entertainment myth

This is the case in the music industry, and this is the case in the movie industry.

So how much energy will the mastermind behind this scene be?

The situation is now very obvious. Some people don’t want to develop on their own and set a lot of obstacles for themselves.

What are they afraid of?

But it is obvious that they cannot completely stop their development.

Through feedback from Li Qibin's issuance and operation department, Huang Bai knew how difficult their work was.

They went to contact the cinema, and basically they heard that it was a movie of Myth Entertainment, and they refused to accept the request for release on the spot. They were not even willing to listen to it, nor even talked about it.

Basically, in Baihua City, as long as the theater chains related to entertainment companies refer to those theater chains with shares in entertainment companies, no one is willing to show movies of Myth Entertainment.

Like those entertainment groups, they have strong capital strength and will definitely not be satisfied with a single entertainment project. They have completed the industrial chain of integrated supply, production and sales.

In addition to basic music, film and television companies, music platforms, film and television platforms, physical theaters, and even peripheral products, service industries, etc., are all industries of their entertainment groups. Some industries, such as cinemas, may not necessarily have full shares.

They can exchange shares with those theaters to summarize the theaters under their group.

Of course, basically, those capitals are not short of funds, so they will take the form of acquisitions.

This is actually another form of monopoly.

After those entertainment groups complete such an industrial chain, their operations will basically present a formulaic result.

In terms of overall environment, it is not conducive to the development of the cultural and entertainment industry for a long time, because gradually, it will lead to a lack of innovation in the entertainment industry.

But these are not something that can be changed by Huangbo.

Now such an entertainment group company has caused Huang Bai great trouble.

They basically won't release movies of Huangbo's Mythical Entertainment.

Even if some people are willing to be released, the conditions for the start will be very harsh.

Normally, the movie box office share is equal to the theater, and the four or six share is not forced to accept it, but the three or seven share is even 28, such a share ratio is really a bit bullying. You must know

This can be divided before tax.

For film production companies, it is normal to get a box office share of 35% after tax, and it is normal to get a 30% less, and it is barely acceptable to get a 25% or more.

But a share of less than 20% is abnormal.

Who is willing to do this? This is also more difficult to recover the cost of the movie. If the movie becomes popular, it will be more difficult if the movie becomes popular.

It's okay, you can recover the cost and make some money. If you can't live for three days after the movie is released, you will lose a lot.

So, although the film market in Longguo is very popular, I don’t know how many people who invest in movies are going bankrupt every day.

Strictly speaking, Songbai Entertainment's earlier capital chain was broken due to investment in movies. This caused the entertainment company to lose two bosses of the company and immediately fell into a situation where it could not operate normally, and thus was Longxing

Banks take over the rectification and liquidation auction.

Under such circumstances, the Myth Entertainment distribution department basically did not discuss the release contracts of the next theaters that were related to the entertainment company. Because Huang Bo has a rigid regulation, if the movie share is less than 30%, there is no need to discuss it.

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Huang Bai would rather not be released than make money to those entertainment companies and theaters for nothing.

Once this hole is opened, they will be stuck in the Myth Entertainment movies in the future.

Huang Bai believes that as long as he proves that his movies can be successful, can make money for those theaters, and win-win with his company, those theaters will come to ask for their movies to be released in the future.

Therefore, the theaters that can be discussed in the end are basically those independent theaters that are released for the movies of Myth Entertainment.

In the entertainment industry of Longguo, independent theaters have rarely survived. Because with the advent of the Internet era, movie releases are basically linked, and it is impossible to only film in one theater, so this also forces

Those independent theaters either continue to expand and develop into their own independent theaters, or they can only join forces to form theaters. The cruelest thing is to be acquired.

If not, they will really have a hard time surviving.

The entertainment group has controlled a large number of large-scale movies, with their own theaters, and if it is not necessary, they do not need to release their independent theaters. They have lost some large-scale movies, some popular movies, what can independent theaters do?

Compete with theaters from those entertainment groups?

They only rely on the small cost of producing the film companies, which is really like finding a needle in a haystack. It is difficult to get a movie that can be popular for screening.

If a cinema wants to make money, it depends on the box office and needs to have attendance.

For a movie that cannot attract audiences to watch, how can their theaters make money? It cannot attract audiences, and it also directly leads to the dismal industry business around them, and eventually the entire industrial chain will collapse.

Therefore, the independent theaters that have survived today have an urgent need for excellent movies.

But that's it. When talking to them about the release of the movie, I also felt a strong sense of malice.

Li Qibin learned from some familiar independent theater bosses that they did receive some warnings, hoping that their independent theaters would not release Mythical Entertainment movies. Of course, it is not just warnings, after all, some warnings are for those independent theaters.

It doesn't have much effect. It can be said to be some transaction agreements.

That is to say, if they don't release Myth Entertainment movies, they can get an agreement to cooperate with a certain entertainment group, and they can release their new movies with those entertainment groups as compensation for their independent theaters.

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These are the basic transaction contents of the mastermind behind the scenes to independent cinemas. However, when Li Qibin found out about these contents, he never said who called them and who was here to negotiate with them.

But Huang Bo knew that this was enough, because in this way, he would definitely be inseparable from those entertainment groups.

In other words, the entire entertainment industry intends to suppress itself.

Under such circumstances, the movies of Myth Entertainment are unlikely to be released in theaters of those entertainment groups. Huang Bai instructed Li Qibin to sign a bet agreement with independent theaters for release.

In the case where the box office cannot be estimated, bet on the attendance rate.

After the movie is released, based on the initial screening rate given by their theaters, if the attendance rate of Myth Entertainment's movies is less than half, then Myth Entertainment will only share the box office of 15%. If the attendance rate of the movies reaches 60%.

, then Myth Entertainment will take 20% of the box office share, 70% of the attendance rate will take 25%... and so on. Only when Myth Entertainment reaches 90% of the attendance rate can Myth Entertainment get 35% of the box office share. In theory, it is not

It is very likely to reach 100% attendance.

On this basis, cinemas must increase the screening rate. If the screening rate is increased, the proportion of screening rate will be increased. If the screening rate is increased by 100% based on the initial screening rate, the movie attendance rate of Myth Entertainment

It can still reach a 60% attendance rate, so the box office of Myth Entertainment's movies will increase by 5%, which means it will reach 40%. And so on, if the screening rate is increased by 100%, it can still be

If the attendance rate reaches more than 90%, then the box office share of movies that Myth Entertainment can earn will reach 55%.

Based on the initial screening rate, the screening rate of more than 200% was increased, and the attendance rate was still more than 60%. Needless to say, Myth Entertainment fixedly received a final total box office share of 60%.

Of course, all this is calculated on a cycle every three days. These will be fixed within three cycles.

Because whether a movie can become popular depends on whether it is a week to 10 days before. If the movie does not live for three days, then it goes without saying. If the movie lives for three days and the movie becomes popular, then within 10 days, it will also be a good news.

The box office potential of the movie can basically be stimulated. If you have such a screening rate and attendance rate, you can basically last for one month. Then the total box office of the movie will definitely not be bad, and there will be at least 1 billion yuan.

.A movie with a box office of over 1 billion is undoubtedly a successful movie.

Because based on the shooting cost of the movie, the overall cost of the movie in Longguo is about 50 million yuan. Even if it exceeds 100 million yuan, there are not many movies that can actually reach 200 million yuan to produce.

Even if you invest 200 million to produce it, and you have a total box office of 1 billion yuan as the base, you will earn it back. In terms of theaters, no matter how many years you have, you will have at least more than 300 million after-tax income.

, This money is earned by the theater.

Of course, the theaters that participate in the release depend on their own situation.

If you are brave and dare to give more screening rates from the beginning, and the attendance rate of movies is reduced from the beginning, then there is no condition to increase screening rates, and in such theaters, the money they earn will definitely be more profitable in such a theater.

It is possible that in their cinema, there was a box office of 100 million yuan, and in the end, Myth Entertainment only received about 30% of the box office share, while they could get 70% before tax.

In this way, the cinema will definitely make more money.

It is precisely because Myth Entertainment was willing to sign such a bet agreement with them that those independent theaters and theaters agreed to arrange the release of movies for Myth Entertainment.

Mythical Entertainment movies are naturally mainly released in the entire Nanzhou region. However, they can also be released nationwide.

However, with the current distribution capabilities of Myth Entertainment, it is really difficult to be released nationwide simultaneously for the time being. Therefore, it is only connected to a few theaters being released across the country.

There are about 4.5 million cinemas nationwide, and the screen screens are broadcasted for more than two million yuan.

This is a very scary cardinality.

Theoretically, if all the movies are played, a screen is equivalent to a cinema. If only one person needs to buy tickets to enter the venue to watch, the total box office can reach hundreds of millions. If the seats are full, it will be produced in one day.

The box office of movies worth hundreds of billions. Because of a screening room, it can be played continuously for about ten times.

In this way, the film industry can generate about 50 trillion theoretical total box offices.

Of course, this is just a theoretical data. In fact, the total box office of movies generated by cinemas every year is estimated to be around 10 trillion, or even no more than 10 trillion.

Because most movies have no attendance rate of more than 50%, or even lower, more movies are ignored after they are released and have to be drawn in a hurry.

And every screening room cannot be played so much continuously. Generally speaking, midnight shows only play one or two, with the rest time from four, five to eight and nine o'clock in the morning.

These are the overall situation of Longguo Cinema.

This time, Myth Entertainment has only won about 1,000 movie screens in the entire Nanzhou area, but about 2,000 screens across the country. In other words, a total of 3,000 cinemas are broadcast simultaneously.

Such a screening rate is actually a screening rate of more than one thousand for more than two million screen theaters nationwide.

Such screening rate can be said to be very inconspicuous.

However, Huang Bai felt that it was OK.

Because although such a screening rate is not high in this world, the screenplay is basically equivalent to one percent of the screening rate of your original world. If the attendance rate of the movie is OK, you can definitely win one out of it.

The bloody road comes.

3,000 cinemas can be played at the same time. If the attendance rate can reach 80%, it will generate a total box office of tens of millions. In a day, at least eight games can be played, and it will generate a total of hundreds of millions of millions of them.

box office.

The ticket price of movies in Longguo is usually around 30 to 50, and there are few sky-high movie tickets. Because if it is too expensive, the audience would rather watch TV at home and spend 108 yuan to watch the movie online.

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Through Li Qibin, Huang Bai also knew that for now, it is really difficult for Myth Entertainment to expand the theaters. After the movie is released, it can only rely on the increase in the number of movies that have signed a listing agreement with Myth Entertainment to increase the number of broadcasts within the theaters.

They increase the screening rate to increase the box office revenue of the movie.

But Huang Bai is really confident in his own movie. Huang Bai believes that after the movie is released, it will definitely be liked by the audience, so it is inevitable to increase the screening.

No matter what the movie theaters are for, they also need to make money.

If the movie becomes popular, they will definitely increase the screening rate as soon as possible. In this way, in addition to the conditions of the trigger agreement, they also hope to increase the box office of the movie as much as possible, and in the end the money they make will also be

The more you will be.

Very good at calculating.

If the movies of Myth Entertainment can only earn tens of millions of box office, then even if they want them all, they will only have tens of millions of dollars. However, the movie is really big, so how many are there

The problem of billions.

Of course, at present, they do not think that Myth Entertainment's movies will have a billion or even more box office.

I can't put time on theaters anymore, so in the last two or three days after it was released, Huang Bai decided to spend some money on promotion.

Even though movie advertisements are now fighting with gods and advertisements are flying all over the sky, Huang Bai still has to do it.

Therefore, he directly invested 20 million to advertise.

In addition to advertising on TV, media, and online platforms, Huang Bai also asked the crew to start some commercial performances.

Go to the mall square of the cinema that cooperates with the release of Myth Entertainment to hold some activities.

Of course, because except for Chen Xiaolong and others, other starring actors are not very famous. Therefore, Huang Bai asked Mei Qianxue, Wei Mingyu, Zhao Xinyu and other female singers who were already popular as the main players to attract popularity.

Not to mention, after this round of advertising, the movie "Five Fortune Stars: Not Enemies Don't Gather" by Myth Entertainment finally has a certain publicity effect and will not be completely suppressed by other movie advertisements.

However, it is really difficult for Myth Entertainment to promote movies to become popular.

Because movies from other entertainment groups are indeed too many actors, young actors and popular female stars. The popularity of those movies is really hard to match, and it is impossible to give Huang Bai a star with a lack of fame.

Opportunity.

To be honest, Myth Entertainment is really too lonely in the entertainment industry now, giving people the feeling that there is only one person fighting. Two fists cannot match four hands.

There is another very important factor.

October National Day blocking period.

In fact, it is mainly based on main theme movies.

There are several main theme movies with endorsements from the government. These movies have basically never been published in hot search news.

The companies that make these movies are actually equivalent to public institutions in government departments. These movies, whether they are promotional or scheduled for movie releases, etc., need to be given priority.

Then it was the turn of big movies from big entertainment groups.

However, as it still goes, these movies must have an absolute advantage in the early stages, and they will become popular before they are broadcast. The box office of pre-sales alone will basically be more than 200 million or 300 million.

However, after it is released, you can only follow the rules in the industry.

If the movie is really well filmed, the audience pays the bill and the attendance rate is good, then it will naturally continue to be released, and even the screening rate will be increased.

However, the attendance rate is really not good, so I insist on the screening for three days. After three days, the emission reduction films that should be released will definitely be drawn. Even the main theme movies will be the same.

Overall, this is fair.

Because in the Internet era, it is really too easy to count these data. The State Administration of Radio, a country in Longguo, has mastered a big data situation, just like mastering the ratings of national TV stations. It can clearly know the cinemas across the country.

Release status.

Those who can do it will go up, and those who cannot go down.

This is also a little bit of fair treatment that some movies can get when making them at a low cost.

As long as your movie is good enough to attract audiences, you will have the chance to become popular overnight. At that time, wealth will naturally not be a problem.

On the evening of September 30, at midnight, that is, on October 1, the movie will be officially released!