This director lacks vision.

Chapter 345 When the snipe and the clam fight, the fisherman benefits
This time, instead of starting filming quietly, the production of "The Witch" held a grand launch event.

The main reason is that Tian Qianwei is still a newcomer.

Although she gained some fame from "Back to Field," this was her first film.

Tian Qianwei needs various activities to gain exposure and increase her popularity.

This press conference was a stage set up by Jiang Yifeng for Tian Qianwei.

As Jiang Yifeng's new film and a spin-off of the Pacific Rim IP, The Witch still enjoys considerable popularity.

Dozens of media outlets were present at the press conference, filling the media section three or four times over.

Sohu Entertainment was also providing a live online broadcast from the scene.

Jiang Yifeng sat in the middle of the long table, with Tian Qianwei on his left and Qin Lan on his right. Further to the sides were Li Yitong, Zhu Yilong, Xie Miao, and others.

These are the main actors in "The Witch's Tale".

After the press conference began, a reporter asked, "Mr. Jiang, could you explain to us the specific criteria for Liu Jicun and Wang Churan suspending their artist activities? Does this mean they are retiring from the entertainment industry during this period?"

The news of Liu Jicun and Wang Churan's fight has been trending these past two days, and people are paying close attention to it. The reporter immediately asked them about it.

Jiang Yifeng replied, "It's not a retirement from the entertainment industry. Liu Yicun still has endorsements, and the second generation of 101 also has endorsements. Our company's punishment of artists cannot harm the interests of existing endorsed brands."

Therefore, they will still attend the endorsement events they signed previously.

However, during the suspension of activities, Liu Jicun and Wang Churan will not have any new job opportunities.

For example, Liu Jicun was originally scheduled to perform at this year's Spring Festival Gala, but that performance has now been cancelled;
This month, the second generation of 101 will be holding a small fan meeting, but Wang Chu-ren will not be able to attend.

Both of them have now realized their mistakes and are taking this time to reflect and improve their skills so they can bring more and better works to the audience in the future.

As soon as Jiang Yifeng finished answering, a reporter asked, "Yesterday you posted on Weibo that you wanted to give some room for competition, and you specifically mentioned the competition between Tian Qianwei and Song Zuer."

However, we are not familiar with the process and outcome of the competition between these two young actors. Would it be convenient for us to show them now?

This reporter was one of Fengxing Media's own people, mainly to bring up topics, let Tian Qianwei showcase her talents, and make a splash, while also letting the audience see the competition that Jiang Yifeng mentioned on Weibo.

For the audience, it's fine to give competition some space, but the outcome of the competition is also very important.

It would be disgusting if everyone were to be more tolerant of artists, only to have the competition produce a complete mess.

Therefore, Jiang Yifeng specially arranged this exhibition.

Tian Qianwei exchanged a few polite words, then got up and went to the back to change into a red training uniform. Holding a prop longsword, she came out.

Xiao Tian walks with a natural flair, exuding a dashing and spirited aura.

Now, after more than two years of training, her demeanor is even better. Just by stepping onto the stage, she exudes the charm of a kung fu heroine.

She clasped her hands in a fist salute and said, "Since everyone wants to see the results of the competition, I will perform a sword dance called the Kick Sword Dance, which was taught to me by Director Jiang."

Upon hearing this, the media reporters at the scene all raised their cameras, ready to film.

The live stream camera also focused on Tian Qianwei.

Tian Qianwei was not intimidated at all and immediately began her sword dance performance.

Chop, slice, flick, stab—each move is delivered with a crisp, sharp force.
It has both power and grace; the movements are fluid and beautiful, clearly showing that the person has practiced hard.

Especially the last move, Tian Qianwei spun the longsword into the air and then executed a beautiful back kick, accurately striking the hilt of the sword.

The longsword continued to spin, and Tian Qianwei smoothly turned around, precisely gripped the hilt, struck a pose, and then sheathed the sword.

That sword-kicking move is absolutely awesome, it's cool to the extreme!

After Zhao Wenzhuo performed an aerial sword kick, it immediately attracted widespread attention and discussion online. The video quickly went viral and topped the trending search lists on multiple platforms.

It's because this aerial sword kick is so cool, showcasing the beauty of Chinese Kung Fu.

When Tian Qianwei performed, not only did the media reporters on site exclaim in surprise, but the viewers in the live broadcast room also flooded the screen with comments such as "666" and "So cool".

Both in-person and online audiences were stunned.

Jiang Yifeng nodded in satisfaction when he saw that Tian Qianwei's performance was successful.

When Oda practices kicking sword techniques in private, his success rate is only around 60% to 70%.

This move is quite difficult; if the timing isn't right, a mistake will occur.

The fact that Tian Qianwei was able to complete this sword dance on stage in one go shows that she has a good mindset and is quite adaptable to big occasions.

Jiang Yifeng wants to promote Tian Qianwei, but Tian Qianwei also needs to prove herself, and the timing has to be right.

When Feng Xiaogang had Miao Miao dance at a dinner party, it was actually a way of promoting her.

However, the occasion of drinking parties can easily lead to misunderstandings, and Miao Miao's personality is not like that of Fan Bingbing or Li Binbin, who are good at flattery, which ultimately turned into a farce.

Now that Jiang Yifeng has set up a stage for Tian Qianwei, and Tian Qianwei has seized the opportunity, she can achieve the best result of becoming an instant sensation.

After the "Witch" press conference, Tian Qianwei's sword-kicking video quickly spread across the internet.

Topics such as "Xiaotian kicks the sword", "So this is what the nation's little sister is like", and "Jiang Yifeng's competitive results" all appeared on Weibo's trending topics list.

With the popularity of her sword-kicking video, Tian Qianwei's popularity soared, attracting a large number of fans.

That evening, Jiang Yifeng also reposted a video of Tian Qianwei practicing swordplay, along with the caption.

"This is the result of full competition."

Two years ago, when Tian Qianwei was selected as the nation's little sister, she was an ordinary person who knew nothing. Now she is a martial arts performance expert, demonstrating her solid foundation in the art of female warrior roles.

It took two years of intense competition and rivalry between her and Song Zuer to achieve her current progress and growth.

On another note, Song Zu'er's martial arts skills are also very strong; in terms of the precision of her movements alone, she is even better than Tian Qianwei. You can imagine what it must have been like for Tian Qianwei and Song Zu'er to meet every day during those two years of competition—they must have been exchanging insults and arguing quite a bit.

But this does not diminish the excellence of the two beautiful girls.

They shine in their respective fields of expertise and will certainly not disappoint the audience.

Here, I also issue a kicking sword challenge to the entire internet.

Everyone can try out the sword-kicking moves and record a video to upload to the Sohu platform. The top 20 challengers with the most total video views will receive generous rewards. Please check the Sohu Video app for detailed rules.

After Tian Qianwei's sword kicking video went viral, many enthusiasts began to imitate the sword kicking moves.

Now that Jiang Yifeng has launched a challenge, even more people are participating in the kicking sword challenge.

The sword kicking challenge attracted a large crowd of onlookers.

This challenge further boosted the number of views on Tian Qianwei's sword-kicking video.

In just one day, Tian Qianwei's sword-kicking video garnered over 3200 million views on Sohu!
Including views on other platforms, the total number of views is close to 5000 million, and this number is still growing rapidly.

The reason for its popularity is that Tian Qianwei's sword-kicking video is indeed very cool, and everyone who watches it will admire it.
On the other hand, the fight between Liu Jicun and Wang Churan is currently generating a lot of buzz, and Jiang Yifeng's statement about "giving competition some space" is being widely discussed online.

Tian Qianwei's sword kicking demonstration is a showcase of the results of the competition.

Many viewers are familiar with Tian Qianwei.

After all, the "Nation's Little Sister" competition was very popular back then, and the variety show "Back to Field" has already entered its third season this year.

Tian Qianwei's background and circumstances are clearly verifiable.

She was indeed an ordinary person who knew nothing, but after being lucky enough to be chosen as the nation's little sister, she was then raised by Jiang Yifeng to compete for her.

Two years have passed, and her martial arts movements are now fluid and skillful. Her sword dance is very beautiful, and she has even completed a super difficult kicking sword move.

This surpasses that of a large portion of male and female celebrities in the Chinese entertainment industry.

This fully demonstrates that Jiang Yifeng's "competitive philosophy" is correct.

Many netizens even suggested that all celebrities or actors should attend Fengxing Media for further training.

It was precisely because of the popularity of the fight and the competitive spirit that Tian Qianwei's sword-kicking video quickly went viral across the internet.

In this respect, Tian Qianwei's rise to fame through fencing is also due to the influence of Liu Jicun and Wang Churan.

It's truly a case of the snipe and the clam fighting, while the fisherman reaps the benefits.

Liu Jicun was furious to see Tian Qianwei become famous by stepping on his fame.

Of course, many insiders believe that Tian Qianwei's rise to fame is entirely due to Jiang Yifeng's brilliant maneuvering, turning a crisis into an opportunity.

Among them, the one who was most enthusiastic about praising was Luo Taijun.

Since founding Smartisan phones last year, Luo Yonghao has made far fewer outrageous remarks.

He has transformed from someone who opposed Jiang Zemin to someone who praises him.

It has to be said that Luo Taijun's ability to switch allegiances is truly masterful.

On the evening of October 2nd, Luo Taijun posted on Weibo: "Everyone online says that Lei Jun is the best at marketing, and he's very good at using scarcity marketing."

But if you ask me, Lei Jun is still several levels below Jiang Yifeng.

Lei Jun is treating his customers like monkeys; this will definitely cause problems in the long run.

But Jiang Yifeng truly understands human nature.

For example, this time Liu Jicun and Wang Churan got into a fight.

What was clearly a scandal involving female artists from Fengxing Media fighting was cleverly steered by Jiang Yifeng into the concept of competition, achieving a win-win-win situation.

The first win: Although it seemed like Liu Jicun and Wang Churan were punished, it actually made the audience more tolerant of them. The two artists' images were not damaged, and they even gained some fans.
The second win: By leveraging the popularity of the event, Tian Qianwei became a star. The video of Tian kicking the sword went viral across the internet and received a lot of positive reviews. At the same time, it also made everyone more eager to watch the movie "The Witch".

The third win: It made the concept of competition deeply rooted in people's hearts, and created a more relaxed public opinion environment for the artists of Fengxing Media.

After Xiaotian kicked the sword, everyone realized that the competition Jiang Yifeng mentioned was indeed very useful.

In the future, if artists from Fengxing Media have minor flaws, people won't delve into it anymore. They'll all see it as competition, and everything will be judged by the quality of their work.

Most importantly, Jiang Yifeng achieved a win-win-win situation in this crisis public relations, and we even think he was right and did a good job!
We must wholeheartedly and unequivocally proclaim that President Jiang is awesome!
This is true high-level skill!

After Luo Taijun posted this Weibo post, it received a lot of likes and was also reposted by many media outlets.

Suddenly, the internet was flooded with comments praising Jiang Yifeng.

Many netizens also call him the god of marketing, and analyze Jiang Yifeng's previous marketing cases for movies, especially the case of "Lost in Thailand" directly confronting Avatar, which is repeatedly mentioned.

The phrase "It's not that Avatar looks down on us, it's that Lost in Journey is more cost-effective" has been used as a meme by netizens again, becoming a popular online phrase once again after three years.

Seeing this, Jiang Yifeng felt that the tone had been set too high. He didn't want to become some kind of marketing god, so he posted a Weibo to clarify.

"I am not a marketing god, nor am I as mysterious as people on the internet claim."

Marketing and promotion are just supplementary means. Ultimately, it's people who like the works I create.

Audiences and consumers have discerning eyes. If Xiao Tian is completely incompetent, if "The Witch" is poorly made, if Liu Yicun's performance is subpar, and "Youth" is a terrible film, then no matter what I say, everyone will disagree.

Directors let their work speak for itself, and entrepreneurs let their products speak for themselves—that's the bottom line.

After posting this Weibo post, Jiang Yifeng turned around and continued filming "The Witch".

To his surprise, Lei Jun liked and retweeted his Weibo post, which sparked a new round of discussion...

(End of this chapter)