Huayu Entertainment: Tianxian really wants to improve

Chapter 425 The Chinese Film Market is About to Explode! The Desperate Kings and Queens of Huayi Brothers
The devastating earthquake in Tang City truly terrified many people in the entertainment industry.

Many industry insiders, upon seeing the conflict between Linlang Entertainment and the cinema chain, hoped to see both sides suffer losses, and were simply enjoying the spectacle.

After all, as a company that rose to prominence last year, many people are unconvinced and always hope to see Gu Bei and Linlang Entertainment fail miserably.

However, the opening performance of "The Great Earthquake in Tang City," which garnered 50 million on its first day, is somewhat different.

The Chinese film market is about to explode!

Even the most oblivious person, if they take a look at the box office performance of the film market over the past year, will find that the records of the Chinese film market have been broken several times this year.

Last summer, Transformers 2 broke Titanic's eleven-year-old record of 3.59 million yuan with a box office of 4.3 million yuan.

Immediately following, The Founding of a Republic, released before the National Day holiday, broke the box office record for Chinese-language films, bringing the total box office record for Chinese-language films to the 400 million yuan mark.

Before the movie "The Founding of a Republic" even finished its run,

The Message will be released during the National Day holiday.
The box office record of "The Founding of a Republic" lasted for less than a week.
At the same time, The Message not only broke the box office record for Chinese-language films, but also reclaimed the title of the highest-grossing film in Chinese history from Transformers 2, raising the record to 5.5 million yuan.

By November 2012, Transformers 2 had even surpassed the box office record for imported films, taking over the position that had been held for less than four months with a box office of 4.65 million.

Then came 2010,
The monster Avatar appeared as early as January.

Just like Titanic eleven years ago, it raised the box office champion position to 13.4 billion, which can be considered to stabilize this ever-breaking box office record for a while.

In just one short year,
The box office champion in the Chinese mainland market changed hands three times, and the box office champion for imported films also changed hands three times.

The box office record for Chinese-language films has only changed hands twice so far.

but,

Based on the performance of 5000 million yen on the first day after the Tang Dynasty earthquake,

Even though Chen Kaige's box office performance has plummeted in recent years, surpassing the 5.5 million yuan record set by The Message is no problem, and the box office record for Chinese films will change hands for the third time.

Since the beginning of the new century,
Box office records for Chinese-language films change every few years.

But three changes in a single year like the last year is something that has never happened before!
And all these changes

It seems that all of this happened after Linlang Entertainment was established three years ago.

Who would still be jealous of Linlang Entertainment?

Everyone is eager to see how things fared over the first weekend after the Tangshan earthquake.

The better the box office performance of "Aftershock in Tang City," the more money will flow into the entertainment industry, and everyone wants to take advantage of this opportunity to make money!

On its opening Thursday, the film *Aftershock* grossed over 50 million NTD at the box office.
The following Friday,

The box office for "Aftershock in Tang City" has dropped to 40 million.
This is not surprising to anyone, as Huaxia's weekend box office is usually lower on Fridays.

People are still more used to going to the movies on their day off, and it's definitely not because many people only have one day off per week.

really,

Box office revenue for the film "The Great Tang Earthquake" rebounded significantly on Saturday, successfully surpassing 6000 million yuan in single-day box office revenue.

This peak box office performance

This also surpasses the single-day box office record set by Avatar in January of this year.

Although Avatar was released on Monday, the record-breaking Saturday marked its sixth day of release.

Then add Sunday's box office figures,

The film "Aftershock in Tang City" grossed 200 million yuan at the box office in its opening weekend.
This has once again injected a strong boost into the entire market.

Everyone breathed a sigh of relief.

This time... Chen Kaige held on.
The box office performance of "The Great Tang Dynasty Earthquake" is very healthy, perfectly positioned to maintain a 6% box office and potentially reach 7%.

The film received mostly positive reviews, with many believing that even if "Aftershock" wasn't a masterpiece like "Farewell My Concubine," it was still a commercially successful film rich in humanistic sentiment.

Occasionally, some criticisms emerged because audiences came expecting a special effects film like Avatar. While the earthquake effects were impressive, the runtime was too short, leaving their expectations unmet.

Besides, domestic audiences are quite tolerant, after all, they have been tolerant of Chinese entertainment for more than a decade.

……

Huayi.

Just as the Tang City earthquake was progressing rapidly and achieving great success,
The Huayi headquarters was indeed very quiet. Everyone was coming and going without the usual hustle and bustle, as if they were afraid of offending the two bosses, Mr. and Mrs. Wang, who looked rather strange today.

"Damn it, do these media outlets have nothing better to do?"

Wang Zhonglei, panting heavily and with a livid face, angrily threw the newspaper in his hand onto the table.

The newspaper headline read, "Tang City Earthquake Breaks 200 Million in Four Days, Surpassing Detective Dee and Mystery of the Phantom Flame to Take the July Box Office Crown!"

Wang Zhongjun remained silent.
I just quietly watched Huayi's stock price on the computer screen.

Stocks related to the entertainment industry are surging, with many hitting their 10% daily limit up.

Huayi stood out, experiencing a sharp drop of 10%, wiping out a billion yuan in market value in a single day!
Wang Zhonglei also saw the screen and couldn't help but complain, "Brother, this is too unreasonable! The domestic film market is entering a period of explosive growth. Even if Huayi doesn't hit the daily limit up, it shouldn't hit the daily limit down, right?"

"Because from today onwards, Huayi has lost its leading position!"

Wang Zhongjun sighed.

Of the two brothers,
Wang Zhonglei has a greater passion for movies and has been in charge of production at Huayi Brothers Cinema.

He, on the other hand, was more interested in money and was always in charge of finding funds for Huayi. He was also the one who facilitated Huayi's listing, so he had a much larger shareholding than Wang Zhonglei.

He knew perfectly well how the price hit the daily limit down.

Huayi's market capitalization of 10 billion yuan on its first day of listing was driven by many speculators who were eyeing the first batch of companies listed on the ChiNext board. As a result, Huayi's stock price has not been as high as it was on its first day of listing in the past year, and he is not worried at all.

After almost a year

Huayi has gradually recovered to a market capitalization of 10 billion yuan, just one step away from its highest stock price on the first day of listing.
Once this trading range is broken, Huayi will rise steadily and become unstoppable.

With 20 million yuan in box office revenue on its opening day and positive reviews, the film "Detective Dee and the Mystery of the Phantom Flame" is poised to surpass or approach 300 million yuan, which could significantly help Huayi Brothers break its record for the highest stock price on its first day of listing.

however,
The results of the Tang City earthquake were truly remarkable.

This forces all investors to consider a question: why did they value Huayi at 10 billion yuan? It's because Huayi is a leader in the film industry and a giant in the Chinese entertainment circle.

But is Huayi really a leader in the film industry?
Last year, Linlang Entertainment's box office surpassed Huayi Brothers' total with "The Message," which could be attributed to Gu Bei's personal abilities. It's unlikely that Gu Bei would ignore Hollywood's profits and spend all his time making movies for Linlang Entertainment.

However, the Tang City earthquake occurred.

That completely destroyed that last glimmer of possibility.
With Linlang Entertainment and Chen Kaige, who suffered two consecutive defeats, they can both secure a top-six finish and contend for seventh.
Whether "Detective Dee," released at the same time, can break the 3-point mark amidst the pressure of the Tang Dynasty earthquake remains an open question.
So why do you still believe that Huayi Brothers is the leader in China's film industry?

Since Huayi is not the industry leader, then why are you still worth tens of billions?
The key is,

There are plenty of entertainment-related stocks out there. If we don't hurry up and sell this loser, Huayi, where will we get the money to buy other entertainment-related stocks?

then,

Huayi has been green since this morning.
It's a straight limit down, not even a ripple!

"Brother, we still have a chance!"

Seeing the despair on Wang Zhongjun's face, Wang Zhonglei quickly tried to comfort him.

In fact, he was saying this to himself. After all, if Wang Zhongjun had already given up hope, then what should he do, since he always listened to Wang Zhongjun?
"No soliciting if you're not serious!"

Wang Zhongjun came to his senses.

He thought of Huayi Brothers' last trump card, which was Feng Xiaogang's Lunar New Year film, and it was Feng Xiaogang's forte: Feng-style comedy.

Today's stock market performance was ultimately driven by sentiment.
If Huayi Brothers makes a comeback in this year's Lunar New Year film season,

Even if Huayi Brothers loses the premium of being a leader in the film industry, it's not impossible for them to make a comeback. After all, the Chinese film market has been thoroughly proven to be in a period of explosive growth by the Tang Dynasty earthquake.

"Yes, we also have Xiaogang's 'If You Are the One'!"

Wang Zhonglei nodded in agreement, "I've already read the script. It's definitely Xiaogang's funniest movie in recent years. It blends commerce and art very well."

And his co-star is Ge You, who co-founded the domestic Lunar New Year film season with him!

In recent years, Feng Xiaogang has wanted to change his career path, to make something different, and to make more artistic films, and they have allowed him to try.

Wang Zhonglei has also read the script for this year's "If You Are the One".

This film is not only the pinnacle of Feng Xiaogang's comedies,

At the same time, these transitional works over the years haven't been made in vain; they also incorporate some of Feng Xiaogang's shining qualities from those years.

This can be considered Feng Xiaogang's best work in terms of the fusion of commercial appeal and artistic merit.

"That's good!"

Wang Zhongjun breathed a sigh of relief.

But before he could calm down, he suddenly remembered: "Isn't Ge You also in this year's Linlang Entertainment's Lunar New Year film, 'Let the Bullets Fly'?"

"It seems... that the three main characters are Jiang Wen, Zhou Runfa, and Ge You!"

"grass!"

……

China Film Group.

There was a lot of complaining over there.

This side is filled with laughter and joy.

"Congratulations! Linlang Entertainment has really made a splash this time, hasn't it?"

Han Sanpin smiled as he looked at Gu Bei, who was calmly drinking tea across from him, his face beaming with barely suppressed joy.

Although China Film Group did not invest in the Tang City earthquake film.
But the current box office results are even more gratifying than getting Han Sanpin to invest.

After all, Gu Bei once again proved that Han Sanpin's blockbuster plan could succeed with the Tang City earthquake, and also proved that the capacity of the Chinese film market had been expanded once again.

Isn't this much more glamorous than making a little more money on China Film's financial report?

No matter how much money China Film Group makes, it won't be enough to ensure that Han Sanpin leaves a significant mark on the history of Chinese cinema.

But Gu Bei has repeatedly helped prove that Han Sanpin's path is correct; he just chose the wrong person a few times before.

But thankfully, he eventually found Gu Bei, and gravity should make everything alright.

"It's alright, I didn't make much money."

Gu Bei calmly sipped his tea and said in a low voice.

"Sigh, you little rascal, you're really obsessed with money at such a young age!"

Seeing Gu Bei's smug look, Han Sanpin couldn't help but say a few words to him, "This time, Director Chen is going to surpass your 'The Message' box office record. It's highly likely to break 700 million in box office revenue, which is 100 million US dollars!"

If your "Gravity" doesn't break this box office record this time, you'll be the one who loses face!

"I don't actually have much confidence!"

Gu Bei shook his head.

He was quite confident that he could get 500 million from Gravity.

But if the goal is to break 500 million, become a phenomenon, and set a new box office record, even Gu Bei is unsure about the current audience's mindset.

He looked up at Han Sanpin across from him and said with a smile, "Actually, we should all thank Avatar this year. It made many people have the habit of watching movies. In addition, with so many more screens added in the first half of this year, Tang City Earthquake was able to achieve its current box office."

It might be difficult for gravity to break its record again.
But it should be on par with last year's rumors, so there shouldn't be any problems.

After all, the audience cultivated by Avatar will definitely like special effects. Our promotional focus for Aftershock was also the earthquake special effects, and the current box office results prove that our direction was correct.

Han Sanpin felt somewhat disappointed upon hearing Gu Bei's words.

He originally wanted to suggest that Gu Bei see if he could break Avatar's record of 13.4 billion, but Gu Bei wasn't even confident of breaking the record of the Tang City earthquake, so he didn't say it.

However, Han Sanpin was also a little curious: "Then you dared to launch the Gravity project two years ago? That's a production cost of one hundred million US dollars plus a global marketing cost of one hundred million US dollars!"

"Don't worry, Gravity will definitely not make China Film Group lose money. There's still a lot of room for imagination in the overseas box office!"

Gu Bei calmly looked at Han Sanpin while holding his teacup, his face full of confidence.

China Film Group is not afraid of losses!

Han Sanpin also said very generously, "As long as Gravity can break 200 million US dollars in box office worldwide, China Film Group can find a way to ensure that Rose Pictures does not lose money!"

“I’ve memorized that sentence. I’ll use it next time I report you,” Gu Bei replied with a smile.

"You!"

Han Sanpin shook his head.

He also realized that he had just said something inappropriate.
He then quickly changed the subject: "After the box office results for 'Aftershock' came out, it seems like you scared away all the other movies scheduled for the National Day holiday."

Even "Under the Hawthorn Tree," originally scheduled for release in late September, has been moved up a week to mid-September.
New Pictures would rather miss out on some of the box office profits during the National Day holiday than risk being drawn into your gravity.

Look, others have far more confidence in you than you do in yourself!

(End of this chapter)