Game Development: Starting with Recreating the Anime Game Style

Chapter 55 Opportunity
In the process, Li Suhao actually managed to dig up a big shot.

Yosuke Shiokawa.

This is a veteran who worked at Square Enix for over a decade and participated in the development and operation of projects such as Kingdom Hearts and Dissidia Final Fantasy.

After he visited the thatched cottage four times, he was moved by the sincerity of the man.

When Li Suhao visited for the fourth time, he did not bring a gift.

Instead, it was a thick stack of his own handwritten initial thoughts and market analysis on the localization of "Final Battlefront" for the Japanese server. Although many parts were still immature, his enthusiasm moved Shiokawa.

He had originally planned to join DEWORK as a producer for the FGO project, but ultimately chose Starry Night.

After Yosuke Shiokawa joined Starry Sky Japan, Li Suhao finally found his backbone. Once he found someone, he quickly built up an operations team.

Even at this point, Li Suhao had only completed the basic tasks that Chu Chen had given him.

This means that the Japanese server is 100% confirmed to be ready for normal launch.

To achieve results, conventional operations alone are clearly not enough, so Li Suhao and Yosuke Shiokawa also made a series of event plans.

However, due to time constraints.

In fact, no one was sure whether these activities would be effective.

The Chinese server has now successfully launched its open beta, and the results have been phenomenal, which is of course incredibly exciting for the employees of StarCraft in China.

However, for Li Suhao, this actually increased the pressure on the Japanese server to open two days later.

Li Suhao was still pondering when, in the blink of an eye, they arrived at the company.

As he pushed open the factory door, an unusual wave of heat, or rather, an overwhelming sense of excitement, rushed towards him, almost knocking him over.

"Li Sang! You're finally back!"

A girl from the publicity department saw Li Suhao and almost instantly teleported in front of him, holding her phone high in her hand. The bright light from the screen hurt his eyes.

"what happened?"

Li Suhao was completely bewildered by her hurried manner.

When he went out to buy dinner, the whole company was quite depressed. After all, the game was about to launch, but the popularity of "Final Battlefront" on the Japanese server hadn't really taken off.

Only a small number of players who have already played "Final Frontline" on the Chinese server are active.

But now, why does the company suddenly seem more active?
"Twitter! Our official Twitter account! It's exploded!!"

"what?"

Li Suhao was stunned for a moment, feeling bewildered.

To prepare for the Japanese release of "Final Battlefront," they followed the successful experience of the Chinese version and promoted many bloggers on YouTube and Nico Nico Douga.

Why are there no responses from these two channels, but Twitter is exploding instead?

The key point is, Twitter didn't invest any resources either.
"Official recommendation? Oh."

"Yes, yes, yes! Do you remember this afternoon when we posted some screenshots from the spin-off shows?!"

"Oh, I remember. What's wrong?"

Li Suhao certainly remembered.

Although "The Doll Girl's Challenge" is a domestic program, as one of the few promotional materials for "Final Battlefront," he also had Japanese subtitles added by the Japanese side.

And it was uploaded to a website in Japan.

However, although this program became very popular in China after it was launched yesterday, in Japan, both Li Suhao and Yosuke Shiokawa are not very popular.

Almost everyone agreed that the program wouldn't generate much publicity in Japan.

If we want to promote it, we'd have to invite Mr. Chen over and have him do a similar program with the voice actors from Japan.

After all, the Japanese voice actor lineup for "Final Battlefront" is significantly more impressive and has a stronger appeal.

But now..
Judging from this, the Japanese version of the show hasn't even been made yet, but the Chinese version is already a hit?
This is unreasonable.
"I just refreshed the page, and it's increased by several thousand!! And it's still rising!"

"So many people are sharing this! They're all asking who this girl is, what game this is, and whether this handsome guy is really our company's boss!"

"Look at these comments!!"

Li Suhao took the phone somewhat blankly, then looked at the constant stream of new follows, comments, and reposts popping up on the screen, feeling a little unreal. He quickly came to his senses.

It wasn't the show that became popular, but rather Jiang Yue and Chu Chen who became famous.

The entire chain of deduction is as follows: First, after the program was released on the Japanese server of "Final Battlefront".

A group of core fans of the Japanese server discovered the program; this group of core fans numbers in the tens of thousands.

They were basically converted and split off from the first batch of users on Pixiv.

This group of people started watching the program "The Doll Girl's Challenge!" as soon as the official version with subtitles was released.

The simpler the rules of a variety show, the greater the cultural barriers it can overcome.

Just like how Japanese prank shows are popular in China, it's because these kinds of shows can be watched even without subtitles.

The same goes for the show that Chu Chen is producing.

In addition, many voice actors in China are graduates of media universities, so they are naturally good-looking.

So soon, this group of core Japanese fans began recommending and sharing it within their own small circles, such as forums, discussion groups, or their own Twitter accounts.

It's important to understand that while tens of thousands of people may not seem like a large number.

However, there are indeed some big shots involved, and although the Chinese version of "Final Battle Front" has all the story text in Chinese, it does have Japanese voice acting.

Therefore, they basically went through the same storyline experience as the Chinese players.

Finally, there's something in sociology called "conversion fanaticism." These Japanese players actually overcame various difficulties in order to play the game on the Chinese server.

For example, language.

Even after the Japanese version of "Final Battlefront" was updated, they communicated with the official team multiple times.

Furthermore, the official "Final Battlefront" team confirmed that server data can be migrated and that there will be a special title.

This fervor, in a short period of time, has even surpassed the level of players' love for a single game.

Therefore, this group of people became anxious as they saw that the promotion of the Japanese version of "Final Battlefront" seemed to be having a poor effect.

Then, a crucial link appeared: someone in the group suddenly suggested trying the "beauty economy."

The so-called "beauty economy" is actually part of Japan's marketing of beautiful women, and then, with a try-it-out mentality.

Fans have edited together short videos showcasing Jiang Yue's "highlights" from the show.

In the video, Jiang Yue's unadorned, naturally cute reactions, coupled with her endearing face, are indeed quite adorable.

With the fans promoting it among themselves, the edited short video quickly spread like a pebble thrown into a calm lake, creating ripples everywhere.

Shares, likes, and comments began to grow explosively.

The original post has now received nearly 20 likes.

This feeling is somewhat similar to a popular clip from a Japanese variety show suddenly appearing on Weibo in China.

You can't say it's a huge explosion.

For the Japanese internet, 200,000 views and followers on Twitter is only considered a minor trending topic.

But trending topics are like a rolling snowball; once they start rolling, nobody knows what the final outcome will be.

As the snowball started rolling, some people began searching for the term "Final Front".

This was reflected in Li Suhao's account, where the official Japanese Twitter account for "Final Front" saw a surge of several thousand followers.

What does it mean that 20 clicks led to an increase of several thousand people?
Li Suhao was unaware of this.

But he knew who he should contact now.

"Where's Shiokawa!? Where is Shiokawa!?"

Without even eating the pork chop rice he was carrying, Li Suhao went to find his general.

He wants to improve so much.

He must seize this opportunity, even if he hasn't figured out how to seize it yet.

(End of this chapter)