I can become stronger by paying salaries. I have one billion employees!

Chapter 361: Sales Begin in the Eastern European Market! Seeing me is like an ant gazing at the blue sky!

Virtual City, Zhuxianzhuang Science and Technology Park, on the eve of New Year's Day.

"Boss, Mr. Hu from the Huazhong University of Science and Technology Association is on the first floor."

The receptionist's sweet voice came through the microphone.

"Please take him to the conference room on the fifth floor," Chen Yansen instructed immediately.

"Okay, boss." Tian Tian put down the phone, smiled at Hu Ruihui and the others, and said softly, "Mr. Hu, please come with me."

"This is troublesome," Hu Ruihui nodded.

Among the entourage following behind him, some looked displeased and muttered under their breath, "So young, yet so arrogant."

Upon hearing this, Hu Ruihui turned his head and glared fiercely at the other person.

Huazhong University of Science and Technology and commercial companies are on two parallel tracks. It's a favor if they give you face, and it's their right not to.

Tian Tian heard this too, her brows furrowed slightly, and her face immediately darkened.

In the science park, no one dares to speak of their boss like that.

Tian Tian took a deep breath, forced a smile, and led Hu Ruihui and the others into the elevator.

With a 'ding', the elevator doors slowly opened!

"Hello Mr. Hu, I am Chen Yansen from Orange Technology. This is Mike Keller, the chief designer of Tiangong T100, and this is Wu Shengyu, the chief designer of Tiangong T100."

Chen Yansen stepped forward and greeted him with a smile.

"Hello Mr. Chen, sorry to bother you..."

Hu Ruihui was only halfway through his sentence when he caught a glimpse of Mike Keller's face out of the corner of his eye, and he immediately stopped talking.

"If I may ask, Mr. Mike, have you ever worked in AMD's chip division?"

Hu Ruihui raised his hand to apologize to Chen Yansen, then stared at Mike Keller and asked.

“Oh, Mr. Hu, do you know me? I did work at AMD for six years and led the design of the Athlon K8 processor, but that was nine years ago. After that, I went to Apple and led the team to develop the A4 and A5 chips.”

Mike smiled and didn't hide anything, speaking the truth.

After listening, Hu Ruihui immediately matched the other person's resume with a chip design master in his mind.

I thought it was just a case of having the same name, but the result was unexpected.

For a moment, he stood there stunned, his mouth slightly agape, his eyes filled with shock.

The remaining dozen or so Huazhong University of Science and Technology engineers all had blank expressions on their faces.

Upon seeing this, Wu Shengyu's lips curled up slightly.

He was just as stunned when he first met Mike Keller.

This is equivalent to the CEO of Alibaba going to work as the sales director of a shopping guide e-commerce company, which is quite surreal.

Mike Keller's rank and position in Apple's chip division are second only to the head, Johnny Sruggie, and his skill level and industry influence are on par with Qualcomm's senior principal engineers.

Michael Keller was not an unknown figure in either North America or Asia.

So, why did you choose to join Orange Technology?

Hu Ruihui really wanted to ask directly, but he forcibly held back the words.

If you lack emotional intelligence, it's best to say less!

Besides, he came to visit Orange Technology with a favor to ask of Chen Yansen.

"Ten years ago, I visited AMD on behalf of the Science and Technology Association. I never imagined that Mr. Mike would become a chip designer at Orange Technology."

Hu Ruihui reacted quickly and shook hands with Mike.

"In my opinion, Orange Technology's R&D environment is no less than Apple's, especially the boss's computer programming skills are amazing. I've made rapid progress here."

Mike shrugged and gave a casual reply.

What is Chen Yansen's programming skill level?

Wasn't he a liberal arts student?
Hu Ruihui subconsciously turned his gaze to Chen Yansen, filled with questions.

"Mr. Hu, shall we sit down and talk this over?"

Chen Yansen reminded.

"no problem."

Hu Ruihui gave Chen Yansen a deep look, and he vaguely sensed the other party's intention.

Thinking of this, he suddenly turned around and took in the expressions of the others.

These guys, who were usually so arrogant, all had their heads down at this moment, and no longer doubted Orange Technology's chip research capabilities.

To outsiders, Mike Keller is just a chip designer, but to those of them who have worked in the CPU design field for many years, Mike Keller is undoubtedly a superstar in the industry.

So what kind of strength does Chen Yansen, whom Mike Keller claims is stronger than him, actually possess?
In response, Chen Yansen thought to himself: You don't work on chips, so you see me as a frog in a well looking at the moon in the sky.
If you're in the chip industry, you'll see me as an ant gazing at the blue sky.

His actions immediately intimidated the group, preventing any unnecessary trouble.

Orange Technology needs partners with the right attitude, not aloof academic experts.

The rest of the process went extremely smoothly; no one caused trouble or created any obstacles.

Presented by Wu Shengyu, the lecture covered the execution conditions, encoding format, register structure, and memory access methods of the Orange Z1 instruction set.

Hu Ruihui's interest grew stronger. He has been working in the chip design field for nearly 30 years, and based on his experience, it is not difficult to judge that the encoding efficiency of Orange Z1 is much stronger than that of MIPS, and the power consumption will naturally be reduced accordingly.

"Mr. Chen, could you let us use simulation tools to verify this?" Hu Ruihui requested.

"Of course," Chen Yansen readily agreed, gesturing for Hu Ruihui and the others to make themselves at home.

Even the best wine needs good marketing; a good product doesn't necessarily sell well!
As a brand-new CPU architecture specification, Orange Z1 must be widely adopted in the market in order to be continuously improved and optimized in practice.

Why are Qualcomm and Huawei's baseband chips so powerful?
This is because they have accumulated more than a decade of experience in commercial products in the communications industry, and possess rich testing and debugging capabilities.

While Hu Ruihui and his team were busy, Huawei also received the news and learned that Hu Ruihui had visited Orange Technology.

"Mr. Yu, do you think Orange Technology's instruction set patent can reach the level of MIPS?"

He Boting, president of HiSilicon chips, summoned Yu Chendong to inquire. After all, within Huawei, Yu Chendong had the most contact with Chen Yansen and Orange Technology, and had recently visited Xucheng to meet with Chen Yansen.

"Based on my understanding of Chen Yansen, he has never done anything in vain. But I also heard from my friends in Europe that two months ago, people from Orange Technology went to ARM, most likely to purchase an architecture license. So, I'm not sure either."

Yu Chendong frowned, thought carefully for a moment, and then answered cautiously.

The implication is that if Chen Yansen had confidence in Orange Z1, he wouldn't have gone to ARM to buy technology patents.

Therefore, the Orange Z1 is likely not technologically advanced, or it may be an alternative technology solution for the IoT chip market.

As for developing an instruction set technology in less than two months, from November to December, Yu Chendong had never even considered it.

Can Orange Technology accomplish what even Huawei couldn't?
Yu Chendong is a top science student and a graduate student majoring in radio engineering at Tsinghua University. He is not a pure manager who does not understand technology.

Because he understood, he overlooked the answer that was closest to the truth.

“ARM’s annual licensing fees are too high,” He Boting sighed, his brows furrowed.

Yu Chendong remained silent. He knew how exorbitant ARM's fees were, amounting to tens of millions of US dollars a year, plus a 1.5% royalty.

For every HiSilicon chip, whether sold or used internally, Huawei has to pay ARM a patent royalty.

Free and open-source instruction sets include RISC-V and OpenRISC, but due to limitations in power consumption and coding efficiency, they are not suitable as the underlying CPU architecture for HiSilicon.

Huawei is simultaneously developing its own technologies while reluctantly paying ARM for its products.

"Mr. He, I think there's no need to rush. With Hu Ruihui's judgment, if the Orange Z1 instruction set can meet the research needs of the Huazhong University of Science and Technology Association, I believe that soon we will hear the news that the Huazhong University of Science and Technology Association has purchased a license for the Orange Z1 instruction set architecture."

Yu Chendong said with certainty.

He Boting nodded slightly, forcibly suppressing the urge to contact Orange Technology, and instead chatted with Yu Chendong about the upcoming Huawei Ascend P2 and C8813.

the other side.

After a day of verification, Hu Ruihui immediately decided to purchase the architecture license for Orange Z1.

"A one-time licensing fee of 1000 million yuan, with a royalty rate of 0.5%."

Before Hu Ruihui could speak, Chen Yansen quoted the price.

"US dollars?"

"Hua Yuan!"

Hu Ruihui gasped. It wasn't that it was too expensive, but rather that it was too cheap, which he couldn't believe.

"Is this Orange Technology's pricing standard?"

Hu Ruihui pressed for an answer out of curiosity.

“If Huawei comes, the conditions will have to be doubled,” Chen Yansen replied seriously.

Hu Ruihui grinned, a satisfied expression on his face, and then said, "On behalf of the Huazhong University of Science and Technology Association and the Loongson project, I would like to thank Mr. Chen for his support."

"Mr. Hu, let me make this clear from the outset: the contents of the licensing agreement must be kept confidential. In order to develop the Orange Z1 instruction set, I poached a lot of senior researchers from integrated circuit companies in Europe and the United States. The cost is not low, and we have to make a profit."

Chen Yansen made up a story with a straight face.

“I understand. The price that the Huazhong University of Science and Technology Association paid for the MIPS instruction set architecture license was not the $1000 million rumored.” Hu Ruihui replied with a smile.

"500 million?" Chen Yansen asked with a half-smile.

"Coincidentally, the Huazhong University of Science and Technology Association and MIPS also signed a confidentiality agreement," Hu Ruihui replied with a smile.

His subtext was that he would also keep quiet after the Huazhong University of Science and Technology Association and Orange Technology signed the contract.

"Mr. Hu, it's a pleasure doing business with you." Chen Yansen stood up and extended his right hand.

"It's a pleasure to cooperate with them. I hope that Orange Technology can inject new vitality into China's semiconductor industry."

Hu Ruihui grasped Chen Yansen's hand and laughed heartily.

"Mr. Hu, you flatter me. Orange Technology doesn't have any lofty ambitions. We're happy as long as we can barely surpass Qualcomm and ARM," Chen Yansen replied.

Hu Ruihui's expression froze for a moment, then he chuckled, taking Chen Yansen's words as a joke. Only then did he finally ask, "Mr. Chen, how did you manage to invite Michael Keller to China?"

After much thought, the most reasonable explanation is that Chen Yansen kidnapped the other party's family or obtained negative evidence that could ruin Mike Keller's reputation.

"Because Orange Technology offers up to three times the normal overtime pay," Chen Yansen said dismissively.

"Mr. Chen, that joke is a bit lame."

Hu Ruihui was a smart man. Seeing that Chen Yansen refused to talk, he gave up the idea of ​​pressing for details.

Chen Yansen invited the members of the Huazhong University of Science and Technology Association to have dinner together at the rooftop garden in the city center.

The next morning, the two parties signed an architecture licensing agreement.

The Huazhong University of Science and Technology Association became the first external organization in the country to use the Orange Z1 instruction set.

Upon learning of this, He Boting of HiSilicon Chips approached Yu Chendong again, asking him to introduce him to Chen Yansen.

Since Hu Ruihui is willing to spend money, it means that the Orange Z1 instruction set is definitely superior to MIPS in terms of encoding efficiency and power consumption.

That afternoon, Chen Yansen received a call from Yu Chendong. After understanding the other party's intentions, he agreed to Yu Chendong's cooperation request without any hesitation.

Huawei needs Orange Technology's Orange Z1 instruction set, and Orange Technology also needs Huawei's Balong baseband chip as a backup option for Qualcomm.

The two sides hit it off immediately!
We arranged to meet on January 4th at Zhuxianzhuang Science and Technology Park.

After seeing Hu Ruihui and the others off, Chen Yansen was just about to leave work when Zhou Shouzhi called to report that the improved versions of Orange C2, Orange C3, and Green Orange D1S had been launched in Eastern Europe, primarily through carrier channels and secondarily through online sales channels.

1.9 units sold on the first day!

Although not a large number, this is not a bad result for a foreign mobile phone brand that is not based in the local market. The best-selling product is the Qingcheng D1S, which sold 7000 units in one day in the Arctic.

With moderate specifications, powerful camera features, and a price of only $169, it is extremely popular among young people.

At the same time, Xiaomi followed Nokia's strategy and vigorously built offline distribution channels in India, distributing its products to physical stores across the country through cooperation with numerous retailers.

In just one week, 7.3 Xiaomi phones were sold!

Lei Yijun excitedly waved his hand and allocated a sum of money to the person in charge of the Tianzhu market for an event, planning to hold a Xiaomi Fan Festival in the area and give away data cables, headphones, printed T-shirts and other event merchandise to users.

At the same time, Cao Dahua sat in a Mercedes-Benz worth more than two million yuan and slowly drove into the Void City Academy, then knocked on Tang Qingshan's office door.

(End of this chapter)