Reborn as a female internet celebrity in a county town

Chapter 387 Honey, don't stay out too long, I'll miss you.
The main reason Lin Lang values ​​Sokon Group is that the interests involved in new energy vehicles are simply too great.

The entire A-share new energy vehicle-related industry chain is currently only worth about one trillion yuan, but it will reach seven or eight trillion yuan in just a few years, with new companies constantly going public along the way.

He doesn't aspire to control the direction of the real economy, but he wants to have the initiative in the financial sector.

Otherwise, where would Tianjin Capital's funds make money?

Hiding money in liquor stocks won't make you much money, and it won't give Tianjin Mixed Selection's net asset value the strength to continue rising. It's just disgusting.

His core focus has always been on Tianjin Hybrid Selection and Tianjin Global Selection, because Tianjin Capital has the most proprietary funds among these two funds.

With so much debt, the annual interest still needs to be paid off, and there are also some debts that are due.

Currently, Tianjin Capital's own funds account for 60% of Tianjin Global Selection and 70% of Tianjin Hybrid Selection, and this proportion will continue to increase over time.

Of course, the improvement will be very limited, at most 1% per year.
Tianjin Global Selection is doing well because no further funds have come in, so the percentage is basically increasing by 1% every year. However, the percentage of Tianjin Mixed Selection may decrease as more and more funds are subscribed.

Even now, if Tianjin Capital were given a large amount of funds, Lin Lang wouldn't know where to put that money.

There are simply too few directions that can be arranged overall.

Lin Lang cannot passively wait for the new energy market to take off, which would take another year or two.

Soon, Lin Lang and Yan Li met with Mr. Zhang from Xiaokang.

Mr. Zhang is not young, almost sixty years old, but he is very capable and can keep up with the current mainstream thinking.

Unlike some CEOs of large corporations who, when their own companies are struggling, try to dabble in the automotive industry like Evergrande, using low-quality self-media teams to promote themselves and claiming to have a conscience.

The dialogue and the character design were simply indescribable.

He never mentions the car engine replacement scandal involving his own brand, nor does he mention that after handing the company over to his daughter, he had her practice boxing.

They squandered their advantages and started stirring up trouble in the industry, constantly talking about how domestic products are so great, and how China has no technology at all, while only foreign countries and their own have technological reserves.

Today's conversation with Mr. Zhang mainly focused on two points.

First, they participated in the private placement of shares by Xiaokang Shares. They wanted to raise 77 billion yuan, but the China Securities Regulatory Commission rejected the application. However, Tianjin Capital can provide the funds.

However... they need to offer enough leverage.

Currently, their total share capital is close to 13 billion shares, and the share price is 16 yuan. Theoretically, there is no possibility of a private placement of 77 billion yuan.

However, they submitted their private placement application last year, when the stock price reached 21 yuan, which made it possible to raise 77 billion yuan through private placement.

Because private placements cannot currently exceed 30% of the total share capital.
A private placement of 1.3 billion shares cannot exceed 390 million shares.

At that time, there was a possibility of a private placement of 77 billion yuan.

At the current stock price, a private placement of 77 billion is not enough.

Even without a discount, the price difference is still significant.

Procedurally, Tianjin Capital cannot afford to be taken advantage of, and private placements cannot be conducted at a premium, so there are basically only two options.

First, if the private placement is conducted at the current price, Tianjin Capital will need to spend approximately 6 billion yuan to absorb the entire private placement.

With both a buyer and a seller, the transaction will generally be approved.

Given the unique circumstances of Tianjin Capital, Guan Sheng will definitely help expedite the process and won't hold them back.

Secondly, the maximum amount of money will be provided within the rules, and any shortfall will be lent to Xiaokang in the form of debt, thereby granting him priority in the next private placement.

After chatting for half an hour, Mr. Zhang asked, "Mr. Lin, how exactly do you do the second method you mentioned?"

"Regarding the private placement, I won't go into details. Tianjin Capital will definitely show its utmost sincerity and ensure that it provides around 6 billion yuan. As for borrowing money, Tianjin Capital will invest in another car service company and lend money to Xiaokang in the name of that car service company, with the amount between 1 billion and 2 billion yuan."

Upon hearing this, General Manager Zhang continued, "Does General Manager Lin have anything else?"

Lin Lang said with a relaxed expression, "Of course, we have absolute confidence in Xiaokang, so we want to secure other related businesses from Xiaokang."

"Hmm? Mr. Lin wants to get involved in company management?"

"Of course not, we just need some basic services, such as sales, after-sales service, and marketing..."

Mr. Zhang was also stunned, and for a moment he had no idea what Lin Lang was up to.

No, is that thing valuable?
At this point, Lin Lang continued, "Mr. Zhang, let me be clearer. We want authorization for Xiaokang's nationwide direct-sale stores. We also know that you are cooperating with Huawei to manufacture cars and that you have your own car sales company. However, I think your marketing capabilities are relatively weak, and your service capabilities are also inadequate, which may increase our investment risk. You are professionals in car manufacturing, but marketing and service are our expertise."

Seres spends a considerable amount of money on car sales, service, and marketing each year—several tens of billions.

If we can secure this project, and with successful marketing, we can make a lot of money.

This fee is definitely not a fixed amount for each vehicle; when it comes to actual negotiations, it will inevitably involve various performance-based contracts.

For example, what percentage would it be if they helped sell 300,000 cars in a year? What percentage would it be if they sold 500,000 cars? Add to that the commission for each car, and it all comes together.

This is also the project that Lin Lang values ​​most. If it can be successfully implemented on Seres, then other brands can be taken over.

When Lin Lang was chatting with He Qiang, he mentioned Zhong Sheng. In fact, Lin Lang wanted to do something even bigger than Zhong Sheng.

Zhong Sheng has a large number of customer resources, but its customer maintenance is mediocre, or rather, its overall conversion efficiency is poor.

What Lin Lang wanted to do was to create a style similar to the Future World Grand Canteen, firmly keeping users in his own hands.

Those are customers with strong purchasing power. Even if Seres fails in the future, they can go to other brands or even other industries.

This is not just about making billions in profit a year, but about being a good industry that can sustain you for decades or even a hundred years.

If Lin Lang misses this opportunity, he won't find another one, because these past few years have been a period of land grabbing for new energy vehicles, and apart from Seres, none of the others are suitable.

To penetrate the core of any industry, the right timing, location, and people are all indispensable; otherwise, success is virtually impossible.

Lin Lang never considered getting into real estate at this time, and he had no chance of succeeding anyway.

Lin Lang's offer to Xiaokang's car sales and service business is a mixed bag for Xiaokang.

The advantage is that they don't have to rack their brains to do marketing anymore; they can just focus on making cars. How to make good cars is the only thing they need to consider.

The downside is that the company's business has been broken up.

Even though sales and service are thankless tasks, they are still a crucial link, allowing us to firmly grasp the initiative. "President Lin, this matter is of great importance, and I can't make a decision on my own. I can convene a board meeting when I get back, but I can't give an answer right now. What do you think?"

"No problem, Mr. Zhang is always welcome at Tianjin Capital."

Lin Lang wasn't in a hurry to finalize things now; it wasn't something that could be done in a month or two anyway.

This time, it was just Tianjin Capital expressing its attitude and making demands.

However, Lin Lang felt that the chances of success were high, after all, Xiaokang's sales and service were a huge burden, and he hadn't even mentioned his own conditions yet.

After seeing Mr. Zhang off, Yan Li asked, "As for car sales services, I'm afraid Mr. Zhang might not provide them. After all, ambitious companies all want to control their own channels, so he might choose to give out a portion."

"Since we're going to take it all, let's take it all! Once they've finished negotiating, we can come up with our own terms. We can even sign a performance-based agreement with them..."

How do I sign?

"For example, if our marketing helps them sell 200,000 cars a year, generating over 50 billion yuan in sales, then our sales and service team needs 15% of that. If they sell 400,000 cars a year, generating over 100 billion yuan in sales, then our sales and service team needs 25%. If they sell over 600,000 cars a year, generating over 150 billion yuan in sales, then our team needs 30%..."

Yan Li: "..."

Lin Lang's goal is far too outrageous.

First of all, it is difficult for a car company with weak brand power and poor technology to sell 200,000 cars a year.

Whether it's 200,000 cars a year or 50 billion, these are difficult conditions to achieve. But Lin Lang only wants 15%, which means he only charges 7.5 billion. All sales, service, and marketing costs are covered. Whether it makes a profit or not doesn't matter to Xiaokang.

Even for large automakers that sell hundreds of thousands of vehicles a year, the sales, service, and marketing costs per vehicle can average out to around 20%, and may even reach 30%.
Lin Lang's actions effectively saved Xiao Kang a large sum of money.

Of course, if Xiaokang really becomes a top car company, selling hundreds of thousands of cars a year, Lin Lang can make money. However, the more cars sold, the higher Xiaokang's net profit will be, because the cost of manufacturing cars will decrease.

"If you had said that earlier, Mr. Zhang would probably have agreed on the spot."

This is essentially a business that guarantees a profit.

Compared to those who have initiative, anything that can significantly increase company performance is definitely better.

Is Xiaokang confident that it can sell 200,000 cars a year?

If Lin Lang's side achieves this, wouldn't it be better than what they did? That would be a positive decision, perhaps even a decision that could bring about a qualitative change for the company.

"There's no rush. If we say too much at once, they might think we're after something from them. People are prone to paranoia. They're fine with things just sitting there like trash, but once someone shows interest in buying them at a high price, they might start to become suspicious. They definitely won't agree right away. After they disagree, we can then present this betting agreement, making it seem like a concession we've been forced into."

Yan Li: "..."

After seeing through Lin Lang's scheming nature in many things, she became increasingly panicked, worried that Lin Lang would use those schemes against her.

She was never afraid of scheming before, because she hadn't thought about having feelings back then.

But once you have it, you start to feel afraid.

She used to think she had no weaknesses, but now...

Once you develop feelings, you become vulnerable all over.

No wonder married people always laugh at unmarried people; it turns out they don't want to see others doing better than them.

But... Yan Li knew she couldn't go back.

……

That night, after Lin Lang finished get off work, Yan Li went back to the hotel with him.

When the passion subsided and the two embraced tightly, Lin Lang said, "I need to go back at the end of the month. Everything that needs to be arranged has been taken care of. Apart from the computing center and Jin Zan Zan, you don't need to be too busy with anything else. There's not much to do at Jin Zan Zan. It's mainly about arranging for people to get the gold and then contacting banks to mortgage it, so as to leverage the project as soon as possible."

"When are you coming back?"

If it's just going back for a few days, Yan Li can accept it.

But if it takes too long, she will feel uneasy.

"It's hard to say the specifics yet. Tianshui Group is about to officially start operations. Also, I need to talk to Song Zhiyuan about some other things."

"Is it about that cultural tourism project?"

"Yes, it's quite troublesome overall. Although the demolition itself isn't too difficult, the planning is very complicated, and I have to keep an eye on the preliminary process."

"Will you be able to come back at the end of April?"

Yan Li stated the maximum she could bear.

"I'll be going out to film some programs at the end of April, and I probably won't be back until the end of May or the beginning of June."

Yan Li hesitated for a moment, then said, "My parents said they want to visit your house on May 1st. Do you think that would be convenient for you?"

"That's convenient, my parents will definitely be home then."

"Uh-huh."

Yan Li snuggled closer to Lin Lang and whispered, "Honey, don't stay out too long. I'll miss you."

"Ah."

……

The negotiations between Tianjin Capital and Xiaokang were no secret to those in the know.

After all, they make a living in the capital market, and they can get the results of any news related to this area immediately.

Xiaokang is not a small company either; its market value is one or two hundred billion.

"Tianjin Capital wants to participate in Xiaokang's private placement, which is clearly an attempt to forcefully enter the new energy market. However, their involvement with BYD is understandable, but their involvement with Xiaokang... I don't quite understand..."

"It's difficult for BYD to get involved; even if they raise their stake, it won't make a difference. I guess they want some control and want Xiaokang to manufacture cars according to their model. It's said that they also want Xiaokang's sales, service, and marketing businesses, which is Tianjin Capital's forte."

"What I'm most afraid of now is that they'll really hype up the entire new energy sector..."

"It's no use hyping it up; their performance will teach them a lesson! Let's not rush things. Let Tianjin Capital invest more money, and we'll get involved in May or June, eat up their profits, and then dump them just before the Chinese New Year! We'll burst the bubble they've created."

(End of this chapter)