Chinese entertainment starts with Hong Shixian

Chapter 645 If we can't handle Operation Red Sea, can't we handle your Legend of Gods?
After confirming with Xiao Yang, Qi Hui became more certain of his decision.

It was definitely an unplanned situation.

Touching his chin, Qi Hui pondered for a moment, and finally placed his suspicions on "The Legend of Gods".

During this period, "League of Gods" has been making quite a stir.

Loud.

His father really went to great lengths to promote Xiang Zuo.

Not only his father, but even his master Li Lianjie appeared.

Li Lianjie has not appeared on screen for several years since "Badges of Fury".

Now that he's rarely appearing in movies, his purpose is obvious: to promote Xiang Zuo.

Unfortunately... Qi Hui chuckled inwardly, the more he praised it, the more abstract it became.

However, while Qi Hui was surprised by this unexpected surge in popularity, he would not refuse it.

He was happy with it.

I should say... please bring on more trouble!

He wouldn't mind having more of this free stuff!
Light
In the office, Wang Changtian and Yu Dong leisurely sipped their tea.

Wang Changtian glanced at Yu Dong, seemingly unwilling to speak.

Ever since the Navy and Qi Hui decided to confront "The Great Wall" head-on, Yu Dong has been coming over to visit them all the time.

"Nothing to do today?" Wang Changtian asked, taking a sip of tea.

"Isn't it just a matter of inviting you for tea?" Yu Dong said casually. He only comes every three or four days... Will it affect Old Wang and his female secretary?

Yu Dong thought to himself with dissatisfaction
Wang Changtian had a toothache, so he immediately changed the subject: "When is your movie 'Operation Mekong' going to be released?"

He was obviously asking a question he already knew the answer to.

Originally, "The Great Wall" was not scheduled for release during the summer season, and the same was true for "Operation Red Sea," which was scheduled for other times.

Therefore, "Operation Mekong" was perfectly scheduled for release during the summer season.

Adding fuel to the fire of intense battles during the sweltering summer vacation.

But to their utter surprise, Qi Hui first approached them, explaining the schedule adjustment for "Operation Red Sea".

Then, the Great Wall team started making a series of small moves.

In the end, it was indeed scheduled for the summer season.

Now that these two giants are blocking the door, his "Operation Mekong" suddenly seems a bit lacking in quality.

There's no other way but to change the release date.

Unable to hold back, Yu Dong complained to Wang Changtian for a few minutes.

Of course, it was just a complaint. Although the two of them work in the film and television industry, they are also Chinese.

Originally, they were unaware that the Navy and Qi Hui had suddenly changed their records.

But during this time, the South China Sea... right? The two of them also understood what Hai Zheng and Qi Hui meant.

Now, "Operation Red Sea" is more than just a commercial film.

Whether or not we make money is no longer that important.

But if "Operation Red Sea" fails, the trouble will be considerable!
The two chatted over tea, and the conversation gradually shifted from their careers to political commentary.

Sure enough, when men get together, they either do dirty things or dirty things.

Just as the two were getting into a lively conversation, the secretary came in and brought the latest data from today's publicity campaign.

Knowing that Yu Dong was here, the secretary thoughtfully printed out two copies of the document.

The two picked up the documents and began browsing the latest developments of the day.

The publicity for "Operation Red Sea" was very good from the very beginning.

Qi Hui and his team identified their target audience and developed relevant promotional strategies.

From the start of the publicity campaign until now, it has been progressing steadily and is thriving without any problems.

To be honest, this is actually quite rare.

There are countless examples of film promotion mishaps, and these two companies actually have quite a few films that have failed in their promotions.

The steady progress and growing success of "Operation Red Sea" in its publicity efforts surprised them.

"The publicity is getting better every day." Yu Dong closed the document: "As long as the film's quality is good, the probability of success is still very high."

"Hehehe... The production team's publicity is also progressing steadily," Wang Changtian chuckled.

Compared to before, he looked more confident. The creators of "Operation Red Sea" have been traveling all over the country, starting offline promotional activities.

However, "The Great Wall" has declined somewhat.

Not only are they criticized online, with accusations that the actors are effeminate or that Hollywood can't write Chinese stories.

Moreover, it's not well-received offline either, and its promotional effects are reportedly not very good.

The crew of "The Great Wall" are getting a bit anxious and frustrated.

Even if they wanted to smear "Operation Red Sea," they wouldn't find anything to smear, and besides, the Navy wouldn't allow it.

Normal business competition goes unnoticed, but those who resort to underhanded tactics may face serious consequences.

Therefore, "The Great Wall" can only direct its criticism at "League of Gods".

If I can't beat "Operation Red Sea," I can certainly beat "League of Gods"!
This is also why Wang Changtian and Yu Dong's confidence gradually grew.

With the release date approaching and things getting better and better, how could they not have confidence?

They initially thought it would be a tough battle, but how come the situation is getting better and better?

Wonderful!

ding dong~
At that moment, a notification sound rang from the phone.

The two exchanged a glance, understanding that this was a notification from Yixin regarding the next steps in the publicity work.

"Oh? The central bank is involved too?" Yu Dong asked in surprise.
“It’s not surprising that the movie channel also has the function of promoting movies,” Wang Changtian said as he picked up his phone.

But before he could finish speaking, he froze.

Because it wasn't Princess Six that participated in the promotion, but rather Channel Seven's "Cultivation and Warfare" channel.

……

Jinling
The cast and crew of "In the Name of the People"

Qi Hui has already slipped away, and "Operation Red Sea" has reached a crucial moment for publicity, so filming for "In the Name of the People" has to be suspended.

Fortunately, Qi Hui wasn't the male lead, so the impact wasn't significant.

Film other people's scenes first, and then have Qi Hui fill in the rest later.

"In the Name of the People" is an ensemble drama. Qi Hui has a lot of screen time, but the other characters also have a significant amount of screen time.

There's still more to film!

On set, the executive director and actors are busy at work.

Li Lu, meanwhile, was browsing Qi Hui's interview on his phone.

To be precise, it refers to the situation during that interview some time ago.

That interview generated a lot of buzz and sparked a huge discussion.

But... that interview also mentioned "In the Name of the People"!

Why is there absolutely no discussion about "In the Name of the People" online?
Qi Hui spoke so eloquently, and it's even Qi Hui's new drama, so why is nobody paying attention?
Li Lu was somewhat angry and frustrated.

Netizens are mostly watching Qi Hui's rant against Hollywood; anti-corruption dramas and the like are not their focus.

His attempt to ride the wave of popularity succeeded, but it also failed.

"Forget it, there's no way to get by through underhanded means, I'd better just stick to the honest stuff..." Li Lu muttered helplessly.

He immediately put down his phone and focused his attention on the film set.

If a work is good enough, it will attract attention and discussion.

No need to envy Qi Hui... Oh, Qi Hui is also one of our actors?

That’s okay!

……

A studio in the capital city.

Qi Hui and Lao Ling came to participate in a military interview program.

It's called "Military Headquarters".

This program combines conversation with hands-on experience, covering military dynamics analysis, high-tech product experience and exchange, and interaction with online influencers.

It even includes VR battles and disaster prevention skills demonstrations.

The program is hosted by a female presenter.

Besides the host and Qi Hui, there is also a regular military guest.

Who is this guest?
A familiar face to everyone… Yes, it’s him, the bigwig of the Strategic Deception Bureau:
Director!
(End of this chapter)