This director lacks vision.

Chapter 143 Girl Group Albums and Management
After Jiang Yifeng returned to the company from his vacation, all departments of Fengxing Media resumed operation at a rapid pace.

Preparations for the Pacific Rim show are progressing smoothly, and the variety show department has also begun writing the "Sisters Who Make Waves" proposal.

The second season of Dark Glory is also in preparation, and actors are being selected for auditions.

On August 3rd, Jiang Yifeng arrived at Lejiaxuan Recording Studio.

This is one of the largest recording studios in Beijing, with a total of 14 professional recording rooms and top-of-the-line equipment.

The theme song for the Beijing Olympics, "Welcome to Beijing," was recorded in this recording studio.

The first music album of the girl group 101 was also recorded here.

Jiang Yifeng walked into Recording Studio No. 2 and saw the seven girls from the 101 girl group.

After forming the group, they rested for a week, then underwent three weeks of training, participated in three TV programs, and held a fan meeting.

With various celebrity events and the help of professional stylists, they already look like stars.

Jiang Yifeng glanced at them and still thought Nazha was the prettiest. She was a fresh-faced girl with fair skin, a beautiful face, and long legs. She was well taken care of by Jiang Yifeng.

Moreover, she is 172 cm tall, making her the tallest among these girls.

Next are Zhang Tianai and Dilraba.

These three women, standing in the very center, were indeed the most eye-catching.

Zhang Yuxi, who is next to Dilraba, is also very beautiful.

Her facial features are very defined, giving her a mixed-race appearance. Although she is Han Chinese, she looks more like a member of an ethnic minority than Naza and Reba.

Her looks are heavily influenced by makeup and styling; it would be better to downplay her mixed-race features, which would actually make her look better.

Because being too polished always gives off a fake influencer vibe, and her facial expressions aren't well-managed, her dynamic appearance needs improvement.

Seeing Zhang Yuxi reminded Jiang Yifeng of Ju Jingyi.

In fact, Zhang Yuxi would be a good role model for Ju Jingyi after her plastic surgery. She could simply wear a permanent makeup look on her face and be a pretty but delicate vase, no matter what others say.

At least he's fairly competent as an idol.

Moreover, her appearance is all-natural; at most, she might have minor cosmetic adjustments, but she doesn't need to undergo surgery like Ju Jingyi.

In comparison, Li Yitong and Yang Caiyu are less attractive.

Li Yitong hasn't had her nose done yet, and she still has that adorable look. Her smile greatly enhances her beauty, making her incredibly sweet.

Yang Caiyu is a lower-budget version of Liu Xiaoli, and from some angles, she also looks a bit like Gong Li.

The last one, He Na, had no fame in her previous life. She became famous because of Big D, which led her to join the team.

Jiang Yifeng didn't discriminate against her. Many people become famous simply because of an opportunity.

He Na seized this opportunity, which is a testament to her skill, and her large teddy bear also adds a unique touch to the girl group.

The seven women stood together, each beautiful in her own way, creating a harmonious and beautiful scene.

According to Jiang Yifeng's aesthetic sense, her looks absolutely surpass any Korean girl group.

Upon seeing Jiang Yifeng, Naza was the most enthusiastic. She suppressed a laugh and took the lead in shouting, "Hello, boss!"

The other six women also shouted in unison, "Hello, boss!"

Jiang Yifeng nodded and asked, "How have you been lately? Is there anything you're having trouble adjusting to?"

Jiang Yifeng hadn't had much contact with the 101 girl group before. He was close to Naza and Zhang Tianai, but not very familiar with the others.

Upon seeing Jiang Yifeng, Dilraba and the other five actresses became rather reserved and chatted very politely.

Jiang Yifeng didn't pay any attention; today was the third day of recording the 101 girl group's album.

He came to check on the situation and also to give it a go.

While a girl group's appearance is important, they still need some representative works to have a long-term future.

The 101 girl group is quite popular right now, and their first album is crucial.

If this album is successful, it will completely open up the market, solidify popularity, and subsequent development will be smooth sailing.

Moreover, Jiang Yifeng has dreams and ambitions; he hopes that the 101 girl group can have high popularity throughout Asia.

For this reason, Fengxing Media also signed a record deal with Avex.

The first album of the 101 girl group will be produced by Avex, and the promotion and album release in China will be handled by Fengxing Media.

The record business in the Japanese market was handled by Ai Huilai, with the two parties sharing the profits.

After signing the contract, Avex sent singer and producer Misako Uno to be in charge of producing the 101 girl group's album.

Misako Uno is 24 years old this year, but she has been in the industry for 8 years and has many years of experience in girl group singing and songwriting.

She is both a singer-songwriter and a middle manager at Avex, making her a multi-talented individual.

With the help of a translator, Jiang Yifeng chatted with Uno Misako for a while and listened to all the songs on the album.

This album contains 11 songs. Apart from Wake and "Love You at 101 Degrees", there are 6 songs produced by Avex musicians such as Misako Uno, with lyrics mainly in English, as well as Japanese songs, and 3 Chinese songs that Fengxing Media acquired from the market.

The album's overall style is youthful and energetic, with a positive and uplifting tone. The musical styles are mainly fresh, sweet, and dynamic.

Jiang Yifeng didn't recognize any of these songs, but some of them were quite nice to listen to and not too difficult to sing.

After thinking about it, Jiang Yifeng spent a day, with the help of Uno Miyako and others, copying two more songs based on the melodies and lyrics in his memory.

One is the English song "Good Time," which is set to become a global hit, and the other is the catchy song "In My Song," which is a huge hit in China.

With these two songs, plus Wake and "Love You at 101 Degrees", as well as songs produced by Avex, the first album of the 101 girl group is sure to be a huge hit.

"That's all the inspiration I have. I'll have to trouble you with the arrangement of these two songs."

By 5:30 p.m., Jiang Yifeng had finished his "creation" and exchanged a polite greeting with Uno Miyako.

At this moment, Misako Uno looked at Jiang Yifeng with eyes full of admiration.

Before coming to China, she had heard Jiang Yifeng's "creation" of Wake and liked the song very much.

Today I witnessed Jiang Yifeng "write" two songs from scratch, especially this one, "Good Time," with its catchy melody and simple, beautiful lyrics, giving it a sense of profound simplicity.

This kind of song can instantly lift your spirits, making it perfect for girl groups to sing.

"Esan, you are truly the most talented musician I have ever met. I hope to learn more from you!"

The translator translated what Misako Uno said.

Hearing this, the seven members of the 101 girl group were all surprised. They had been in contact with Misako Uno for several days and only felt that this woman was very strict, dissatisfied with their singing level, and always made them practice repeatedly.

Unexpectedly, the woman changed drastically as soon as Jiang Yifeng arrived today, becoming incredibly polite.

Jiang Yifeng said, "You're too kind. We can learn from each other. I'll need your help with the album."

"Don't worry about that, I will do my best to make the album a success and live up to your expectations..."

Seeing Uno Misako's respectful demeanor, Zhang Yuxi exclaimed, "As expected, the boss is amazing. He subdued this domineering and ruthless woman as soon as he arrived."

Yang Caiyu was very curious: "What song did the boss write? Is it as good as Wake?"

When Jiang Yifeng and Uno Misako were creating the song, the 101 girl group was training and did not hear the details of the song.

He Na glanced at Zhang Tianai and Nazha and said, "The boss must have written a great song to impress this Japanese woman."

Hearing her companions' comments, Naza felt very proud, but she didn't say anything, trying her best to maintain the "authority" of the captain.

Dilraba, who doesn't talk much, suddenly asked, "Tian Ai, aren't you the one who admires the boss the most? Why aren't you excited at all?"

Zhang Tianai said calmly, "I'm used to it. What's there to get excited about? In my eyes, the boss is omnipotent!"

Upon hearing this, both Dilraba and Yang Caiyu touched their arms, feeling disgusted and nauseated.

On the contrary, Li Yitong, who had been smiling and silent the whole time, nodded in agreement.

Regardless, Jiang Yifeng's performance today still received unanimous praise within the girl group.

He chatted with Misako Uno for a while longer before leaving the recording studio.

They found a lounge and called over the management team of the 101 girl group.

The 101 girl group does not have a fixed manager. Instead, a management team consisting of Chen Jianfang, Jia Nati, and Tian Meifeng, plus assistants and publicity staff, currently forms a 9-person operation team.

Jiang Yifeng didn't beat around the bush and went straight to the point: "The 101 girl group has been established for more than a month now. I looked into your operations yesterday."

Since everyone is here today, I'll just point out two areas that need improvement.

The first is fan management.

As far as I know, scammers have already infiltrated the 101 girl group's fan groups to commit fraud, and some fans have made extreme statements, inciting conflict everywhere and making enemies on all sides.

You can secretly contact or cultivate some fan leaders to manage and guide the fans.

The second aspect is that the data was handled very poorly.

When the 101 girl group was formed, it set a series of records in terms of voting data, number of viewers in the live broadcast room, and amount of discussion.

These data must be clearly presented and shown to the fans so they can feel the sense of victory.

In addition, you also need to learn how to customize some data.

For example, Weibo likes, comments, video views, album sales, fan meetings, concerts, etc., can all set records;
Add more exaggerated titles and praise, like "the most beautiful girl group," "the strongest girl group in history," "a beauty seen once in four thousand years," etc., to let the fans win all the way and increase their cohesion.

Upon hearing this, Janati hesitated for a moment and asked, "Isn't it a bit exaggerated and unrealistic for us to do this? Won't it offend passersby?"

Jiang Yifeng shook his head and said, "Girl groups are fan-oriented products, belonging to idol stars. They rely mainly on fans, not on casual viewers."

Appropriately provoking public backlash can not only increase the girl group's popularity but also strengthen fan cohesion.

You can't be too conventional; you still need some hype and promotional tactics.

In the entertainment industry, idol stars and talented actors and singers are essentially on two different tracks.

Talented actors and singers can date freely, and no one will say anything; their work speaks for itself.

Idols are not acceptable.

So, Andy Lau kept his marriage a secret, and so did Charlene Choi.

Girl groups are idol stars, and they must follow the rules of idol stars.

Therefore, Jiang Yifeng has always kept his relationship with Nazha and Zhang Tianai a secret from the public. Even if there are rumors, he will clarify and deny them immediately.

If we really want to create rumors or pairings, we should wait until they leave the group.

Dating is a major taboo for idol stars.

Making big data plays is an essential tactic for idol stars to attract fans.

Even Girls' Generation, which is at the top and has a great public image, still needs to manipulate various data to dominate an era and give fans a great sense of accomplishment.

These are all normal operational methods.

There's no need for people to laugh at the fan culture.

The same applies to the future of sports; LeBron James may well be on his way to victory.

Expanding the scope further, most parts of the world are filled with Ying Xue (the study of Ying).

Winning is exhilarating.

People are already chasing after celebrities, so who cares if it's real or not? They just want to win and have fun first.

Only those who understand this theory can successfully manage a girl group.

Actually, the general public isn't that averse to this approach.

Some popular celebrities are just too outrageous; they have nothing in terms of looks, physique, character, or talent.

The fans' blind praise is disgusting.

If there's even a little bit of truth to it, everyone just laughs it off.

Even Ju Jingyi, a beauty considered to be one in four thousand years, gradually gained more public favor later on.

Because people have discovered that she is quite qualified as an idol.

Jiang Yifeng held a short meeting with the girl group's management team and shared some of the strategies for managing popular celebrities in the future with them.

Seeing that it was almost time, I treated everyone to dinner.

Under the influence of Naza and Zhang Tianai, the other members of the girl group became less reserved.

After the meal, Jiang Yifeng had become much more familiar with them.

The seven beauties in the girl group were also very happy, calling out "Boss" with great enthusiasm.

(End of this chapter)