This director is vindictive.

Chapter 339 March Madness: The Idols We Chased Back Then

No one expected that the sudden wave of questioning would trigger such a strong backlash from movie fans.

Even Chen Mo himself was a little dumbfounded, but also somewhat moved.

After all, to be honest, the theory of the seven deadly sins is not entirely without merit.

But sometimes reality is just that magical!
This time, Chen Mo truly did not incite them, nor did he take any action.

But the fans were incredibly supportive!

However, this was only the beginning!
Chen Mo's fans quickly showed those haters what it means to have the same kind of fans as the idol!
Chen Mo is giving away money without hesitation! Super welfare live stream, check out the 814 Welfare Festival!
Among his fans are also wealthy men and women who are not short of money!
Sure enough, a movie fan with a net worth of hundreds of millions of yuan soon publicly declared: "For every 100 million yuan the box office surpasses, I will add 1 million yuan to rent out a whole theater and invite sanitation workers to watch my girlfriends' movie!"

"Ten million? I'm not short of money. Sisters who want to see the movie can come to me in groups to get tickets!"

"You watch the movie, I'll pay the bill. Let's be honest, I'm not short of money! I've booked 100 screenings! I can't be as extravagant as Chen Mo's 814 Welfare Festival, but I can definitely treat everyone to a movie!"

The outrageous displays of wealth by these rich men and women have left many people speechless.

Everyone was exclaiming, "Like idol, like fans! Wow, Chen Mo is known for his generosity, and his fans are just as generous! Awesome!"

Chen Mo's fans have stepped up their efforts, but his female fans and the fans of the youth version of the Seven Sisters haven't made a move yet.

Compared to Chen Mo, their combined fan base is much larger!

First, there are fans of the mature version of the "girls' group".

Yang Mi, Zhao Liying, and other actresses born in the 1980s are different from the new generation of actresses.

Their fans are more cohesive, and many are even true "ten-year veterans"!
After all, compared with the new generation of stars, these "veteran stars" have a more solid foundation, and many fans have witnessed their journey.

Yang Mi's fans took the lead and launched the #HoneyMovieViewingPlan# on the super topic, raising funds for more than 500 private screenings in just 24 hours.

The fan club's announcement was titled: "Twelve Years - The Sweetness Has Not Faded!"
The article reviews key milestones in Yang Mi's acting career:

"You became an overnight sensation with your role as Qingchuan in 'Palace' in 2011. We held up light sticks and waited for you outside the film set until dawn."
In 2017, Bai Qian from "Eternal Love" swept the internet, and we made "After Yang Mi, there is no more Bai Qian" a trending topic.
In 2023, you're back with "Sunny Sisters." This time, we're not just data analysts—we'll book the entire theater and send you to break 100 million views!
From "Palace" to "Sunny," twelve years of companionship have witnessed Honey's transformation from a young girl to a mother. This time, it's our turn to support her film dreams!

The announcement ended with a screenshot of Yang Mi's early interview, captioned "You are my strength," which precisely touched the hearts of fans.

As Yang Mi's fans took the lead, Zhao Liying's fans were not to be outdone. The fans posted photos of their private screenings at over 200 cinemas across the country, creating a giant glowing "Ying Firefly" pattern. Each ticket stub was printed with Zhao Liying's cartoon image and the slogan "Baozi Army, We'll Cure Any Dissent."

According to the fan club's statistics, more than 300 screenings were booked on the first day, covering core business districts in first-tier cities such as Beijing, Shanghai, Guangzhou, and Shenzhen, and even reaching cinemas in Langfang, a third- and fourth-tier city. Fans exclaimed, "We must let our fellow villagers see the prestige of Zhao Liying!"

The caption, "The steamed bun army is on the march, leaving no grass standing!" immediately went viral and trended on social media. The comment section instantly transformed into a "steamed bun shop": "Ten rounds of meat filling, please!" "Twenty more rounds of chive and egg filling!"

Offline support is even more intense – fans revealed their plan to set up a physical steamed bun stall outside the cinema, offering free hot steamed buns to movie ticket holders. The paper bags will be printed with Zhao Liying's famous quote: "Only when you're full can you have the energy to support me!"

The most extravagant male fan (ID "Langfang's Number One Steamed Bun") booked the entire LED screen on the pedestrian street in his hometown, playing classic clips from Zhao Liying's dramas "The Journey of Flower" and "The Story of Ming Lan" on a loop, with the caption: "The Queen is back, the whole city welcomes her!"

Fan Binbin's fans are equally enthusiastic.

Fans directly showed off their tickets to book 500 prime screenings, covering core cinemas in first- and second-tier cities across the country, with a focus on high-end shopping malls (such as SKP in Beijing and IFC in Shanghai). They even planned to play a montage of Fan Binbin's classic roles before each screening—from Jin Suo to Wu Zetian—with the barrage of comments like "She's the queen!"

Fan Binbin, who has been in the industry for many years, is full of nostalgia.

Fan club launched the #FanBinBinWeChatBackTheYears# campaign, collecting "cross-time photos" of fans with Fan Binbin:
A yellowed ticket stub signed during the 2003 roadshow for the movie "Cellphone";

The same dragon robe phone case worn on the 2010 Cannes red carpet;

In 2014, during a visit to the set of "The Empress of China," fans shared photos of Fan Binbin wearing a phoenix crown and a dragon robe. A banner on the set read, "Empress Wu ascends the throne, and we, your subjects, respectfully welcome her." These photos have since been framed as commemorative pictures by fans.

2022's "The Vanished She": "From Jin Suo to 'femme fatale,' my revenge script has been written for 23 years (popcorn.jpg)."

The final cut was made into a documentary and shown in a private theater screening. After the screening, the entire audience shouted, "You can afford to lose, and we can afford to lose!"

As the "white moonlight" of Huayu Entertainment, Liu Yifei's status as the "Fairy Sister" is naturally not weak.

Faye Wong's fans quickly launched the hashtag #FairySisterReturnsToYouth on platforms such as Weibo, Douban, and Bilibili, mainly to appeal to nostalgia.

The fan club posted a compilation video of Liu Yifei's classic roles from "The Story of a Noble Family" to "Dream of the Red Chamber," with the caption: "From 16 to 36 years old, she will always be our white moonlight. This time, let's go crazy with her!"

A fan with the ID "Fei Chang Hao" bought a screen over West Lake and played a loop of Liu Yifei dancing to a girl group song in "Sunny Sisters," captioned: "A fairy descends to earth, mortals welcome her!"

The fan club has customized a "Ling'er style" Hanfu as a movie-going gift, which can be redeemed with a ticket. After the movie, posting a photo will give you a chance to win a poster signed by Liu Yifei.

As a "white moonlight" who has been in the industry for many years, she is recognized as a top-tier female star in the Chinese entertainment circle.

Sentiment is naturally indispensable.

Faye Wong fans launched the #ThoseYearsWeFollowedTheFairySister# campaign:

A faded, yellowed still from the 2003 TV series "Demi-Gods and Semi-Devils" featuring Wang Yuyan;
The hairpin worn by Xiaolongnu in the 2006 TV series "The Return of the Condor Heroes";

A photo of people embracing during the 2020 promotional tour for "Mulan"...

The final edited video was captioned: "If you never grow old, we will never part!"

The short video on Douyin has garnered over 100 million views!

The most surprising one was Gao Yuanyuan.

This goddess, known for her "Buddhist-like" attitude, has an average older fan base who rarely participate in fan activities. But this time, her "Round Table Knights" directly posted screenshots of bank transfers—a female CEO of a listed company, who wished to remain anonymous, booked prime-time screenings at cinemas in the top 50 commercial districts across the country, with the receipts stacked up to be half a person high.

Those behind the scenes who originally thought this was the best opportunity to bring Chen Mo down from his pedestal were completely dumbfounded.

Is this even reasonable?

Is this right?
This is bullshit!
They were completely taken aback by the relentless barrage of questions from these fans.

In fact, not only were they dumbfounded, but Chen Mo was also somewhat dumbfounded.

He really didn't expect any of this at all!

After all, organizing movie fans to launch such an event is practically impossible.

Moreover, if celebrities take the initiative to do these things, they are likely to be questioned.

It can even easily ruin one's reputation.

But this time, these movie fans and their followers spontaneously organized themselves.

That's a completely different matter.

If a celebrity makes a request, that's not called influence; that's called being greedy. But if it's spontaneous from fans, that's called influence and power!
In fact, we should thank those who were pessimistic about the situation.

Because of their collective pessimism, the movie fans and their supporters have developed a rebellious attitude.

Then, once someone starts something, it snowballs and grows in influence, eventually forming a trend.

At this point, the movie actually becomes just a vehicle for emotional expression.

Even the content of the movie is not so important anymore; what matters is that they have found a platform where they can realize their emotional value.

Once a trend takes hold, all the energy explodes at the same time, naturally creating the current momentum that sweeps across the entire internet!

Of course, the prerequisite is that you have enough fans.

These are precisely the things that Chen Mo and his women have in abundance!
Chen Mo goes without saying; over the past decade or so, he has accumulated countless accolades. His fans range from teenagers to middle-aged parents, both men and women.

These are all people who have watched Chen Mo grow from an unknown actor to the big shot in the entertainment industry!

This kind of companionship and witnessing has become a form of spiritual inspiration!
In their eyes, Chen Mo is a true "living legend"!
The cast of "Sunny Sisters" can be described as a "top-tier team" in the Chinese film industry - Yang Mi, Fan Binbin, Liu Yifei, Zhao Liying, each of these names represents a memory of an era in the entertainment industry.

They are not traffic stars who rely on trending topics to maintain their popularity, but rather "golden brands" built with national-level works such as "Chinese Paladin", "Palace", "The Empress of China", "The Return of the Condor Heroes" and "The Journey of Flower".

The acting careers of these post-85s actresses are almost a microcosm of the development history of Chinese-language film and television:
Yang Mi has transformed from Xuejian in "Chinese Paladin 3" to Bai Qian in "Eternal Love," completing her transformation from a popular ancient costume drama actress to a ratings queen.
From Jin Suo in "My Fair Princess" to the emperor in "The Empress of China", Fan Binbin has portrayed the most legendary comeback story in the entertainment industry.

Liu Yifei's title of "Fairy Sister" has continued from "Demi-Gods and Semi-Devils" to "Dream of the Red Chamber", becoming an aesthetic symbol spanning twenty years;

From "Meteor Shower" to "The Story of Ming Lan," Zhao Liying has used her acting skills to break the industry prejudice that "round faces cannot be leading actresses."

What they've accumulated isn't just a wealth of work, but also a kind of emotional connection built through a "growth process"—students who followed the shows back then are now professional elites, and fans who once bought stickers are now bringing their children to see the movies. This enduring appeal to audiences means that even a simple mashup of their classic roles can trigger a wave of nostalgia across the internet.

In this age of entertainment to the death but emotional deprivation, what audiences crave is precisely this kind of "warm sentiment".

"Sunny Sisters" has become a fitting vehicle for emotions: when Yang Mi's fans post their ticket stubs from twelve years ago, and when Fan Binbin's fans recreate the classic moment of wearing a dragon robe at Cannes, these concrete fragments of memory are more impactful than any marketing rhetoric.

This makes it easy to understand why a questioning of a film unexpectedly triggered this phenomenal emotional frenzy—the audience was not only defending the film, but also their own youth marked by the works of celebrities.

In contrast, the fanbase of the younger version of the Seven Sisters is much less cohesive.

After all, the new generation of stars lacks the depth of their works and the experience of time.

However, their fans are known for being incredibly "powerful"!
Unlike the fans of the older sisters, many of them are financially independent, and they are not as wealthy as Chen Mo's fans.

However, they each have their own strengths.

They used methods that Generation Z excels at, such as barrage comments and short video parodies, to creatively promote the movie.

On Douyin (TikTok), the #SunshineSistersClothingChallenge# went viral.

A group of college students in a dormitory cosplayed seven characters from a movie and danced to girl group songs using mops as microphones. The video received over 300 million likes.
Beauty blogger "Xiaolujiang" created makeup looks for seven sisters with different personalities, and a single video has been viewed over 5000 million times.
There was even a nationwide talent search to find the most similar person to the original, with over 10 participants.

Bilibili became the main battleground for "nostalgia":
The video "A Comparison of Best Friends from Different Eras" created by the content creator "Film and Television Scissors" edited the daily lives of best friends from three generations—those born in the 80s, 90s, and 00s—into parallel timelines, and the barrage of comments was filled with "I'm heartbroken" and "This is exactly what my best friend and I are like."
The fan-made video "If Sunny Sisters were an anime" recreated movie clips in animated form and reached the top three most popular videos on the site.
Some tech-savvy fans even created "voice packs" of classic lines from the seven characters, which became the most popular interactive material on the site.

While these young fans can't book out 500 screenings like the older female fans, they've managed to keep movie-related topics trending in their own way:

The #SunshineSistersMakeupContest# trended on Weibo for 48 hours.

There are over 5 posts on Xiaohongshu about "movie-inspired outfits";

Even WeChat Moments was flooded with the quiz "Take a quiz to see which of the Sunshine Sisters you are".

This "guerrilla-style" approach to promotion has actually piqued the curiosity of even more people.

In their words, "We don't have the venue to book, but we have a large audience!"

This time, what was originally an extremely quiet period in March has become incredibly popular.

Soon, Chen Mo's celebrity friends in the entertainment industry also voiced their support.

Shen Teng playfully showed his support by posting a photo of the foam slab at the premiere of "Man Jiang Hong" and writing: "Slab certification: Girlfriends will definitely be in the spotlight! @ChenMo, do you need me to lie under the slab this time to create atmosphere?"

Wu Jing posted: "Have some people forgotten that 'Wolf Warrior 2' was also said to be a 'must-fail film for chauvinistic men'? @ChenMo, hang in there!"

This sudden surge of enthusiasm has been dubbed by the media as the "crazy March" for the Chinese entertainment film industry!

Tencent Entertainment: "From the backlash of public opinion to the outburst of fans, Chen Mo and his confidantes have put on a real emotional show for us this March!"

Perhaps the instigators never imagined that their questioning would become the fuse for this carnival.

This March is destined to belong to Chen Mo and to "Sunny Sisters"!
At this moment, it is meaningless to discuss whether the movie "Sunny" was successful, because this sudden wave of nostalgia has completely overshadowed the movie's brilliance.

The film was merely a catalyst for this "nostalgia storm."

This March is going to be a crazy March! Perhaps Chen Mo will once again create a crazy March for female-themed films, just like the Double Eleven shopping festival!

Time flies, and with this wave of enthusiasm, the premiere of "Sunny Sisters" finally arrived.

March 7th! The premiere of "Sunny Sisters" was held in Beijing.

This "Girls' Day," which originated from International Women's Day, is arguably the most suitable theme for the movie "Sunny Sisters."

Sunny is a story that spans from the era of girls to the era of women.

On this day, media reporters and movie fans who had traveled from all over the country gathered early outside the venue for the premiere of "Sunny Sisters".

Unlike in the past, this time, the fans were clearly divided.

They divided into square formations, each holding up a different support light board.

Even each formation had its own uniform, custom-made clothing.

The flashes and shutter sounds of media reporters' cameras kept going off.

"This is absolutely insane! Their influence is terrifying!" the media exclaimed in amazement as they watched the scene unfold.

"Hehe, he's the number one director in the Chinese film industry. Chen Mo may not have the highest achievements in terms of awards, but at least he's the most handsome and has the highest box office among all directors!"

"Not only that, but there are also those female celebrities, who can be said to be the true top-tier group in the Chinese entertainment industry! You could even say there is no one like them."

You couldn't possibly assemble a top-tier group with such good looks, talent, and popularity!

"Yes! That's really true. Putting them aside, there are quite a few other female celebrities of the same caliber, but it's really impossible to assemble a lineup that can rival theirs!"

"Who can argue with that? They are so unique! There's only one Fan Bingbing in the entertainment industry, and just like there's only one Liu Yifei. It's almost impossible to find anyone comparable to these two!"

Finally, the long-awaited one finally came out!

The screams and cheers at the scene were deafening.

Because Chen Mo led the seven sisters onto the red carpet!

Soon, Chen Mo and his seven female confidantes began to separate.

They all headed towards their respective groups of fans who had arrived!

A two-way approach is the key!

They are different from those popular celebrities, and those who came to support them tonight are almost all true die-hard fans.

Therefore, they naturally cannot treat them like ordinary fans.

Chen Mo is the same!

He arrived in front of the fan group holding up signs that read "We will always believe in Chen Mo".

He said emotionally, "Thank you, thank you for your support!"

“Some people say this is a money-grabbing, bad movie, but for us, it’s for all girls—'Even when you become an old lady, you can still be the most beautiful sisters.'”

(End of this chapter)