Rebirth: Starting with Capturing the Goddess Mentor

Chapter 272 Xi Yingying: It was a gift from my dad.
[Daily Part-Time Jobs] invested 2600 million yuan in advertising on "Running Man", while [Boss Direct Recruitment] directly spent 5000 million yuan on advertising.

Naturally, the effects are also different.

The ads for "[Daily Part-Time Jobs]" pop up during the intermission, but "[Boss Hiring]" is directly embedded in the program.

For example, in the final name tag ripping segment of several episodes, the celebrities wore T-shirts with the words "Boss Hires" printed on both sides!
The commercial shots were specially filmed in post-production with the celebrities involved. In the first episode, Zheng Kai and Angelababy recited the advertising slogan together: "Looking for a job? Go to Boss Zhipin!"

…………

After seeing these two advertisements, Xi Yingying belatedly realized why Chen Yan was in such a hurry to watch TV.

"Honey, did you also advertise on TV?"

"Huh? What did you call me?"

"dad……"

Chen Yan nodded in satisfaction, "That's right."

“How much did it cost?”

Xi Yingying was a little curious, since she herself worked in the subway advertising business, so she also wanted to know the pricing standards for TV station advertising.

"It's a little less than 8000 million in total," Chen Yan said.

"So expensive!"

Xi Yingying was shocked once again. She realized that her estimate of Chen Yan's wealth was too conservative!
Spending 8000 million on a simple ad campaign—that's an enormous sum!

As the show drew to a close, Chen Yan's phone, which was on his bedside table, started ringing incessantly, like a lit firecracker.

At this moment, almost all the employees in the company's group chat were excitedly discussing the program, and the technical department was broadcasting in real time the number of new registrations for "Daily Part-time Jobs" and "Boss Direct Recruitment".

Of course, Chen Yan's classmates also frantically tagged him in their class group after watching the show.

Bai Xinyi: "Holy crap, Chen Yan, your company's ads are even on 'Running Man'! Did you see Angelababy?"

Qin Wenwen: "President Chen @Chen Yan, could you please get me a signed photo of Zheng Kai? I really like him!"

Hu Zhanyi: "What? What are you talking about? I don't understand?"

Wang Fang: "@Hu Zhanyi, go watch 'Running Man' on Zhejiang TV, it's super good!"

...............

Chen Yan didn't reply to these messages. What he cared about was the advertising effect and the return on investment, but he wouldn't know these figures until at least tomorrow.

So after the show ended, he patted Xi Yingying's ample buttocks.

Xi Yingying understood and sensibly straddled Chen Yan's lap.

…………

That night, Xi Yingying's colleague Chen Manni called.

"Yingying, where are you?"

While answering the phone, Xi Yingying pressed her hand against Chen Yan's chest and said, "I...I'm out for a night run, what's wrong?"

"Oh, tomorrow's the weekend! How about we go to Xintiandi to get our nails done together?"

"Okay...ah...okay..."

Chen Manni: "Then it's settled. See you at 10 a.m. tomorrow, and we can have lunch together."

"Ah...uh...good...good..."

The next day.

The data is out.

The first episode of "Running Man" achieved a viewership rating of 1.132% and a market share of 3.392%, ranking second among provincial satellite TV evening programs.

This achievement surpassed the Golden Eagle Awards opening ceremony broadcast at the same time, second only to Jiangsu TV's "If You Are the One," demonstrating an extremely impressive premiere performance. Furthermore, "Running Man" has already climbed to the top of Weibo's trending topics, and its popularity continues to expand.

Many viewers who didn't see the premiere will naturally be unable to suppress their curiosity due to the high level of popularity and will go to video websites to watch the rebroadcast.

After watching it, I was hooked. The whole show was full of laughs and I didn't feel like peeing at all.

If we put it in a 2014 variety show, it's no exaggeration to say that there wasn't a single one who could compete.

The reason it ranked second in viewership, behind "If You Are the One," is simply because it hasn't gained widespread recognition yet; the vast majority of people are completely unaware that the show exists.

At 10 a.m., Chen Yan said goodbye to Xi Yingying and drove back to Hangzhou.

After tidying up briefly, Xi Yingying drove the Mercedes-Benz E-Coupe that Chen Yan had given her to Xintiandi Plaza in Shanghai.

Chen Manni was sitting in a nail salon when she suddenly saw a brand-new Mercedes sports car drive by.

The driver of the Mercedes sports car seemed to be a novice, as it took him several attempts to reverse into the parking space before he finally managed to park the car crookedly in the ground-level parking space in the square.

At that moment, the car door opened.

From a distance, a woman wearing a beige, tight-fitting, slit long dress walked out.

She carried a Prada handbag and wore a pair of red-soled stiletto heels, exuding the air of a sophisticated Shanghai socialite.

Chen Manni was casually admiring the "lady" who stepped out of the Mercedes-Benz sports car, thinking to herself that the wealthy ladies in Xintiandi were getting more and more elegant.

Her figure, the swaying of her skirt—even she, a woman, couldn't help but take a second look.

However, as the woman closed the car door, carrying her Prada Saffiano handbag and wearing Christian Louboutin red-soled high heels, she swayed gracefully towards the nail salon.

Chen Manni's eyes widened, and her mouth opened slightly.

"Xi Yingying?!"

Chen Manni cried out and stood up abruptly from the waiting chair in the nail salon. Her voice rose in shock, attracting the attention of other customers and nail technicians in the shop.

Xi Yingying clearly saw her too. She paused for a moment, then flashed a sweet smile and quickened her pace to walk over.
"Manny! Sorry, there was a bit of traffic, and I'm not very familiar with parking..."

Chen Manni didn't hear what she said after that; her gaze was fixed, as if drawn by a magnet, on the brand-new, gleaming white Mercedes-Benz E-Class Coupe not far behind Xi Yingying.
Then he suddenly turned back to Xi Yingying and carefully scanned her from head to toe, and then from toe to head.

Her beige, form-fitting, high-slit dress perfectly accentuated her shapely figure. Her hair was clearly styled with meticulous care, and her complexion was healthy and rosy, as if she had just been pampered...

And that bag! And those shoes!
Chen Manni's knowledge of luxury goods allowed her to instantly recognize that it was worth a lot of money, at least 2 to 3 yuan!
What's the situation?
As a close colleague of Xi Yingying, she naturally knew her true situation—a migrant worker in Shanghai, divorced, without a house or car.

“Yingying…you…” Chen Manni pointed at the Mercedes, then at Xi Yingying, her tongue tied in knots, “That…that car…is it yours?”

Xi Yingying brushed a stray hair behind her ear and said softly, "Yes, I just brought it up yesterday."

"yesterday?!"

Chen Manni's voice rose again, filled with disbelief, "My God! Xi Yingying! Confess! Did you win the lottery?!"

She grabbed Xi Yingying's arm, her eyes wide as saucers, "How much does this car cost? A Mercedes coupe! It must be at least five or six hundred thousand, right?"

Xi Yingying felt a little pain from being gripped, and gently pulled away, her smile carrying a hint of "you're making a fuss over nothing," but deep in her eyes lurked a trace of satisfaction and vanity:

"Hey, Manny, keep your voice down. It's not that dramatic. It's just a means of transportation."

"A means of transportation?! You call a Mercedes worth 500,000 or 600,000 yuan a means of transportation?!"

Chen Manni felt like she was going crazy; the sheer volume of information and the overwhelming sense of disparity overwhelmed her.

Yesterday I was happy to have snagged a discount coupon, and today my colleague is driving a car that she probably couldn't afford even after working for ten years?
"Tell me honestly, where did this car come from?"

"Uh...it was a gift from my dad."

……

(End of this chapter)