Douluo: The blue phoenix cries loudly, and the wind whistles through the air

If the Spirit Hall's newspaper is priced at three copper soul coins, the Seven Treasure Glazed Tile School's newspaper can be priced at half a copper soul coin lower, or even one copper soul coin lower. Since their costs are very low, they can still make a profit and enhance the sect's reputation. Why not?
In this way, why don't most ordinary people who don't need to know about news from the mainland spend two copper soul coins to buy the Seven Treasure Glazed Tile School's newspaper?

In any case, most ordinary people will never leave their birthplace in their entire lives, so knowing the local news is enough for them.

If the Spirit Hall were to price the newspaper at one copper spirit coin, even if a power like the Seven Treasure Glazed Tile School wanted to follow suit, it would most likely not make any money, and might even incur losses.

In this profit-driven society, almost no one would do a business that loses money just to gain publicity.

Even if they actually bite the bullet and do it, who would buy it?

Why buy local news separately when you can access news from across the entire continent (including local news) for the same copper soul coin? After all, everyone has the desire to get a bargain.

Having made his judgment, Qian Daoliu asked, "Tell me about your ways of making extra money."

"If there are no problems, the Spirit Hall will provide full support; as for whether you can persuade the two emperors, that depends on your own abilities."

Wu Qi nodded slightly and continued speaking.

He had many ideas for making money, the most important of which was a lottery-like system of lucky draws.

In each issue of the newspaper, several lucky numbers will be randomly selected to share 10,000 Gold Soul Coins.

For ordinary people on the Douluo Continent today, making a fortune is no easy feat. Those underground casinos are shady, and even if you are extremely lucky and win money, you may not be able to take it out of the country.

This lucky draw is backed by the Spirit Hall, and given the Spirit Hall's reputation built up over tens of thousands of years on the continent, the redemption of the prize is definitely guaranteed.

"This lucky draw is given away with the newspaper; you get one lucky draw for every newspaper you buy."

Qian Daoliu asked in bewilderment, "Newspapers are inherently a money-losing business. Selling an extra copy means losing even more money."

This is also a concern of the other elders.

The prize of 10,000 gold coins per period is indeed not much, but in order to increase the chances of winning, people will definitely buy a lot of newspapers. In the end, not only will the prize money not be covered, but the cost will be even higher. It seems like a loss no matter how you look at it.

Wu Qi countered, "Has anyone considered what will happen to the newspapers that didn't win the lottery?"

Ghost Leopard Douluo, remembering something, quickly said, "When I was young, I also played similar betting games. Back then, I would buy a lot of tickets at once, and I would carefully keep only the winning tickets, while the others were just thrown away."

“I understand what Your Holiness means. Newspapers that don’t win the lottery will inevitably be discarded by the public, and the streets will be full of newspapers. It’s even possible that some vendors will use newspapers as packaging for ordinary goods in order to save on packaging costs.”

"In this way, even those who can't afford newspapers or who disdain them will come into contact with them in all aspects of their lives. Gradually, the authority of newspapers will take root in people's hearts, and our influence on public opinion will spread far and wide."

"The greater the influence, the higher the cost of advertising in the newspaper, and the more money can be made. Not to mention the other ways His Holiness the Pope has come up with to make money."

"Imagine that the public gets information about the mainland from our newspapers every day and believes it wholeheartedly. If one day in the future, our Spirit Hall wants to take action against the Clear Sky Sect, of course, this is just an example."

"In the next day's newspaper, we listed the ten crimes of the Haotian Sect. Do you think the public will believe us or the Haotian Sect's explanation?"

Even if the forces allied with the Clear Sky Sect know that the newspaper's contents are not true, so what? The hegemony of public opinion has taken root in people's hearts. Even if the Spirit Hall destroys the Clear Sky Sect, it will be a righteous act and will be admired by all people.

Ghost Leopard Douluo was the first Title Douluo powerhouse to support Wu Qi. Although Wu Qi did not express his opinion at this moment, he had already sensed the opportunity and immediately said: "Your Holiness, I am not capable, but if the newspaper can be promoted, I am willing to protect this industry."

Wu Qi nodded and said, "Ghost Leopard Douluo is an agility-type titled Douluo, and he is indeed suitable to lead all the work of the newspaper."

"In that case, I appoint you as the president of the newspaper. I will hand over all related work to you later. In addition, you alone are not enough for the newspaper. I allow you to recruit one additional Title Douluo, as well as ten Soul Douluos and one hundred Soul Saints as the core personnel of the newspaper."

The other elders, realizing the situation too late, immediately began to beat their chests in frustration.

Ghost Leopard Douluo is clever enough, and he already has a friendship with Wu Qi. In addition, he took the initiative to ask for the job, so no one else can take it away from him.

Moreover, he already had a good relationship with Demon Bear Douluo, so the position of the second person in charge of the newspaper was not something that other elders could fill.

……

The establishment of the newspaper was ultimately achieved with the support of Qian Daoliu.

However, whether this can be carried out depends on the approval of both the Heavenly Dou Emperor and the Star Luo Emperor.

After all, newspapers need to be published within the territories of both great empires, and such a tool of public opinion poses a significant threat to them. Xue Qinghe would naturally not refuse, but getting Dai Tianfeng to agree would not be easy.

After a pause, seeing that Wu Qi did not announce the adjournment, all the elders turned their gazes toward the vast sky.

As the guardian of the Papal Palace, Wu Qi's confidant and mouth double, if there are any further matters to discuss, the other party will likely speak up.

For the elders who didn't get good "jobs," if Wu Qi planned to establish new departments, they had to respond immediately, otherwise they wouldn't even get a taste of the benefits.

However, this time it was not Qian Gu Chang Kong who brought up the topic, but Qian Ren Xue, who was the judge elder.

"Based on my observations, there is serious chaos in the Soul Hunting Teams on the mainland."

"In the past, the Soul Hunting Teams near the various Soul Hunting Forests were in a state of unbridled growth. Among them were many kind-hearted ordinary Soul Masters who made a living this way. But there were also many treacherous and cunning individuals who committed murder and robbery."

"Soul Masters are the foundation of our Spirit Hall, and the young Soul Masters who need to ask the Soul Hunting Team for help in hunting souls are the future of the Soul Master world."

"Given the Soul Hunter Squad's development in recent years, it's likely that many talented Soul Masters have lost their lives at their hands."

Qian Renxue's remarks quickly resonated with some of the elders.

After all, not everyone is born into a privileged family. Most elders were just ordinary soul masters in their early years. After their talents were discovered, they were recruited to the Spirit Hall through various channels.

In their earlier years, they did have contact with the Soul Hunter Squad, but they were undoubtedly lucky to have survived until now. They had almost never encountered those murderous and thieving squads, and even when they did, something happened that allowed them to escape safely.

However, resolving this matter is easier said than done. (End of Chapter)