Game Development: Starting with Recreating the Anime Game Style

Chapter 45 Micro-Era

Although Tencent's strategic decisions are made by the highest board of directors, the specific decision of which company to invest in is the responsibility of the investment manager.

The top leadership's strategy cannot be flawed; therefore, the person with the problem is naturally...
Therefore, in this industry, having a good eye is the most important thing.

This is why, even though Xiang Lixuan didn't successfully invest in Xingchen, he still managed to gain a lot of popularity in front of his superiors at the meeting the day before yesterday, simply because he had always been optimistic about Xingchen.

He talked at length about what he saw and heard on his trip to Xingchen, and how Xingchen's success was inevitable.

That face made Wan Wanggang physically uncomfortable.

However, despite his physical discomfort, it was a fact that "Gun Girl" was not performing well at this time, and Wan Wanggang was genuinely a little scared.

Despite Tencent's massive launch traffic support, GunGirls not only failed to beat Final Frontline, but also lost in terms of both user numbers and sales.
So, in the future...

Does he still have a chance to turn the tide?

"Let's go, let's go and blast them this afternoon. Their development speed is too slow. It's been so long and they still haven't finished the auto chess game. I really don't know what they're doing."

After discussing it for a morning, Wan Wanggang felt there was still a chance, although judging from the current situation, Tencent had not won this wave of traffic.

But what makes Tencent Tencent is is that what is a devastating failure for others is nothing more than a minor stumble for Tencent.

Like the classic saying goes, I can make many mistakes, but you only get one.

Despite the success of "Final Front," Wan Wanggang still has cards to play, such as the fact that many Tencent-affiliated anchors can switch sides at any time.

Furthermore, after the success of "Final Front," Xiang Lixuan not only obtained a higher level of authorization but also negotiated with Xingchen at a higher price.

Wanwanggang can now apply for more traffic.

Therefore, for Wan Wanggang, his real competitors are not Xingchen, but other Tencent teams that are developing auto chess and games similar to "Final Front".

GunGirls is, after all, a game distributed by Tencent, not a game developed by Tencent itself.

To gain traffic, we need to accelerate development; at the very least, we need to quickly develop the "auto chess" mode.

In this way, Wan Wanggang was able to use this gimmick to gain some traffic.

As for now
It would be best to temporarily reduce marketing and promotional spending, and then engage in differentiated competition after the initial hype surrounding "Final Front" has subsided.

Based on experience, Wanwang's recent series of decisions were actually correct.

After all, a game's popularity usually only lasts for a couple of days. Taking a step back and waiting for the right time to launch a promotional campaign seems like a good idea.

After all, StarCraft probably won't be able to come up with anything new in the short term.
~~~
Wanwang drove to the flash explosion.

And at the same time.

Song Yueying, on the other hand, just happened to push open the door to the Starry Night Game.

Although since the release of "Final Battlefront", the working hours of the entire StarCraft team have returned to normal, and weekends are now regular holidays.

However, Song Yueying still arrived at the company.

As Song Yueying opened the company door to greet the afternoon sun, she quickly saw Chu Chen sitting by the window, writing something intently.

Like other employees at Xingchen, Chu Chen's desk was piled high with things.
And because he was in charge of a wide variety of things, there was everything on the table.

There are some things that Song Yueying, as an artist, can understand, such as the stack of storyboards for the main storyline of version 1.1 on the left side of the table.

There were some things that Song Yueying didn't quite understand. For example, on the computer screen, there was what should be the NPC behavior tree code prepared by the programming team for humanoid interaction in the base. She only knew the name of that thing, but didn't know how to use it.

With the huge success of "Final Battlefront" these past few days, although no one has said it, there is indeed an atmosphere of relaxation after the college entrance examination is over.

Of the entire company, only Chu Chen remained completely unchanged.

It remains like a perpetual motion machine wound up tight; this counterintuitive behavior inevitably evokes admiration. It's worth noting that, as of now, "Final Battlefront" generated over ten million in revenue in its first two days. Even though it declined somewhat on the third day, many media outlets are already predicting that "Final Battlefront's" revenue this month could very well exceed one hundred million.

And if "Final Battlefront" really does break 100 million this month.

That was the first anime-style game in Chinese history to achieve monthly revenue exceeding 100 million yuan.

Before Onmyoji and Honkai Impact 3rd are released, this title is very likely to bring more traffic to Final Frontline and Starry Sky Games.

Anyway, Song Yueying felt that if she had that much money, she definitely couldn't do what Chu Chen did.
Perhaps this is why StarCraft Studios was able to maintain stable and efficient development in a relaxed atmosphere even after the explosion of "Final Frontline".

Perhaps hearing Song Yueying's footsteps, Chu Chen raised his head.

"Why are you here again today? Did you forget something again?"

The word "again" is used quite aptly.

She had indeed forgotten something yesterday, so she went back to the company to get it. She happened to run into Chu Chen, who was working overtime, and the two spent some time alone at the company.

The two chatted about various things, and Song Yueying enjoyed the atmosphere of being alone with him in the office for a while. They even had dinner together that evening.

Of course, she didn't think she was enjoying the solitude; she believed that she was using the weekend to ask Chu Chen some questions.

Logically speaking, this shouldn't be a problem.

But for some reason, on her day off at home, Song Yueying got up early and played on her phone, but her mind kept wandering to whether Chu Chen was still working overtime at the company.

After thinking it over and over, the thought kept lingering in my mind, and since I had nothing else to do, I ended up at the company as if possessed.

Then take a look.

Chu Chen was indeed working overtime.

Although she thought Chu Chen might be at the company, when they actually met, she really didn't know what to say. When asked this question, she was a little at a loss for words.

He paused for a few seconds before replying.

"Since I had nothing to do at home anyway, I decided to come and take a look."

Chu Chen smiled and shook his head.

"You don't mean you want me to treat you to dinner again, do you?"

"What, if you're going to complain, I'll go back."

She said she was leaving, but she didn't move an inch. Chu Chen didn't think anything of it and just waved her hand.

"How could I possibly complain?"

Song Yueying gave a soft hum, her gaze returning to Chu Chen's desk. She looked at what he was writing and then exclaimed in surprise.

"A new project already?"

"Well, I interacted with Liu Cixin on Weibo yesterday, and he actually called me last night to talk about copyright. I'm just writing this down casually, it's not very systematic yet."

Song Yueying suddenly became interested. She knew that Chu Chen's "just writing" was not as simple as just writing.

"Can I see it?"

Hearing Song Yueying say this, Chu Chen nodded and put down his pen for the time being.

"Of course, you can share your thoughts after you've finished reading."

"Micro Era? Is that the name of the game?"

(End of this chapter)