I can become stronger by paying salaries. I have one billion employees!

Chapter 493 We absolutely cannot let the boss lose! 30 minutes, 20 units, 10 billion in sales!

Chapter 493 We absolutely cannot let the boss lose! 30 minutes, 20 units, 10 billion in sales!
After the Tiangong T100 was launched, Qualcomm purchased samples.

We then used semiconductor reverse engineering to analyze its circuit design and transistor layout, comparing whether there were any similarities with Qualcomm's patented technology.

To Paul's surprise, the Tiangong T100 took a different approach in terms of digital signal processor, microcontroller unit, neural network processing unit, as well as voice wake-up and front-end processing technology, all of which were self-developed technologies.

It left a deep impression on him at the time: this Oriental Technology Company, which started with mobile phone assembly business, had a very strong R&D capability.

To this end, he specifically investigated the backgrounds of Tiangong Technology's core researchers and found that they included former Apple senior chief R&D engineer Mike Keller, as well as senior engineers from Nvidia, Broadcom, Texas Instruments, and even Chinese or foreign engineers from Qualcomm.

But he didn't believe that the Tiangong A100 could bypass Qualcomm's patent defenses in terms of CPU, GPU, and baseband.

If it were so easy to bypass, wouldn't Qualcomm's decades-long patent pool have been wasted?
Even companies like Shanxing, Apple, and Huawei have not escaped Qualcomm's patent lawsuits, so what big waves can a mere Orange Technology stir up?
Paul sneered inwardly, then sent a message to the head of the Asian region, asking them to get a sample of the Tiangong A100 as soon as possible.

He plans to first disassemble the physical layer, then analyze the logic layer, capture the signals during chip operation, and check whether the communication protocol stack uses Qualcomm's patented technology.

at the same time.

36Kr, Huxiu, and TMTPost, among other professional technology websites, were the first to report on the launch of the Tiangong A100 chip.

"Orange Technology's Tiangong A100 chip makes its debut!"

"Debuting at its peak, Orange Mobile General Manager Wang Teng declared: Tiangong A100 crushes Snapdragon 800!"

"Tiangong A100: A pure-blooded domestically produced system-on-a-chip, shining the light of Chinese technology globally!"

As China's first attempt at developing its own SoC chip, the HiSilicon K3V2 has shortcomings in terms of process technology, hardware architecture, and market competitiveness. Even the architecture is a quad-core Cortex A9 chip purchased from ARM.

Such a level of self-developed capability is naturally not recognized by netizens.

Although the Kirin 910 was planned to integrate the Balong baseband, it was delayed in its launch due to the emergence of the Orange Z1 instruction set. After obtaining the patent authorization, He Tingbo then incorporated some of Tiangong Technology's radio frequency signal processing and modulation/demodulation technologies.

Therefore, the title of "China's first self-developed SoC chip" fell to Tiangong A100.

Viewers watching the live stream had their eyes glued to Wang Teng on stage.

He spoke calmly yet forcefully: "The Tianhe 100 CPU architecture adopts the underlying logic of the Orange Z1 instruction set, which optimizes multi-threaded performance."

It can dynamically sense and control the peak performance of each core, flexibly turn cores on or off according to task requirements, effectively reduce power consumption and extend battery life while meeting high-performance processing requirements.

Real-world testing showed that compared to the Snapdragon 800, performance was improved by up to 60%, while power consumption was reduced by 30%.

It's not that I'm trying to discredit Qualcomm, but back in 2013, if you told users how good your chip's performance was, they wouldn't really have a direct sense of it. But if you just said it was better than the Snapdragon series, everyone would remember it immediately.

Sitting in the audience, Qualcomm Greater China President Wang Xiang smiled faintly, seemingly not taking the Tiangong A100 seriously.

From the perspective of personal performance, the Tiangong A100 is only used in Orange Technology's Yaocheng series models, so it has little impact on him.

In addition, he privately inquired about the manufacturing cost of the Tiangong A100, which was almost the same as that of the Snapdragon 800.

In other words, regardless of product performance, the Tiangong A100 is not competitive in the market if you only look at the price.

Just like Shanxing's Exynos chips, which are basically self-produced and self-sold, they do not have any negative impact on Qualcomm.

Moreover, the Orange series smartphones currently still use Snapdragon processors.

Therefore, although Qualcomm harbored some hostility towards Orange Technology at this time, it was not particularly strong.

After all, chip design is only one link in the industrial chain; chip manufacturing is the most important.

With the order volume of Tiangong A100, it is difficult to achieve economies of scale, so the fees charged by the contract manufacturer cannot be reduced.

Of course, the potential threat that Tiangong Technology poses to Qualcomm should not be ignored.

This was also the main reason why Paul Jacobs got him the chip samples.

Once it is discovered that Tiangong Technology has infringed on any rights, a patent lawsuit will be immediately initiated, dragging the other party into a legal dispute.

At that time, Qualcomm could leverage its decades-long patent portfolio to exhaust Tiangong Technology's R&D efforts and financial reserves through complicated litigation procedures.

Even if they ultimately cannot completely eliminate this chip, they can at least delay its market expansion and keep Orange Technology mired in a patent war from which it cannot extricate itself.

Wang Xiang recalled Paul's instructions and pondered them silently.

On stage, Wang Teng continued his slow introduction: "The GPU is based on the Xuanshu architecture and integrates NVIDIA's CUDA general-purpose computing core, Tesla acceleration model, PhysX physics engine and Adaptive VSync variable update frequency technology."

Our internal name is Xuan Shu X100, with a frequency of up to 790MHz, and its overall graphics processing performance is twice that of the Adreno 330..."

Tianhe-100 CPU!

Xuanshu X100 GPU!

Blazing Fire AI Acceleration Module!
Hongyan Communication Baseband!

Wang Teng spent nearly an hour explaining the chip structure of the Tiangong A100.

He explained it in great detail, from the underlying architecture to the technological breakthroughs and the advanced nature of the technology.

Without the need for reporters to ask questions, he directly announced the percentage of self-developed Tiangong A100 chips.

The intention is also very clear: Tiangong A100 is not building a house on the technical framework of European and American semiconductor companies, but a completely new start.

As soon as Wang Teng finished speaking, thunderous applause erupted in the hall.

The guests all turned their attention to Chen Yansen.

Although everyone knows that the adoption rate of Tiangong A100 is a problem, its strategic value outweighs everything else.

On the one hand, it can accelerate the "de-Qualcommification" of domestic mobile phone manufacturers, and on the other hand, it can drive the upgrading and transformation of the domestic semiconductor industry chain, thereby changing the market competition landscape.

That concludes our introduction to the Tiangong A100.

Next, we move on to the new product recommendation segment. The first new model launched at this Orange Technology product launch event is the second generation of the Yao Cheng series, and also Orange Technology's first flagship model – the Yao Cheng X2.

Wang Teng pressed the controller, and the image on the huge LED screen behind him changed accordingly.

An ultra-thin body with rounded corners catches the eye!

The screen displays the iconic UI of the Aurora Future system!

Big!
This was the first impression of the audience and viewers in the live stream!

Wang Teng continued, "The Yaocheng X2 is equipped with the Tiangong A100 chip, an eight-core design, which ensures that it will not experience lag when handling multiple tasks such as message push, navigation and positioning, and background downloads in parallel."

It boasts excellent lighting effects and the ability to render complex scenes, allowing for smooth gameplay of large-scale mobile games such as Asphalt, Near Earth Alliance Vanguard, and Infinity Blade.

"The operating system used by the Yaocheng X2 is Aurora Future 2.0, which has a 15% to 20% improvement in smoothness, response speed, resource scheduling efficiency and power consumption control."

In addition, the Tiangong A100's built-in AI acceleration module boasts an integer processing capability of 1.2 trillion operations per second, supporting rapid processing of voice commands and image recognition functions, such as opening Gaode Maps, using KuaiPao, or automatically categorizing photos in the album.

Wang Teng said unhurriedly, "The front features a 6.0-inch Super AMOLED touchscreen, 4GB of RAM, 32GB of storage in the standard version and 64GB in the high-end version, an 800-megapixel front camera, a 1600-megapixel rear camera, and supports 4K resolution video recording."

"The body is 6.6 millimeters thick and weighs only 119 grams."

“配备一块6100毫安时的深蓝电池,续航能力可达10天,哪怕在重度使用的场景下,也能坚持16到18个小时;1080P的视频可连续播放20小时。”

"Hardware performance score: 58637!"

"The standard version is priced at 4688 yuan, and the high-end version is priced at 5288 yuan!"

Wang Teng finished speaking in one breath.

In addition, it also features a series of key functions such as 4G, in-screen fingerprint technology, floating touch, 25W fast charging technology, AI imaging algorithm, NFC, and Moss intelligent voice assistant.

In fact, the user experience of the Shiny Orange X2 in terms of system, processor and battery has already surpassed that of the iPhone 5s, Galaxy Note 3 and Sony Xperia Z1.

In short, the X2 has everything that our competitors have!

The Shiny Orange X2 still has features that our competitors don't!
Representatives from many domestic mobile phone manufacturers breathed a sigh of relief upon hearing the price of the Yao Cheng X2.

This price represents the target users of the Shiny Orange X2, with almost zero overlap with their user base!
The Huawei Ascend D2, which was released in January and priced at 3999 yuan, has now dropped to just over 3000 yuan.

The ZTE Grand Memo, released in March, is priced at 3499 yuan, but is currently selling for less than 2600 yuan on e-commerce platforms.

After optimizing the operating system, improving battery life and processor performance, the Yaocheng X2 directly targets the iPhone 5s and the Galaxy Note 3.

But can users accept this price of 4688 yuan?
At the press conference, fans gasped as they stared at the huge '4688 yuan' and '5288 yuan' figures on the screen.

Compared to the Yao Cheng X1, the Yao Cheng X2 has increased in price by nearly 700 yuan.

To be fair, if the performance and power consumption of the Tiangong A100 chip can truly achieve the effects described by Wang Teng, then the price of 4688 yuan is not expensive.

"Orange Technology has gotten arrogant! Wang Teng has gotten arrogant! We helped Orange phones gain popularity, and you guys turn around and betray us, huh? At this price, you might as well buy an iPhone 5s!"

"Then let me ask you, between Siri and Moss voice assistant on the iPhone 5s, which is easier to use? Which has better battery life? Which charges faster? Which system is smoother?"

"Bro, if you can afford it, go for the Orange series. The texture and experience are completely different! If you're on a tighter budget, buy the Green Orange series. Orange Technology also has a lower-end series!"

Viewers in the live stream chat were discussing it enthusiastically.

At this point, it was exactly 11 a.m.

After Wang Teng finished his introduction, Yan Peng, the person in charge of Orange Mall, immediately released the sales link for the Yao Cheng X2.

It was also launched simultaneously on major e-commerce platforms such as Pinduoduo, Tmall, and JD.com.

The whole process is very similar to live-streaming sales more than a decade later. After the host Wang Teng introduced the product's selling points, he shouted "Three, two, one, link up!" and the operations manager Yan Peng launched the product.

"Guys! Orange Mall has stock!"

"Hurry up and join the 10 Billion Yuan Subsidy program on Pinduoduo to get a 10 Yuan subsidy coupon, bringing the final price down to only 4678 Yuan!"

"Okay, I've received the coupon. What about the remaining 4678 yuan?"

"I can't afford it, it's too expensive!"

"You're not going to buy it? Do you expect me to?"

Judging from online comments, most users think it's too expensive and keep saying they don't want it.

But less than half an hour later, someone in the live stream chat posted a message asking: "Didn't you say you weren't going to buy? All 20 units of stock are gone! Not a single one left! They're all scammers!"

"Hehe, trust Mr. Chen, trust Orange Technology! The first mobile phone in China equipped with a self-developed system-on-a-chip, it would be great to collect!"

"Even the Meitu 1S dares to sell for 2699 yuan, the Yao Cheng X2 is worth 2000 yuan just for its camera function!"

Immediately, someone jumped out in the comments section to show off.

The reason why these people unconditionally trust Orange Technology and choose to place an order for the YaoCheng X2 as soon as possible is mainly because Orange Technology has built a complete user trust system in the past two years by relying on its products, after-sales service and application ecosystem.

It's only 4688 yuan, which is 600 yuan cheaper than the iPhone 5s!
For users who have used the iPhone X1, Apple doesn't stand out in terms of its system, hardware, or application ecosystem.

Moreover, users are well aware that the iPhone 5s's A7 chip uses the Orange Z1 instruction set and the battery uses a Deep Blue battery.

In their view, if the iPhone 5s were to lose Orange Technology's patented technology, its performance and battery life would likely be greatly reduced, and it might not even achieve its current reputation and sales figures.

After all, these two core technologies have a profound impact on the smoothness and battery life of a mobile phone. Without them, the competitiveness of the iPhone 5s would inevitably decline sharply.

Cook improved the performance of the iPhone 5s with the Orange Z1 instruction set and Deep Blue battery, but this did not come without a price.

Once domestic Apple users discover that Apple phones and Orange phones use the same underlying CPU architecture, battery, and even production line, they will immediately lose interest in Apple phones.

Since you're using domestically patented technology and hardware, how dare you sell it at such a high price?
the other side.

Yan Peng, who was sitting in front of his computer, saw that the inventory on various platforms had sold out one after another, so he quickly removed the in-stock links and replaced them with pre-sale links.

Sales of the Shiny Orange X2 far exceeded the company's expectations!
On the day of its initial release, only 116,000 units of the Yaocheng X1 were sold. Considering that the price of each version of the Yaocheng X2 had increased by 600 to 700 yuan, the company only prepared 20,000 to 30,000 units in stock.

But who would have thought that in just half an hour, all 20 units in stock would be sold out!

The transaction volume is nearly one billion!

Who exactly placed the order?
Not only are users asking, but even Yan Peng looks completely bewildered.

This is unreasonable!
In fact, as soon as the Yaocheng X2 was launched, Yunsu Express couriers, Kuaipao deliverymen, and orange factory screw makers all over the country took action.

This is all because an hour and a half earlier, Fang Zhouzi posted a negative review of the Yao Cheng X2 on Weibo, denouncing Chen Yansen as crazy and saying that the Yao Cheng X2 was not worthy of being priced at 4688 yuan.

This time, both Orange Technology and Chen Yansen will suffer a crushing defeat!

This blog post was forwarded to the group's intranet by a sales manager from Kuaipao.

"Damn it! How dare he curse my boss? He's asking for it! I'm going to go and curse him to death right now!"

"What's wrong with 4688 yuan? An iPhone 5s can sell for that price, a Galaxy Note 3 can sell for that price, but an Orange phone can't? Isn't this bullying honest people?"

"Brothers, family! The Shiny Orange X2 will be available for purchase at 11 AM. The link is below."

Delivery and takeout couriers who just received their Q3 bonuses, as well as employees from branches of companies like Gaode Maps, Pinduoduo, Orange Pay, Today Technology, ByteDance, and Xiaohongshu, are worried about not having a chance to thank their bosses.

After seeing his boss get scolded, only one thought remained in his mind: "I absolutely cannot let my boss lose!"

Of the 20 units sold, employees of Senlian Capital contributed more than 6 units.

Employees who were a step behind in receiving the news flooded into the pre-sale link!

(End of this chapter)

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