This director is vindictive.

Chapter 355 Under the Warm Lamp, the Fairy Sister's Special Reward
The 814 Welfare Festival Super Welfare Live Broadcast has successfully concluded.

However, the influence of the Welfare Festival still exists.

For example, the "Do One Good Deed a Day" campaign!
Actually, Chen Mo was in a difficult position. On the one hand, many netizens hoped that the event could be preserved and made into a long-term activity.

On the other hand, businesses have also tasted success and hope to continue doing so.

But Chen Mo knew that this was almost impossible.

In fact, even though it was only a short month and a half, which may seem like a huge impact, there were actually a lot of problems that arose during that time.

This is only a month and a half, and it's also because most people are not fully familiar with the operating strategies involved.

In addition, with everyone watching, any slight movement will be magnified, and the problem can be nipped in the bud very quickly.

That's why it can operate effectively. But once it becomes a long-term activity, problems will inevitably arise frequently, and it will be very difficult to deal with them effectively and in a timely manner.

After all, it is because of the welfare festival that such a huge number of people can be gathered. Merchants, netizens, and various platforms all have interests involved, so everyone can maintain order. But once the welfare festival is over...

At first, there might not be any problems, but gradually problems will begin to emerge, and since it involves the whole country, many unexpected issues will inevitably arise.

A good reputation takes a long time to build, but it only takes a moment to ruin it!

Therefore, Chen Mo ultimately abandoned the idea of ​​making the "Do a Good Deed Every Day" activity a long-term endeavor.

This event is undoubtedly a very good and meaningful one, so Chen Mo really doesn't want his reputation to be ruined so that it will be almost impossible to replicate the current success of such an event in the future.

However, the influence of the 814 Welfare Festival will inevitably continue for some time.

Chen Mo was not surprised by this!

Although he decided to end the "Do One Good Deed a Day" campaign and not continue it, sometimes things are not something he can simply stop doing just because he wants to.

Chen Mo actually felt quite accomplished. He finally understood why many people who had achieved financial freedom would start pursuing strange and unusual things.

To some extent, the sense of accomplishment that Chen Mo is enjoying at this moment is also of a certain type, only he is more normal!
Even now, the afterglow of the 814 Welfare Festival hasn't faded yet, and the ideas about doing one good deed a day are still playing a role.

For a period of time after the 814 Welfare Festival live stream ended, a special data stream continued to appear on the giant screen of ByteDance's headquarters data center—this was the "goodwill monitoring system" left behind by the "Do a Good Deed Every Day" campaign.

This thing was launched during the event, but ByteDance did not abandon it after the event ended, but continued to keep it running.

Although the event has officially ended, the backend data shows that more than 2000 million users are still spontaneously using the event tags every day, which is three times the number before the live stream.

Chen Mo stood in front of the screen, his fingertips tracing a set of special curves: the usage of the "goodwill channel" on food delivery platforms increased by 470% week-on-week, while the number of times the "dangerous road warning" was triggered on Gaode Maps decreased by 38%.

The most surprising thing was the live broadcast room of XZ herdsman Gesang—the action camera he clipped to his collar while delivering vegetables attracted 80 netizens to "virtually supervise" the border supply line.

"Mr. Chen, Sany Heavy Industry just sent over the prototype."

An assistant jogged over and handed over a tablet. On the screen, an orange amphibious school bus was undergoing its final test, and a fluorescent sticker with the message "Do a good deed every day" automatically popped up when the lifeboat on the roof was deployed.

Chen Mo suddenly remembered the rain boots wrapped with straw rope in the corner of Qingshan Elementary School. Now they should have been collected by Teacher Zhang Mei into the newly built "Museum of Good Deeds" along with the worn-out red scarves.

The related effects are still ongoing, and Chen Mo doesn't know how long this lingering effect will last, but at least for now, things are looking positive!

This lingering warmth seems even more magical overseas.

On the first day of the launch of the "Goodwill Points" system at 7-Eleven convenience stores in Japan, an Osaka store employee earned a "trip for two to Hokkaido" for helping tourists with directions, and the related video has been viewed over 11 million times on TikTok.

A group of retired firefighters, modeled after the "shared grandmas" in Shenzhen, has emerged in the New York subway, offering free rides to students commuting to work.

The most dramatic turn of events was when a Seoul-based conglomerate announced the creation of a "Korean version of the charity package," only to be ridiculed by netizens: "They're only copying Chen Mo by issuing coupons, why don't they learn his accompanying solutions?"

Yang Mi was amazed as she scrolled through the global trending topics: Under #ChenMoEconomics#, economists were debating how to calculate "benevolent GDP"; in the #KindnessInfrastructure# topic, engineers shared how to install handrails for the elderly at bus stops; even the fashion world was swept up in the "Ordinary Light" style of dressing - the reflective vests of deliverymen and the Tibetan robe belt of Gesang became the hottest items this autumn.

Look at this!

Yang Mi opened the "Goodwill Database" newly built by Huawei Cloud.

You can see that millions of cases are being analyzed by AI to form a "heat map" of social pain points.

One of the entries marked with a red star was the anonymous submission from the cancer patient during the live stream. The system now shows that 27 pharmaceutical companies have jointly launched the "Cloud-based End-of-Life Care Companionship Program" based on the patient's last wish to "see the sunrise."

Yang Mi's pride was not without reason. Not only Yang Mi, but all the women around Chen Mo were also proud, because they were among the initial initiators of this "Do a Good Deed Every Day" plan.

Now, their past efforts are beginning to bear fruit, and they are flourishing across the country and even the world. Although they are celebrities and have done charity work in the past, it is nothing compared to this.

Whether it's the number of participants, the problems actually solved, the sense of accomplishment achieved, or the scale of influence, it's all enough to make them proud!

As night fell, Chen Mo went alone to the rooftop terrace of the office building.

In the distance, a giant screen in the commercial district displays updates on the lives of these "ordinary beacons of light":
Delivery riders have become "rider ambassadors" for the platform and are participating in algorithm optimization meetings;
Teacher Zhang Mei led the children to transport art supplies from outside the mountains in the first school bus;
Wang Haibo, who pieced together Hamlet from scrap metal, had just received his appointment letter as a specially appointed lecturer at the Academy of Fine Arts.

Seeing this, Chen Mo couldn't help but smile.

At night, Chen Mo returned home, and the women had all gone back to take care of the human cubs.

However, when Chen Mo came out after taking a shower, he found the fairy sister sitting on the bed wrapped in her pajamas, intently pointing and drawing on the tablet computer.

Chen Mo pulled her into his arms and asked curiously, "What are you busy with?"

"Look at this post, it summarizes the results of the 814 Welfare Festival and the 'One Good Deed a Day' program!"

Chen Mo looked over curiously.

A Weibo influencer posted a blog post titled: "The Afterglow and Rebirth of Ordinary Light!"
"This year's 814 Welfare Day is very meaningful. Before writing this blog post, I did a lot of statistical and survey work. I must give Chen Mo a thumbs up."

The true meaning of the ordinary light is only just beginning to emerge!

Although the 814 Welfare Festival has ended, the seeds of "ordinary light" have already quietly taken root and sprouted, continuing to grow in every corner of society.

1. A spontaneous "relay of goodwill" among the public.

Although the official event has ended, grassroots "do one good deed a day" communities have sprung up like mushrooms after rain.

First, the "City Light" Volunteer Alliance was established!

This alliance, comprised of delivery drivers, couriers, sanitation workers, and others, was formed in response to the "Do One Good Deed a Day" initiative.

They use their breaks to help others and record their acts of kindness on social media. One food delivery rider group even spontaneously created a "Good Deeds Ranking" to compete on who can do the most good deeds in a single day.

Note that this is spontaneous and there is no material reward!

And perhaps this is where the real success of the "Do a Good Deed Every Day" program lies?

By focusing on specific examples, we can make acts of kindness a daily habit.

This is something even a program like "Touching China" couldn't achieve.

Secondly, the campus "Tree of Good Deeds" program:
Many primary and secondary schools across the country have followed the example of Qingshan Primary School by posting "Good Deeds Sticky Notes" on the back walls of classrooms to encourage students to record their daily acts of kindness.

Some parents even joked in online groups: "Now the first thing kids say when they get home isn't 'Have you finished your homework?' but 'Did you do any good deeds today?'"

In today's increasingly competitive education system, this is undoubtedly a huge step forward.

Furthermore, the 814 Welfare Festival and the "Do One Good Deed a Day" campaign have also triggered a "benevolent involution" in the business world!
After tasting success, brands have incorporated the "light of the ordinary" element into their daily operations.

Food delivery platforms have upgraded their "Good Samaritan Channels": not only are fines waived for riders who perform acts of bravery, but "Good Samaritan Points" have also been introduced, which can be redeemed for priority order allocation or extra rewards. Data from one platform shows that rider complaint rates have decreased by 40%, while user satisfaction rates have soared.

Convenience store "heartwarming corners": Chain stores such as 7-Eleven and FamilyMart have set up "shared supplies racks" next to the checkout counters, where customers can voluntarily leave items such as umbrellas and power banks for others to use in emergencies. The labels are printed with the "Do a good deed every day" logo.

This is much more heartwarming than the so-called sharing economy.

I just don't know how long this involution can last; hopefully it will last longer!

Free cat and dog food!
Several cat and dog food brands have joined hands to set up "Caring for Stray Pets" supply stations in multiple communities, allowing kind-hearted people to take free supplies to feed stray cats, stray dogs, and other animals.

Perhaps these businesses were initially motivated by "fame" and "profit," but the result was positive.

Chen Mo's super welfare live broadcast, the 814 Welfare Festival Welfare Week, etc., all achieve a win-win situation for all parties in this regard.

What's even more interesting, or rather worth mentioning, is the export of culture!
The "Do a Good Deed Every Day" campaign has gradually transformed the "sour grapes" mentality of international netizens into concrete actions.

This proves that good deeds know no borders!

In Japan, a "small act of kindness card" trend has quietly emerged, with convenience store clerks handing out handwritten thank-you cards. Customers who collect ten cards can redeem a small gift. The hashtag #小さな优しさ (small acts of kindness) continues to gain traction on Twitter.

In the United States, "community hero walls" have emerged, with electronic screens set up in community centers in New York and Los Angeles displaying resident submissions of acts of kindness, mimicking the data visualization effects of Chen Mo's live stream. However, comments often complain, "Why can our 'heroes' only be displayed on the wall and not featured in a live stream giveaway?"

This event also created a deep connection between technology and goodwill!

Many local governments have connected to ByteDance's data system to analyze areas with high frequencies of acts of kindness, thereby optimizing bus stops and adding accessible facilities. For example, one city readjusted the distribution of senior activity centers based on the density of data related to "helping the elderly."

Huawei's voice program can translate minority languages ​​in real time, helping grassroots workers like Tsering Deji, a village doctor in XZ village, to communicate more efficiently.

Netizens joked: "It turns out that the greatest use of technology is to make kindness boundless."

Finally, there's the story of those "ordinary lights" afterward.

First, the rider who was fined for saving a girl who jumped off a bridge has now been hired as a "goodwill ambassador" for the platform and is participating in algorithm optimization meetings.

He said honestly, "There are fewer overtime tickets now, but more 'helping others along the way' orders."

Qingshan Elementary School's Meal Delivery 2.0: Teacher Zhang Mei's story was made into a public service announcement. The county education bureau allocated funds to expand the school buildings and even provided electric tricycles for meal delivery. The children still line up wearing red scarves, but their rain boots have been replaced with non-slip hiking boots.

The fairytale legacy of "Grandma with Cancer": Zhang Xiulan's "The Dancing IV Bottle" has been made into a picture book, with all royalties going to the "Firefly Fund." Fellow patients have formed a "Fairytale Creation Society," and their latest work, "Stars in the Chemotherapy Room," is currently being recorded as an audiobook.

Finally, I want to say that the other day when I passed by the subway station, I saw an elderly man shakily taking out a "goodwill points card" to redeem a free hot drink.

The clerk smiled and reminded you, "You gave directions 17 times last month, so you can get two drinks in return!"

The old man waved his hand: "One cup is enough, give the other one to the next person who needs it."

In conclusion: the most lasting benefit is making kindness a habit.

Chen Mo nodded.

To be honest, he hadn't expected it to have such a good effect.

Especially after the event ends, there is such a good lingering effect.

Chen Mo gently placed the tablet aside, looked down at Liu Yifei in his arms, and saw that the fairy-like Liu Yifei's clear eyes reflected the faint light of the screen, making her look exceptionally beautiful.

He couldn't help but lightly kiss her forehead and said with a smile, "It seems that the impact of this event is more profound than we expected."

Liu Yifei tilted her head back, a playful smile on her lips: "Of course, we planned this together. But..."

After saying that, she turned around and wrapped her arms around Chen Mo's neck, her eyes sparkling with admiration and tenderness: "Do you know? Now everyone on the internet is saying that you are the embodiment of human gentleness... Even my mother called to ask how she found this treasure of a person."

Chen Mo chuckled softly, pulling her slender waist into his arms. "So, what was your answer?" His hand slipped inside her silk nightgown, touching her delicate skin. The smart bedside lamp sensed their close proximity and automatically dimmed to a warm, intimate glow.

“I said…” Liu Yifei’s breathing became unsteady, but she deliberately used a scripted tone to breathe softly in his ear, “'He’s best at making serious things seem unserious…'”

Her fingertips gently traced his Adam's apple, and the collar of his pajamas slipped down slightly with the movement, revealing a section of his snow-white shoulder.

She deliberately dragged out her words, gently poking his chest with her finger: "Director Chen, shouldn't you reward us unsung heroes now?"

Chen Mo raised an eyebrow, feigning seriousness as he pondered for a moment: "Hmm, that makes sense. So, what reward would Miss Liu like?"

Liu Yifei blinked, then suddenly leaned close to his ear, her warm breath brushing against his earlobe, her voice as soft as a feather: "For example... tonight you belong only to me?"

Chen Mo's breath hitched slightly, then he chuckled softly, tightening his arms around her and pulling her into his embrace: "I'm happy to honor this reward."

"However," Chen Mo suddenly looked hesitant again.

"But what?" Liu Yifei asked in surprise.

“However, this reward is too ordinary. I need to think of a better one!” Chen Mo looked at her with a half-smile.

"What better reward?" The fairy sister was also somewhat surprised.

“Look, they all have little ones now, but you don’t. So, I think we have to make it up to you!” Chen Mo said seriously.

"Ah?" The fairy sister's cheeks immediately flushed slightly.

"How about this reward?" Chen Mo teased her on purpose.

They were so close they could feel each other's body heat. Liu Yifei's ears turned pink, but she deliberately used her fingertips to lift his chin, her eyes even carrying a hint of provocation: "Then what are we waiting for?"

It has to be said that this was the first time Chen Mo had ever seen the fairy sister look like this.

Chen Mo's eyes darkened, and he leaned down to kiss her lips. His hand slowly slid down her waist, the silk fabric of her pajamas making a soft rustling sound under his fingertips. Liu Yifei let out a soft moan, wrapping her arms around his neck in response to his passion.

The room temperature seemed to rise suddenly. The blog post on the tablet was still lit, but no one cared anymore. Outside the window, the city lights still shone brightly, while their night was just beginning…

(10000 words of content that people don't like to read are omitted here)

As the morning sunlight streamed through the sheer curtains into the bedroom, Liu Yifei was fast asleep, nestled in Chen Mo's arms. The last few lines of last night's blog post were still displayed on the tablet by the bedside: "The most lasting benefit is making kindness a habit."

Chen Mo gently withdrew his arm and walked to the floor-to-ceiling window to overlook the city. Among the joggers, several food delivery riders wearing reflective vests stood out—these were the nighttime safety signs added after the platform promoted its "Goodwill Lane." In the distance, at a bus stop, an elderly man was throwing his empty soy milk cup into a recycling bin, and a faded "Goodwill Ambassador" poster was still pasted on the glass of the bus stop.

Chen Mo couldn't help but smile.

Suddenly, a pair of hands hugged him from behind, and Chen Mo thought it was Liu Yifei.

"Why didn't you sleep a little longer?" Chen Mo said.

But they never heard a reply from the fairy sister.

He turned his head and was almost scared to death, because the fairy sister was lying in bed sleeping soundly.

Who the hell is this? For a moment, Chen Mo felt a chill run down his spine!
That's absolutely outrageous!

He was even a little afraid to look and see who it was.

Suddenly a familiar laugh rang out; it was Yang Mi!

But when did she come in?

(End of this chapter)