I can become stronger by paying salaries. I have one billion employees!

Chapter 602 Dishes have a hundred flavors, and people have a thousand faces! European market: 12000 vehicles in three days!
"Boss, the Anguo Association just arrested an engineer who tried to steal the electrolyte formula. We've checked the contents of the memory card; it's all basic documentation. The core technology hasn't been leaked. The man has been taken away."

Ma Zhiao said slowly.

Furthermore, he specifically mentioned Xu Chaoyang.

On the other end of the phone, Chen Yansen was in his office reviewing Daniel Skinner's academic papers.

Upon hearing the news, he simply replied in a calm tone, "Thank you for your hard work! Tell Xu Chaoyang that once the Shenzhen employee housing complex is completed, let him choose any three-bedroom apartment and give him a bonus of 10 yuan."

A prize of 10?
Is a three-bedroom, one-living-room subsidized apartment in Shenzhen available?
Upon hearing this, Ma Zhiao couldn't help but click his tongue in amazement.

It's important to know that housing prices in Shenzhen are in no way inferior to those in Shanghai. The value of this house alone is no less than 300 million yuan!
"Yes, Mr. Chen, I'll take care of it right away."

Ma Zhiao quickly responded.

In his opinion, his boss was too calm. Other bosses would have panicked in this situation, but Chen Yansen didn't ask any questions and focused all his attention on rewarding the person who made the contribution.

Chen Yansen hummed in agreement and then hung up the phone.

He deeply understands the principle that "there are a hundred flavors in a dish and a thousand faces in a person," and that there is no absolute loyalty; there will never be a shortage of people like Huang Renhua.

As long as most employees are good, that's fine!

If the water is clear, there will be no fish!

Just like the more than 600,000 employees under Senlian Capital, are there none of them slacking off or just coasting along?

Of course!
Chen Yansen was fully aware of this, but he didn't care.

If the company's current salary and reward system can motivate 90% of its employees, it means that the system itself is not problematic, and the company's operational rhythm will not be disrupted.

As for the remaining 10%, as long as they don't cross the line or affect the core business, he's too lazy to bother with them.

Ultimately, the essence of management is to "focus on the big picture and let go of the small details," making it more meaningful to direct resources and attention to employees who can create value.

Outside the window, the sky was ablaze with rosy clouds, the sun was setting, and the golden sunlight pierced through a pane of glass, shattering on the floor and leaving a dappled shadow.

Chen Yansen remained nonchalant about the matter of industrial espionage.

Conversely, the entire inspection and Anguo Association system in Shenzhen was on high alert at this moment.

After all, the Deep Blue Battery had only just released its second generation when a corporate spy emerged, making it hard not to have some suspicions.

When Huang Renhua was taken to the Anguo Association branch, he had lost all his previous mental strength. His body was as limp as a noodle, leaning against the interrogation table.

He answered whatever Zhou Yutian asked.

Huang Renhua did not know the identity of the contact person.

"You've never even met the other party, yet you dare to risk being sentenced to death to help someone steal state secrets. I have to say, it's so stupid it's laughable."

Seeing that Huang Renhua was very cooperative and told everything, Zhou Yutian's tone became more sarcastic.

He has worked in the industry for many years and has seen many people who take risks for money, but he has never seen anyone like Huang Renhua who dared to take action without even knowing the identity of the person in charge.

State secrets?

death penalty?

Huang Renhua suddenly raised his head, his face full of terror.

"You think Deep Blue Battery is just an ordinary commercial product? It is now the most core power component of individual soldier equipment in China. What you are selling is not technical data, but national security!"

Zhou Yutian stood up and looked down at him.

Huang Renhua's mouth was slightly open, filled with regret.

at the same time.

Inside a high-end club in Osaka, Yoshino Fu's face turned cold and he cursed under his breath after learning that his subordinate had made a mistake.

He desperately wanted the technology for the Deep Blue Battery.

With annual order demand of tens of billions of US dollars, the net profit margin is at least half.

Whoever can obtain the electrolyte and MOF membrane material formulas for DeepBlue Battery, even if they don't produce them themselves, could sell them to battery industry giants in Europe and America and be worth at least 100 billion US dollars.

If they can reinvent the company, improve the formula, and circumvent Deep Blue Technology's patent restrictions, the company could generate at least $500 billion in wealth annually, and possibly even $1000 billion.

An energy density of 800 watt-hours per kilogram—that's an astonishing figure!
……

……

At five o'clock sharp, Chen Yansen left work on time.

The lights of Senlian Science and Technology Park were quickly turned on, and from a distance, they looked like giant rectangular light pillars adorning the night sky of Luzhou.

The company never forces employees to work overtime, but it can't stop employees from wanting to work overtime.

There's no way around it, the overtime pay is just too tempting!
Last year, Pinduoduo hired an employee who had switched jobs from Ali. Just a few days after joining the company, he got into a dispute with his subordinates.

The cause was simple: his subordinate was unwilling to work overtime, so he threatened to give him the lowest possible performance bonus for the entire year.

Unexpectedly, the incident was posted on the company intranet by a subordinate, making it known to everyone.

Based on Ahri's past handling style, in this situation, the employee would most likely be fired.

To his surprise, he was the one who ended up being fired.

The HR department's reason was that his behavior of forcing employees to work overtime was inconsistent with the company's values.

After this incident, all the employees of Pinbei believed one thing: it turned out that Brother Sen really didn't intend for them to work overtime.

I leave work at 5 PM, and no HR will call me in for a talk the next day.

Over time, after the news spread, more and more people started leaving get off work on time.

This forced operations and technical staff to work together to develop a better product backend.

Of course, half of the employees still work two hours of overtime every day, since no one would complain about having too much income.

Ten minutes later, the car stopped in front of Villa No. 6 in Bihu Yunxi.

Chen Yansen got out of the car, walked through the flower-filled courtyard, and entered the living room.

……

……

The following morning, Dianping suddenly launched a "watch a movie for 4.9 yuan" promotion nationwide.

It's clear that Ma Liyun has made another move after holding back for more than a month.

Stop ordering takeout, start changing the group-buying industry!

Besides watching movies for 4.9 yuan, hundreds of other food items, including roujiamo (Chinese hamburger), luosifen (river snail rice noodles), shengjian mantou (pan-fried buns), and boboji (chicken in chili oil), are also available for group purchase at only 4.9 yuan!
In addition, you can also draw prizes such as an iPhone 5s and an iPad mini.

Upon learning of this news, Gong Zhenbing, the business manager of Qiandu Group Buying, immediately reported it to Li Yanhong.

"Do not care!"

After thinking it over, Li Yanhong decided to remain inactive.

After a reshuffle, KuaiPao is now the undisputed industry leader, with QianDu Group buying ranking second and Dianping ranking third.

He wanted to see how Kuai Pao reacted first!

To his surprise, Kuaipao did not launch any corresponding activities to counter Dianping by noon.

"Pei Yi changed his gender?"

"That's not like Kuaipao's style!"

Insiders in the group-buying industry were puzzled by Kuaipao's lack of response.

Even Zhang Tao and Ma Liyun from Dianping were surprised. "Perhaps Kuaipao didn't take Dianping seriously."

After a moment's thought, Zhang Tao came to a conclusion.

However, in the evening of that day, after receiving a phone call, he was first stunned, and then he shouted at Pei Yi in the direction of Shanghai that he was shameless.

Cinemas across the country are reporting that movie tickets sold through Dianping (a Chinese review platform) have an occupancy rate of less than one-third.

In other words, users bought tickets on Dianping, but no one actually went to see the movie.

This is unreasonable!

The theater manager's first thought was: Dianping is inflating box office figures!

"What the hell am I supposed to do with box office numbers?!"

Zhang Tao cursed loudly.

He then immediately instructed the data department to check the redemption rate of the '4.9 Food Group Buying' orders.

"Mr. Zhang, the redemption rate is only 13.6%. He may be working all day. We need to wait a few more days for the data to be meaningful."

The data director replied.

"What was the typical redemption rate for similar marketing campaigns on the same day in the past?" Zhang Tao asked.

“Between 25% and 30%,” the data director replied.

Zhang Tao squinted, his fingers tapping unconsciously on the table.

Although his abilities weren't particularly strong, he was still a survivor of the Thousand Regiments War and had seen all sorts of underhanded tricks.

Dianping (a Chinese review platform) has been targeted by fake orders!

Who did it?
The chopsticks are the most likely culprit!
It's also highly likely that it's Baidu!
Simply put, it means that Kuaishou or Baidu organized their employees, or wrote software, to snap up all the promotional items on Dianping.

Ultimately, they successfully prevented Dianping from reaching end users, resulting in a wasted marketing budget.

Zhang Tao knew this so clearly mainly because he had done it himself.

That evening, the official Weibo account of E-commerce Marketing Observation posted a message: "Dianping's '49 Group Buying Festival' was hit by fraudulent orders, and all the discount slots were filled by competitors."

Netizens immediately became furious upon seeing this and began criticizing it in the comments section.

"No wonder movie tickets priced at 4.9 yuan on Dianping are so hard to get!"

"Yeah, 10000 tickets every hour on the hour. It took me all day. My boss just texted me saying I spent the whole day on my phone."

"Chopsticks or Thousand Degrees?"

Not long after, the public relations director of Dianping forwarded the Weibo post and added: "According to feedback from the business department, there are indeed many fake order behaviors, but we have corresponding countermeasures to ensure that real users get the benefits."

We hope the entire industry can engage in healthy competition and work together to create more value for users and merchants.

The implication is that our competitors lack sportsmanship.

Immediately, many users who missed out on the discounts flocked to the comment sections of Kuaipao and Qiandu Waimai, with some cursing and others demanding verification.

Shan Jiawei, the person in charge of Kuaipao's group-buying business, got angry after being criticized and couldn't help but post a rebuttal: "Wouldn't it be better to focus on the right path? Why are you putting on a show of suffering? In essence, this is caused by the lack of strict promotion rules."

The official Weibo account of Qiandu Group Buying responded: "Qiandu wouldn't do something so pointless."

After careful consideration, netizens also felt that this was a ploy by Dianping to sabotage its competitors and smear them.

"I don't think it's Kuaipao. President Pei lives up to his name. From the food delivery war to the group-buying war, when has he ever backed down?"

According to unofficial historical records, during the food delivery war, President Pei held a knife to Brother Sen's neck and only then did he get 30 billion yuan in marketing funds.

"That's outrageous! Why don't you mention that President Pei even had a child with Brother Sen?"

Netizens in the comments section were laughing and discussing it.

However, Dianping's '49 Group Buying Festival' also sent a message: Ali is going to spend a lot of money in the group buying market!
As it turns out, the netizens' guesses were very accurate.

The very next morning, Dianping announced that it would significantly expand its business in third- and fourth-tier cities, increasing the number of city branches from over 100 to over 1000.

"Holy crap! I smell a subsidy war brewing!"

"Awesome! Let's start fighting! I'm waiting for the free hot pot, free haircut, and free massage!"

"Ali is really bad at the game but loves to play! He just conceded defeat in the food delivery war and now he's started a group-buying war."

However, this time, Pei Yi did not give Dianping a chance.

Because third- and fourth-tier cities and county-level markets are Kuaipao's main battleground, and Kuaipao has been cultivating and laying out its strategy in this market throughout last year, it is impossible for it to let Dianping take away its market share.

To this end, regional sales managers have visited key account (KA) merchants one by one to give them instructions: if they dare to join Dianping, they will be subject to traffic restrictions at best, and blacklisted at worst.

It's all about choosing one of two options!

The rivalry between KuaiPao and Dianping is intensifying, leaving Gong Zhenbing of Qiandu Group Buying feeling helpless.

If Li Yanhong refuses to invest more funds, Qiandu Group's market share will likely continue to decline.

the other side.

Chen Yansen received the latest investigation results from the Anguo Association: the clues have run dry, and the mastermind behind it cannot be identified.

He hummed in agreement, not really paying much attention.

In any case, those who took action were nothing more than battery industry giants like Sansung, LG, and Panasonic.

No matter who they are, they will all be put on the strike list.

If DeepBlue Battery takes a bigger slice of the battery industry pie, others will take a smaller slice; competition is normal.

If you dare to provoke us, you must bear the consequences!

What Chen Yansen needs to do is expand the business scope of DeepBlue Battery and take every grain of rice from the competitors' bowls and put it into his own.

We need to develop energy storage batteries, power batteries, and also battery businesses in the fields of machinery, IoT, medical, and consumer electronics.

The best way to retaliate against your rival is to completely eliminate their chances of establishing themselves in the industry, to the point where they can't even make a living.

In fact, if he were to reduce the price of Deep Blue batteries to $300 per kilowatt-hour, a large portion of the battery industry would die out; if he were to reduce it to $200, at least half of the world's battery manufacturers would have to go out of business.

But it's unnecessary!
Chen Yansen wants to first get car manufacturers, energy storage power station manufacturers, and medical equipment manufacturers to develop the habit of using only Deep Blue, and then slowly tighten the reins to make the opponent feel the suffocating feeling of being strangled.

at the same time.

After securing a supply of 4890 batteries from DeepBlue Technology, BMW first launched the all-electric i3, followed by the release of an electric scooter – the C Evolution!

It has a top speed of 129 km/h, an ultra-long range of 320 km, and is equipped with a 16 kWh deep blue battery pack.

Priced at 2.9 million US dollars!
Clearly, they didn't intend to scam the poor!
However, coincidentally, the Orange MT300 also launched in the European market at this time.

The single-battery version with a range of 150 kilometers is priced at US$1499; the top-of-the-line version with a range of 300 kilometers is priced at US$2199.

However, the Orange MT300's appearance and power are nowhere near as good as the BMW C Evolution.

However, the fact that you can buy an electric motorcycle with a range of 300 kilometers for $2199 still attracts many potential users.

The BMW C Evolution targets the high-end market, while the Orange MT300 targets the low-end market.

Within three days of its launch, 1.2 vehicles were sold, with orders from Germany, France, and Italy accounting for 71%.

"Europe's purchasing power is indeed much stronger than that of the poor people in Africa."

After seeing the sales report, Chen Yansen couldn't help but sigh.

(End of this chapter)