bloom america

Chapter 206 Catherine’s Countermeasures

"By the way, how is Rama's laboratory going?"

Catherine asked again.

"It's done." It was Ralph who replied.

Catherine nodded.

"Go and see if you can cooperate with Bell Labs... Of course, Cooper may be a little resistant. If not, forget it. By the way, you can contact Corning or find Alcatel in France.

company, we can cooperate with them to research new optical fibers, and we can even hand over the optical fiber plans for some intercity lines and intra-city lines to them... Of course, our company must still be the operator."

IBM, the blue giant under the leadership of Thomas Watson, is definitely a giant among giants.

In the 1970s, the total market value of IBM was US$40 billion, and the national wealth of the entire United States at that time was US$900 billion.

In the past, IBM did not launch a full-scale attack on Ark. It was probably because it was concerned that Catherine held the integrated circuit patents and the CPU patents. Once it was smashed, it would probably hurt both parties.

IBM was also one of the few companies that was able to "slap" Japan in the face when it entered the U.S. market.

In the "historical" 1980s, Japanese computer companies with low manufacturing costs began to enter the U.S. market. Faced with this competitive force, IBM successively invested 40 billion US dollars in reducing product manufacturing costs before the mid-1980s - 40 billion

, 40 billion was spent just to reduce costs.

At this time, IBM was in a period of corporate growth and was about to reach its peak.

For Catherine, not being able to keep up with production is also a major problem.

IBM is so wealthy that it can spend 50,000 supercomputers at once, but it is strange that Catherine, a Celeron supercomputer with a production volume of less than 100 units, can dominate the market.

Although Catherine has advantages over IBM in terms of price and performance, its output cannot keep up, and the market cannot expand at all.

Catherine also had this consideration in handing huge amounts of money to Soros, and expansion of production capacity is also necessary. But now the most important thing in Taiwan's factories is production.

The annual output exceeds one million units, consuming a large amount of Catherine Company's production capacity.

But Catherine will not stop giving birth.

If I do that, I will suffer a large-scale decline in the video game industry, and other game manufacturers will take advantage of the situation.

If she had no choice but to retreat, Catherine would at least have a way out.

In "Three Caves of a Cunning Rabbit", Catherine could not hang herself from a tree, so stopping the production was absolutely impossible.

But...will IBM enter the gaming industry?

Catherine wasn't sure.

IBM's main target should be business users, but if Watson is determined to kill himself, there's no telling. So in this regard, Catherine also has to come up with some countermeasures.

"When will the IBM computer be released?" Catherine asked again.

"According to their external claims, Des replied on July 7.

"But maybe earlier, in Seymour Clay's time, that's what it was."

Catherine nodded.

At first, Seymour Cray's supercomputer was developed ahead of IBM's 360 mainframe. However, due to production capacity, they were unable to occupy more of the market. In addition, Cray's conflicts with the company resulted in the majority of the market being lost to IBM.

Take it away.

"We will not consider occupying the mainframe market for the time being. We will maintain the market for minicomputers and microcomputers."

After acquiring Olson's company, their minicomputer market was also inherited by Catherine.

"By the end of June, I will spend at least 300 million to expand the computer market for all our users."

Maintaining the fundamentals of the microcomputer market is Catherine's current strategy.

To this end, Catherine did not hesitate to divide the cakes of some related industries around her.

"Our basic policy now is to expand production and occupy the market."

We must share risks and expand the profit pie. Only by making the pie bigger will vested interests be satisfied and think not of breaking up the gang but of jointly defending against the enemy.

Research on three-phase synchronous optical drives is still ongoing. Although there are already finished products, they cannot be miniaturized.

If it cannot be miniaturized, it cannot be put into production.

But cooperating with other companies can speed up research and development progress.

"The giant has started to move, so what should we clowns do?"

Catherine murmured.

"You will formulate a complete countermeasure in the next few days and then put it in my office."

Catherine rubbed her temples.

In addition to these, there is another thing Catherine has to do, and that is to win over a third party.

The royalty measure is very effective in Japan, and for Catherine, it is also a money-making machine, but I am afraid that IBM will use more favorable means to lure third parties away.

The third party is the key to success or failure. This is why ps defeated n64.

Therefore, the royalty measure must be cancelled.

However, there must still be a mechanism to protect the quality of software and games.

But, how to do this?

Catherine quickly thought of a good agent, or free labor - the federal government.

The electronic game industry chain has been formed. For such an emerging industry, anyone with some vision can see that such an industry will definitely flourish.

Catherine estimated that the real explosion of this industry would happen after 1973, when the Vietnam War ended and Americans' lives became more comfortable, and they had free time to watch movies and play games.

But now Catherine adopts a low-price strategy, so sales are now very good.

After occupying the market in advance, the next step should be to expand its influence in the market and the third party's dependence on itself.

Therefore, what Catherine has to do now is to amplify the power of the third party and make them stronger.

As long as you still occupy the market, you don't have to worry about no one producing games and software for you.

But there is one more thing that Catherine has to do, and that is to maintain the balance of the third party, which is also very important.

Catherine is a Republican who prefers to represent the interests of capitalists.

At this time, she noticed a person - George Herbert Walker Bush.

George Sr. is a member of the U.S. Congress.

When looking for an agent in politics, old George could not be better.

If you want the U.S. federal government to work for nothing, you must find someone to help you make suggestions.

Liberating third parties can make them prosperous very quickly.

Catherine's company, on the other hand, has transformed into a monopolistic publisher and is actually able to earn more.

Resistance is almost hopeless.

The only way is to compromise with IBM.

However, peace talks require capital. What Catherine has to do now is to occupy the best position and negotiate with IBM under the most favorable conditions.

Moreover, this negotiation cannot last too long, and the peace talks must be completed before the company becomes weak.

If it doesn't work, Catherine can only use her trump card... to go public.

"Mr. Soros...please don't disappoint me..."

Catherine still has an advantage. She has Taiwan's low costs and unlimited labor force, so it is feasible to resist IBM.

No... maybe we can still fight him...

Expanding production and occupying the market is just one step. Catherine can also start from other places.

The target of IBM is probably commercial applications.

In the United States, business automation is divided into three stages.

The first stage is to implement office automation projects based on single office equipment, such as word processing, form processing, data copying and file transmission using word processors, copy machines, and fax machines.

If Catherine's estimate is correct, IBM should have taken a fancy to this area.

But what Catherine is facing now is the second stage.

This stage mainly involves the networking of office information processing, using local area networks to strengthen office information communication and share office information resources. At the same time, database system technology can also be used to move office automation from the transaction processing level to the information management level and computer-assisted

Improved decision-making level.

Catherine has now established a relatively complete office information system in various departments within the company. What she has to do now is to promote this system.

In this regard, Catherine had the upper hand.

The third stage is to further improve the computer network communication system, improve the networked and integrated office information communication system, improve the nationwide and international e-mail system; carry out the application of electronic data exchange technology, and actively promote integrated business digital

Application of network communication technology.

At this stage, as long as Catherine's fiber optic intercity network is completed, it can be realized.

In this regard, Catherine has a vision that IBM does not have.

Not only that, Catherine knew that the use of electronic computers was not limited to such places.

Catherine immediately thought of an industry.

In other words, an industry that has created the world's richest man and will rank first in the Fortune 500 in the future.

--supermarket.

Yes, electronic computers can be used in supermarkets

Now, IBM's mainframes have occupied the banking and other markets, and Catherine has no way to get involved.

But... this is not the case with supermarkets.

Your own microcomputer can be used in supermarkets.

The salesperson uses the computer to settle the bill and input the data into the host computer at the same time. In this case, it can even facilitate supermarket statistics. It would be even more convenient if there are scanners and barcodes.

Not only that, there are more important uses.

Full tracking from warehousing to sales; unmanned operation with robotic arms - this is a sign of the advancement of modern warehouses. Catherine calls it a "warehouse automation management system".

The company that Catherine values ​​​​is a small business established in 1962.

——Wal-Mart.

In 1972, the company listed its shares in New York, and its value increased 5,000 times in the next 25 years.

Then, Wal-Mart quickly defeated Microsoft, stepped on IBM, surpassed General Motors, and became the first of the world's top 500 companies.

The target of Catherine's plan is Wal-Mart.