Game Development: Starting with Recreating the Anime Game Style

Chapter 279: Random Thoughts

This means you might be in the 100,000th place in the queue, with an expected wait of three months, but perhaps tomorrow morning you'll wake up to find your order status has changed to "shipped".

This mechanism cannot completely eliminate scalpers, but it can suppress their room for price gouging. After all, if you raise the price too much, I'll just try my luck.

It can also attract users who are still hesitant about whether to pre-order with full payment to place an order.

"Pre-orders are starting to come in!" an operations staff member shouted.

"My God, the pre-orders are insane!!! Holy crap, the estimated shipping time is already scheduled for next month!"

"Holy crap, that's so fast!!"

On the screen, the growth curve of pre-sale orders, although flatter than the previous flash sale, still maintained an extremely steep slope, steadily climbing upwards.

Every new order means that Xiaomi's production schedule is pushed back a little bit.

Yue Xiuyuan originally estimated that even if full payment pre-sales started on the first day, he could only sell tens of thousands of units at most.

After all, ordering in full and then having to wait really tests the user's patience.

However, he underestimated the impact of "no price increase for collaboration" on ordinary consumers, the fan power of FGO and Final Battle Front players, and the gambler effect brought about by the "lottery" mechanism.

In addition, he underestimated the influence of the Xiaomi 6.

Since only Starry Sky had a full-payment pre-order channel, some users who failed to snag the standard version quickly began to spontaneously flock to this channel where they could still "buy" the phone.

It was 9:1 p.m., an hour and a half before the sale started.

"Pre-orders have surpassed 200,000!"

It was 10:30 p.m., two and a half hours before the sale started.

"Three hundred thousand!"

Midnight, four hours before sales began.

As the expected delivery time reached three months, the growth curve was no longer a steep cliff. Finally, when the 24-hour countdown reached zero and the numbers on the screen slowly stopped jumping, the entire office fell into an eerie silence.

413752
41 units have been pre-ordered with full payment.

Right now, Starry Sky has a cash flow of over a billion yuan. What does that even mean?!

"Wow, making money with mobile phones is so easy!?!"

Yue Xiuyuan appeared to be still conscious and directing various operations and promotions, but in reality, his brain was completely "damaged".

You should know that this is 17.

At this time, the competitive pressure in the entire Chinese mobile phone market is quite high, and it is actually a low-probability event for a single mobile phone model to sell like hotcakes.

Throughout 16, Xiaomi had 14 main models on sale, selling a total of more than 4000 million units, including a large number of low-end models aimed at driving sales volume.

If we only look at phones priced above 2000 yuan, such as last year's flagship, the Xiaomi 5, it only sold around 500 million units throughout the year.

It's equivalent to saying.

In just four hours today, Xingchen sold out one-tenth of Xiaomi's flagship production capacity from last year, including both in-stock items and pre-orders with full payment.
Is it scary?

For Chu Chen, it wasn't scary at all.

Because the Xiaomi 6 itself was a blockbuster model. Although there was no specific model, Xiaomi sold 16 million units in 4000, and in 17, Xiaomi's overall mobile phone sales doubled, reaching 9270 million units.

The Xiaomi 6 certainly made a significant contribution to this.

However, as I said before, you can't use Chu Chen's common sense to judge other people's opinions. Just like after "Onmyoji" became a hit, almost everyone believed that Star Tap was the core key to "Onmyoji's" success.

The phenomenal success of the Xiaomi Mi 6, while not entirely due to collaborative efforts, was certainly not solely achieved through partnerships.
The collaboration item sold 50 units on the first day, and Starry Sky's 10 units were the first to sell out across all channels. This is quite a subtle thing.

Nobody knows whether those 50 sales would have existed or not without the collaboration version.

This is a problem that cannot be traced back or disproven.

If you can only deduce from the result, the conclusion you draw will naturally be one-sided.
~~~
9:30 p.m. that night, Beijing.

The celebratory banquet that followed the press conference ended around 8 p.m.

On the one hand, everyone was preoccupied with their own thoughts. If it weren't for the fact that Chu Chen and I had chatted for over an hour at the dinner, the dinner might have ended much earlier.

Secondly, as soon as the sale started at 8 p.m., Xiaomi's operations department felt that someone had kicked them hard from behind.

A feeling that a "blockbuster" product has arrived was conveyed with unmistakable clarity.

The surge in demand was so great that Xiaomi's supply chain manager had to hold an emergency meeting.

Lei Jun will naturally attend the meeting as well.

When I got back to the company, it was already around 9 o'clock. Several core executives were in the conference room, and everyone looked a mix of excitement and exhaustion.

Because not everyone is here yet.

So, as usual, Lei Jun started browsing Weibo.

This is both his way of understanding users and his way of "de-stressing".

Actually, right after the press conference ended, he posted a very standard Weibo post: "Thank you for the support of all Mi Fans. We have waited seven years for the Xiaomi 6. This is a product born for you."

Now, after several hours of fermentation, the number of comments under this Weibo post has skyrocketed from hundreds to thousands, and it is still rising.

The majority of them are people urging others to "deliver" their goods.

"Mr. Lei! Wake up! Get up and add more stock to my inventory!"

"Could you please speed up the sewing machines at the factory? My wife's Type 95 rifle is still waiting for you to produce it!"

"I'm just a casual observer. I was still hesitating between buying the R11 or the X9, but when I saw the launch event, I realized it was a collaboration with no price increase? I immediately switched! But I didn't manage to snag one! Mr. Lei, give me a chance! [crying]"

Lei Jun had anticipated these comments urging for delivery.

However, what surprised him was another voice that gradually veered off-topic in the comments section.

"Guys, I was fast enough to snag the regular Mi 6, but now I regret it. I want that etched back cover! Anyone want to trade for it???"

"Trading the standard version for a collaboration item??? You think you can get away with this?"

"I didn't see it clearly at the press conference, but after watching the unboxing video made by Tech Insights, wow, the actual device is so beautiful! Even though I don't play games, I really want one."

"One person wrote a petition in blood demanding that Xiaomi sell the deluxe version back cover separately! I'm willing to pay extra!"

"Could you make a replaceable back cover for the Mi 5?! I'm willing to pay extra!"

Initially, these comments were just a few users' random thoughts.

But soon, more and more people started to mutter about it, and it even formed a small wave. More and more people began to follow the trend of repeating a grade, so much so that a new trending search term climbed up at a visible speed.

#Seeking Xiaomi to sell the matching back cover separately#
Besides that, there was a lot of discussion about Xiaomi on Weibo tonight.

(End of this chapter)