I can become stronger by paying salaries. I have one billion employees!

Chapter 359 1000 Million Users, A Rival Appears! Fairy, Hand Over My Grandpa!

Chapter 359 1000 Million Users, A Rival Appears! Fairy, Hand Over My Grandpa!

"Merry Merry Christmas"

“Lonely Lonely Christmas”

"I want to offer my blessings, but I don't know who to give them to; our love has been tied in a knot that can't be tied..."

The intermittent singing drifted silently into Chen Yansen's ears through the cracks in the window.

Mike Keller and Wu Shengyu from the chip design department held a computer, their eyes glued to the screen, analyzing the instruction code and pipeline efficiency of the Orange Z1 step by step.

"From a coding efficiency perspective, the Orange Z1 has lower access power consumption than the ARM Cortex-A9. By using extended instructions for privileged level control, it can effectively reduce system call power consumption. Boss, did you write this?"

Mike muttered to himself, then finally looked up at Chen Yansen with a shocked expression.

He didn't know when Chen Yansen started preparing, but based on his understanding of ARM, the development cycle for each CPU architecture would not be less than two years.

In other words, Chen Yansen began developing his own CPU architecture as soon as Orange Technology was founded.
Mike was incredulous!

"How does it compare to the ARM Cortex-A15?" Chen Yansen did not answer directly, but asked in return.

"Through out-of-order execution and multiple issue techniques, the Orange Z1's execution efficiency is 40% higher than that of the ARM Cortex-A15. However, to more comprehensively assess its superiority, we need to use simulation tools to model the performance in order to obtain accurate quantitative results."

Mike answered immediately.

"So we're not going to buy ARM instruction set patent licenses?" Wu Shengyu was a little confused.

The Orange Z1 is far more technically challenging than Huawei's HiSilicon K3V2 chip. The former involves building the main structure of a building on a mudflat, while the latter involves decorating and beautifying the former.

There's absolutely no comparison!
"If it's free, who would pay to buy it?" Chen Yansen chuckled and patted Wu Shengyu on the shoulder, teasing him.

“Mike,” Wu Shengyu called out.

“OK, I understand what you mean.” Mike nodded and said to Chen Yansen, “Boss, give us a week, no! Five days. Wu Shengyu and I need to test the architecture, cache design, and energy efficiency of the Orange Z1.”

"Thank you for your hard work. The Tiangong T100 will also need to be adjusted accordingly." Chen Yansen nodded slightly and replied.

"If the Orange Z1 is better than the ARM Cortex-A9, it would be worthwhile to start from scratch."

Wu Shengyu said with a firm gaze.

Orange Technology's technological foundation was more formidable than he had imagined.

After all, even companies like Qualcomm, Broadcom, and Apple have to spend a lot of money to purchase ARM's instruction set architecture license in order to ensure the performance of their chip products.

Chen Yansen started from scratch and launched Orange Technology's CPU architecture standard, which is a move to crush ARM!

Thinking of this, Wu Shengyu felt a surge of emotion, and he suddenly realized that perhaps returning to China was the right choice.

As for ecological issues, they are not a problem for Orange Technology, because it is essentially a terminal equipment manufacturer.

After Mike Keller and Wu Shengyu left, Chen Yansen called Ding Houmeng from the Intellectual Property Department.

"This document contains the CPU instruction set technology for the Orange Z1. It requires patent protection both domestically and internationally. I will send you the specific layout strategy. The core patents include instruction encoding, branch prediction algorithm, register renaming mechanism, and hardware-level encryption instructions."

"In addition, peripheral patents such as compiler optimization algorithms, instruction schedulers, and special instructions should not be ignored."

Chen Yansen got straight to the point.

“Yes, boss.” Ding Houmeng picked up the documents on the table and replied in a deep voice.

As the director of intellectual property at a smartphone company, he was well aware of the importance and difficulty of developing CPU instruction set technology.

Although he was filled with doubts, he did not raise any questions.

"By the way, I remember that innovative patents in the field of integrated circuits can receive a substantial R&D subsidy and tax breaks."

Chen Yansen said slowly.

“There are indeed relevant policies. I will communicate with General Manager Zhou first, and then report back to you after I have finished handling it,” Ding Houmeng replied.

"Okay, I understand," Chen Yansen said with a smile.

"Boss, you go ahead and do your work. I'm going out to take my leave." Ding Houmeng stood up to say goodbye.

After finishing his work, Chen Yansen stretched, stood by the window with a teacup in his hand, and thought to himself: I have finally completed the development process of Orange Z1 before 2013.

Getting revenge on ARM won't be easy; for over a month, he was in a state of depression.

Chen Yansen instantly made up his mind that he would never mess around again until his mental strength was insufficient to support the long-term activation of the [Planck Clock] talent.

On December 25th, Christmas Day, the Orange Z1 was born.

Due to patent confidentiality, even employees within Orange Technology knew very little about it; only Mike Keller, Wu Shengyu, and Ding Houmeng, among others, had the most detailed information.

Generally speaking, there are three types of instruction set licensing methods.

First, architecture licensing allows customers to design their own processor cores based on the instruction set architecture. The instruction set can be extended or modified, but compatibility must be maintained.

Qualcomm, Broadcom, and Apple purchase this type of patent license from ARM, which offers the highest flexibility but is also the most expensive.

Depending on the client's size, market positioning, and authorization period, a one-time authorization fee can range from tens of millions to hundreds of millions of US dollars.

For example, Huawei purchased the ARM V9 architecture, and because it was a permanent license, the cost was as high as 10 billion US dollars.

The second type is kernel licensing, also known as IP core licensing, which directly provides off-the-shelf CPU cores that can be integrated with components such as GPUs onto the same SoC chip, but the core design cannot be significantly modified.

Shanxing and MediaTek purchase this level of licensed patents, which offer flexibility, low licensing fees, high royalty rates, and fast product launch.

The third type is licensing, which only allows customers to use the packaged CPU core and cannot modify or extend it. This is usually used in embedded systems or the low-end market.

It has the lowest licensing fees and the least flexibility, and is mostly used in low-priced IoT chips.

The chips on OFO bikes and Yunsu express lockers are basically products of this type of licensing.

Chen Yansen plans to license Orange Z1 at a low price to seize the market first.

Raise the plants in the early stages, then harvest them later.

Research and develop one generation, apply one generation, and reserve one generation!
Orange Z1 is just the starting point, not the end point, of Orange Technology's self-developed CPU architecture.

He'll see how ARM manages to make money then.

Damn it, they even dare to kill me? They're asking for it!

Chen Yansen narrowed his eyes, a cold glint flashing across them: "Let's start with the Orange Z1 for domestically produced chips!"

Mike Keller and Wu Shengyu were busy verifying the superiority of Orange Z1, while Ding Houmeng was busy with patent application work.

"Let's go to the Delta tonight."

Chen Yansen sent a message to Song Yuncheng.

"Why don't you take a couple of days off? You seem a bit tired lately." Song Yuncheng replied instantly, the image of Chen Yansen looking exhausted flashing through her mind.

"I am not tired."

"Did you buy medicine?"

Chen Yansen looked at the text message and was so angry he laughed. It seemed he had been too gentle with Song Yuncheng.

Buying medicine?

I've never eaten that stuff!

Chen Yansen pursed his lips and quickly replied with his fingers: "Your Q4 performance bonus is gone."

"..." Song Yuncheng gritted her teeth, feeling wronged, and said: I was clearly concerned about your health. Meanwhile...

Mimo has been online in North America for twenty days, and its user base in the US and Canada has skyrocketed.

The cumulative number of registered users has exceeded 1000 million, with a stable daily active user base of 430 million, demonstrating extremely high user stickiness and retention.

All sorts of bizarre and wonderful short videos have a high appeal to users, and with the recommendation engine working behind the scenes, users become more and more addicted to watching them.

Before they even realize it, users have used up all their mobile data.

As a result, heavy users of Mimo short videos have no choice but to subscribe to unlimited data plans.

Under Mimo's influence, T-Mobile's Unlimited 4G plan, Sprint's Everything Data plan, and MetroPCS' 4G LTE for All plan all sold out.

Among them, the head of T-Mobile's marketing department was the most business-minded. He immediately approached Mao Chaorong, wanting to promote his Unlimited 4G data plan on Mimo.

Faced with an advertising contract of $30 CPM (cost per thousand impressions), $50 CPA (cost per acquisition), and $50, Mao Chaorong accepted the collaboration without hesitation.

In fact, he didn't expect Mimo to download and spread so quickly.

Then video editor Harrison appeared, his editing skills were nothing short of magical, and his first uploaded video garnered 260 million likes in just two days.

The video was then reposted on Facebook, Instagram, and Snapchat, with the Mimo watermark clearly visible in the bottom right corner.

He then uploaded a second video, featuring the previously viral Harry Potter magic broom, but his filming and editing skills were even more sophisticated, making it impossible for ordinary people to spot the flaws.

With just two videos, he gained 130 million followers on Mimo, instantly becoming a well-known online influencer.

In a short time, Mimo attracted a large number of bloggers who were skilled in special effects editing, and the quality of video content on the platform gradually improved.

After Mimo surpassed 1000 million users, it immediately attracted the attention of Wall Street investment institutions.

It's worth noting that Facebook, Instagram, and Twitter didn't experience such explosive growth when they were first launched.

Investment offers poured in from Anderson Horowitz, Greylock, Kleiner Perkins Caufield & Byers, and P&S Capital, often for tens of millions of US dollars.

Unable to make the decision himself, Mao Chaorong immediately reported the situation to Chen Yansen.

"You think you can get Mimo's equity for 1000 million US dollars? You're dreaming!"

Chen Yansen refused without hesitation.

Mimo and Toutiao belong to the same company, and they will naturally open up financing opportunities in the future, but certainly not now.

Mr. Chen has always taken advantage of others; do these idiots on Wall Street really think they can take advantage of him?
no way!

After figuring out Chen Yansen's thoughts, Mao Chaorong immediately felt confident. He didn't refuse, but simply kept stalling for time.

Twitter, which had just acquired Vine, was still testing the product features on a small scale, but after seeing Mimo's explosive popularity, it couldn't resist and quickly launched an overwhelming promotional campaign.

"Hold!"

Upon learning this, Mao Chaorong instinctively cursed.

He realized that Mimo's first rival had arrived!

In 2012, although Twitter was not as big as Facebook in terms of user base and daily active users, it was still a phenomenal social media platform in Europe and America, with more than 6 million users and more than 2 million monthly active users.

If Twitter were to flood Vine with traffic, Mimo would struggle to cope.

Knowing he couldn't avoid it, Mao Chaorong accelerated his expansion efforts, hoping to boost Mimo's download numbers with money before Vine gained traction.

Chen Yansen allocates $2000 million to Mimo for promotion each month, and so far only half of that has been spent.

In ten days, another 2000 million US dollars will arrive. Mao Chaorong dared not be too careful with his calculations anymore. In order to buy users on a large scale, he relaxed the requirements for customer acquisition costs in his advertising campaign.

After receiving Mao Chaorong's work report, Chen Yansen had no objections, only replying, "If the money isn't enough, I'll add more!"

It's normal to encounter competitors. Internet products in Europe and America also copy each other. There can't be only one product in the short video field.

The business world is typically characterized by fierce competition among dozens or even hundreds of rival companies.

The winner takes all!
……

……

Three days later, on an ordinary Friday, the Beijing Huake Association.

"Orange Z1's self-developed CPU architecture? A new product from Orange Technology?"

Hu Ruihui, who is in charge of the Loongson project, pushed up his glasses and asked his assistant a question.

"The news came from the Intellectual Property Association, but the materials submitted by Orange Technology only included the instruction format, execution process, and code examples. The performance of the instruction set is still unknown."

The assistant answered quite meticulously.

When Loongson 1 was designed, the MIPS instruction set, which had already expired, was selected. However, due to its outdated version, its reference value was limited.

Therefore, three years ago, the Huazhong University of Science and Technology Association spent a sum of money to purchase permanent licenses for the MIPS 32 and MIPS 64 architectures, which enabled them to create China's first quad-core CPU, Loongson 3A.

Compared to ARM's instruction set, MIPS, although also a reduced instruction set, is far inferior to ARM in terms of architecture design and power consumption optimization, and has strong limitations.

"I've heard of this company. Last year, their smartphone shipments surpassed those of Sanxing. That's quite impressive," Hu Ruihui casually praised.

Despite their efforts to catch up, Huawei, ZTE, Coolpad, and Lenovo were consistently outpaced by foreign mobile phone brands such as Samsung, Apple, and Nokia between 2009 and 2011.

This situation was completely reversed after Orange Technology was established.

"Mr. Hu, what do you mean?" The assistant had some guesses in his mind, but he was not sure, so he could only cautiously probe.

"Make a call to them; I need to go to Xucheng."

Hu Ruihui decided to be frank and instructed his assistant.

In his view, the fact that Orange Technology dared to apply for patents and submit international patent applications shows that the other party has sufficient confidence.

Ultimately, while MIPS boasts advantages in single-threaded efficiency and architectural simplicity, its ecosystem size and commercialization model limit its ability to compete with ARM in the mainstream market.

Loongson chips cannot be used for internal consumption indefinitely; the issue of commercialization cannot be ignored.

Regardless of the actual performance of the Orange Z1, Hu Ruihui still has to go to the virtual city to personally experience its energy efficiency, caching, and execution efficiency.

What if it's a surprise?
"Okay, Mr. Hu, I'll take care of it right away," the assistant nodded in response.

Although Chen Yansen did not announce it to the public, a number of tech leaders in the industry still knew about the existence of Orange Z1.

Most people scoffed and didn't believe in Orange Technology's R&D capabilities at all, but there were quite a few like Hu Ruihui.

Before setting off, Hu Ruihui learned more about the development history of Chen Yansen and Orange Technology, and was secretly amazed.

too fast!
Orange Technology's Aurora OS operating system, camera algorithms, battery management system, and voice interaction engine have almost taken no detours, striding forward rapidly in the right research and development direction.

This is extremely rare in this scientific research field!

After some mental preparation, Hu Ruihui came to regard Chen Yansen as a talented young man.

Little did he know, the outstanding young man in his eyes was dressed in a Scorpion Demon cosplay outfit and busy battling the Calabash Brothers.

"You vixen, hand over my grandfather!" Ye Qiuping said coquettishly, trying to suppress her shame.

"Hey! You're the devil!" Chen Yansen stood up straight, thoroughly enjoying himself.

 Godfathers, please vote for me! Recommendations and monthly tickets are both welcome. Mwah!

  
 
(End of this chapter)

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