Reborn in 08, a heretical cultivator starting a business

Chapter 121 Paipai.com courts disaster, Vipshop goes to the capital for the imperial examination

Many major shareholders of Tencent and senior executives of other groups believe that investing 20 billion yuan in YouTuan Technology to only acquire a 10% stake is too aggressive!
Most held opposing views or remained neutral.

Ultimately, the vote was 6 against, 2 in favor, and 3 abstentions, and it failed to pass.

Yao Mingchen slammed his fist on the table in anger: "You won't invest in YouTuan Technology now that it's valued at 200 billion, but if you want to next time, the valuation will be 250 billion or 300 billion!"

"You guys! Ugh!"

A sigh, filled with helplessness.

A difference of 12 votes is not something that can be resolved by lobbying a few major shareholders or senior executives.

Yao Mingchen was annoyed by their lack of competitiveness and stormed off the table.

Xu Tiannian, however, was in a great mood:
"The proposal to invest in YouTuan Technology was rejected, but the proposal to reform Paipai.com was approved."

"Vice President Yao, you never imagined that Paipai.com, which you once considered a discarded pawn, would become successful again!"

"Your company, Youtuan Technology, which you see as a golden phoenix, is not approved by the board of directors!"

"What goes around comes around!"

"Hahaha!"

Riding high on success, Xu Tiannian immediately began sweeping changes.

Soon, all Paipai.com merchants received a notification:

The San Niu incident involved some sellers who failed to pay their deposits. After the incident, they refused to recall the sold goods, refuse to refund, and refuse to take responsibility, causing a huge negative impact and reputational damage to Paipai.com.

Therefore, starting from September 13th, Paipai.com will fully implement the deposit system.

All merchants are required to pay a deposit of 100-1000 depending on the product category.

If there are no transaction disputes when the store closes in the future, a full refund can be issued.

A commission of 1%-5% will be charged on all transactions, depending on the product category, and will be deducted after the buyer confirms receipt.

The news shocked all the merchants.

In some merchants' internal QQ groups, there was even more discussion:
"Paipai.com wants to learn from Taobao Mall and charge deposits and commissions too? Are you crazy?"

"Exactly, how big is Paipai? How many users does it have? What makes it comparable to Taobao Mall?"

"I'm just a small seller with a monthly turnover of 5,000 yuan and a profit of 700 yuan. I also have to pay a 500 yuan deposit and a 250 yuan commission. So, I don't make a single penny. In fact, I lose 50 yuan. It's outrageous!"

"I'm in an even worse situation. My monthly turnover is 50,000, and the profit is already low. If they take another 5%, I can't make ends meet."

"Exactly, this is too much! If big brands with high profit margins don't care, how are we small and medium-sized businesses supposed to survive?"

"They say it's San Niu's fault, but we don't sell San Niu, so what does it have to do with us?"

"Unite, defend our rights, let's fight for our rights together!"

"Yes, let's boycott together. If they really do this, everyone will go bankrupt. We must protect our rights. I'll create a rights protection group right now, everyone please join as soon as possible."

“You should protect your rights, but you can’t use a whole QQ group to do so.”

"Oh right, QQ and Paipai are the same company, that's really something. Come on, everyone add my WeChat ID, let's form a WeChat group to fight for our rights."

"Yes, WeChat ID, and you need an invitation from someone you know to join, to prevent spies from infiltrating Paipai.com."

……

Immediately, many Paipai.com merchants registered on WeChat and joined WeChat rights protection groups.

Shen Huaijin was amused by Paipai.com's actions:

"Boss, do you think Paipai.com has gone mad? They've implemented a blanket policy of charging commissions on everything. Even Taobao wouldn't dare to do that."

Wang Junshan laughed and said, "With such a reckless move, Paipai.com's traffic and transaction volume will probably be halved!"

History is always strikingly similar.

In its previous life, Paipai.com also pulled off something similar.

If you just want to learn how to use Taobao Mall, then learn the whole thing, don't just learn half of it.

In order to make a profit, Taobao launched Taobao Mall, which charges B2C brand merchants a deposit and commission.

As long as the platform has a lot of traffic and brands can make money, no brand cares about this small commission.

However, for small and medium-sized C2C sellers, Taobao has always taken zero commission and zero deposit, earning at most a small amount from Taobao's direct marketing fees.

But Paipai.com only learned half of it and then cut it off completely!
Whether you're a B2C brand or a C2C small or medium-sized individual seller, the policy is the same: charge commissions and security deposits to everyone.

It would be strange if those small businesses didn't cause trouble.

"Boss, could it be that what you said this time was too sharp, driving the Paipai.com business unit crazy and causing such radical reforms?" Shen Huaijin asked.

Wang Junshan's face darkened: "Don't talk nonsense, this has nothing to do with me."

"Oh." Shen Huaijin nodded slightly, but in his heart he felt that even if it was the boss who caused the trouble.

Especially during the last negotiation, Xu Tiannian, the president of Paipai.com, was completely devastated.

He thought Paipai.com, valued at 40 billion, was worth less than 10 billion in Wang Junshan's eyes.

When people's mentality collapses, radical, one-size-fits-all reforms are to be expected.

Wang Junshan smiled faintly: "However, this whole thing is actually a good thing for Vipshop."

"???" Shen Huaijin was somewhat puzzled:
"Boss, didn't you say that Paipai.com's reforms wouldn't have a big impact on brand merchants, but would have the biggest impact on individual sellers? But how is it a good thing for us if Vipshop doesn't operate as a C2C platform for individual sellers?"

Wang Junshan frowned: "Idiot, you can't look at the problem piecemeal, you have to look at the whole picture. You can't just look at the present, you have to look to the future."

"Looking at the big picture and looking to the future..."

Shen Huaijin pouted, lost in thought, and after a long while, her eyes lit up: "I know!"

“With Paipai.com making such a move, many sellers will inevitably unite to protect their rights and boycott it.”

“But Paipai.com will not compromise, which will lead to many merchants closing their stores collectively.”

"With so many businesses closing down, Paipai.com will lose a large number of users and its traffic will decrease in less than a month."

"Once Paipai.com's traffic and users decrease, the revenue and profits of those brand merchants will also decrease."

"With the emergence of Vipshop, which has a promising future, these brands will line up to join Vipshop and become our premium merchants."

"As one rises, the other falls; Vipshop becomes increasingly powerful, while Paipai.com declines further."

"Is it this way?"

"You do have some brains after all." Wang Junshan flicked Shen Huaijin's head. "As a reward, you'll cook me a nice meal tonight."

"You... Hmph! No way." Shen Huaijin said, but his mind was already on the recipe:

"Should I make braised pork, cumin lamb, or steam a pot of seafood and serve it with some refreshing greens?"

"Wait, something's not right. He just believes whatever he says. How come I've lost all will to resist?"

Shen Huaijin was completely taken aback: "I wasn't like this before!"

During this time together, Shen Huaijin didn't realize that he seemed to have become Wang Junshan's lackey!

I'll do whatever the other party wants.

At most, they'll snort in protest, but they'll definitely do as instructed!
"Shen Huaijin, Shen Huaijin, this is going to be troublesome! You need to maintain your independent personality!"

"We cannot be Wang Junshan's lackey!"

"Independence is a must!"

"Stop daydreaming, pack your things tonight, we're going to the capital tomorrow," Wang Junshan said.

"Huh? To the capital!"

Shen Huaijin was taken aback, then realized: "Does this mean we'll be going there often in the future?"

"Don't tell me you want your dad to buy an apartment in Beijing again?" Wang Junshan was speechless. "How did you know? I don't like staying in hotels." Shen Huaijin rubbed her hands together, her thoughts read.

"Heh." Wang Junshan sneered, "But we can buy it. We'll buy it together in a while."

"Okay, okay." Shen Huaijin smiled brightly, thinking to himself:
"Great! Buying from the boss's recommendations, with his eye for business, the value is sure to skyrocket!"

Wang Junshan smiled happily: "That's great! The driver, nanny, secretary, and chef all live across the street. It will definitely be convenient to use them!"

In 2008, the development of the Internet in Binhai City was still very slow.

Group buying, a low-tech, labor-intensive industry, can also be located in coastal cities.

However, if Vipshop and its other businesses are located here, their future development will be difficult.

Whether it's internet companies or game developers, these are all problems.

Wang Junshan saw the clue in the game-based recruitment method.

WeChat Farm has been very successful, with its user base growing steadily to over 2500 million.

But they earn money domestically.

This game is so popular that it's also popular overseas, and launching an overseas version can be incredibly profitable!
In the past, the knock-off games "Happy Farmer" and "Sunshine Ranch" from Renren.com were the first to go overseas and achieved great success, making a fortune.

On the contrary, the original "Happy Farm" arrived late, so much so that many foreign users believe that "Happy Farm" is the first of its kind.

The reason we lost was because the pace was too slow.

Wang Junshan would never make such a mistake; he has long wanted to create a foreign version of "WeChat Farm".

Unfortunately, we don't have enough manpower.

Currently, some of the developers are working on "WeChat Farm 2.0".

Some are developing WeChat 2.0!

The internet is underdeveloped in Binhai City, making it difficult to recruit people even if you want to spend money.

Therefore, Wang Junshan decisively chose to flee.

Vipshop's headquarters were moved directly to Beijing!

Furthermore, the first-ever game company has also established a branch in the capital!
For this reason, Tang Jinghe spent most of the past month away from Binhai City.

Instead, he took a team to Beijing to develop the Beijing market.

Vipshop's business division is also based in Beijing.

Vipshop will officially launch the day after tomorrow, and Wang Junshan will be heading to Beijing for the imperial examination tomorrow!

Before leaving, Wang Junshan visited each department.

If there are any problems, resolve them as soon as possible.

To Wang Junshan's delight, the development of WeChat Farm version 2.0 went very smoothly.

Frankly speaking, the current employees of the first game company are just ordinary developers who were hastily recruited.

It's considered a top performer in a second-tier city, but in a first-tier city, it would be second-rate.

In reality, the reasons and driving forces behind the popularity of different hit games are completely different.

Like the wildly popular domestic AAA game "Black Myth" from the previous era, it relied on a strong R&D team!
Black Myth requires exceptional R&D capabilities; the entire team must consist of top-tier talent to develop such a masterpiece.

But WeChat Farm is just a web-based mini-game!
The WeChat Farm game didn't become a hit because of these programmers.

It was the game itself, and Wang Junshan's influence, that made it possible!
To put it bluntly, with Wang Junshan leading the way, even with a group of interns, they could still create a hit like "WeChat Farm".

But they can't make "Black Myth"!
That would require a group of top-notch programmers.

This is also why Wang Junshan established the first game division in the capital.

Once the capital city branch matures and grows significantly, surpassing the coastal city headquarters, it will be only natural for the branch to become the headquarters.

Fortunately, the second-rate developers in Binhai City were humble, eager to learn, and hardworking. After being mentored by Wang Junshan for more than a month, they were promoted to near-first-rate status.

Given time, they will be able to rival top developers in Beijing.

However, even though the first game division in the capital city is currently much stronger than the one in Binhai City.

However, Wang Junshan still entrusted the more important "WeChat Farm" 2.0 version to Binhai City.

Meanwhile, the team in Beijing is responsible for developing the overseas version of "WeChat Farm"!

The reason is that the branch in Binhai City is more trustworthy, while the branch in the capital city has just been established and still needs to be adjusted and evaluated.

Time will tell. Once the screening process in the capital is complete and there are no internal traitors, then I will take on the development of the new game!
Wang Junshan was afraid that the new version would be leaked in advance, which would be disastrous.

The WeChat department and the WeChat Pay department are also progressing smoothly.

However, a problem arose in U-Tuan's international business division:
"Boss, sales of mother and baby products are still booming today, maintaining a daily sales volume of over 3000 million."

"However, we don't have enough stock to sell, and we're going to run out!"

"Are we going to run out of stock?" Wang Junshan frowned.

The subordinate was somewhat troubled: "The sea freight cycle is too long. Our new batch of goods is very large. Even if we urge them repeatedly, it will only arrive at the bonded warehouse in Hong Kong Island tomorrow and at the bonded warehouse in Shenzhen four days later."

"But our inventory can only last until tomorrow. We'll have to start pre-selling the day after tomorrow, and it will take four days before we can ship from the Shenzhen bonded warehouse!"

"This is indeed a problem!"

Wang Junshan did not blame the other party.

Before the San Niu incident broke out at the end of the month, YouTuan International had more than 3.6 million yuan worth of spot inventory, so it was not worried at all and was more than enough to sell.

Even if Sanniu goes bankrupt, it can still last for three weeks!
Unexpectedly, San Niu went bankrupt, and YouTuan International directly became the number one platform in the maternal and infant category, taking a precipitous lead and selling out completely.

Let alone three weeks, they were almost sold out in ten days!

There's simply nowhere to seek justice.

Even if additional orders are placed on the day the scandal breaks, it still takes time for the goods to arrive by sea.

As for air freight, it's faster, but the cost is higher.

Therefore, a comprehensive price increase is not appropriate.

Wang Junshan quickly came up with a plan: "In this way, we will launch an overseas direct mail version to divert traffic."

"Consumers who can afford to wait can place a pre-order directly, and the goods will be shipped from the Shenzhen bonded warehouse in four or five days, at the original price."

"For customers who can't wait, they can place an order for overseas direct shipping. The goods will be shipped immediately by air from the bonded warehouse in Hong Kong Island via SF Express, which is faster. However, the additional shipping costs will need to be borne by the customer."

The subordinate's eyes lit up: "This is a good idea. With overseas direct shipping, there won't be any stock shortages. Those who need it urgently, and those who trust overseas shipping, will choose overseas direct shipping."

At noon, Wang Junshan set up two large tables at a hotel opposite Binzhou University.

He invited all the original veterans who had sold winter melons with him, including Lu Chuan, Fu Yan, Guo Xiujie, Xia Chengjun, Lü Xu, Wu Ping, and Lu Xiaoyu.

After several rounds of drinks, Wang Junshan spoke:

"I promised everyone that those who work part-time during the summer vacation can enjoy an internal price of 6000 yuan to buy an iPhone 3G."

"It's all being honored now, an internal price of 6000, buy it directly."

"Yay!" Everyone was thrilled.

Currently, physical stores still charge 7600 RMB and up, while YouTuan International's 6800 RMB is the lowest price.

Wang Junshan offered everyone an internal price of 6000, which was quite a good deal.

"But I don't want you to buy it, especially those who aren't IT professionals," Wang Junshan said earnestly.
"Making money isn't easy; delaying gratification is also an option!"

"As for IT students, I strongly recommend you buy it!"

"It's not for fun, nor for showing off, but for iOS app development, for your future!"

(End of this chapter)