How did this star become more popular after his scandal?

Chapter 327 Rising Step by Step
At this moment, the news that Jiang Yu is Yu Liufeng, the original author of Tomb Raider Chronicles, has caused a major upheaval both inside and outside the industry.

This incident not only caused a huge uproar online, with netizens discussing it intensely, but also within the industry. Even when people in the industry first saw the news, they were still incredulous, even believing it to be fake. However, after seeing the live stream clips and seeing Jiang Yu and Tencent Video personally confirm it, everyone finally believed it was true.

Jiang Yu is indeed Yu Liufeng, the original author of "The Grave Robbers' Chronicles"!

This really surprised and shocked many people in the industry.

As they watched Jiang Yu's figure on the live stream, all they could think about was, "Is there anything this guy can't do?"
He can write songs, act, and write screenplays. Now he's even directing. And now, it's been revealed that he's the author of a wildly popular online novel, which has truly surprised and shocked everyone. How can this person be so amazing? It seems like Jiang Yu is proficient in everything.

If you say he's proficient in one or two things, then everyone can understand. For example, Jiang Yu can write songs and act, which isn't something uncommon in the entertainment industry. Many artists who transitioned from singers to actors have honed their skills in the industry and developed excellent acting abilities. They've excelled in both fields, and if this applies to Jiang Yu, everyone can understand and find it quite reasonable.

However, Jiang Yu's success isn't limited to these two paths. He's also a screenwriter, a director, and now, as the author of a blockbuster novel, the masterpiece "Tomb Raider Chronicles," which has been adapted into a TV series that has achieved great success and broken domestic viewership records. This is what makes everyone think that Jiang Yu is somewhat extraordinary.

This guy... He seems like a genius prodigy who's good at everything.

"This kid is actually the author of Tomb Raider Chronicles!"

Some industry insiders remarked that they were truly shocked when they saw this news. This news was no less shocking than when Jiang Yu defeated Zhou Junjie.

Meanwhile, in Jiang Yu's author group and book club group, many people saw Jiang Yu's identity and the announced news. Immediately, many book club members and fans tagged him.

"Wow, Yu Liufeng, you're actually Jiang Yu? That's absolutely shocking!"

"Oh my god, I just saw the news too. I never expected that the novel we've been following, The Grave Robbers' Chronicles, was written by the big star Jiang Yu. It's truly amazing."

"This is really a pleasant surprise. I really didn't expect that Jiang Yu could write novels. I've been following him for so long and I still didn't realize that Yu Liufeng was Jiang Yu. He's really too mysterious and has kept it hidden for too long."

"Yes, no wonder there's no news about it online. Jiang Yu is probably afraid that his identity will be exposed and affect the book's actual performance."

"This is incredible! Without the support of a celebrity, just an ordinary author, he managed to write such a good novel with such explosive success. It's truly amazing."

"No wonder the novel 'The Grave Robbers' Chronicles' was adapted so well. It turns out that Jiang Yu is the original author, screenwriter, and lead actor. No wonder he was able to adapt it so well. It's really great."

……

It wasn't just the book fans in Jiang Yu's book club that were discussing this; many authors in the author groups were also talking about it. Previously, everyone was very curious about who Yu Liufeng, the author of the novel *The Grave Robbers' Chronicles*, actually was.

But after today's revelation, everyone realized that the author of the novel *The Grave Robbers' Chronicles* is actually the famous actor Jiang Yu himself.

When this news first broke, it was really hard to believe. After all, no one expected that such a big star, especially such a successful one, would go and write a novel. Most importantly, his novel was actually quite good, yet its sales were so poor. In fact, it became a viral hit online in the last two years.

This period has left many authors feeling quite emotional, even many professional writers. They feel they've dedicated years to their craft and accumulated experience to achieve their current success. But Jiang Yu, already so successful as a celebrity, has crossed over into the novel industry, and with his very first book, he's already doing so well. It's truly a case of "comparison is the thief of joy."

Meanwhile, at YueDian.com, many high-level executives, especially Jiang Yu's editors, were stunned after witnessing this scene.

"The author of the Tomb Raider Chronicles book I signed is actually the big star Jiang Yu?!"

Jiang Yu's editor was also somewhat surprised. He never expected that the author he had signed would actually be the big star Jiang Yu. Moreover, he had achieved such success. He had often chatted with him about books and work, but how come he had never realized that this was the big star Jiang Yu?
For a moment, Jiang Yu's editors were quite annoyed. If they had discovered it earlier, wouldn't they have been able to ask him for some autographed photos or merchandise such as the new album?

Moreover, the big star Jiang Yu is a contracted author under their company and has published such a successful novel, which is a great publicity point for him and the company.

Normally, every author should upload their identity information when signing a contract. However, the contract signing editor was in charge, and he, being the editor in charge, didn't really look at it carefully. In fact, many contract signings are now reviewed by robots. Real editors only check the information when the process gets stuck in the review stage. This is why many people didn't realize Jiang Yu was the author of *The Grave Robbers' Chronicles*.

Furthermore, even with the immense popularity of *The Grave Robbers' Chronicles*, Jiang Yu has virtually never made an appearance. He's even declined invitations from the website to attend annual meetings or author events. This has resulted in many people in the company never having seen Jiang Yu or *The Grave Robbers' Chronicles*. This is the same Mr. Yu Liufeng.

Now that this news has broken, Jiang Yuli's editor, seeing this scene, stared blankly at the QQ on his phone, the one he usually used to contact Jiang Yuli. He suddenly felt like he had successfully met his idol.

Does this mean I now have the contact information of the big star Jiang Yu?
Jiang Yu's editor thought to himself, he was also a young man who loved listening to Jiang Yu's songs. Now, when he learned that the author of "The Grave Robbers' Chronicles," whom he had signed, was Jiang Yu, he was suddenly filled with excitement, a feeling as if he had met his idol.

He wanted to open Jiang Yu's QQ and send the message, but then he thought it might be a bit of a bother, so he didn't send it.

However, at this moment, the news that Jiang Yu was actually Yu Liufeng, the author of "The Grave Robbers' Chronicles," had already spread among the higher-ups at YueDian.com. "Boss, boss, did you see that? Our company's contracted author, Yu Liufeng, who is also the author of 'The Grave Robbers' Chronicles,' is actually the big star Jiang Yu!"

"I saw it! I watched the live stream too. I really didn't expect that Jiang Yu was the author of The Grave Robbers' Chronicles."

"No wonder he rejected many events before, and didn't even show his face. He must have been worried that his celebrity status would be inconvenient and affect the novel's actual performance."

……

Meanwhile, Jiang Yu's live stream had already ended. After interacting with everyone at the beginning of the live stream, answering some questions from netizens and book fans, and drawing some lucky netizens to give away signed books, the live stream lasted for about an hour before Jiang Yu went offline.

Today's main focus was revealing his identity and further promoting the TV series "The Lost Tomb". Judging from the online buzz and trending topics on various platforms, today's live stream was a great success, even exceeding their expectations in terms of popularity and discussion.

Jiang Yu had just finished seeing off the staff from Tencent Video when President Yang called him directly.

"Haha, Xiao Jiang, Xiao Jiang! Today's live stream was a great success! As soon as your identity was revealed, the attention and popularity of our Tomb Raider series continued to soar. The data for the two episodes updated tonight showed a straight upward trend."

"And your novel, I see the data is also skyrocketing right now."

"I see a lot of people are surprised to learn that you're an author, haha. Just like I was back then, I never expected you to write novels. I bet this news will shock them for a long time."

Mr. Yang's excited voice came through the phone, and Jiang Yu smiled knowingly. He had just seen the news online; even after the live stream ended, it remained a trending topic on various platforms. He had even seen some data Mr. Yang had just sent: two episodes of "The Lost Tomb" were released tonight, and the data had reached new highs again. It could be said that "The Lost Tomb" had been steadily rising in popularity since its premiere. The data was getting better and better.

"This is indeed a very good publicity method. Mr. Yang, please take care of the publicity matters afterward. I'm busy with the movie here, and it probably won't wrap up until the end of this month."

Upon hearing Jiang Yu's words, General Manager Yang immediately spoke up.

"Hey, it's okay. I know you're busy. Leave everything to me. As for other work-related matters, I'll handle things directly with Jingya. You focus on filming. I'm really looking forward to seeing your movie. I saw online that people aren't optimistic about your fantasy romance film, saying that there's no market for this kind of movie now. But I believe you're someone who can create miracles."

As Mr. Yang knows, ever since Jiang Yu's film "Secret" began filming and was leaked online, many people, both inside and outside the industry, have been skeptical of the film.

After all, fantasy films have really had no market in the last two years. A few years ago, some directors did make these films, but the response was not good. In fact, in the last two years, no one is willing to touch fantasy films at all. Everyone feels that although Jiang Yu has popularity and talent, he is definitely not good enough to make films that have no market at all.

If you were to suggest that Jiang Yu should make films with market appeal and popularity, they would all think that with his popularity and talent, he could probably achieve good results.

But now, Jiang Yu is making a fantasy romance film. The market for that genre is gone; if it were, countless other directors would have made similar films in the last couple of years. Yet, Jiang Yu is choosing to make this type of film, and many people are skeptical.

Even before, Mr. Yang himself was somewhat skeptical of the fantasy films Jiang Yu had made. The market was simply too shrunk; there was practically no market for fantasy romance films.

However, considering his long-standing collaboration with Jiang Yu, where the guy always managed to surprise him, he thought that perhaps Jiang Yu's film, "Secret," might also create a miracle.

In any case, they're investing in Jiang Yu as a person. Whatever Jiang Yu directs, they're only interested in his personal value. The value Jiang Yu has brought to the Tencent ecosystem over the years is immeasurable. Tencent is also investing in this film and will even help with its promotion after its release. They're just playing along with Jiang Yu.

Anyway, these kinds of movies don't require a large investment and don't cost much money, as long as Jiang Yu is happy.

If this movie truly allows Jiang Yu to create a miracle and succeed, then the money he earns will far exceed the investment.

……

Meanwhile, Chu Shaoyang also saw the trending topics online. The popularity of the TV series "The Lost Tomb" skyrocketed after Jiang Yu's identity was revealed.

Zhu Shaoyang had a premonition of this ever since he saw that Tencent Video was preparing to invite Jiang Yu to reveal his identity as an author.

The news that Jiang Yu is the original author of "The Grave Robbers' Chronicles" was already a huge bombshell. Once it broke, the hype was bound to stay incredibly high. Now, the popularity and online traffic of the "The Grave Robbers' Chronicles" TV series, and even the novel itself, have exploded.

He had just gone to iQiyi to get the data for tonight's broadcast of "The Legend of the Great Wilderness". It had already declined and had not maintained the upward trend. It can be said that tonight, a portion of their traffic and viewers were attracted to Jiang Yu's show.

This situation left Chu Shaoyang feeling quite frustrated. With a poor start, their drama, *The Legend of the Great Wilderness*, was already showing a downward trend, and its reputation was becoming increasingly polarized. Although the overall viewership was decent for a TV series, it paled in comparison to Jiang Yu's productions.

(End of this chapter)