Chinese entertainment starts with Hong Shixian

Chapter 540 of "Nirvana in Fire" premieres: A female general commanding 100,000 iron cavalry in the Southern Frontier!

Bata bata~
In the corridor, Guan Hu looked at the scenery outside the building while smoking heavily.

"Mr. Six" was advertised as a low-budget film with a total cost of 5000 million yuan.

But in reality, he has a large number of movie stars associated with him, including Feng Xiaogang, Zhang Hanyu, Xu Qing, Li Yifeng, Wu Qian...

The actors' salaries alone are already a considerable expense.

The treatment of these people during filming was another expense.

Including the promotional work during this period, the total amount of money spent has almost reached 100 million yuan.

This is why Wang Zongjun and Feng Xiaogang didn't want Guan Hu and Qi Hui to fight.

On the one hand, "Mr. Six" is not a big-budget production and has no advantages.

Of course, "The Vanished She" is not one of them either.

The problem is that while "The Vanished" may seem to have a low budget, the local government provided various incentives and policies to help with filming.

It may seem like it doesn't cost much, but it's incredibly valuable!

Every penny was used effectively, specifically for production.

As one of the investors, Wang Zongjun was well aware of this.

In contrast, "Mr. Six"... hahaha...

On the other hand, "Mr. Six" lacked funding!
The investors in this film are Huayi Brothers and Feng Xiaogang's Dongyang.

It's true that Huayi Capital is powerful, but how could it possibly go all out to support Guan Hu?

Wouldn't that mean completely falling out with Qi Hui?

Moreover, with so many projects in the company, why should we give you money to fight against Qi Hui?
As for Feng Xiaogang... how can his abilities compare to Yi Xin's?

Moreover, he's here to make money, not to fight Qi Hui to the death!

Thinking about all this, Guan Hu couldn't help but feel a pang of regret. He really shouldn't have messed with Qi Hui before...

He didn't want to become like Lu Chuan or Teng Huatao... If only he had listened to Wang Zongjun and Feng Xiaogang's advice sooner.

But now... it's impossible; we're in a bind.

We can't exactly go to Qi Hui to apologize and make peace, can we?

That's impossible, he's obsessed with saving face!
Guan Hu threw down his cigarette butt and stomped it out, then called over the publicity director to intensify the publicity campaign.

On the one hand, they promote themselves; on the other hand, they smear their opponents!
……

Soon, some negative comments about "The Vanished She" appeared online.

"Waking up to find my wife has become a stranger? That's hilarious!"

"The screenwriter and director are full of shit; they don't care about logic at all!"

"Qi Hui isn't cut out for movies. He's an actor; if he doesn't focus on acting, what kind of movies can he make?"

"Indeed, you're half-hearted. You can't even be a proper actor; you're dreaming of becoming a director like Jiang Wen? Do you even deserve it?"

"Identity information that can be obtained with a simple phone call can actually be made into a movie?"

"Do you really think everyone is Jiang Wen, a top actor when they're acting, and a top director when they're directing?"

"Having achieved fame at a young age, he became arrogant and conceited."

"I won't watch this kind of movie; just hearing about it tells me it's a terrible film!"

"It's just as bad as 'Switch'!"

"Even a dog wouldn't watch this garbage movie!"

"..."

The concentrated stream of smear campaigns quickly drew a counterattack.

"You just spout nonsense, don't you? Don't you even know what time it is? 2005!"

"Those of you who are lying through your teeth, weren't you still liquids in 2005?"

"Who was it that said the founding of the People's Republic of China was a primitive society, and the millennium was a feudal society? Now, in 2005, you're suddenly calling it the information age, right?"

"Haha, the development of the Schrödinger era!"

"Just say it."

"..."

Online, the two sides were arguing fiercely, creating a chaotic mess.

Some of our peers are sitting back and watching the show from the shore.

For example, Xu Zheng's "Lost in Hong Kong".

Some of their peers, however, were trembling with fear, as was the case with films like *Mojin: The Lost Legend* and *Chronicles of the Ghostly Tribe* during the recent summer blockbuster season. (The meeting room of the *Jianbing Man* creators...)

"What are your opinions, investors?" Da Peng asked, looking at the group.

They, the "Jianbing Heroes," have avoided the summer movie season and have now moved on to the National Day holiday season.

If we keep giving up like this, it'll be almost New Year's Day and the Spring Festival movie season!

He didn't care; it wasn't the first or second time, so backing down a couple more times wouldn't make a difference.

But investors may not think that way; the release of the film is related to their investment, so their opinions need to be sought.

"I think we should stick to the original plan and release it during the National Day holiday."

"Yes, I think so too. If we keep backing down, we'll be backing down until next year."

"The film market is huge; it can accommodate several blockbusters and big-budget productions!"

After a long silence, Da Peng slowly nodded: "In that case, we'll do as you all say and release it during the National Day holiday!"

He was getting impatient; this was his first movie, and he felt uneasy waiting any longer.

Chaoyang, the capital
October Culture Company
Tian Xiaopeng looked at his core creative team and his investors, and slowly said:
"Shall our movie be released during the National Day holiday?"

He couldn't hold on any longer; if the film wasn't released soon, he'd be starving.
He sold everything he owned to make the animated film, borrowing money from all sides; he carried an immense burden.
Let's compete then.

"You're trying to compete with so many popular movies with an animated film?" one investor said. "Don't you even look at who your competitors are? Qi Hui's 'The Vanished Woman,' Guan Hu's 'Mr. Six,' and Xu Zheng's 'Lost in Hong Kong.'"

Which of these can you beat?

Tian Xiaopeng paused for a moment, then slowly said, "How about this, for the Spring Festival release, you guys can increase your investment?"

"Well... I think releasing it during the National Day holiday would be quite good." The investor immediately changed his tune, showing a much more flexible approach.

"It just so happens that primary and secondary school students are on holiday, and many people will go to the movies during the National Day holiday."

That's just nonsense. What era are we living in? Who still watches animated movies?
Moreover, it's an old-fashioned animated film based on Journey to the West.

To be honest, he regretted his investment. TV series can be sold to TV stations, but who can sell animated films?

Only kids like to watch this!

But unfortunately, children's holidays are always filled with highly competitive slots.

The movie was originally scheduled for release during the summer season, but the summer season was incredibly competitive.

Two blockbuster movies with budgets of 2 billion each are going head-to-head, leaving everyone else completely overwhelmed.

Even Lu Chuan's "Chronicles of the Ghostly Tribe" became a pile of cannon fodder, who wouldn't be afraid to watch it?
But now, with its funding chain on the verge of collapse, it has no choice but to release the film.
Anyway, it's impossible to increase investment anymore!

Tian Xiaopeng looked at the investors who were frantically changing their tune and sighed inwardly. He knew all too well that now was not a good time to release the film.

Moreover, compared to others, he didn't even have the funds for publicity and promotion.

He used all the funds to produce animations.

……

ding dong~
Gao Yuanyuan: Director, there are so many negative comments online, aren't you going to do anything about it?

A message popped up on the screen.

"How do we get back?" Jing Tian asked, leaning against Qi Hui.
"No rush, let the bullets fly for a while," Qi Hui said with a faint smile.

“Okay…” Jing Tian typed as she asked, “Do you know who’s behind this?”

Jing Tian was also a little angry that her movie was inexplicably attacked.
"It's probably just a ruse," Qi Hui thought for a moment and guessed. "There are probably some other people pulling the strings behind the scenes."

"That's terrible!" Jing Tian exclaimed indignantly.

"Don't be angry," Qi Hui reassured him. "Let's watch TV first; it's not time to retaliate yet."

Today is the premiere of "Nirvana in Fire," so it's a good day to watch Jing Tian's portrayal of the female general.

A female general who commands 100,000 iron cavalry in the southern border region!

……

Huayi
Wang Zongjun and Wang Zonglei were somewhat bewildered.
"Why isn't Qi Hui reacting?" Wang Zonglei asked in confusion. "This kid isn't one to suffer a loss!"

"How would I know?" Wang Zongjun said irritably. Qi Hui's heart was never listed on the stock exchange; it belonged to him alone from beginning to end.

They wanted to gather information, but they didn't know where to begin.

"Brother, who do you hope will win?" Wang Zonglei continued to ask.

“Of course it’s just hype!” Wang Zongjun said. They invested more in “Mr. Six” than in “The Vanished.”

He certainly hoped that Guan Hu could suppress Qi Hui.

If Guan Huying wins, it will also curb Qi Hui's arrogance and prevent him from being unruly and disrespectful to others all day long.

However... Wang Zongjun felt that something was off.
Just as his foolish younger brother said, Qi Hui is not one to suffer a loss!
(End of this chapter)