Why bother writing songs? Fast forward to the "Don't Laugh Challenge"

Chapter 67 The Nocturne Begins (3)

Xia Shen looked at Old Chen, hesitated for a moment, and finally nodded.

I can't speak for other things, but Lao Chen's precise grasp of the market and his understanding of traffic are truly unique.

The reason why such a big buzz was generated before the awards ceremony is largely thanks to Lao Chen, whose deliberate live stream fueled the fire.

However, this also brought him more criticism.

Old Chen looked at Xia Shen and said, "It's just a few words of criticism. You won't lose anything. On the contrary, if you think about it from another perspective, even if they are criticizing you now, it's just the result of being manipulated and used as a tool. Wouldn't you feel much better then?"
Now is not the time.

After Old Chen finished speaking, he looked at Zhou Yumeng and said, "Teacher Zhou, I know that you and Xia Shen have a close relationship, but your development trajectories are different. You should consider things from his perspective."

He doesn't have the resources you have, and he can't enjoy many things. He can't follow the path you've taken. If he wants to forge his own path, then he has to find another way.

I know you're anxious and think this is detrimental to him, but have you considered some things?
Admittedly, today's awards ceremony is a rare opportunity, and it can also serve as a turning point to clarify some things, expose Xia Shen's talent, and then complete his transformation.

However, there is a major premise here: this is a good choice if there are no promises from July Records or any exchange of benefits.

But that's not good enough, is it? Let me give you an example: debunking rumors! When rumors are circulating, when misinformation is rampant, many people pay attention, even leading to nationwide discussion. But what happens after the rumors are debunked? How many people care about the truth of the matter?

Old Chen said, "This involves a very cold reality: the difference between the result and the procedure means that not many people really care about the outcome of many things; people just enjoy the process of venting their emotions."

For example, today, if you stand on stage and say you're very talented, using what you already have to prove yourself, it won't have much impact, nor will it be the best choice.

Old Chen continued, "Moreover, Xia Shen needs traffic right now. What you're seeing is him being criticized by everyone, and the controversy is huge. But where is his popularity and level of discussion right now?"

He looked at Xia Shen: "Bear it, is that alright? Bear it for now, then suppress it a little more! Suppress it!!"

We've waited for the most crucial moment, when it will all explode once again. Look at Cai Zhiyin; he pushed himself to the limit, so when his image transformed, he was incredibly successful. This is a success story. Believe me, it won't be long before it happens, as long as…”

Old Chen looked at Zhou Yumeng and asked, "Teacher Zhou, can Xia Shen be trusted by your company? Or can your Vice President Huang be trusted?"

“Sure!” Zhou Yumeng nodded: “Our company values ​​Xia Shen highly and is happy to provide resources. Moreover, I can guarantee the vice president’s character; he will keep his promises, but he won’t make any promises too absolute.”

and"

She looked at Xia Shen, took a deep breath, and her eyes became serious: "Even if the final result is not satisfactory, I will find a way to make it satisfactory."

"Then let's keep waiting." Old Chen said directly, "Once your opportunity comes in July, it will be the last moment. Anyway, it's not long. According to your vice president, you should get a reply in at most half a month."

“Okay.” Zhou Yumeng nodded reluctantly: “Then let’s not make it official for now.”

Cai Zhiyin is the same.

Everyone was in a bad mood, and before they knew it, the things Xia Shen had gone through had made them, as professionals in the industry, empathize with him.

Indeed, as the group that enjoys the best resources in the industry, they seem to have never considered what kind of environment those without resources are in.

The problem is that the sense of division between the upper and lower levels of the same industry is too strong.

Xia Shen was a microcosm of what ordinary people in the industry could do.

It was really not easy.

Moreover, Xia Shen has a very deep entanglement with them.

Their mood was naturally not good.

Because they know that after winning the award today, Xia Shen may face even more criticism and abuse.

Too many people don't want to see Xia Shen win the award.

Especially when the outcome is already uncertain.

Even Xia Shen himself anticipated what might happen next.

It's nothing more than going on stage and receiving an award, either for "Great Ambitions," "Wealth from All Directions," or "Cause and Effect."

There are basically no other possibilities.

As for the current situation of these three songs online, each one has a more intense and dramatic rhythm than the last.

But now that he's decided to follow Lao Chen's operational plan, he won't say anything.

Let's do it Lao Chen's way. We've been hanging out with Lao Chen for so long, we're really good friends, and he trusts Lao Chen a lot.

Although his decision to let Xia Shen do rap was a mistake, and he failed to achieve a high-quality product, just tell me whether this album was a hit or not!

Old Chen then looked at Xia Shen: "There's one more thing. After the awards ceremony, there's an interview, right? Come over and discuss the script. Do this..."

Xia Shen was pulled aside by Lao Chen to discuss the plan.

No one outside knew about the conversation that Xia Shen and the others had in the lounge.

After a lengthy entrance ceremony, the ceremony commenced as scheduled.

The venues beside Victoria Harbour are currently the focus of most of the attention in the Chinese music scene.

Even though the Golden Melody Awards have declined, they still demonstrate their heritage as one of the three major awards. The event was star-studded, with numerous important celebrities in attendance.

The entire event was also broadcast live online and closely monitored by major media outlets.

"Everyone, we meet you again in Victoria Harbour in the new year. The new year has brought a new atmosphere to the Chinese music scene, and we will also decide on the masterpieces that have emerged in this year at this moment."

It's said that music can bring people...

After the host takes the stage, the first segment is the opening remarks.

Then the leaders took the stage to speak.

"Today is an important day for us. It concerns the five guidelines, four necessities, and three goals for new-style cultural and entertainment development, which are being implemented at the grassroots level and among the people. We have always adhered to the principle of working together to create a better future, enriching the spiritual cultivation of the people nationwide, and improving their living standards. All of this is inseparable from the mutual cooperation, learning, and common development and improvement within the cultural and entertainment industry."

This conversation lasted for half an hour.

The number of viewers in the live stream plummeted.

After a long wait, the main event that everyone had been looking forward to finally began, and the number of viewers in the live stream started to recover.

The first award is Best Pop Song of the Year.

There were eight nominees in total.

Among them, the four most notorious flies on Douyin and Kuaishou, except for Xia Shen, are all three of them, including Chen Bili, and also the song "Jump Tower".

Of course, there's also Zhou Yumeng.

When the viewers in the live stream heard Zhou Yumeng's name, they were overjoyed and very excited.

Then, when they heard that "Drop Tower" had also appeared in the nominations, they couldn't laugh anymore.

For no particular reason, it's just because "Drop Tower" is really popular; the viewership is no joke.

Fortunately, the award was ultimately given to Zhou Yumeng for "Preference".

Then came the Best Independent Song Award, an award shared by all niche music genres.

Chicken Bro successfully took her down.

Several other awards were then presented, and finally the most anticipated award, the newly established Best Rap Song Award, was presented.

The host slowly read out the list of nominees.

"The nominees this time are: Wolf Naxi! AKA Da Dong."

A total of eight singers were nominated, and Lang Naxi was naturally among the top seven.

Even after being nominated, there was no sign of joy on Wolf Nash's face.

Because at this moment, everyone knows that compared to someone else, their chances of competing for this award are extremely slim.

The result was not unexpected.

"The winner of our Best Rap Song of the Year award is!! Xia Shen! AKA: SKYINDEEP! Let's congratulate him!"

However, just as everyone in the live stream was groaning and preparing to unleash a torrent of abuse...

Some people have even started advertising "awards for a roadside prize".

An unfamiliar piece of music began to play in the room.

It's not the "wealth and fortune" or "karaoke in a villa" that anyone might imagine, but rather an extremely elegant guitar melody, with a sense of age and weariness, but it's not jarring; rather, it's close to white noise.
(End of this chapter)