Football: Starting from the Ronaldinho template

Chapter 221: December is a football month of explosive excitement! Puma's new product launch! The Mad Saints, the biased referee!

"Kevin, are you planning to propose in January? I have connections in Paris," Qin Ming said in a low voice.

As De Bruyne's emotional mentor and wingman, he knew that given De Bruyne's reserved personality, the proposal ceremony would likely be very simple.

Yeah. Just like on the football field, if you can pass the ball with one kick, you should never kick it a second time.

Are the people over there reliable?

Since it concerned his life's most important matter, De Bruyne dared not relax.

"Tsk, you know Zlatan, right? He introduced me to him, he's absolutely reliable!"

Qin Ming planned to visit Barnett again. His agent had connections, and he was sure he could get De Bruyne off smoothly.

"Alright!" De Bruyne still trusted Qin Ming.

The dinner wasn't as lively as I'd imagined, and their relationship remained unchanged—a platonic one, like that of gentlemen.

Therefore, there is no need to demonstrate friendship through toasting and drinking.

After a simple meal and seeing De Bruyne and the other person off, Qin Ming took Diva back to the villa.

The night after winning the decisive battle was anything but peaceful.

The Mirror: Arsenal beat Manchester City 3-2 to reclaim the top spot in the league standings, with Chinese player Qin Ming leading the scoring charts with 16 goals! After the match, Wenger stated that there would be no big-money signings in the winter transfer window, and that the current stable squad would remain the priority.

The Guardian: Manchester City has announced that a consortium comprised of CMC Capital Partners and CITIC Capital has acquired a 13% stake in the club for $4 million. CMC Chairman Li Ruigang is set to join the City Football Group's board of directors!
International Football News: At the 6th Global Football Awards, Barcelona won four awards: Best Club, Best President, Best Player, and Most Media Valuable Player. Pirlo won the Best Football Career Award!

Mundo Deportivo: Real Madrid 10-2 Rayo Vallecano, Bale scored four goals, Benzema scored three goals, and Ronaldo scored two goals and provided one assist. Real Madrid's form has clearly changed since Zidane took over!

France Football: The 2015 FIFA Awards Ceremony will be held on January 12, 2016, at FIFA headquarters in Zurich!

Dongqiudi: Shocking! Joe Hart becomes a background figure again, Qin Ming scores a world-class goal from a long distance, Bay Area Window will broadcast it 24 hours a day!

"."

The football world is bustling in December as the first half of the season is about to end and major leagues will be taking a short break.

Of course, the English Premier League is an exception.

Furthermore, the Golden Globe Awards, which have garnered immense attention, are about to begin.

According to a rumor in The Sun, the Ballon d'Or and the FIFA World Player of the Year award were merged into the "FIFA Ballon d'Or" in July 2010.

However, France Football magazine and FIFA will end their partnership regarding the Ballon d'Or next year.

The Ballon d'Or will then be awarded solely by France Football.

Therefore, this year's Golden Globe Awards, in a sense, are going to be a one-time event.

Who can get it?

Cristiano Ronaldo has won the Ballon d'Or twice in a row. Can he achieve a three-peat?

There's really no suspense.
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This isn't a World Cup year. Whoever wins both the league title and the Champions League, and has an outstanding individual performance, will win the Ballon d'Or!
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Does Arsenal have a chance?
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If we don't falter in the spring, we have a good chance of winning the league title, but I think we're in trouble in the Champions League.
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We just need a world-class defensive midfielder.
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I think Arsenal previously scouted Elneny, Ramires, and Augusto Fernandes, and are probably choosing from these three.
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The other two are too old, and Ramirez is always injured, so they're definitely not suitable for Arsenal. After considering everything, Elneny seems to be the best fit.
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[After watching his matches in Basel, I saw that he was diligent, hardworking, and a qualified substitute. Most importantly, he was very resilient.]
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If only we could buy a defensive midfielder like Kanté.
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[If the professor could have lured Kante from France before Leicester City, I think the league title would have been a sure thing this year. But now that he's proven his worth, it's going to be very difficult to buy him back.]
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The key issue is still a lack of money, but looking at Arsenal's financial report, they've made quite a bit recently, with broadcasting fees, Champions League qualification, guaranteed prize money, and various sponsorships.
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Manchester City has brought in Chinese capital, and I think Arsenal will be close to doing the same. Several large Chinese conglomerates have connections with Arsenal's second-in-command.
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【.】

The next day, after reading the fans' comments, Qin Ming, for the first time in a long time, stayed in bed late before heading to Puma's London branch with DeVille.

Today is the new product launch.

"Hello." Qin Ming greeted Rihanna.

Rihanna's outfit today is quite interesting; it's a 90s streetwear style, somewhat resembling Mathilda from "Léon: The Professional."

"Hello, yesterday's game was great, even though I don't watch football much."

Rihanna smiled and extended her hand.

She felt a little envious of Qin Ming, who was also a creative director at Puma and even created his own product line.

After all, in terms of global fame, she should be more famous.

However, the treatment offered by Puma was quite different.

However, when she saw the fans outside the venue, and the record-breaking pre-sale volume of the new sneakers and skate shoes co-branded by Puma and "King", she was deeply moved.

Forget it.

Qin Ming's fans have a lot of spending power.

Especially on several shopping platforms in China, it instantly entered the top of the single-item sales charts.

“It seems we’ve found our niche,” said John Adamson, Global Director of Sports Marketing and Sports Licensing at Puma, with a broad smile.

Thanks to the marketing of their "two-tone sneakers" during the World Cup, their sales revenue in the third quarter reached 8.5 million euros, a year-on-year increase of 2.8%.

However, a single successful marketing campaign cannot reverse a brand's long-term performance decline.

Furthermore, Puma's shift from trendy sports to competitive sports has blurred consumers' perception of the brand.

Puma's current idea is simple: to pursue two separate paths, keeping trends separate from sports, and clearly defining their positioning.

"I hope that in the future we will see kids wearing Puma sneakers."

Qin Ming held the new sneakers in his hand. The red and white color scheme, lightweight materials, and brand-new outsole technology gave them a quality that could compete with Adidas and Nike.

The black sneakers I wore before were actually the same model, but I didn't paint them to keep it a secret.

After a period of self-reflection and continuous adjustments, the "PUMA X KING 2015" has finally been released.

"I think so." Barnett was very confident in Qin Ming's influence.

Imagine what people value most when choosing sneakers?
Quality, cut, and appearance.
Barnett thought it should be someone who wore it.

When you sit in front of the TV watching a game and see the players on the field wearing the same shoes, do you feel a strong sense of identification?

Otherwise, how could the CR7 and Messi sneakers sell so well?

Qin Ming's global influence is slowly catching up with the two of them; he only needs to win a few more major championships to catch up.

"We plan to create a full-range brand within six months, including sneakers, casual shoes, apparel, and more."

John Adamson said.

You can't make money just by selling football boots. After all, there are only so many people playing football, and they don't change their shoes very often. They usually only change them every six months or a year, and some people who play football very infrequently can wear the same shoes for several years.

Therefore, we should start with ordinary individual items.

Increase product variety, expand the target audience, and gradually build a unique brand.

"Ah."

Qin Ming didn't understand this, so he left it to the professionals.

2015 12 Month 27 Day.

Arsenal fans had a satisfying Christmas.

"The 18th round of the Premier League has begun!"

"Arsenal have made rotations in several positions, with Chambers, Gibbs, Gabriel and Chamberlain starting!"

"Bournemouth, on the other hand, fielded their strongest lineup!"

"The two teams have never met in the Premier League! They have only met once in all competitions, in the third round of the 1987-88 League Cup, where Arsenal defeated Bournemouth 3-0 to advance!"

"Arsenal, having secured victory in the pivotal match, remained proactive even with a rotated squad!"

"Chamberlain breaks down the wing to find Walcott, but Walcott's shot is blocked by Boruc!"

"Take a look at this corner kick!"

On the field, Gibbs' corner kick found Gabriel.

The Spanish center-back, who joined Arsenal in the 2015 winter transfer window, has secured a point.

Bang! The football smashed into the goal, and Arsenal scored.

"Oh! Gabriel's physical attributes in La Liga are average, and he's often completely outmatched by powerful strikers! But he has the football intelligence that Arsenal players all possess!"

"Look at his clever run! He cut into the near post from outside the penalty area without being stopped by any defender!"

"Newly promoted Bournemouth still couldn't withstand Arsenal's attack!"

"Beautiful! Bellerin is in good form today, combining with Chamberlain on the wing to break through Bournemouth's defense!"

"Pass the ball in a triangular pass to Flamini!"

"The veteran unleashed a powerful shot from just outside the penalty area, changing the score once again!"

"."

"The match is over!"

Arsenal 2-0 Bournemouth!

"By the way, Manchester City beat Sunderland 4-1 yesterday. De Bruyne had two assists and a goal, while Sterling, Yaya Toure, and Bony also scored. Aguero suffered a hamstring strain and missed the match!"

"Although Qin Ming didn't play today, he still leads the top scorer list, two goals ahead of second-placed Aguero and three goals ahead of third-placed Vardy!"

Two days after the conclusion of the 18th round of the Premier League.

The halfway point has arrived.

Premier League Round 19.

Arsenal fielded a fully-staffed squad after rotations against Southampton, who boast players like Van Dijk and Mane.

"The match has begun!"

“今年1月份，南安普敦曾2-0战胜过阿森纳，但过去11次联赛相遇11次，阿森纳只输掉了1次！”

"But in the last three times Arsenal played Southampton away, they only won once!"

"The Saints at St. Mary's Stadium are enthusiastic because Mane has just made a beautiful breakthrough and fired a dangerous shot!"

on the field.

Southampton took a corner kick, and Van Dijk headed the ball first.

Fortunately, Cech was highly focused.

Bang! He blocked the ball back into the penalty area, causing chaos inside.

Ramsey came to the rescue just in time.

The ball flew towards the center circle, Giroud controlled it with his back to goal, and waited a moment before passing it to the wing.

"Keep moving forward!" Qin Ming shouted, pretending to dribble the ball and then suddenly stopping to shake off the chasing Krasi.

He then sent a looping pass with his right foot to Sanchez on the other end.

Chile's thighs accelerated instantly.

Arsenal's counter-attack was concise and efficient. Sanchez moved to the right side of the penalty area but did not attempt to cross from the byline again.

Instead, he dribbled past Bertrand and cut inside towards the center to attempt a shot.

"Sanchez's left-footed shooting is quite good!"

"Oh no, it just missed the sliding door!"

"However, Arsenal's counter-attack posed a significant threat to Southampton, deterring them from pressing forward easily!"

Just as Zhan Jun finished speaking, he noticed that Southampton's midfield was dispossessed, and Cazorla was about to pass the ball when he was brought down by Wanyama.

The referee made no comment on this.

Reasonable collision?

Wanyama didn't hear the whistle and decisively made a long pass to the left.

At this moment, Arsenal were in an attacking formation.

Mane roamed the wide wing, skillfully dribbled past Mertesacker, and then fired a shot into the far corner after entering the penalty area.

1-0! ! !

Southampton took the lead!

"Yeah!" St. Mary's Stadium erupted in deafening cheers.

Southampton have drawn their last five games, and their players are not in the same form as at the beginning of the season. If they hadn't won against a few weaker teams before, they would probably have been overtaken by teams like Tottenham long ago.

Moreover, their lead was not high.

But if they can beat Arsenal and get the team back on track, they might even be able to compete for a Champions League spot.

On the sidelines, Ronald Koeman excitedly pumped his fist; his playing career was nothing short of spectacular.

During the peak of the Dutch Three Musketeers, there was someone whose skill level was comparable to theirs, and he was known as one of the "Four Heavenly Kings of the Netherlands".

That's Ronald Koeman.

He won four Eredivisie titles and one Champions League title at PSV Eindhoven.

After joining Barcelona, ​​he brought the club its first Champions League trophy and was also the top scorer in that year's Champions League.

the other side.

Wenger is still seeking a fourth official to file a complaint.

Wanyama clearly committed a foul, so why didn't they just stop the game?

This ruling is clearly biased.

But the fourth official ignored him and instead warned Wenger to return to his position.

"Damn it!" Wenger cursed, shaking his hand forcefully.

The fourth official overheard this and notified the referee via his earpiece. The referee immediately ran over and showed Wenger a yellow card.

"Boo!!!" Arsenal fans booed loudly upon seeing this.

But at Southampton's home ground, the Saints' cheers instantly drowned them out.

But this is just the beginning.

After testing the referee's limits, Southampton became increasingly reckless.

saint?

thug.

They used more aggressive moves to constantly disrupt Arsenal's attacking rhythm.

Wanyama, a defensive midfielder, is very effective at dealing with technically skilled players.

Moreover, the referee's rulings were very favorable to him.

Cazorla was effectively neutralized, and Arsenal struggled to create opportunities.

Qin Ming was also closely guarded by Martina and Clasie.

The fouls kept coming.

His jersey was soaked in mud, and he was filthy all over.

"Damn it, did that bastard referee take money?" Qin Ming really wanted to punch the referee.

The 42th minute of the game.

Cazorla made a passing error after being hit, and Van Dijk made a long pass to Davis from the backcourt.

Southampton striker Shane Long tripped Laurent Koscielny, who was tracking back, while running. It is unclear whether the trip was intentional or not.

Two against two instantly becomes two against one.

Davies and Shane Long combined with a one-two, and Davies easily pushed the ball into the Arsenal goal.

2-0!

(End of this chapter)