Family Cultivation: Rise of the Wilderness

Chapter 170 Beating
A large crowd was surging in front of Taibai Restaurant.

"How about it?"

"Is it on sale yet?"

"Don't rush, it's not noon yet."

In the bustling crowd, the thin Wei Fei was jostled about, his face pale, looking quite disheveled.

However, surrounded by cultivators of considerable skill, Wei Fei dared not utter a single act of resistance.

Otherwise, with his meager cultivation level, he might have been beaten up.

Fortunately, noon arrived in the blink of an eye, and Li Qiansu appeared before everyone with a warm smile on his face.

"Shopkeeper, where's the promised Burning Fiend Pill?"

"Yes, where's the Burning Fiend Pill?"

Everyone pressed for more information.

"Please don't be anxious, everyone. The Li family has always been a family of its word!"

As he spoke, Li Qiansu clapped his hands lightly.

A young man held a gift box and showed it to the crowd. Inside were ten crystal-clear white jade porcelain bottles.

"Those interested in purchasing the Burning Evil Pill, please come forward and register. Each person is limited to one bottle. Today is a special offer from the Li family. If you miss today, this price will not be available again."

"Please line up in order. If anyone disrupts the order, don't blame us for being ruthless."

As they were speaking, seven or eight cultivators from the Li family, led by Li Xianghua, stepped forward to maintain order.

Upon seeing this, everyone immediately tensed up.

Just recently, someone got drunk and caused trouble at a tavern, even insulting the Li family. This young man in front of me suppressed him with force, and he died from a ruptured heart and spleen.

Only then did everyone realize that, besides the young manager of the Li family who had reached the eighth level of Qi Refining, there were others in Monkey Valley who were equally capable.

Most of the people present were at the early or mid-stages of Qi Refining.

The few late-stage Qi Refining cultivators were all at the seventh level of Qi Refining. How could they dare to be presumptuous when they saw Li Xianghua?

Soon, the scene quieted down.

Only the crisp sound of the spirit stones and the clinking of the porcelain bottles remained.

However, this quiet did not last long.

Because after selling ten bottles of the Burning Evil Pill, the Li family immediately brought out new gift boxes.

"How many Burning Fiend Pills does the Li family actually have?"

"It seems there are quite a few, and the Li family's Burning Fiend Pills are of high quality, much better than Zhang Mazi's and Zhao Jindou's Burning Fiend Pills."

The crowd was abuzz with discussion about why they had all appeared at Taibai Restaurant.

It was upon hearing that the Li family was going to lower the price of the Burning Evil Pill.

Actually, the price reduction of the Burning Demon Pill is not a new topic.

Over the past month, the price of the Burning Demon Pill has dropped again and again, from 13 spirit stones to 8 spirit stones per bottle, a decrease of almost 40%, which has made the demon hunting team very happy.

They also learned from this that Zhao Jindou and other itinerant merchants were besieging Zhang Mazi.

But what does this have to do with them?

For most people, it's enough to just buy cheap Burning Fiend Pills.

But they soon stopped thinking so.

As time went on, the Puyin Mountain market began to be flooded with various inferior pills.

Zhang Mazi and Zhao Jindou were locked in a fierce battle, leaving the other traveling merchants selling Burning Evil Pills with no choice but to retreat from Puyin Mountain.

However, some of these people had malicious intentions. Before leaving, they sold a batch of inferior and fake pills to their former customers, causing several people to explode and die after consuming the "Burning Evil Pill".

This matter has caused quite a stir!

Although the perpetrator has disappeared, all the major demon-hunting groups are terrified of the Burning Fiend Pill.

After all, they weren't alchemists, and some of the rogue cultivators had even more limited knowledge. When they were picking out pills, they were just pretending, and in reality, they couldn't distinguish between real and fake pills at all.

Now, every time a bottle of pills is bought, it has to be tested.

Unfortunately, the Burning Evil Pill is special and difficult to test.

Just because it doesn't kill you doesn't mean it's a genuine elixir.

To prove it is a genuine elixir, one must find a cultivator shrouded in malevolent energy and have him consume it to refine the malevolent energy.

These people are often concentrated in Puyin Mountain, and they are all their own people.

After all, you can't ask other demon-hunting groups to help you test the pills, right?

Therefore, when a fake pill is discovered, one of their cultivators might die, and an entire bottle of Burning Fiend Pills would be wasted. Who could bear that? In an instant, all the major demon-hunting groups were on edge and dared not buy Burning Fiend Pills anymore.

At this point, all old friends and business partners are fake.

Those who died from their bodies exploding were people who trusted their old friends too much.

Thus began a crisis of trust. Even though Zhang Mazi and Zhao Jindou repeatedly assured them that the pills they possessed were absolutely genuine, it was to no avail.

People no longer dared to trust itinerant merchants.

However, not buying the Burning Demon Pills isn't a solution either, since the Demon Hunting Team still relies on Puyin Mountain for their livelihood.

At this moment, the Li family announced a price reduction for the Burning Evil Pill, which immediately attracted everyone's attention.

As one of the most prominent families outside Puyin Mountain, the Li family has always had a good reputation, and the pills they sell are guaranteed.

Rather than trying to outwit the itinerant merchants, it's better to trust the Li family.

With this in mind, the Taibai Wine Shop was overflowing with customers.

In just half a day, the Li family sold more than fifty bottles of Burning Evil Pills.

This made Wei Fei's face turn ashen.

"The amount of Burning Fiend Pills that the Li family sold off far exceeded expectations; they were definitely prepared. The initial purchase of only 100 catties of Longevity Tiger Bone was merely to mislead Boss Ge and Zhang Mazi; the Burning Fiend Pills were their true target."

Thinking of this, Wei Fei hurriedly squeezed out of the tavern.
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"Manager Zhao Jindou requests an audience."

"At the animal trapping camp," Li Xiangfeng said respectfully.

"Zhao Jindou?"

Li Xiangming frowned. He had just returned to Puyin Mountain and was already facing a mess.

The reason is that the fake pills harmed people, which affected the stability of the Puyin Mountain market and disrupted the plans of the Puyin Mountain Guild Hall.

It should be noted that, in order to deal with Zhang Mazi, each of the itinerant merchants in the guild hall had stockpiled a considerable amount of Burning Fiend Pills.

But now, the trend of resisting the Burning Evil Pill, and even other pills, is getting stronger and stronger. All the traveling merchants' pills are stuck in their hands, which can be described as a lose-lose situation for both Zhang Mazi and the merchants.

This was not in line with the Puyinshan Guild Hall's plan, and Zhao Jindou was as anxious as an ant on a hot pan. As soon as Li Xiangming returned, he came to his door.

"What does Zhao Jindou want with me?"

"He hopes we can help him sell his stockpiled Burning Fiend Pills to make up for his losses."

"Let's leave him out for a few days and let him know who's the master in Puyin Mountain."

Li Xiangming said calmly, "Although the fake pill incident was unexpected, it also provided a good opportunity for the Li family."

With their size and reputation far exceeding that of traveling merchants, the Li family won the trust of the demon-hunting group in one fell swoop.

As long as the Li family can continuously supply Burning Evil Pills, neither Zhang Mazi nor Zhao Jindou can compete with the Li family in the Burning Evil Pill market.

However, seizing the market for the Burning Fiend Pill was not Li Xiangming's goal.

Rather than monopolizing the market for a particular elixir, he prefers to make the most of the Puyinshan Guild Hall.

"Ignore Zhao Jindou for now. Summon Zhang Zhiang, Old Man Wu, and the other traveling merchants over. Be careful to keep it a secret and ensure their safety."

"Yes!"

Li Xiangfeng accepted the order and left.

As he watched his retreating figure, a glint of light flashed in Li Xiangming's eyes.

He actually valued Zhao Jindou highly and provided him with considerable support after he joined the association.

Take the last meeting for example. If his attitude hadn't been clear, other itinerant merchants might not have been willing to open their wallets and engage in a price war with Zhang Mazi.

However, Zhao Jindou's relationship with Dai Bei was ambiguous. Not only did he have feelings for Danggui Mountain, but he also harbored ulterior motives towards the Puyin Mountain Guild Hall.

For such people, you need to give them a wake-up call from time to time, let them see hope and the sweetness of success, but never let them have it all go smoothly.

Just then, Li Xiangfeng returned, his face panicked: "Sir, something terrible has happened!"

"What happened?"

"Xiang Hua said he received a distress signal from Uncle Qianzhong!"

"what?"

Li Xiangming immediately stood up and asked anxiously, "Where are they now?"

"According to the plan, they should be capturing monsters in the northern part of the outer perimeter at this time."

As he spoke, Li Xiangfeng took out a map of Puyin Mountain that he carried with him and pointed to an area: "It should be around here."

Li Xiangming snatched the map, his brows furrowed, feeling an unusual familiarity with the place.

(End of this chapter)