Game Development: Starting with Recreating the Anime Game Style

Chapter 606 What's Wrong with Being a Little Radical?
"Yes, you read that right, there's no confidentiality agreement! Share it freely!"

"Not only that, we will also draw lucky players every day to give away generous prizes (including but not limited to game consoles and graphics cards). After the event ends, we will also select the "King of the Party" and give away the grand prize! The grand prize is free access to all Starry Night games in the future!"

For many players who are not very familiar with StarCraft, as well as overseas manufacturers, they are not quite used to the sudden appearance of a manufacturer in the industry that likes to create such interesting content.

But for Chinese game developers, the reaction is always, "Wow, Starry Sky's marketing is back again. Do they have to do marketing every time they do something?"

However, regardless of their opinions, this event has indeed attracted the attention of many players.

"Wait, what does it mean there's no confidentiality agreement?"

"Does that mean... if I get to play Black Myth while waiting in line, I can record it on my phone and upload it to YouTube?"

"Holy crap?! Really? Has Xingchen gone mad?"

When people finally understood the meaning of those few lines, the entire online gaming community was in an uproar.

It's important to understand that offering a publicly available, unfinished version of a game for demo at an exhibition carries risks. Game bugs, optimization issues, and imperfect details can be magnified under the discerning eyes of players, turning into a public relations disaster.

Therefore, confidentiality agreements have become an industry practice.

However, in Chu Chen's opinion, these things are completely unnecessary. Judging from future development trends, the problem with many games is not that they are criticized for poor content, but that there is no one to criticize them at all!
This is especially true for manufacturers in China.

For European and American manufacturers, they have the advantage of local marketing and promotion. But for Starry Sky, don't be fooled by how lively E3 is now. Once the E3 hype dies down, things will change.

The influence of the stars will decline rapidly.

Therefore, what Chu Chen needs to do is not to be conservative, but to be radical.

Of course, the reason why Chu Chen dared to be so aggressive was because Starry Sky was not just a game developer, but a game platform, just like the DEMO exhibited this time.

There are more than a dozen demos alone.

Because there are many demos, the content of many demos can be made very small. For example, the demo of "Black Myth: Wukong" is only a dozen minutes long.

That is, the few small monsters and one BOSS shown in the demonstration.

If this were a standalone Black Myth exhibition, it would be met with a barrage of criticism. But this is the StarCraft booth, with over a dozen demos, and each person only has a total of 40 minutes to play.

It's impossible for you to play everything, so nobody cares that the demo is too short.

In addition, because the process is short, these demos are easy to test and can generally maintain a smooth gameplay experience without serious bugs.

This is also the reason why Chu Chen dared to organize this event.

In short, time passed quickly amidst the hustle and bustle, and the next day arrived at the Los Angeles Convention Center.

With the E3 exhibition officially reopened.

The pent-up excitement and fervor of countless players, accumulated over two or three days, surged into the E3 exhibition venue like a floodgate being opened.

The crowd dispersed from the entrance, rushing towards their respective destinations and converging into several clearly directional torrents.

The most turbulent and massive wave was heading straight for the Starry Night Games booth in the south exhibition hall.

"Hurry! Hurry, hurry! Keep up!"

Homeless Chen Mo practically ran and squeezed through the crowd, shouting to the photographer behind him while forcefully pushing aside the people in front of him with his shoulder.

The photographer was also a veteran, holding up the live streaming equipment with a stabilizer, and the camera was firmly locked on Chen Mo's back, presenting the scene of the surging crowd in its entirety in the live stream.

"My God, is this all the way to the Starry Sky booth?"

Chen Mo was panting, his voice a mixture of surprise and excitement.

"Is this some kind of exaggeration? This is incredibly popular! I walked this way as soon as I entered the venue."

He felt like he wasn't browsing an exhibition, but rather participating in a limited-time flash sale, with everyone around him rushing forward as if money were no object.

And unlike exhibitions in China, the people vying for seats next to him were all blond-haired, blue-eyed foreigners.

Actually, Starry Sky did set up a media booth this time, but Chen Mo didn't go there at all.

He understands perfectly what domestic audiences want to see.

While media access is convenient and allows you to play games ahead of time, what's the point?
What the audience wanted to see was not just the game, but also the scene—the spectacle of these blond-haired, blue-eyed foreigners scrambling and queuing up for a game from a Chinese company!
Of course, even though Chen Mo had prepared in advance, the scene before him was still quite shocking.

There are simply too many people.

This was the only thought in Chen Mo's mind.

This wasn't his first time at E3, but he'd never seen anything like it before.

It's not that I've never seen crowds before; Sony and Nintendo's booths are always packed with people. But the problem is, this crowd is headed for a Chinese manufacturer's booth.

This is indeed a very novel experience.

The popularity offline and the popularity online are completely different. A video with one or two million views online is not as effective as hundreds or thousands of people rushing to one place offline to win a game.

"Guys, hold on! Photographer, keep up with me! Don't lose me!"

Chen Mo's voice sounded somewhat distorted in the noisy environment. He felt like a small boat being swept along in a surging wave of people, helplessly rushing forward.

"It's here! It's here!"

After rushing through the crowd for more than ten minutes, Chen Mo finally saw the entrance to the Starry Sky booth's demo area and the queue that had already begun to meander.

"Holy crap! There's already a queue?"

He let out a wail, but his feet didn't slow down, and he squeezed to the back of the line in two quick steps.

Fortunately, he was indeed among the first to rush in. Although the team had already taken shape, it wasn't too long yet.

While marveling at Xingchen's exaggerated popularity once again, Chen Mo straightened his collar, which had been jostled and messed up, in front of the camera.

Once I was sure I had made it into the queue, I finally had the leisure to look at the live stream chat. I was shocked by what I saw; the chat was so dense that it almost completely covered the screen.

[Holy crap! This streamer is awesome! He really made it to the front!]

There are so many people! It feels like half of E3 went to StarCraft!

Hey buddy in front, don't push! There are other people behind!

[This foreigner has a physique, are you even up to par, anchor?]

Look! That blonde girl is so pretty!

At this point, the number of viewers in the live stream room had already reached a considerable number.

"Welcome everyone, welcome to GamerSky's E3 live stream! I've already joined the queue. You can follow me first, and we'll hold the first round of giveaways when the number of viewers reaches 5,000!"

Chen Mo has done live streaming before, and he's quite skilled at it, able to rattle off a standard opening line without hesitation.

But as soon as he finished speaking, the photographer Lao Liu behind him came over, nudged him with his elbow, and whispered a reminder.

"Brother Chen, there are already 20,000 people in the live stream. Should we give away 5,000 first, or just give away 10,000 in prizes directly?"

"What the hell? How many people are there?"

Chen Mo didn't react at first, and subconsciously asked a question in return.

"Twenty thousand people!"

(End of this chapter)