Chapter 132 Resisting the Korean Wave
The domestic market has been utterly defeated by the Korean wave. If it weren't for the government's ban on Korean entertainment, the domestic entertainment industry would probably have been under the influence of the Korean wave for who knows how long.

Thinking about the dire state of the domestic film and television industry under the impact of the Korean wave in the future, Cheng Sheng couldn't help but think of stopping it.

As a Chinese, he certainly didn't want to see the domestic market impacted by the Korean wave, nor did he want South Korea to come to China to make money and rip off the hard-earned money of ordinary people.

So what methods are needed to resist the Korean wave?

First, we must strengthen local cultural characteristics, learn from the successful experience of the Korean Wave, and develop original content by combining elements of traditional Chinese culture.

For example, the variety show "Where Are We Going, Dad?" will gain a greater response through localization, showcasing the unique charm of Chinese-style family interaction.

Secondly, it is necessary to improve the professional skills of artists.

Strengthen the artist training system and form a complete industrial chain from selection and training to positioning and packaging.

Instead of the chaotic model of "promoting whoever is popular," we should focus on long-term planning and professional training, such as the stage presence developed by South Korean artists through systematic training.

Thirdly, we need to innovate programs and create new film and television themes.

Strengthen originality in variety shows and film and television, and avoid simply imitating Korean styles.

High-quality scripts and planning can enhance the appeal of content. For example, the upcoming hit show "Sisters Who Make Waves" has achieved success through differentiated positioning.

Fourth is to improve the industry ecosystem.

To rectify the chaos in the entertainment industry, crack down on favoritism and the "quick money mentality," and create a fair competitive environment for truly talented artists.

At the same time, we should strengthen the professional ethics education of artists to avoid negative incidents from damaging their overall image.

Finally, resources are integrated to form a combined force.

Establish industry consensus, integrate resources from film, music, variety shows, etc., and create an integrated star industry chain.

Improve efficiency through intensive operations and avoid fragmented competition.

Cheng Shenggang wrote down these points and suddenly realized that apart from the first and third points, which he could do, he simply couldn't do the rest of them with his influence.

This made Cheng Sheng very upset.

However, he was not discouraged. No matter how much he could do, he wanted to take the lead in resisting the rampant spread of Korean culture in China.

Then he needs to produce good film and television works and take the lead in creating the Chinese Wave.

As for the works!

It was too easy for Cheng Sheng; he could just adapt some of the works from the future Korean Wave.

Follow their path and leave them with nowhere to go.

By producing those films and television series ahead of others, the rise of the Korean Wave is further weakened.

Without those works, it would be much more difficult for the Korean Wave to rise rapidly.

Cheng Sheng is a man of action. Once he made up his mind to boycott the Korean wave, he immediately took action.

So for the first TV series, we have to pull out all the stops.

Cheng Sheng immediately thought of the 2016 TV series "Descendants of the Sun".

It can be said that the hit drama "Descendants of the Sun" in 2016 is one of the best dramas of all time.

Song Joong-ki plays Yoo Si-jin, a South Korean special forces officer, while Song Hye-kyo plays Kang Mo-yeon, a beautiful and strong-willed doctor.

The beautiful love story between the officer and the surgeon immediately became popular around the world, and even in 2025, people are still watching the TV series to relive this lovely love story.

However, Cheng Sheng did not adapt this TV series, but instead chose "My Love from the Star," which aired in 2013.

This drama is expected to be even more popular than "Descendants of the Sun," and it is projected to air in 2013 and achieve great success worldwide.

It propelled the careers of actors Kim Soo-hyun and Jun Ji-hyun to new heights.

Jun Ji-hyun plays a world-renowned South Korean actress who struggles with her personal life and finances.

Kim Soo-hyun plays an alien who arrived on Earth 400 years ago, but after meeting the character played by Jun Ji-hyun, he faces a choice: leave and go home, or stay with the woman he has fallen in love with. This drama left a deep impression on me in the future, and I remember most of the plot, so it was relatively easy to write about.

Aside from a few plot points that need modification, it's basically a direct copy of the original work.

Two days.

Cheng Sheng then wrote the script for this TV series.

Filming a movie while writing a script shows how hard Cheng Sheng has been working these past few days.

They didn't get a single moment of rest.

On the third day, when Cheng Sheng was preparing to go to Shanghai to attend the Shanghai International Film Festival, his face was still extremely pale, and his body looked as if he would be blown away by the wind.

This also caused Su Chang and Zeng Li great concern.

As the main creators of "The Great Tang Dynasty - Origins", Zeng Li and Su Chang naturally received an invitation.

"Director Cheng, are you really alright?"

"Airport," Su Chang asked worriedly.

On the way to the airport, Cheng Sheng was drowsy and his face and lips were pale, as if he had been seriously ill.

"It's okay, I'll take a nap after I get on the plane."

Cheng Sheng said in a low voice.

The past two days have severely depleted his energy, which has led to a physical deficiency. This has made Cheng Sheng realize a truth: he must exercise more in the future.

After just two days of working hard, this is what happened to my health!

Keep in mind he's only 23 years old!

Others can play games for several days in a row and still be full of energy, but he only played for two days and his body is about to collapse.

If you don't exercise more, you won't be able to improve your liver health in the future.

"If I didn't know what you've been doing these past two days, I would have thought you'd been drained of your energy by women. Let's see if you dare do that again," Zeng Li said, rolling her eyes.

Cheng Sheng said with a wry smile, "Sister Li, can you please stop kicking me when I'm down?"

"Director Cheng, what new movie are you writing this time?" Su Chang asked curiously.

In the past two days, besides supervising the filming progress on set, Cheng Sheng has been writing scripts at the hotel whenever he has time, which is known to everyone in the crew.

Everyone on the crew was curious about what new script Cheng Sheng had written.

It's not that no one has asked; for example, Liu Meng and Da Tiantian, who are close to Cheng Sheng, have both asked.

But Cheng Sheng kept it a secret and didn't tell anyone.

Of course, this wasn't Cheng Sheng trying to create mystery; it was simply that the script wasn't finished, and he didn't want to tell everyone about it.

Now that it's done, Cheng Sheng certainly doesn't mind revealing a little bit.

"The new script isn't for a movie, it's for a TV series," Cheng Sheng said.

"what?"

Zeng Li and Su Chang were both shocked.

You, a film director, are writing a TV series?

Isn't that too unfair?
They really wanted to question you: Was someone threatening you? Otherwise, why would a film director like you be writing TV drama scripts?
There has always been a strange hierarchy of contempt in the film and television industry, with movies seemingly always taking a backseat to television series.

Fans of movie stars often use the phrase "TV stars shouldn't try to piggyback on movie stars" to form cliques and attack dissidents.

It's fair to say that this hierarchy of contempt is extremely severe.

(End of this chapter)

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