I'm in the county town, and you say I'm a big shot?

Chapter 395: I reckon nobody in the real estate business has been getting enough rest lately.

"Mom, you don't understand, we can't lower the price." Fang Qingye patiently explained, "If the price of the second phase apartments is lowered, I can tell you that within a few days, all the customers who have already bought apartments in the first phase will come to the sales office and cause trouble! They'll demand refunds, what will you do then?!"

"Oh, we've signed the contract and handed over the house. They won't be unreasonable, will they?" Zhang Meili was somewhat skeptical.

"Mom, do you think everyone is as reasonable as you and Dad? The house will definitely sell, so you don't need to worry."

Seeing how confident her son was, Zhang Meili stopped talking and glanced at the alarm clock hanging on the wall.

"Xiao Ye, aren't you going to your grandma's for dinner yet?"

"Mom, what will you eat if you don't cook?!" Fang Qingye couldn't help but ask.

"I'm on a diet, I'm eating apples."

I'm speechless. There are still such lazy mothers in the world.

Fang Qingye had no choice but to stand up and walk outside.

The next day, the National Day holiday ended and work officially resumed. Fang Qingye also drove to Huacheng Development Company. Today was the day of the board meeting, mainly to hear Luo Yan's report on the work summary of the first three quarters and the work plan for the fourth quarter.

When Fang Qingye arrived, Song Qingdong hadn't come yet. He sat in his office for a while. Although he didn't come here often, his office was spotless.

He had only been inside for a few minutes when Luo Yan knocked on the door and came in, asking...

"Chairman Fang, I heard Zhao Qiong say on the phone yesterday that a teacher was harassing you at the sales office and spouting nonsense?"

“Yes, I’m a teacher at Qianjin Road Primary School,” Fang Qingye said.

"I went to the sales office yesterday and held a special meeting," Luo Yan said. "I asked the employees to take full responsibility, especially the security guards. If they encounter this person, they should ask him to leave as soon as possible. This is a critical time for the sales of the property, and we must not allow any mistakes to happen."

Fang Qingye nodded and asked, "Is the sales pressure a bit too much?"

"Yes, I just received the latest sales data. As of yesterday afternoon, a total of 39 different types of apartments in the second phase of Lakeside Residences have been sold, amounting to approximately 4600 million yuan," Luo Yan reported.

"not bad."

"But compared to the first phase, there's still a big gap. You know, we sold 82 units in just three days back then!" Luo Yan sighed.

"That's the general environment."

"Yes, there are currently slow-selling properties in various residential projects in the southern new urban area, and some have already started to lower prices."

"We can't lower the price! If this Pandora's box is opened, the consequences will be disastrous!" Fang Qingye warned. "We promised homebuyers during the first phase of sales that the second phase would not lower the price. Although it was a verbal promise, we must keep our word!"

“I understand. I will have the sales department increase promotional efforts,” Luo Yan said.

"We need all the sales staff to give it their all! You can give the sales staff more commission to increase their enthusiasm! Including everyone in the company, anyone who successfully refers a customer to buy a house will receive a bonus! You can discuss and finalize the specific plan with the vice presidents," Fang Qingye said.

"Okay, I'll have the sales department come up with a preliminary plan first, and then we'll have a meeting to discuss it."

As the two were talking, someone knocked on the door and came in. It was Song Qingdong. However, Song Qingdong didn't look well today; he looked much more haggard.

"Chairman Song, you don't look too well? Haven't you been resting well?" Fang Qingye asked with concern.

"Sigh," Song Qingdong sighed, "I reckon that no one in the real estate business has been getting enough rest lately."

Fang Qingye did not ask any further questions.

However, he also knew that Kerry Group was not doing well recently. Song Dahai had told him that the four properties currently on sale were experiencing varying degrees of sluggish sales, and the cash flow was once again in danger of breaking down.

Once everyone had arrived, they went to the conference room for a meeting, where Luo Yan's assistant, Wang Qian, took meeting minutes.

In addition to Luo Yan, the company's three vice presidents, one chief engineer, and the heads of several departments including marketing, sales, development, engineering, and finance were also present. The vice presidents reported on their respective areas of responsibility. In particular, Liu Qiang, the vice president in charge of marketing and sales, gave a detailed report on the specific sales situation of Lakeside Residence Phase II and the problems that existed.

Liu Qiang was poached by Luo Yan from a large real estate company in Jinghai. He is not yet forty years old and has been working in real estate sales for more than ten years, so he is very experienced.

"Although the overall sales of our Lakeside Residence Phase II project have been quite good compared to other real estate projects in Nanxin County since its launch, to be honest, it can't compare with Phase I."

Liu Qiang was very frank: "Moreover, sales will become increasingly difficult in the future, so I'm considering adopting a price reduction promotion, just like other real estate projects."

“Don’t even think about price reductions and promotions, I won’t agree to it.” Fang Qingye interrupted Liu Qiang without any politeness: “Just before the meeting, Mr. Luo and I discussed this issue. We made a verbal promise to the first phase homebuyers that the second phase of the project would not be discounted, and we must keep our word.”

"Of course, we can adopt other promotional methods." Fang Qingye continued in a softened tone, "For example, we can increase advertising efforts, increase rebates to improve the enthusiasm of sales staff, etc. The sales department should come up with a plan as soon as possible, and implement it after it is discussed and approved by the management meeting."

Liu Qiang didn't say anything more, he just nodded.

Today's meeting, besides summarizing the work of the first three quarters, focused on the work plan for the fourth quarter. Luo Yan stated:
"In the fourth quarter, the main task is to increase sales of the second phase of Yazhu. In addition to starting construction on the project, building affordable housing, and finishing up the remaining work, another important task is to acquire new land reserves. Wang Qian, turn on the projector."

Soon, a document appeared on the screen.

"This is the fourth batch of residential land projects listed for public sale in Jinghai City this year, along with their reserve prices. There are a total of 32 plots, but only 5 are purely residential. In the third quarter, there were 25 plots, including 3 residential plots. Seven plots failed to sell, including two residential plots. Overall, the land supply increased this quarter," Luo Yan said.

"What are the government departments thinking? The more they regulate the real estate market, the more sluggish it becomes, and the more land they sell, without worrying about more land failing to sell at auction."

Someone grumbled in a low voice.

"Even the landlords are running out of grain." Someone nearby chuckled softly, "If the land can't be sold, the county's finances will be in trouble."

Fang Qingye ignored it and carefully looked at the documents placed in front of him. These were the same as the content on the screen, and they had all been prepared before the board meeting.

However, Luo Yan disliked a chaotic situation, so she tightened her pretty face and said, "Everyone, please be quiet and let me finish speaking before we discuss this!"

The meeting room suddenly became quiet.

Luo Yan continued, "In accordance with the instructions of Chairman Fang at the third board meeting in the first half of this year, our Huacheng Development Company is to enter the Jinghai urban area and focus on developing high-end residential projects. Therefore, today's meeting is to discuss this issue in detail."

"Which of these seven plots of land is suitable for Huacheng to develop?" Luo Yan asked finally.

(End of this chapter)