Game Development: Starting with Recreating the Anime Game Style

Chapter 535 The Lively Pre-Spring Festival
The next morning, as soon as the opening bell rang at the Paris Stock Exchange, Ubisoft's stock price soared like a rocket, rising sharply at the opening bell.

The numbers fluctuated, eventually settling at a steady increase of nearly 7%.

This means that Vivendi's years-long hostile takeover bid has come to a complete end.

Western media praised Ubisoft for overcoming the crisis, while Chinese media enthusiastically discussed the collaboration between StarCraft and Ubisoft. Major portal websites' game channels used phrases like "a powerful alliance" and "domestic AAA games are really coming," pushing last night's player community celebration into a wider public eye.

However, Tian Qixuan remained unusually calm despite being at the center of the media storm.

Today, Chu Chen, along with the head of the French branch of the Starry Sky Games platform, has begun a five-day visit to European game developers.

This visit was originally planned for Starry Night, which was in early January. Its purpose was to take advantage of the popularity of the Starry Night gaming platform to poach more game developers from Steam and get more European and American game developers to join the Starry Night gaming platform.

However, Chu Chen has been very busy with his own schedule since January.

It wasn't until just before the Spring Festival, when signing the contract with Ubisoft, that this matter was finally settled. Chu Chen had to visit quite a few companies on this trip, from CD Projekt Red, the Polish developer of *The Witcher 3*, to Larian Studios, the developer of *Divinity: Original Sin 2*, and Motion Twins, the developer of *Dead Cells*.
There are quite a few companies of all sizes in Europe.

Since his own boss was working so hard, Tian Qixuan naturally couldn't slack off either.

As soon as he arrived at the company, he sent emails to several Ubisoft executives. The blueprint that Chu Chen described in the car was so grand that even now, when he thinks about it, his heart still races uncontrollably.

Now, he is about to begin the first step of this massive plan: "borrowing troops."

The first step in "borrowing troops" is to have a few drinks with the generals who are "leading the troops".

To some extent, China and France do have many things in common, such as their love of food and their shared fondness for building relationships over meals.

But the differences are also huge.

A French dinner party is more like a long and elegant stage play, with strict procedures and unwritten rules.

From appetizers and main courses to cheese and desserts, one dish after another, each paired with a particular wine.

During these long two or three hours, they basically don't talk about serious matters, but rather engage in all sorts of boasting, discussing football, opera, games, beautiful women, whatever they like.

The real "business" is reserved for the after-dinner coffee or digestif.

When everyone is full and relaxed, you can casually steer the conversation towards work in a "Oh, by the way, just so you know" tone.

So, finding someone who can connect with these French folks, someone who can chat and boast with them, is surprisingly difficult.

Tian Qixuan himself had spent more than ten years at Ubisoft, accumulating experience and connections over time. These things were actually of little use at Ubisoft, but after joining StarCraft, Chu Chen repeatedly used this skill as a weapon.

While Chu Chen was traveling around Europe and Tian Qixuan was enjoying drinks in a restaurant in Paris, thousands of miles away in China, the countdown to the Spring Festival had quietly begun.

If the French have romance ingrained in their bones, then the Chinese people's obsession with the Spring Festival is ingrained in their blood.

The number of red lanterns and Chinese knots on the streets and alleys increases day by day, and the air is filled not only with the growing chill, but also with that unique restlessness called "New Year's flavor".

For the gaming industry in 2018, this restlessness was ignited ahead of schedule.

This year's Spring Festival can be described as the most exciting "battle of the gods" in the history of the gaming industry.

For the past decade or so, while the Chinese gaming industry has held events during the Spring Festival, they have mostly been the same old tricks: sign-in rewards and recharge rebates, which players have long since grown accustomed to. But this year, everything is different.

The reason for this difference is, of course, still the stars.

As a "person from the future," Chu Chen's views on many things are actually different from those of other people in the present, such as this Spring Festival event.

In the previous life, the Spring Festival season had basically become a battleground for various second-hand travel agencies.

There are more and more major versions related to the Chinese style.

However, strictly speaking, the concept of Spring Festival activities did not actually exist in 18.

However, Chu Chen didn't care about any of that. As the absolute hegemon of the domestic mobile game market, Starry Sky's several flagship products dropped bombshells on the entire market at almost the same time.

The first to be affected is *Final Battlefront*.

In addition to the already released "Final Squad", this "golden child" of StarCraft will also celebrate its second anniversary during the Spring Festival.

With the anniversary celebration coinciding with the Spring Festival, Starry Sky's operations team launched a massive promotional campaign a month in advance, including "Final Squad" as part of the anniversary celebration.

Following "Final Squad", Starry Sky Animation has officially announced that the anime "Final Battlefront" will be released in April this year.

In addition to global online video websites such as Bilibili and YouTube, it will also be broadcast on television stations in Japan, South Korea, China, and many other countries.

The announcement from Starry Sky Animation had a subtle air of pretentiousness from beginning to end.

Although players won't feel it, for ordinary players, this message is simple and straightforward.

After all, many fans of *Fate/Grand Order* have been waiting for this anime for far too long. After the *Fate/Grand Order* anime finished airing last October, some speculated that *Fate/Grand Order*'s next anime adaptation would definitely be *Fate/Grand Order*.

But speculation is one thing; when it actually happens, it's another matter entirely.

As for the fact that it's broadcast globally, on multiple websites, and in multiple countries, aside from exclaiming "Awesome!" and marveling that we can actually see animation on TV, it doesn't seem like a big deal.

However, for the Chinese gaming industry, the logos of these three television stations hold significant meaning.

Suzhou and Hangzhou TV Station.

TV Tokyo.

Seoul Broadcasting Corporation.

At first glance, it seems like nothing special. As a representative of the Suzhou and Hangzhou science and technology industry, it wouldn't be difficult for Xingchen TV to secure an animation slot in the late-night slot on the provincial TV station.

Previously, FGO was not broadcast on provincial TV stations, mainly because FATE is an overseas IP, and it would need to obtain an approval number to be broadcast on local TV. Therefore, Starry Sky took the initiative to avoid any appearance of impropriety.

This time, "Final Battlefront" is a genuine Chinese IP, so it would be strange if Suzhou and Hangzhou didn't allow it to be shown.

Japan can barely understand, after all, Hoshino has some influence in Japan, and they have been involved in the animation production committee recently, so there shouldn't be much of a problem with airing an anime on TV Tokyo.

(End of this chapter)