This director is vindictive.

After the slip-up incident, many people truly realized just how terrifying Chen Mo's influence was.

Because, in reality, most people would handle a "slip of the hand" incident in the same way as that celebrity.

In essence, this approach is already quite appropriate and shows a willingness to take responsibility.

He apologized and made amends.

But there's no way to stop Chen Mo from appearing in the entertainment industry.

Because according to Chen Mo's usual style, he really wouldn't handle it that way; he would just make the best of a bad situation.

From a purely financial perspective, it's understandable why most people wouldn't do what Chen Mo did. After all, the amount involved could be as high as ten million, which is no small sum. Even though celebrities earn high incomes, they would still feel heartache and hesitate when faced with such a huge loss.

Although 208 is a well-known meme, in reality, achieving 208 is not that easy, and it's not something every celebrity can get.

As for the supposedly massive traffic surge, that hasn't actually happened yet, and no one can guarantee that choosing a different approach will necessarily yield the same results. Therefore, most people would rather opt for the safer approach of an apology and compensation than risk emulating Chen Mo's "making the best of a bad situation."

Although Chen Mo felt during his analysis that there was a high probability of obtaining higher returns, and even that the team could take advantage of this opportunity to create a "new Chen Mo" in the post-Chen Mo era.

It certainly has a high probability of being able to go off the rails.

But after all, he was just talking without understanding the situation.

Overall, this incident has made many people realize that Chen Mo's influence in the entertainment industry is indeed astonishing—he not only has powerful resources and support, but also a unique philosophy of doing things, which makes him stand out and impress in similar incidents.

Well, to put it bluntly, even Jack Ma's statement "I'm not interested in money" is mostly used as a joke.

However, if Chen Mo were to say it, many people would probably nod in agreement.

There's no other reason than that Chen Mo used to genuinely project an image of being uninterested in money.

But ironically, the more he spent, the more he earned each time.

He may not be in the martial arts world now, but his legend lives on everywhere.

Although the world can keep turning even if someone is missing, it's clear that without Chen Mo, the entertainment industry has lost a lot of its brilliance.

"It's been N days since Chen Mo retired from the entertainment industry. I miss him."

"Upstairs, are you missing Chen Mo? No, you're thinking about his perks and trying to embezzle his money!"

"So what? Don't you want to?"

"No problem, I want to too!"

In fact, the saying goes that what the superiors like, the subordinates will follow.

Chen Mo's style has also had a significant impact on Shengshi Pictures. After all, their boss's style has been proven time and again to be very effective.

And they are often capable of creating miracles.

Therefore, movie fans soon experienced the promotion of film and television works in the "Chen Mo style" once again.

The promotion of film and television dramas now accounts for an increasingly larger proportion.

Conventional promotional tactics have actually proven to be not cost-effective.

Because most of the time, movie fans actually have little sense of participation.

It's mostly a visual advertising blitz.

The promotional effect was inevitably somewhat dull.

"The Legend of the Koi," a web series invested in by Shengshi Pictures, is considered one of the more significant productions this year.

This time, Chen Mo has truly let go. Of course, Chen Mo rarely gets involved in these kinds of investment projects anyway.

The publicity team for "The Legend of the Koi" was also significantly influenced by Chen Mo's team.

In addition to the "lucky koi" and "good luck" and the old saying that "forwarding the lucky koi will bring good luck", this time the publicity campaign here seems particularly "Chen Mo style"!
What is Chen Mo's style? It's all about giving away real money and benefits.

The main point is to benefit movie fans who participate in the promotion.

Unlike conventional promotional methods, this type of approach, to some extent, redirects the funding allocated to distribution platforms to the movie fans who participate in the promotion.

The effect is also immediate.

The promotional activities for "The Legend of the Koi" are very simple and straightforward. There's no complicated process; it's just one trick: get everyone to share the "koi" image to win big prizes!
The core of this activity is sharing, but what truly determines whether you win is clicking.

The rules are as follows: If you want to participate, the first step is to share this post.

Once you share this post, you automatically receive a "ticket" to the lucky draw and are eligible to participate in the "Share the Lucky Draw to Win Big Prizes" event.

So how exactly do you win? The method is more direct: click the QR code on the "Lucky Koi" poster that someone else shared.

Scan the QR code with your phone, and you'll be redirected to the TV series' dedicated homepage. Once you're there, the system will automatically send you a prize.

The prizes are very attractive, guaranteeing everyone a prize, with a minimum of a one-day VIP membership to the video website. Moreover, these rewards are cumulative; the more you spin and click, the more prizes you might win.

Of course, the biggest prize is a million-dollar cash prize, but the odds of winning it are quite low, so it's not easy to win.

This simple and straightforward activity immediately caused a stir online as soon as it was launched.

For a time, everyone was enthusiastically trying to "get a freebie"—since all they had to do was move their fingers, share the post, and click on a QR code, they had a chance to win a prize, so why not? The entire internet was engulfed in this lively prize-giving frenzy.

Originally, this event was just a promotional campaign jointly organized by the producers of "The Legend of the Koi" and the broadcasting platform Tencent Video. However, they did not expect the results to be so exaggerated.

Soon, many businesses also saw the business opportunities in it.

They all actively sought cooperation.

Then the scale and scope of the lottery were expanded.

The rewards are no longer limited to the original ones; many merchants are now offering gift packages.

The key point is that it's not some kind of large discount coupon, but a real gift package.

Even coupons are the kind that can be used without any minimum purchase requirement.

In no time, this "forwarding lucky koi" campaign went viral.

It immediately became a trending topic on Weibo.

"The Legend of the Koi" quickly became the "brightest star" in the current online drama market as soon as it was released, with explosive growth in both viewership and audience reviews.

In a recent interview, the director of the show was asked, "Where did the idea for this interactive promotion that has sparked so much discussion come from?"

The director responded with a smile: "Actually, this idea continues Director Chen's consistent philosophy—to truly involve movie fans in the promotion and distribution process. We directly convert a portion of the promotion and distribution budget into benefits, distributing the profits to users who participate in the activities. This is not just promotion, but also a form of sharing and giving back."

These words quickly resonated online, with many netizens commenting, "Birds of a feather flock together!"

One person commented, "As expected of you, this publicity style is clearly in the Chen Mo lineage, always putting the audience first." Another person sighed, "Although he has gradually faded from the public eye, his mark is still everywhere in the entertainment industry."

Regarding the actual experience, many users excitedly shared: "I've already exchanged the rewards I accumulated from the event for a month of VIP membership. Although I didn't win the million-dollar grand prize, the joy of getting something for free is truly the best!"

At the same time, the market also responded positively – Shengshi Pictures' stock price rose again due to the popularity of the drama, becoming the focus of industry attention.

This time, it's not just the success of the series itself that's remarkable, but also seen by many as a kind of "inheritance": in its creativity and operation, it continues the spirit of always being close to the audience and happy to share.

After seeing the "lucky koi" poster and the interview video that the director forwarded, Chen Mo secretly gave it a like.

However, his casual "like" unexpectedly went viral and became a trending topic.

Chen Mo's casual "like" was quickly spotted and screenshotted by sharp-eyed netizens and spread online.

The hashtag #ChenMoLikesLuckyKoiLikesLateNight# quickly rose to the top of the trending topics list, sparking a new wave of discussion.

Reactions from netizens were varied:

"As expected of him! He appears low-key, but he's actually been keeping a close eye on industry developments."

"Is this considered official certification of 'inheritance'? Even Chen Mo personally gave it a thumbs up!"

"I suspect he might also be secretly participating in events to accumulate VIP status. After all, who doesn't love the 'joy of getting something for free'?"

"Am I the only one who noticed that he liked the post at 2 AM? Did he get woken up by the goddess's hunger again and start looking for something to eat? (doge)"

"So Chen Mo is actually supporting the model of 'sharing marketing budgets with users' with concrete actions? The big boss is nodding in approval, that's really impressive!"

"His reputation for being able to trend on social media is well-deserved. A simple like from him is more effective than someone spending a fortune on marketing."

As the discussion intensified, many viewers became more interested in "The Legend of the Koi" and its "benefit-the-viewer" promotional model because of Chen Mo's positive feedback.

Meanwhile, Shengshi Pictures' stock price quietly jumped up a little bit, boosted by the trending topic.

In the past, a certain popular celebrity could make headlines and be criticized by many people simply for going downstairs to throw out the trash.

However, this time, Chen Mo's casual "like" not only made it to the top of the trending searches, but also made this model even more popular.

In fact, ByteDance's series of products are the best at playing the free economics and advertising economics game.

However, compared to this, Chen Mo's approach appears to be more straightforward.

Meanwhile, what was Chen Mo doing?
The mother of a human infant, well, a pregnant woman, experiences significant emotional fluctuations.

Moreover, appetite varies from person to person. Some people, like Fan Binbin back then, would vomit whatever they ate and had a very poor appetite.

But when it came to the fairy sister, who usually seemed unassuming, after getting pregnant, not only did Chen Mo pamper her, but Liu's mother also took good care of her, and she had an entire team to accompany her during childbirth. She completely let loose.

During this period, she visibly gained weight.

However, to be fair, even when she's fuller-figured, she's still a goddess!

Especially considering her usual aloofness, at this moment, she exuded a maternal aura, and the stark contrast in her temperament gave her a unique charm.

However, Chen Mo sometimes felt quite helpless, especially regarding women's sensitivity to body shape, which he underestimated.

Back then, the Tiger Girls argued with netizens for two hours straight without even taking a breath because of a comment like "Sister seems to have gained weight."

Chen Mo held the noticeably fuller-figured fairy-like woman in his arms, his hand unconsciously caressing the soft flesh of her waist, while he opened his mouth to take the grapes she offered. The juice was sweet, but his mind was more focused on the increasingly rounded feel of her body—indeed, it was softer and more comfortable to hold.

The fairy sister popped another one into her mouth, her cheeks puffing out slightly, and mumbled indistinctly, "Chen Mo, my mom says I've been eating a bit too much lately, but I just can't help wanting to eat more. What should I do?"

Without thinking, Chen Mo blurted out, "It's better to be a little chubby; you're so soft and cuddly like this."

The words had barely left his mouth when he realized he had let something slip and his hand paused.

Sure enough, the fairy-like woman slowed down her chewing, turned to look at him, and narrowed her eyes slightly: "Hmm? It's better to be a little chubby?"

"You mean I've gained weight?" The once gentle and ethereal beauty instantly turned into a cat with its fur standing on end.

Chen Mo quickly tried to cover up his mistake, clearing his throat lightly: "No, I mean... you're taking care of two people now, what if the baby doesn't get enough nutrition if you don't eat more?"

He hugged her tighter and softened his tone: "Besides, you used to be too thin. You're just right now, healthy and with a good complexion."

The fairy-like woman didn't reply immediately. She picked up another grape but didn't eat it. She just stared at it, her voice muffled: "You also think I've gained weight, right?"

Chen Mo felt a chill run down his spine. Good heavens, she really is a woman.
"Really not!" he quickly replied, seeing that the fairy-like woman's lips had turned into a pout.

He then lowered his head and kissed the top of her head, his words a mix of truth and coaxing: "You're fuller-figured, it's different. You used to be a fairy, now..."

He paused, then lowered his voice: "She's a fairy princess with an ethereal aura, even more noble, even more...someone who wants to be near her."

"Really?" The fairy sister looked at Chen Mo suspiciously.

Chen Mo nodded quickly.

He secretly wiped a cold sweat from his heart, knowing that he would have to delete the word "fat" from his dictionary from now on.

That's outrageous! My buddy was just telling the absolute truth, okay?

The fairy sister's ears twitched slightly. She turned to the side and stuffed a grape into his mouth, pressing her fingertip lightly against his lips: "You're so good at talking."

Her tone sounded reproachful, but her shoulders quietly relaxed, and she leaned back into his arms. She finally ate the grape and mumbled, "Anyway, you have to help me lose weight after I give birth."

She is clearly quite concerned about her current situation.

"I'll go, I definitely will!"

Chen Mo breathed a sigh of relief and replied, "I'll practice wherever you point."

He gently patted her back, like soothing a cat that had temporarily put away its claws but was still thinking about the scale.

Actually, what Chen Mo was thinking was that none of his women seemed to be particularly thin.

Of course, the main reason is that Chen Mo doesn't really like that kind of "skin and bones" sickly aesthetic.

He prefers a more voluptuous, meaty texture.

This is exactly the kind of "Fat Ice" that Chen Mo likes the most; she's the pinnacle of the slightly chubby category.

It's so comfortable to hold!

Of course, everyone has their own preferences, but actually, among his women, Zhao Xiaodao was the thinnest by comparison.

Next is Gao Yuanyuan; the others are all a bit plump.

Although they didn't do it intentionally, it was actually a gradual process; because Chen Mo liked it, they didn't deliberately try to lose weight or anything like that. (End of Chapter)