Huayu Entertainment: You have been directing for three generations, are you comparing your qualifica

Chapter 204: Domestic Attitudes Towards Special Effects Blockbusters!

Transformers is a movie that combines childhood nostalgia with Hollywood's industrial special effects.

A film that is extremely popular in the global film market.

Major cinemas across the country have allocated a very high number of screenings, but even so, it still cannot meet the demand for moviegoers, resulting in tickets being extremely difficult to obtain.

Ye Ning called Tian Xiaole to talk about Wanda's arrangements, his words implying a desire to deepen their relationship.

"Director Tian, ​​the screening schedule for [Ip Man 2] hasn't changed; it remains at 20%."

"Mr. Ye, you're very kind."

Tian Xiaole thanked him.

This arrangement was readily accepted; the film's rating peaked at 40% during its initial release, and its rate gradually decreased over time, which is understandable.

"Director Tian, ​​according to Wanda's marketing department, the global box office of Transformers is expected to reach 8 million US dollars."

Director Tian, ​​are you really not going to reconsider?

Ye Ning asked again, tentatively.

"Mr. Ye, there's no need to persuade me anymore. I've already made my initial intention for filming 'Pacific Rim' very clear."

If I were only considering box office returns, I wouldn't have made this film.

Tian Xiaole said firmly, leaving no room for doubt.

"Haha, I just said it offhand. Wanda has an unshirkable responsibility to contribute to China's special effects industry."

Ye Ning's words sounded very nice; one second he was thinking about the global market, and the next he was saying he had no choice but to go.

After chatting for a few minutes to deepen our rapport, we ended the call.

Chen Zhixi knocked on the door and came in, saying somewhat angrily:
"Boss, the marketing department has discovered that cinemas in Shanghai are showing only 'Transformers,' and 'Ip Man 2' is no longer showing."

Tian Xiaole looked up and said in a somewhat mocking tone:

"This is already beyond normal market behavior. Ip Man 2 has only been released for 11 days, and its daily box office is not low. Why are they so impatient?"

He looked at Chen Zhixi and said, "China Film Group is responsible for the distribution of the film. Let them handle this matter properly."

"Okay, boss."

This group changes so quickly. Just a few days ago they were calling her "Little Sweetie" from "Ip Man 2," and now they're all old hags.

Facing the blockbuster "Transformers", "Ip Man 2" is not in a good position. After its box office exceeded 100 million, its daily box office dropped to around 50 million.

This figure exceeds that of most films, but with blockbuster releases, theaters have already cut most of the screenings in order to make more money.

Although some cinemas still schedule screenings, the times are either too early or too late, and the theaters they provide are often of poor quality.

The box office figures for "Transformers" on its opening day are in, with a total of 2250 million yuan.

This data is second only to "The Thieves' Guild" and surpasses "Golden Armor".

This caused a stir in the industry, and after a year, a film once again reached the figure of over 20 million on its opening day.

It turns out the market has always been there; it's just the films that are failing.

This has made many film and television production companies uneasy.

If only films directed by big-name directors or Hollywood special effects movies can achieve this kind of data, then most companies feel a deep sense of powerlessness.

They don't have big-name directors, and they're unwilling to spend money on special effects; all of this is irrelevant to them.

The impact on "Ip Man 2" is huge, with daily box office revenue dropping to just over 200 million.

Suddenly, fans calling themselves "steel wires" appeared on various forums, spontaneously promoting the film and encouraging everyone to take their parents to see it two or three times.

"This is supposed to be the first Transformers movie, right? Where did these 'wires' suddenly appear from?"

Tian Xiaole hired Huang Jixin to ban the accounts of any "steel wires" who appeared on Leyu Blog or Rotten Egg Film Review Network.

For the next two days, Transformers continued to maintain its record of over 20 million yuan in box office revenue per day.

While most film companies and movie fans are focused on this Hollywood film, many people are also concerned about the production of "Pacific Rim".

Tian Xiaole took Han Sanping to the special effects department to see the production of "Pacific Rim".

As soon as Han Sanping entered the floor, he was shocked by what he saw. There were computers stretching as far as the eye could see, all the employees were staring intently at the screens, and some employees were even huddled together, having a heated discussion.

"Xiao Le, you're right to stick with it. There's hope for domestically produced special effects."

Han Sanping was deeply moved, saying that he had initially approached the project with a gambler's mentality, but he never expected it to grow so rapidly.

Tian Xiaole smiled and called over an employee:
"Xiao Li, show us the finished part of the video."

"Okay, boss."

The employee said this with great confidence, appearing very self-assured.

The video being played shows a mech tens of meters tall, with a dark red main color and a two-person combat pod at its head.

The left arm is equipped with a large-caliber weapon, while the right arm is a high-security electromagnetic railgun. The dual-arm structure is hydraulically driven.

Every detail of the mecha is clearly visible, and the model is incredibly lifelike.

Hu Jun and Liu Ye descended from the sky in the [Red Whirlwind].

In order to defend the city, they withstood several attacks from the monster.

"..."

"Okay, okay..."

"Just these few minutes of footage, our special effects are on par with Hollywood."

Han Sanping couldn't help but cheer, watching very carefully and attentively. The exciting fight scenes gave him a lot of confidence.

He doesn't understand technology, so he doesn't know how difficult it is.

"Uncle Han, we still need to face the gap squarely. This part is relatively simple CGI production. The most difficult part is the scene of Tokyo falling."

"That's already very good, it's far beyond our previous level."

Han Sanping said with satisfaction.

Tian Xiaole thought to himself, "The special effects in China before were just deserts. Where did they get the level of quality?"
Films with special effects either go to South Korea to be produced or choose Hollywood.

Not only is it ridiculously expensive, but the visuals are also terrible; it's just something to fool those laymen in China.

Leading Han Sanping to her office, Tian Xiaole proactively brewed tea.

"You really know how to enjoy yourself. Standing in front of this floor-to-ceiling window, you can see the whole view outside."

Han Sanping stood in front of the huge floor-to-ceiling window with his hands behind his back and sighed.

"If you like it, Uncle Han, you can become an advisor here after you retire, and I'll get you a place too."

Tian Xiaole said in a joking tone.

"Haha, the thought is enough. I'm just destined to be a busybody; I can't afford to enjoy myself."

Han Sanping sat down at the coffee table, took a sip of tea, and then spoke:
"Based on the current box office trend, the movie 'Transformers' is very likely to become the box office champion this year, and it is also very likely to break your record."

"I don't care about so-called records, but if an imported film breaks them, it will be a loss of face for domestic filmmakers."

Tian Xiaole said with a smile.

The big ship had been dominating for so many years before being overtaken by the thieves, and now, just as it was settling down, it's about to be overtaken again.

The impact on domestic film and television professionals is considerable.

They knew they would have to face this kind of opponent in the future, so they had to think about how to survive.

Han Sanping sighed: "The bureau is already preparing to hold a meeting, and the focus of the discussion will be on digital special effects technology, hardware and software facilities, film technology, etc., and the future development direction of film production."

"That has little to do with me. What you just saw is related to this."

Tian Xiaole smiled, refilled Han Sanping's teacup, and then heard him say with a smile:

"We were so farsighted! Today, besides checking on the production progress, we also wanted to learn about the special effects so we could include them in our work report, haha..."

Han Sanping said without any hesitation that he would be able to show his face again when the meeting was held.

After all, the bureau is only now considering this aspect, while he has long supported and encouraged the development of domestic special effects; that shows foresight.

(End of this chapter)