HuaYu97: Starting as a Singer

Chapter 365 [365] The Unstoppable Heavenly King: Tickets Not Enough to Sell, Not Enough at All
Qi Yuan's 6-seat Tianhe Stadium concert has different prices depending on the location.

一共分为四个档次，100元、280元、580元、1580元，1580元为内场门票。

The pricing announcement shocked the entire Chinese music scene, and record companies were also stunned.

Warner, where do you get your confidence? It's 2001 now, and you dare to put 9000 inner field seats up for $1580? Aren't you afraid of not being able to sell them and making a fool of yourself?
At this point in time, the mainland economy is not as developed as that of Hong Kong and Taiwan, and the average worker's monthly salary is only a few hundred yuan.

When Hong Kong and Taiwan's most popular superstars come to the mainland, they have to lower ticket prices in order to increase attendance. Generally speaking, tickets start at tens of yuan, and it is normal for them to cost two or three hundred yuan at most.

For example, last year, the highest ticket price for Luo Dayou's concert in Shanghai was over 300 yuan.

For example, Zhang Guorong's concert in Hangzhou last year had VIP tickets priced at 280 yuan.

Of course, some record companies that are good at marketing will play a little trick, taking out the first two or three rows of seats in the inner circle and selling them separately at a high price of 800 yuan to real die-hard fans. If they don't sell them all, they can give them to the singer's friends or staff.

After the concert, a press release was issued boasting that all thousands of seats in the inner field, priced at 800 yuan each, for the XX superstar's mainland concert were sold out, and the venue was packed.

The record company and the superstar himself know exactly how much of the hype is inflated.

That's why industry peers marvel at how daring Warner and Qi Yuan are.

The first tier is priced at 100 yuan. Qi Yuan is popular enough to be the most popular superstar in the Chinese music scene, so it's no problem for the lowest ticket price to be tens of yuan more expensive than others.

The price of 100 yuan is relatively affordable for Qi Yuan.

The second tier is 280 yuan, which is equivalent to the inner field ticket price of other superstars.

His peers can still understand that Qi Yuan has broken into the American market and is a king in the Chinese music scene, so this price is reasonable.

By the time we got to the third tier at 580 yuan, it had become outrageous.

Many migrant workers in mainland China only earn that much per month, and many others don't even earn that much. Setting a mid-range ticket price at 580 yuan? Aren't they afraid of a train malfunction?
The fourth tier at 1580 yuan is even more outrageous. Do you really believe the media's hype about your rich female fans? How can you be so confident?
Tianhe Stadium has 9000 seats in the inner field. If they can't sell them all, let's see how Warner and Qi Yuan handle it.

After tickets officially went on sale, something happened that shocked everyone in the industry.

To their surprise, Qi Yuan seemed to be able to resolve the situation perfectly.

On the first day of ticket sales, more than 40,000 out of 60,000 tickets were sold, including 5000 inner field tickets priced at 1580 yuan.

A large number of wealthy female fans from Hong Kong, Taiwan, and mainland China bought tickets to support their idols.

I heard that fan groups from Japan and South Korea even chartered planes to Guangzhou to watch the concert.

Some foreign fans who were traveling in China heard that Qi Yuan was going to have a concert, so they decided to visit Guangzhou and buy tickets to see the concert.

These people mostly bought the most expensive inner field tickets.

This terrifying popularity and fan spending power have amazed people in the industry and made other superstars envious!
We offered the first three rows of seats for 800 yuan each, and we couldn't sell them all in half a month. You set the price at 1580 yuan, and we sold more than 5000 seats in one day.

The worlds of people are indeed different, and there are differences even between heavenly kings.

Even Li Ming, who is known as the most popular among wealthy women, would have to admit that Qi Yuan's ticket sales are inferior!
……

[The unstoppable king of pop, Qi Yuan, is telling the world whose era it is in the music scene today!]

[In ancient times, a rider galloped through the dust to bring a smile to the imperial concubine's face; today, a wealthy Hong Kong woman travels north to the mainland hoping to win a smile from her beloved!]

[Warner Bros. resorted to any means to elevate Qi Yuan to a pedestal, even fabricating data to create impressive figures?]

……

Various voices have emerged in the media.

At 11:18 AM on February 8th, Warner Music officially announced that all tickets for the Qi Yuan Heroes Concert in Guangzhou were sold out, reminding fans who hadn't managed to buy tickets not to miss out, and that they could wait for the next concert if they missed this one.

Top stars in the industry: "???"

Record companies in the industry: "???"

Countless fans, netizens, and casual observers were left wondering: "???"

Didn't we agree that Qi Yuan's concert tickets were priced too high and wouldn't sell out? The concert starts on the 14th, and today is only the 8th. Counting today, there's still a week until the concert starts. Are you telling everyone the tickets are sold out?

"Damn it! You brainless media outlets, come out and take your punishment! I didn't believe your nonsense! Waiting two or three days before the concert to buy up the inner circle tickets at rock-bottom prices, is this what you call 9000 inner circle tickets that can't be sold out? You call this unsold?"

"I asked around and found out that scalpers are selling tickets to Qi Yuan's concert. The inner circle tickets are being resold for over 2000 yuan."

"Luckily, I'm smart. I managed to buy two tickets on the first day of sales. I went to Qi Yuan's concert on the 14th. You guys can wait for the next one!"

……

A certain internet cafe in Sichuan Province.

Zhang Jie, a freshman at a normal university, felt like smashing his keyboard.

Zhang Jie, born in 82, has a dream of becoming a singer.

When his self-titled album "Prayer" was released in 97, he realized for the first time that Chinese music could be so trendy.

From that moment on, he aspired to become a dazzling singer like Qi Yuan.

Last year, when he filled out his college application, he originally planned to apply to an art college, but the tuition fees for art colleges were high. In order to reduce the burden on his family, he chose Sichuan Normal University.

Talented people will not be overlooked.

During his university years, Zhang Jie became a resident singer at several bars, earning several hundred yuan a night from appearance fees and tips from customers.

He often sang Qi Yuan's songs in bars, so he got another nickname: Qi Yuan of Shida University.

What's even more inspiring is that he didn't neglect his studies while pursuing his dreams. Last semester, he received the "Three Good Student" award and a school scholarship.

The economic situation is much better now. The money the lead singer earns can reduce the burden on his parents, and he has also saved some money himself.

He started paying attention to Qi Yuan's 6-person concert as soon as the news was released. He believed the media's nonsense and thought that the 9000 expensive inner field tickets would not be sold out. He was waiting for a discount so he could buy a discounted ticket to meet his idol in Guangzhou.

Instead of getting a ticket discount, he found the tickets sold out and scalpers were raising prices, which made him furious!

Zhang Jie was browsing Tianya when he came across a post that he found even more ridiculous.

[The number one on the list of wealthy women most eager to be kept by men: A Hong Kong tycoon has traveled north to buy up tickets to Qi Yuan's concert, with prices rising for seats closer to the stage; the best seats in the first row have been resold for as much as HK$2.5!]

Without hesitation, Zhang Jie called a scalper he knew in Sichuan Province after seeing the post.

Damn! He paid 2000 yuan; he's definitely going to Qi Yuan's concert.

If you don't buy premium tickets now, the price might go up again later!

Sometimes, it's not necessarily a good thing for your idol to be too famous.

There aren't enough tickets to fill a venue with 6 people. Who can you complain to?

(End of this chapter)