Game Development: Starting with Recreating the Anime Game Style

Chapter 154 I've figured it out!

How much would traditional channels need to spend to acquire 200,000 new users? At least tens of millions, and even then, the quality of the users acquired would be inconsistent.

And what about Star Tap?
It's supposedly free to list! Even if I have to pay some promotion and traffic fees later, at least they don't take a cut!

"If he can do it, why can't I?"

Once this idea is planted...

That was during the late Three Kingdoms period, when we witnessed the Yellow Turban Rebellion. Even now, due to the forced alliance or other reasons, we can't join StarTap.

But what was that saying again?
If morale is low, the team will be difficult to lead.
~~~
Startap's second move caused a sensation not only in the gaming community.

This has also triggered a chain reaction in the global media circle, especially in the domestic game media. Seeing the discussions among players and the chaos brought about by StarTap, they only had one thought in mind.

"More!! Make it more lively!!"

This is what it means to enjoy a good show and never mind making things worse.

At this moment, in the editorial office of 1717, editor-in-chief Hu Yubin is busy at work.

"Starry Night Games is still the best, it's so exciting..."

He felt that when he looked at StarCraft now, it was like how the media in later generations viewed a certain "Make America Great Again" figure. It wasn't a company; it was a perpetual motion machine that kept producing news and topics.

Throughout July, from holding a press conference to compete with Tencent, to the launch of Star Tap the day before CNJOY, to the explosive popularity of games on Star Tap, to Apple's involvement, followed by the traffic miracle of last night and this morning, and now the emergence of the sales legend of "Runestone Guardian" as a domestic single game.

One thing leads to another, with climax after climax, leaving no room for respite.

So much happened yesterday that Hu Yubin is now worrying about what news to publish today, a task that has taken a toll on his career.
"This amount of news, all published in one day, is such a damn waste."

Hu Yubin was writing furiously in the document while feeling heartbroken.

"Three Million in One Day! The Rune Guardian Creates a National Single-Player Miracle!"

Why does Star Tap have such great power?

Apple users are heartbroken: You guys have another new game to play?!

He listed out a series of eye-catching headlines and then assigned the tasks to his editors one by one through internal communication software.

Just as he was giving orders with an air of confidence and mastery, the cell phone on the table suddenly rang at an inopportune moment.

It was a call from the boss.

"Hello, Mr. Wang..."

"Um???"

"That's impossible... We and GamerSky should post news around the same frequency... How could there be such a big difference in traffic..."

"Oh no, no, I didn't mean that..."

Okay, I'll go check right away.

"Ah, yes...yes...I understand. I'll send it right away."

After hanging up the phone, Hu Yubin was filled with questions.

The boss just called and said one thing: the traffic to Youmin's website yesterday was three times that of theirs.
This puzzled Hu Yubin.

Logically speaking, our articles aren't published any slower than theirs, are they?

Even if there's a difference in bandwidth, it shouldn't be three times as much, right?
He controlled the mouse, a hint of resentment and doubt in his eyes, and clicked on "GamerSky" in his browser's bookmarks. The moment the webpage loaded, Hu Yubin's eyes widened in shock. On GamerSky's homepage, aside from the usual CNJOY product listings, almost everything else was news about Starry Sky Games.

From the headlines to the sidebar, it's densely packed; at a glance, there are at least a dozen related reports.

There's even a "column"

"Holy crap, how did you do that?!"

Hu Yubin was shocked. Were they treating the editorial department like donkeys in a production team?

Even if the editors didn't sleep and worked non-stop since last night, it would be impossible for them to write so many articles in such a short time!
Filled with suspicion, he casually clicked on a news article titled "Global Hot Topic! How Do Overseas Players View StarTap's 'Price Slashing' Behavior?"

The page redirected, the article appeared, and then Hu Yubin's expression changed from shock to bewilderment to blankness, finally turning into a loud curse that echoed throughout the office.

"You vagrant, you have no sense of martial ethics!"

The so-called "news" article contained no in-depth analysis, no interviews, and no verification; it was entirely composed of screenshots of netizens' comments from various forums, online communities, and Twitter.

Hu Yubin then clicked on another article.

Overseas gamers are going wild! Sales of "Runestone Guardians" are igniting international forums!

The content is the same, except this time it's a compilation of English comments from Reddit and Twitter, with machine-translated Chinese translations provided below.

"Fuck me..."

Hu Yubin suddenly realized that he had been bound by his own thinking. For domestic players at this time, "Star Tap" was awesome, which was already a fact that the media no longer needed to hype it up.

After all, it happened just yesterday.

According to official data from StarTap, the daily active users in the Chinese market alone have officially exceeded 20 million.

In other words, at least 20 million Chinese players clicked on the Starry Sky Tap yesterday.
Therefore, Star Tap is no longer a foreign concept to players; in fact, it has been a hot topic during this period.

If you promote Star Tap again at this point, although you'll still get traffic, it won't be as much as it did on the first day.

So, what kind of news can attract the attention of Chinese gamers today?

This is naturally the reaction of overseas players.

It's important to know that StarTap was removed from the Apple App Store globally, and StarTap had already launched in several major countries thanks to the channels it built around "Final Front".

So while the StarTap app is the most popular in China, with domestic manufacturers directly criticizing it, many Apple users overseas are also complaining.

In China, when Startap's daily active users reached tens of millions, the users who were actively using Startap were no longer just "hardcore gamers".

The current StarTap app has a large number of casual players, many of whom may have previously only had Honor of Kings installed on their phones.
These users don't care about in-depth analysis or industry observations.

They just want to watch the excitement and have some fun!

And what best represents the excitement and enjoyment are the comments from overseas netizens and the reactions of Apple users, right? This combination reveals the key to the traffic: "Overseas Apple users!!"

Hu Yubin understood!! His eyes gradually changed!!
"Attention everyone! Immediately adjust the reporting direction! Go to foreign websites and find the most interesting and witty player comments! Screenshot them! Copy them! Copy them like crazy!"

"Huh? Editor-in-chief, this... can this even be considered news?"

"If users say it's news, then it is! Speed ​​it up! Don't let those bastards from GamerSky steal all the comments!"

(End of this chapter)