I can become stronger by paying salaries. I have one billion employees!
Chapter 119: The War Begins, Profiting from It
Chapter 119: The War Begins, Profiting from It (Seeking Monthly Tickets)
In the next few days, Chen Yansen read books in the Entrepreneurship Park during the day and in his bedroom at night.
Mengjie felt that her relationship with Chen Yansen had been developing rapidly over the past two days, and the uneasiness in her heart had completely dissipated.
They are both young and at the most capable age.
He often drives all night and doesn't get up until eleven or twelve o'clock the next day. After two days of adaptation, Mengjie has changed from being passive to active, and his driving skills have become more and more proficient.
It was not until school started on the 6th that the teachers upstairs and downstairs realized that the spring cat had finally calmed down and they could sleep peacefully.
Chen Yansen has not been idle in the past few days. He has not only finished reading "Android Heroes", "In-depth Linux Kernel Architecture", "Android Design Pattern Source Code Analysis", "Clean Code" and "Android System Source Code Scenario Analysis", but he has also thoroughly understood the new book recommended by Wang Teng.
These teaching materials basically come with source code files, which makes it convenient for him to practice.
His mental strength of 8.43 makes him a cheat in his studies.
Chen Yansen found that with his extraordinary mental strength, he was more adept at learning languages, literature, history and social sciences.
But he didn't do that. Instead, he devoted a lot of energy to operating system principles, programming languages, data structures and algorithms, and made rapid progress.
The code produced by the Aurora R&D team became his best learning material. Whenever he encountered any doubts, he could just ask the relevant engineers.
Through repeated practice between theory and practice, Chen Yansen's experience and skills have improved rapidly. In the past, he could only understand the R&D progress through product documents, but now he can grasp the project progress by looking at the code.
It was the second week after the holiday when Chen Yansen just walked into Room 206.
Song Yuncheng came up to him with a smile on his face: "Lashou.com is offering a monthly marketing fee of 2000 million and wants to sign an exclusive cooperation agreement with Hulitao."
2000?
Although he was generous before holding hands, he was not so bold.
Chen Yansen narrowed his eyes, his mind racing, and he immediately realized what was happening. He asked Song Yuncheng for confirmation, "Has Lashou completed its Series C financing?"
Only for this reason would Lashou.com spend 2000 million to buy out the cooperation with FoxTao.
"Yes! It was just announced last night that seven institutions, including Merton, Richemont, and GSR Ventures, have jointly invested US$1.1 million in exchange for a 10% stake in Lashou."
Song Yuncheng nodded slightly and looked at Chen Yansen expectantly.
If this cooperation is successful, after deducting half of the fee as commission, the remaining half will still be 1000 million in sales. She can earn 50 in commission alone.
However, the prerequisite is that Chen Yansen agrees to cooperate.
"What was the total gross profit of Lashou, Gaopeng, Meituan, and Wowo in March?"
Chen Yansen asked.
"It's about 1370 million, and the new customer reward is around 720 million, so the total is just over 2000 million." Song Yuncheng was well prepared before he came to discuss this with Chen Yansen.
"Promise them that the contract will be signed on a monthly basis." Chen Yansen thought for a moment and nodded.
"Okay, I understand."
Song Yuncheng breathed a sigh of relief. In fact, Lashou.com also required a monthly contract, which was a long-term contract, and they were under great financial pressure.
The other party is willing to spend 2000 million just to compete for market share. Once Lashou squeezes out other competitors, they will definitely not be willing to spend money on shopping guide websites anymore.
Therefore, I specifically emphasized to Song Yuncheng that the contract should be signed once a month.
"Will this change history? Maybe in the battle of thousands of online groups at the end of the year, Lashou will win, not Meituan?"
Chen Yansen walked towards Room 206, his mind wandering.
Although Meituan’s ground-based sales team is powerful, it may not be able to have the last laugh under the impact of funds and traffic. What’s more, Wang Xin is short of funds at this time and has not yet obtained the support of Ali.
"Who cares? Whoever pays the most will get the super rebate."
Chen Yansen smiled slightly, put aside his distracting thoughts, and returned to his seat to read.
On the other hand, Gaopeng, Meituan and WoWotuan, which had planned to sign up for super rebates in April, suddenly received news that the April schedule was full and they would have to wait until May if they wanted to participate in the event.
However, the group buying market is changing rapidly, and it is hard to say whether the project will still be alive next month.
Everyone now relies on venture capital to survive. FoxTao, a special sales platform with more than 200 million daily active users, has become the key to the game among all parties.
Zheng Yun, the marketing director of Gaopeng.com, reacted the fastest and called Chen Yansen directly to inquire.
Chen Yansen said frankly that Lashou.com invested 20 million yuan and booked all the April schedules.
In order to give an explanation to the investors, he had no choice but to agree.
Of course Zheng Yun didn't believe this and cursed inwardly: Damn it, it's just money!
After all, you, Chen Yansen, received more than 1 million yuan in investment from Penguin, and you are half-family with Gaopeng. But for the sake of money, you really turned against us.
Zheng Yun was helpless and angry, so he hung up the phone and went to ask his boss for money.
Meituan and Wowotuan also called to inquire about the situation. After learning about Lashou.com's operation, they couldn't help but curse it as "rich dog".
In terms of financial strength, no one can compare to LaShou at this time.
Meituan's Wang Xin is also actively seeking financing, on the one hand looking for the Fujian Chamber of Commerce, and on the other hand looking for Ali, a venture capital firm that is currently in the ascendant.
After careful consideration, Wang Xin took the initiative to contact Ji Gang from Ali Investment Department. He thought it would take some effort to get financing, but he didn't expect Ma Liyun to meet him in person and generously invest 5000 million US dollars.
Wang Xin was deeply moved!
Of course, this did not affect his backstabbing of Ahri in the future and turning to the arms of the Penguin.
Chen Yansen did not expect that with his intervention in this life, Meituan's Series B financing would be advanced by 2 months.
After receiving the money, Wang Xin immediately spent 24 million to book FoxTao's group buying special sale schedule in May, catching Lashou.com off guard.
Wang Xin didn't spend the remaining money on advertising, but instead used it to expand his offline sales force. His idea was simple: the platform connects users and merchants, and offline sales is the rope that connects merchants, so it should be the focus of investment.
So, Wang Xin poached people from all over, while other platforms focused their energy on traffic, invited celebrities to endorse their products, and placed large amounts of advertisements in subways, buses, televisions, buildings and outdoors.
Several group buying platforms competed to bid and invested heavily with investors' money. Chen Yansen also benefited from it. The June schedule was sold at a sky-high price of 30 million.
FoxTao only needs to plan two brand groups and provide some resources, and it is quite easy to make money.
On April 10, FoxTao announced that the number of registered users on the website has reached 120 million (actually less than 110 million), and is preparing to launch a super sale day event on April 22.
Users at F3 level and above can enjoy additional rebates.
比如一双原价399元的耐克运动鞋,正常返79.8元,F3用户能多返5元,F4多返15元,F5多返40元。
This basically means that after deducting Ali's technical service fees and taxes, the commission difference is returned to F5 users.
As soon as the news came out, the number of orders surged, all from old users who wanted to upgrade.
Because Chen Yansen asked the event team to take some of the event products and put them on the secondary page for preheating.
These are all brands that were collected through investment promotion in Q1 and have clearance needs.
Pond's facial masks are 1% off, Meters clothing is 2% off, counterfeit mobile phones are 3% off, Hanshu lotion sets are 4% off, induction cookers, rice cookers, and electric kettles are 5% off, sportswear, suitcases, and snacks are 6% off, lamps and furniture are 7% off, and air conditioners, televisions, computers, etc. are 8% off.
Full categories, big brands, huge discounts!
Some of these products are flash sale products negotiated by investment promotion agencies, and some are advertising projects negotiated by the investment promotion department of large customers.
For example, Acer Computer was paid 500 million in fees and required to achieve sales of 1500 million, so it was squeezed into the Super Sale Day event.
Chen Yansen was sitting in his seat, reading as usual, when Liao Wei called.
"Mr. Chen, this business is viable. I've done some research and the storage costs in Lighthouse Country are not high. The only problem is the labor costs, but they can all be shared among the users."
As soon as Liao Wei got off the plane, he reported the results of the investigation to Chen Yansen.
Over the past ten days, he went to the Amazon warehouse and visited several logistics companies and warehouse leasing companies in the Lighthouse Country. After weighing the pros and cons, he found that the path Chen Yansen pointed out was indeed a good one.
Less competition and higher profits.
Without counting the freight difference, you can make a lot of money by taking into account the links such as photosynthetic boxes, box division, reinforced packaging, warehousing and exchange rate differences.
Moreover, he doesn't have to worry about orders, as Chen Yansen agreed to give him all of FoxTao's overseas shopping orders.
"I suggest you separate this business from Yunsu Express. Also, Fox Tao could use the business as a stake. Is a 40% stake not excessive?"
Chen Yansen made empty promises and asked for 40% of the shares.
Liao Wei was stunned. He didn't expect Chen Yansen to be so ruthless. He didn't invest a penny but wanted such a high stake.
But he didn't dare to refuse. Chen Yansen could ask anyone to do this project, and he was just a runner.
"It's not too much. Leave it to me." Liao Wei gritted his teeth and agreed.
"It's registered under the name of Senlian Capital." Chen Yansen added.
Liao Wei was shocked and understood Chen Yansen's tricks. He immediately understood why the other party was so successful in business at such a young age. He was far inferior to him in terms of brains.
"Mr. Chen, don't worry, I'll keep my mouth shut." Liao Wei quickly expressed his opinion.
"Boss Liao, please follow me and work hard. I won't treat you unfairly. The bigger the pie gets, the more valuable your share will be."
Chen Yansen reminded with a smile.
"I understand. I'll arrange the registration of the new company right away. I've already picked out two warehouses in Lighthouse Country. The preliminary preparations are expected to take two to three weeks. I'll report back to you once all the details are finalized."
Liao Wei is a smart man who knows how to judge the situation and keeps a low profile. This time, he really wants to follow Chen Yansen.
Chen Yansen smiled and hung up the phone.
In 2011, overseas forwarding companies were still a blue ocean market that could support several logistics companies in the future, some of which would have annual revenues of tens of billions, which was much more promising than the current Yunsu.
Under the siege of SF Express, STO Express, YTO Express and YTO Express, Yunsu will be doomed if it does not adapt.
While Chen Yansen was busy researching system development, competition among group buying websites outside became increasingly fierce. In order to compete for merchants, it even developed to the point of real-life PK.
WoWotuan poached 200 people from Lashou.com in one go, which directly led to the paralysis of Lashou's business in the East China region.
Even users of FoxTao have reported that no one is handling after-sales service for the group-buying coupons they purchased.
Lashou temporarily mobilized a group of people from other cities and rushed to the East China market.
Each party attacked each other and the turmoil continued.
After Ma Liyun invested in Meituan, he announced that Juhuasuan had officially entered the group purchasing business, hoping to get a share of the O2O field.
At this point, both Lashou and Meituan became nervous.
Perhaps it was at this moment that Wang Xin sensed uncertainty from Ma Liyun, and at the same time was wary of Shan Jiawei, the head of the China Supply Iron Army sent by Ali.
He also wanted to be the big brother, so naturally he was unwilling to be inferior to others. In his opinion, Shan Jiawei was here to seize power, not to do things.
A rift is growing between Meituan and Ali!
(End of this chapter)
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