This director is vindictive.

Chapter 360 Character Collapse! Scientists' Collective Use of Memes Goes Viral

In fact, these scattered concepts and ideas have not yet been unified.

The specifics of how to do it still need to be integrated.

But Yang Mi was already incredibly moved.

This wedding, at this point, can be said to be in no way inferior to Jing Tian's "The Phoenix Brings Auspiciousness" and Zhao Liying's "Flying Sword Immortal".

In some ways, it's even more exciting.

Yang Mi suddenly threw herself into Chen Mo's arms, her hair brushing against the tablet and creating a series of shooting star-like effects: "I want to give Teacher He Xi an extra chicken leg!"

Suddenly remembering something, she looked up, her eyes lighting up with an astonishing brightness, "Could it be in the Easter egg?"

"It's been arranged."

Chen Mo pulled up the storyboard, showing a holographic projection appearing in front of Xia Qunfang's hospital bed—not an awards podium, but seven parallel wedding scenes flashing alternately. The final frame freezes on the space station, where the critically ill mother suddenly reaches out to touch the starlight, her aged face reflecting a ripple of relief.

Liu Yifei softly read the subtitles at the bottom of the screen: "Mom doesn't actually understand these formulas, but Mom sees you are very happy." Her voice suddenly choked up, and she turned her face away to wipe the corner of her eye.

Of course, at this point, the wedding itself had become more of an embellishment, and the film "The Heartbroken," which was originally intended as a promotional video for the wedding, later took center stage and became the main attraction.

In the following time, Chen Mo began to get into work mode.

Although the film has only just been greenlit and the script is not yet finished, its impact has already begun to take hold.

Firstly, data from major search engines shows that the keyword index for "Heartbroken" has increased by 1000%!

Online discussions about the novel have also increased significantly.

People who were previously unaware of this work quickly began to pay attention to it and read it because of this wave of public opinion.

He Xi's Weibo post mentioning "a tribute to the theory of time travel" has sparked discussion in the physics community.

When the official Weibo account of the Institute of Physics, Chinese Academy of Sciences, reposted the message, it jokingly said: "If a wedding can prove the Riemann Hypothesis, we will apply to hold a mass wedding for all mathematicians."

Subsequently, the hashtag #ScienceFictionWeddingSavesMathematicalProblem# trended on social media, attracting many mathematicians to participate in the discussion.

Professor Zhang, hailed as a hidden master in the mathematics world, surprisingly posted a joking message: "If a wedding can prove the Riemann Hypothesis, I'll apply to be the officiant!"

He then attached a photo of his manuscript from his youth, with the caption, "If someone had encouraged me with a hologram back then, the twin prime conjecture might have been solved long ago."

A brilliant Chinese mathematician also joined the discussion: "Theoretically, the 'me' in the parallel universe may have already proven P=NP, but the real me is still waiting for coffee."

The post included a photo of a piece of paper covered in formulas next to a coffee cup, sparking a meme frenzy online: #ScientistsAlsoNeedThePowerOfLove#.

A math genius has emerged from the public eye: A netizen with the ID "Wandering π" posted his theory that was rejected 20 years ago, with the caption: "If people from the future could travel back in time and tell me 'your paper will be cited,' I wouldn't have changed careers to sell pancakes back then."

The official Weibo account of the Chinese Academy of Sciences actually replied: "It's not too late to switch careers now. Our academy cafeteria is missing a pancake maker."

This wave of activity seems to have stirred up a hornet's nest among scientists, with even the university research community offering a "hardcore support."

The official WeChat account of the Department of Mathematics at Tsinghua University launched a "Confess Your Love in Mathematical Language" campaign. The winning entry, "My Heartbeat Function Is Not Integrable When You Appear," was printed on T-shirts, resulting in a surge in sales.

Peking University's Department of Physics posted a picture of "heart-shaped plasma" in its laboratory, with the caption: "Even ions know romance, what about you?"

The space agency also created a "satellite love letter." The China Aerospace Science and Technology Corporation announced that it will engrave netizens' "cosmic-level love words" on a microsatellite and launch it, with the message: "Let the confession break through the third cosmic velocity."

Netizens submitted numerous posts saying, "Your smile is the only gravitational wave that can warp my spacetime."

Even people overseas know about this.

An MIT professor tweeted at Chen Mo: "If a wedding documentary needs a scientific advisor, I'd volunteer—provided that the 'scientific version of Yang Mi's' proof of the Riemann Hypothesis isn't too outrageous."

Even the Chinese Academy of Sciences joined in this "scientific romance," delivering a "heartwarming blow."

The official Weibo account of the Chinese Academy of Sciences posted a set of old photos showing researchers performing calculations under rudimentary conditions in the last century, with the caption: "They did not have the starlight of parallel universes, but they still believed that time would prove everything."

The hashtag #DelayedAcknowledgmentIsAlsoAcknowledgment# quickly went viral.

Netizens were also amazed to discover that scientists aren't all as clueless about human relationships as He Xi; they also have their fun moments.

These developments have sparked heated discussions in society: "Has the scientist's image collapsed?"

With the hashtag #ScientistsAwkwardlyAwkward# going viral, netizens have been sharing their opinions on social media, completely overturning previous stereotypes about researchers. The comment section instantly became a massive "I was wrong" moment.

The top comment on Weibo reads: "I used to think scientists were all like He Xi, so full of bitterness and resentment, but now I realize they're even better at using internet memes than celebrities! #TreasureBoyInTheResearchCircle#"

"Help! Professor Zhang used 'twin primes' as a metaphor for true love, and a mathematician used 'P=NP' to joke about procrastination... Is this still the serious mathematician I remember?!"

"I used to think scientists were all bitter, resentful 'heartbroken people' like He Xi, but it turns out they can be even more scathing in their rants than stand-up comedians! #AcademiaIsEveryoneAJokeTeller#"

"Seeing the Chinese Academy of Sciences' official Weibo account use 'Jianbing Hero' to reply to a popular online figure, my 'Five-Year College Entrance Examination, Three-Year Simulation' textbook suddenly lost its appeal... So, the ultimate academic genius is a comedian?!"

Suddenly, a wave of "science fever" swept across the internet!
Although this "science fever" is not academic, it is the first time that so many people have been discussing the group of researchers.

Some netizens believe that this wave of science has finally become more down-to-earth.

"Watching 'The Big Bang Theory' always made me wonder why there aren't any shows like this in China that popularize science. Now that I think about it, if my math teacher had been able to explain probability theory with the concept of 'parallel universe blind dates,' I wouldn't have had to leave the last big question on my college entrance exam blank!"

"I'm moved to tears! Scientists haven't 'collapsed their personas,' but rather they've finally taken off their aloof masks—it turns out they also get irritable because their coffee isn't good, and get emo from paper rejections. This is the real life of a researcher!"

“I support this kind of ‘collapse’! When the space agency engraves love words on satellites, when top students from Tsinghua and Peking Universities write their confessions with formulas, science has finally come down from the altar and into the real world.”

Of course, this blend of entertainment and seriousness has also sparked some controversy.

"Don't be so quick to cheer! Won't excessive entertainment make science lose its sense of awe? For example, is it really appropriate to simplify the Riemann Hypothesis into a wedding backdrop?"

"Rational discussion: It's fine for scientists to use memes, but we hope the public won't underestimate the hardships of scientific research because of it. He Xi's solitary exploration and scientists' humor are not contradictory; the former is the essence, and the latter is just a seasoning."

"Allow me to throw some cold water on this: If future scientists really can time travel, please have them bring back cold fusion technology first, instead of solving the Riemann Hypothesis at a wedding! #ScienceIsNotPinkBubble#"

However, this controversy was quickly refuted by many netizens.

—A brilliant reply appeared instantly below:

"But without 'pink bubbles,' who would invest in cold fusion technology? (doge)"

"Goodness, these so-called calls for everyone to be rational and not cheer are really enough. In the past, when celebrities dominated the headlines, you were saying that the stars people should follow were scientists, not actors. But now, when everyone is discussing 'science,' even if it's just for fun and jokes, you jump out and say, 'Don't over-entertain.' Where is it over-entertained? This has only been going on for a short while!"

"This kind of person is either stupid or evil; they are completely hypocritical."

What? Science is rigorous, and scientific research is difficult. Can that be changed just because it's made more entertaining?

On one hand, they say they want to popularize science, and on the other hand, they say they don't want to trivialize it. They've got to say everything!

"The real 'persona collapse' is breaking out of the information cocoon! I used to think the scientific research circle was out of reach, but now I find that they also read 'The Three-Body Problem,' play 'Genshin Impact,' and even ship couples (referring to the academic clashes between He Xi and Chen Mo)!"

"The highest level of popular science: making formulas as moving as love words. When Professor Zhang says, 'Twin primes are like a destined encounter,' who would still find mathematics boring?"

"The brilliance of the adaptation of 'The Heartbroken' lies in this point—using the romance of a wedding to compensate for the loneliness of scientific research, making 'being seen' the ultimate romance for all explorers."

"Why is it that the same entertainment show, 'The Big Bang Theory,' is not criticized as much abroad, but in China, after a brief discussion and some jokes, so many people jump out to criticize it?"

In the face of those doubts, a researcher from the Chinese Academy of Sciences responded on Weibo, which received countless likes. He wrote: "If the 'black hole wedding' can make children think that science is cool, we are willing to be 'comedic guys'."

Despite the majority of voices supporting this attempt to "use online traffic to support scientific research," some hardcore science fiction fans still insist that "scientific rigor is non-negotiable."

In response, He Xi said in a recent interview: "The charm of science fiction lies in the 'romance of possibility' - if someone had told Riemann 160 years ago 'your conjecture will be photographed at your wedding,' he would probably have smiled and written a few more pages of manuscript."

However, Chen Mo was somewhat surprised by these discussions.

why?
Because "The Heartbroken" is, to some extent, a reflection of the current state of amateur science.

Therefore, he initially thought that the topic brought about by the collaboration between "The Heartbroken" and the wedding would cause some "amateur scientists" to riot, such as one by one coming to claim that they are the contemporary He Xi.

However, this did not happen, or rather, it did happen, but not as dramatically as expected.

In fact, when a topic gets heated up...

For example, scientists can play together to make science popular and use the traffic to support scientific research. This does not mean making a particular scientist the focus of public attention, but rather a broad and general discussion.

It quickly branched out into many sub-branches.

For example, some netizens started a topic on Weibo: "If scientists could travel through time in the future, what would you most like them to bring back?"

This topic instantly sparked enthusiasm among netizens.

In no time, the comments section of the topic turned into a massive nationwide wish-making event.

"We're begging for a future edition of 'Five-Year College Entrance Examination, Three-Year Simulation,' preferably marked 'Still in use in the 22nd century!'" (High school seniors collectively tear up)
"I want cold fusion technology, but I'm afraid I won't understand it if I bring it back... so I'll just bring a copy of 'The Idiot's Guide to Nuclear Energy' instead!"

"Please bring back the manuscript of 'The Heartbroken' that Xia Qunfang burned, even if it's just a photocopy..." (Fans of the original work flooded the screen)
"Please take my mother's nagging back with you, because I want to hear it again, but I can never hear it anymore! Waaaaah!"

"Please ask someone from the future to film a video of 'He Xi receiving the Nobel Prize in a parallel universe' and show it to Xia's mother in her hospital bed."

“Bring a bouquet of 22nd-century flowers and place it in front of He Xi’s tombstone in ‘The Heartbroken’.”

These are relatively normal.

There are also three more realistic elements for pragmatists: making money, building a career, and finding a partner!
"No need for all that complicated stuff, just bring a winning lottery number!"

A financial blogger sharply commented: "Is this all there is to time travel?"

Netizens retorted: "Otherwise what? I'm just a sucker!"

"Requesting a 'future career red and black list' to avoid repeating the tragedy of choosing the wrong major!" University students below are enthusiastically adding "+1"!

"Bring a partner home! Requirements: Must be able to understand my rendition of 'The Heartbroken'!" (Note: Gender not limited, but must be able to solve differential equations)
There are also those who create outrageous things, but which are actually quite reasonable.

"I brought a 'regret pill manufacturing machine,' but the instruction manual says 'This product is ineffective for scientific research!'"

"If you want an official solution to the 'grandfather paradox,' you'd better get it stamped with the official seal of the Time and Space Administration!"

Of course, most of them are the simplest wishes.

"You don't need to bring anything... all you need is for the people from the future to say, 'We remember your perseverance.'"

“Bring a letter to He Xi when she was 20 years old, and write, ‘Don’t burn the manuscript, hold on for another five years.’”

"Actually... just bring a family photo of Zhang Weilai, so my mom can see that her grandson got into Tsinghua University."

This wave of popularity has exceeded everyone's expectations.

At this point, movies, "The Heartbroken," or weddings are just incidental events.

Everyone was having so much fun that the trending topics were completely dominated by "science memes," "time travel," and "Riemann Hypothesis."

It truly achieved a certain level of scientific enthusiasm!
However, celebrities and actors in the entertainment industry are more concerned about the casting of Chen Mo's new film "The Heartbroken".

Many people watched "The Heartbroken" as soon as it was released.

Although this novel is not long and it wasn't particularly "famous" before, after this, it became a hugely popular science fiction work, second only to "The Three-Body Problem" and "The Wandering Earth".

The characters in the film have become sought-after by countless actors and artists in the entertainment industry.

You don't care about any controversies.

For them, Chen Mo's films are the best resources.

Moreover, the controversy, the controversy—look, it's precisely because of the controversy that this movie became a hit even before it was filmed.

And just as Chen Mo's fans believe in Chen Mo, they also believe in Chen Mo.

After all, this man, despite being surrounded by controversy, has managed to stir up trouble every time.

This time was no exception, but the hype was just too high.

Do you understand the true value of a marketing genius?
Even this time, with works like "The Heartbroken," a space-themed wedding, and the scientific research craze, many industry insiders have been amazed, proving that Chen Mo's marketing skills are absolutely masterful.

Like a gazelle hanging its horns, leaving no trace! Yet, the results are astonishing!

One industry blogger exclaimed: "Chen Mo's marketing skills are absolutely superb, truly divine!"

His every move was like "a gazelle hanging its horns," seemingly casual yet intricately linked.

From controversy to reversal, from entertainment and memes to scientific fever, every step precisely hit the mark with the public's psychology, ultimately transforming a commercial activity into a nationwide discussion about science, maternal love, and the value of time, far exceeding the dimensions of traditional film promotion.

The initial combination of the science fiction core of "The Heartbroken" with Yang Mi's space-themed wedding sparked controversy, including accusations of "drastically altering the original work" and "yielding to capital," quickly attracting public attention. The controversy itself became a catalyst for dissemination, foreshadowing subsequent reversals.

By publicly supporting the original author He Xi (such as affirming the adaptation plan on Weibo by saying "using a perfect ending to highlight the regret"), the doubts were dispelled by the "original author's approval", while the focus of discussion was shifted to the combination of science fiction and romance, giving the commercial adaptation the lofty significance of "paying tribute to scientific research".

By launching open-ended topics such as "What will future scientists bring back?", the film's promotion has been transformed into a social and cultural phenomenon by attracting ordinary netizens to participate in the creation of content.

By seamlessly blending science fiction concepts (time travel, parallel universes) with real events (celebrity weddings) and using visual symbols such as holographic projections and space stations to create a "dreamlike" experience, the film not only satisfies fans' expectations for the wedding but also imbues it with a surreal and romantic feel, resulting in a "1+1>2" effect in its promotion.

This is another classic case study worth learning from for our peers!

You see, successful people, no matter what they do, will be interpreted in all sorts of fancy ways by most people.

Did Chen Mo really think that much? Bullshit! He didn't think about anything at all. Initially, it was just that Yang Mi, that idiot, caused trouble, and he had no choice but to deal with it. But now, it has become a marketing tactic that he had planned from the beginning.

What could he say?
For those in the entertainment industry...

So what's there to hesitate about?
Suddenly, the entertainment industry was in an uproar.

Chen Mo's side, Yang Mi's side, and even some people went directly to He Xi to inquire about information.

Even the actors who had worked with Chen Mo were calling and sending messages of support.

As the saying goes, "ducks are the first to know when the river warms in spring," and naturally, the first to approach Chen Mo were the investors and capital providers.

For example, there's Lao Wang from Enlight Media, Lao Wang from Wanda Media, Lao Wang from Huayi Brothers Media—wow, there are so many Lao Wangs in the entertainment industry!

They all want a piece of the pie, but whether the movie will be a big hit remains to be seen.

Is that a problem? The director is Chen Mo, and the hype is so high, it's guaranteed to make money, right?

Chen Mo did not refuse.

However, Chen Mo declined any offers to recommend actors.

This is probably what countless directors envy the most.

Capital interference in casting? Sorry, Chen Mo says, "Getting you to invest is already giving you face. You still want to interfere with the casting? Go play in the mud!"
(End of this chapter)