such a bird's-eye? When I think of how respectful the other party was when negotiating with Xiaomi and other manufacturers, and compared to Luo Sheng, Molenkopf, who vented a few words, was thinking about it. Leaving the company in scolding.

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