Chapter 223 Take it!

Just as Chen Yan was inwardly complaining about the seating arrangement, the host walked onto the stage with a microphone in hand:
"Dear guests, 'Running Man' is a variety show that our production team introduced from SBS TV in South Korea. The first season has 15 episodes, and the seven regular guests are Deng Chao, Angelababy, Li Chen, Chen He, Zheng Kai, Wang Baoqiang, and Wang Zulan."

“本节目将于2014年10月10日起每周五晚21:10分接档《中国好声音第三季》在之江卫视首播,于2015年1月16日收官。”

"We've invested a lot of money and manpower in this show, and we'll invite A-list celebrities to be guests on each episode, all to present the best possible program to the audience..."

"Next, the bidding process for advertising slots on 'Running Man' will officially begin!"

"The first item up for auction is the naturally integrated advertisement within the program, with a starting bid of 500 million!"

To be honest, this price isn't high.

The company representatives present had clearly conducted thorough market research, and they had already set detailed bidding budgets before coming.

In short, if a company's bidding budget is 10 million, it will not bid again even if it only has 10,000 more left.

After all, they were all representatives of big companies. Although everyone was wearing expensive custom-made suits and had luxury watches like Rolex or Jaeger-LeCoultre on their wrists, they were essentially just high-level employees.

The company gave you a budget of 1000 million, but you spent 1001 million. What do you do with the extra 1?
Of course, you'll have to pay for it yourself!

Therefore, each representative will only participate in the bidding within the company's budget. Once the budget is exceeded, they will decisively give up without hesitation.

It's just a variety show. If it doesn't work out this time, just try again next time. It's no big deal.

After all, no one present (except Chen Yan) could have predicted that this show would break multiple records, become a phenomenal variety show, and maintain its number one spot in the variety show category for many years.

Getting back to the point, less than a minute later, a Cadillac representative raised his paddle: "6 million!"

"700 million!" The person in charge of Nongfu Spring followed up without hesitation, and the bidding voices in the conference room rose and fell like the rising tide.

"1200 million!" The voice of the Mengniu representative drowned out the entire room, and the banquet hall fell into a brief silence.

Just when everyone thought the situation was settled, a clear female voice suddenly came from the back row: "2000 million!"

Chen Yan followed everyone's gaze and looked back, where he saw the corporate representative of Rio Cocktail.

The Rio cocktail representative slowly raised her bidding paddle. Her custom-made burgundy suit hugged her graceful curves, and the subtle patterns shimmered under the crystal chandelier, giving it a rich, wine-like sheen.

She was around forty years old, with a black rose brooch behind her ear, and her every move exuded the sharpness and elegance unique to working women.

"Madam, your bid is four times the starting price."

The host smiled and asked, "Does this require any adjustments?"

The Rio representative chuckled and shook her head, indicating that she didn't need it.

"2000 million for the first time."

The host's voice rose even higher: "The second time!"

Just as the auctioneer was about to bring down the gavel, Chen Yan suddenly raised his bidding paddle: 2300 million!

There was an uproar.

The company representatives in the front row all turned their heads, wanting to see which company representative had quoted the highest price.

Rio's female representative frowned slightly, then immediately offered: "2500 million!"

Chen Yan estimated that this was about the maximum budget for their company, so he slightly increased the price, saying, "2600 million."

Sure enough, the banquet hall fell silent instantly, with only the host's excited voice remaining: "2600 million! First time! Second time! Sold!"

In this way, Chen Yan successfully bid 2600 million yuan for a natural product placement advertisement in "Running Man".

"Next up is a deeply integrated advertisement in 'Running Man,' with a starting bid of 1000 million!"

"1500 million!"

"1800 million!"

"2500 million!"

"3500 million!"

"4000 million!"

"5000 million!"

When the price of 5000 million was announced, the entire audience was in an uproar once again.

It's not that 5000 million is a high price, but that the person who quoted 5000 million was the same young man from before!

"5000 million for the first time, the second time, deal!" "Congratulations to Mr. Chen Yan for securing a deep product placement advertisement in 'Running Man'!"

"Whoo~"

Having secured two consecutive advertisements for "Running Man," Chen Yan took a deep breath. The prices for the next advertisements were too high, and even if he wanted to film them, he wouldn't be able to afford them.

Daily Tech currently has over 3000 million in its account, enough to cover the 2600 million in organic advertising costs.

However, Boss Technology only has a little over 700 million yuan left in its account because it paid for subway station lightbox advertising. This is far from enough to cover the huge advertising fee of 5000 million yuan, and they will have to lend the money to the company themselves.

But this left him with only 3000 million yuan, which was not enough to bid for other advertising slots.

The bidding was still in full swing, but Chen Yan was unaware that in a corner at the back of the banquet, a hostess in a red cheongsam was watching him intently.

About an hour later, the bidding process came to an end.

The host then announced the auction results for this tender.

"Winner of the organic embedded advertising bid - [Daily Part-Time Jobs], 2600 million."

"Winner of the deep integration advertising bid - [Boss Direct Recruitment], 5000 million."

"The winner of the interactive advertising bid is [Hailan Home], with a bid of 4000 million."

"Exclusive title sponsor – Yili Anmuxi, 1.3 million yuan."

"Joint sponsorship advertising winner – Shanghai Volkswagen Lamando, 6000 million."

“The winner of the bid for the bottled water brand sponsorship advertisement is Baishui Mountain, with a bid of 3000 million yuan.”

After the bidding meeting ended, representatives from various companies left the banquet hall one by one. Chen Yan rubbed his stiff neck and walked out of the revolving door of the hotel lobby.

Just as he was waiting for the parking attendant to bring the car over, he suddenly heard a series of hurried footsteps behind him.

"Chen Yan!"

Han Jingyao's voice was breathless, and the hem of her red cheongsam still clung to the chill of the banquet hall. "Are you free later? I'd like to invite you to dinner."

When Chen Yan turned around, he met her watery eyes.

The class beauty I remember always had her ponytail tied high, now had slightly disheveled temples, and the pearl pendant on her earlobe swayed gently with her breath.

Holy crap, are they impressed by my money?

But Chen Yan is no longer the clueless high school student he used to be.

Jiang Zhixin has raised his aesthetic standards to an exaggerated level.

Objectively speaking, even Xi Yingying is prettier than Han Jingyao in front of her, not to mention that Han Jingyao also has the added advantage of being a pair of E-cup breasts.

Thinking of this, Chen Yan glanced at Han Jingyao's meager chest...

Then, he gave a polite but distant smile: "Excuse me, I have something to do in a bit."

The moment the words left her mouth, Han Jingyao's smile froze.

Chen Yan was ruthless; after speaking, he turned away and refused to look at her again.

"Just a simple meal."

Han Jingyao stepped forward quickly, a section of her fair calf showing through the slit of her cheongsam. "I know a Yangchun noodle shop nearby, the taste is very authentic."

She suddenly laughed, her dimples appearing and disappearing in the sunset. "Or is it that Mr. Chen, who is worth hundreds of millions, won't even give an old classmate the honor?"

Just then, the valet drove the Mercedes S400 to the hotel entrance.

"Let's do it another day, I'm really busy today."

After saying that, Chen Yan got into the Mercedes-Benz without looking back.

With a press of the accelerator, the sound of the Mercedes rolling over the asphalt road gradually faded away, and the dust and exhaust fumes it kicked up splattered onto Han Jingyao's face.

She stared at the direction the car had disappeared in, a bitter taste rising in her throat.

The boy who used to pick up her textbooks and buy her popsicles now looked colder than the marble walls of the hotel.

........................

(Happy holidays to my tall and mighty godfathers! Please vote for me and give me double monthly votes!)

(End of this chapter)

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like