From knock-off old-man's electric vehicles to industrial giant

Chapter 192 The Strictest Father in the Old Man's Car Market

"It's electrophoresis!"

"The Xingchen brand uses electrophoretic paint!"

Jason observed carefully, and then made an amazing discovery!
Inside the Xingchen car factory, there is a dedicated electrophoresis line.

At this stage, there are not many tricycles and electric vehicles that can use electrophoresis. Most of them are just ordinary spray paint, and the better ones only have some anti-rust coating.

In order to cut costs to the extreme, other smaller brands naturally wouldn't do this kind of internal work.

If placed in a normal environment, problems and rusting will only occur after one or two years.

However, these ordinary paints and coatings clearly cannot withstand the corrosive effects of the humid and salty air during sea transport.

"If Amazon buyers find out, they could probably save at least several thousand cars from the risk of rusting."

Jason said.

Next.

They conducted multiple tests.

The result was quite surprising!

In the uphill cargo-hauling test, the Xingchen 01's motor horsepower was the highest!

In the wooden stake test, more than half of the vehicles overturned due to excessive tilting.

There is also a load test.

With two burly men sitting in the car and 200 kilograms of heavy cargo in the trunk, one of the cars' shock absorber covers broke down while it was driving around a bend in the road.

Yes.

With a snap, the shock absorber sleeve collapsed!

Two other vehicles were even worse, with the half-shafts connecting the tires breaking off completely.

The vehicle twisted its ankle.

They didn't even pass their standard tests.

Not to mention the even more challenging "prank tests"!!
Why are these other Chinese brand cars performing so poorly?

Jason fell into deep thought.

Completely shattered expectations!
A question arose in his mind.

He was completely unaware.

The level of testing I conducted on these vehicles was actually quite high.

only.

There are just too many people on YouTube doing silly things.

In addition, based on feedback from many people, the Xingchen pickup truck and tricycle they purchased were extremely "durable".

As a result, they immediately used relatively high standards to evaluate other Chinese brand cars.

to be frank.

If other manufacturers of electric vehicles for the elderly or tricycles were to see these testing methods used by foreigners, they would be very disappointed.

Everyone absolutely has to give a thumbs up and say with a wry smile, "Living dad!"
No.

Who's the kind person who'd install a wooden stake test for the old man's car?

How can it carry hundreds of kilograms of weight and take sharp turns?
Do you see such extreme scenarios in your rural area?
But Xingchen persevered.

After some testing, the exterior and paint of several cars were "scarred" because the shock absorbers were broken and the half shafts were broken. Some of the tires were uneven in height, which looked ridiculous.

Xingchen's car stood out among the group of elderly people's cars.

It just sat there quietly, yet it exuded a subtly imposing aura!
I don’t know if it’s an illusion.

Jason could only sense that the car's paint was subtly gathering some kind of luster.

"The strong never complain about their environment!"

A profound saying popped into his mind.

Compared to other electric vehicles from China that have traveled across the ocean, the Xingchen brand is simply terrifyingly strong!!
……

"Ladies and gentlemen, welcome to my review channel. Today I'm bringing you information about the world's cheapest car that you've ever wanted to know..."

That's right, I bought a whole row!
They subjected them to a barrage of tests, and the final results were quite unexpected.

The video was uploaded to YouTube.

It was quickly discovered by a large number of fans.

Many white people were watching with great interest.

Wilson was one of them.

He ordered an extremely cheap Huaxia electric car from Amazon.

Judging by the price alone, it's even cheaper than the Starry Sky electric car that's gone viral on YouTube.

"Prices and manufacturing costs are extremely low in China. If you look carefully, you can find even more affordable items."

Before clicking on the video, Wilson was still basking in his own "cleverness".

By searching, he found quite a few newly listed Chinese electric vehicles.

Then I picked the brand that looked the most reliable and was the cheapest.

But after watching just two minutes of the video, Wilson's face went blank.

In this review video, the same model of Mercedes-Benz G-Class that I bought was prominently featured.

Then, they discovered that the chassis was rusty.

But the most explosive thing is yet to come.

The horsepower is insufficient.

The load-bearing half shaft broke.

Various details and issues.

"Fuck, what kind of quality is this?"

Wilson was stunned!
He has high expectations for his car, which has not yet been shipped.

Now, they've even detected problems like rust and broken shafts.

How could he accept this?
How can we be rational?!
...

At the end of the video, Jason said something.

"I don't know if this is a coincidence, but after our testing, this Chinese brand called Xingchen has withstood the rigorous tests time and time again and has never disappointed."

Judging from all its performance characteristics, it is far superior to other brands.

If you are interested in buying this type of Huaxia electric car, trust me—look for 'xingchen'!

A deep, resonant pronunciation signifies heartfelt admiration!
Getting these foreigners to remember a Chinese brand is no easy task.

But Xingchen managed to make many foreigners remember the pronunciation by constantly challenging their understanding.

at the same time.

A significant portion of those who placed orders also came across this video.

The content of the video left them stunned.

Such a contrast is too stark.

They couldn't help but repeat the last sentence.

"Buy Huaxia electric vehicles—look for Xingchen!!"

…… ……

Well known.

There is a group of regular content resellers in China.

The recently popular "old man's fun" series, after being discovered and popularized by a previous content creator, now has people specifically monitoring and uploading it to YouTube.

Almost every video garnered over a million views.

And Jason's car channel is no exception.

It was uploaded to a domestic video site just one day after it was published.

The reason for waiting a day is that the person who reposted the content wanted to accumulate more comments below, making it more interesting to read.

"Hahaha, holy crap, the Mercedes G-Class and the Pocket Nuggets have both gone abroad! The expressions on these foreigners' faces are hilarious!"

"Unbelievable, these old-age electric vehicles are all being sold on Amazon? Judging by the sales figures, they're about to surpass the domestic market."

"A star is a star; even abroad, it remains a king! The true king of the lower-tier market!!"

"What are you babbling about upstairs? You used to call me an old man's car company, and I didn't care. But now you should call me a leading brand in new energy pure electric vehicles!"

"The quality of Xingchen is too good. After all, it is a car manufacturer with integrity. How can these cheap and inferior brands compare? Seeing this makes me really want to buy a Xingchen old man's car."

"Dude, this isn't necessary. Many places in China don't allow it anymore, and the inspections are too strict."

"Hey—strict inspections are a matter of environmental regulations, the product quality itself is fine, they're just trying to operate in the countryside!"

Many people's eyes lit up.

Conquering foreign markets and witnessing the astonished expressions of these foreigners brings an emotional value that other brands cannot provide.

Even if it's just a car for the elderly, it's still a clarion call for a counterattack.

So that desire to drive an old man's car started stirring again!

Such a durable car has even won over foreigners.

Doesn't that demonstrate its value?!
Yes.

Now, the base model of several new energy mini cars can be purchased for just over 30,000 yuan!

However, even cars need to be insured.

With insurance and registration fees added, the total cost is 40,000 yuan.

But look at the old people's cars now.

Didn't they lower their prices too?
The prices are all over 10,000 yuan, and the cheapest three-wheeled version is only 8,000 yuan.

And there's no need to buy insurance.

After a while, the difference became quite significant.

The lower-tier market with prices of 10,000 to 20,000 yuan is a completely different field from the market with prices of 30,000 to 40,000 yuan.

……

at the same time.

Many brands of electric vehicles for the elderly that have gone global have received cancellations from overseas customers.

Some foreign buyers who had placed orders on Amazon and were still waiting for their orders to be shipped decided to return their orders after watching the video and instead ordered Xingchen's electric pickup trucks and electric vehicles for the elderly.

Although these numbers are small, they are a clear signal.

Some foreign customers even returned the goods after the orders had been shipped, leaving domestic sellers completely bewildered.

No.

These foreigners were buying like crazy because of the price before, so why are they...?

Of course, they also know how the "old man's car" became so popular.

Some brands even actively promote themselves on Amazon and other international websites, and soon the latest review video from foreigners catches their eye.

After watching the video, everyone was dumbfounded.

"I'm truly impressed by Star Auto..."

A feeling of helplessness arose spontaneously.

The terrifying memory of being dominated resurfaced.

Even overseas, Star Auto remains like the strictest father.

It ruthlessly suppressed the sales of similar products!
This completely negates their price advantage.

...

They have also done their research on Xingchen's products.

Many of them have been deeply imitated to achieve their current superficial "neatness," but what is imitated is ultimately just the surface.

The production costs and sales volume of Xingchen have always been a hurdle they have found difficult to overcome.

If we were to force ourselves to match their processes and quality, we would either have to keep costs down or spend more money to upgrade production lines and quality control.

However, when it comes to quality control like Xingchen, they lack the first-mover advantage and brand recognition that Xingchen possesses.

In the long run, it's still a loss.

These brands could only sigh and start thinking of solutions.

We plan to salvage the export process.

While overseas markets are large, foreign customers are clearly not as easily fooled as those in rural China; export standards need to be raised!
The good news soon reached Xu Yi's ears.

With the optimization of overseas warehouses and logistics routes, Xingchen Laomanle's sector has once again seen a recovery.

Seventeen thousand units were produced in just half a month.

It is almost certain that it will return to its former glory of selling over 30,000 units per month.

To Xu Yi's surprise,

The increase in sales in overseas markets has surprisingly boosted domestic sales.

This is quite surprising, considering that the market for new energy mini cars is gradually maturing and has almost replaced the original niche of old-age cars.

But those videos that were reposted and became wildly popular are like live advertisements.

This has created a completely new synergistic effect.

The better the overseas sales, the higher the domestic sales.

The higher the domestic sales volume, the faster the production!

The faster the production, the higher the total sales!
...

Liu Shengjun conveyed his intention to acquire land and expand production, planning to open another factory and increase the upper limit of production capacity to 50,000 units in order to cope with the rapid growth of overseas markets.

Simultaneously.

And here comes another piece of news.

The directors of Luzhou Industrial Investment Group and senior officials from the city are coming to the factory for inspection and research, and they have expressed a strong desire to invite them.

Upon hearing this news, Xu Yi readily agreed.

What bad timing!

With the internal research and development of Xingchen's second large-range extended-range engine about to be implemented.

It's time to start planning Xingchen's second 4.0 car manufacturing plant.

Expansion is imminent.

……

(End of this chapter)