Don't get married if you're reborn.

Chapter 497 E-commerce Accelerator (6K)

Tenosynovitis is so painful, I only managed 6K today. Please understand, thank you.

The next day, Zeng Wenjie went to the State Administration of Radio and Television to attend a meeting about the program "China in Classical Texts".

After the program was submitted for approval, the leaders of the State Administration of Radio and Television attached great importance to it, believing that the program was worth watching and could play a role in promoting cultural spirit.

In recent years, cultural trends from various countries have swept across the country, which has made the top leadership pay more and more attention to cultural development.

If Zeng Wenjie hadn't been using the guise of going global to develop games, the mere existence of games like Hollow Knight and Dark Souls, both with Western worldviews, would have caused quite a stir.

Yan Xinyi also participated in the meeting; after all, she was the deputy host, and she was the one who wrote the specific plan.

Watching Zeng Wenjie speak eloquently, Yan Xinyi felt a unique sensation.

This kid is pretty good, isn't he?
Yes, it's impressive in every aspect.

She experienced it last night, and she experienced it deeply.

After the meeting, several leaders pulled Zeng Wenjie aside for a chat and talked about his speech at Alibaba's annual merchant conference the day before.

"Oh, I was just spouting nonsense to help Mr. Ma get some traffic. Don't take it too seriously, leaders," Zeng Wenjie said modestly.

After dealing with the leaders, Teacher Sa and Yan Xinyi were waiting for him there.

Teacher Sa extended his right hand, shook hands with Zeng Wenjie, and said with a smile, "Mr. Zeng, the interview about online games last time was very well received. Moreover, the plans you promised have been implemented very effectively..."

Zeng Wenjie said, "It's all thanks to the good question that Teacher Sa raised."

Yan Xinyi secretly complained about Zeng Wenjie, who pretended to be humble and low-key in front of others, but was actually arrogant at heart.

"Would you have time to participate in the show's recording? Even just one episode would be great," Teacher Sa said with a smile.

If Zeng Wenjie were to appear on screen, it would definitely boost the ratings. This young man is currently under the spotlight nationwide, with a level of popularity that surpasses even top-tier celebrities.

Zeng Wenjie said, "I can't guarantee that. There are a lot of things to do this year, and the tasks are quite heavy. Moreover, I don't know how many evil spirits are watching my supermarket. I have to keep a close eye on it at all times to avoid any problems that might give them an opportunity to attack me."

Teacher Sa sighed, "Young people are truly sharp-tongued; we never expected you to respond in this way. Well, thank you for taking time out of your busy schedule to attend the conference. I wish you all the best this year!"

Zeng Wenjie said, "Thank you, Teacher Sa. I also wish you success in your work and continuous promotion."

Teacher Sa said to Yan Xinyi, "You two chat, I'll go do my work."

Yan Xinyi asked, "The procedures are complete. What's the next step? Should we go back, or stay for another two days?"

Zeng Wenjie said, "We need to go back as soon as possible. If we come back next time, it will probably be when we're in the top ten nationwide."

Yan Xinyi nodded without saying anything, but she was somewhat annoyed.

"Oh, send me your address, and I'll send you a gift set," Zeng Wenjie said with a smile.

"I don't really need gifts or anything like that," Yan Xinyi said casually.

Just then, she received a phone call from her supervisor, and said to Zeng Wenjie, "I have to go to work now."

Zeng Wenjie looked around, then boldly reached out and pinched her cheek, laughing, "Contact me anytime."

Yan Xinyi was startled, not expecting this scoundrel to be so bold, but seeing his smiling face, her displeasure dissipated considerably, so she nodded and said, "Okay."

Yan Xinyi's walking posture was still a bit awkward.

Zeng Wenjie smiled. This trip to Yanjing was worthwhile; he had gained a lot.

He returned to Fengzhou.

CCTV broadcast news about Alibaba's annual merchant conference tonight, and also provided a two-minute clip of Zeng Wenjie's speech.

As expected, the news broadcast immediately caused a sensation.

Many people criticized Zeng Wenjie for making unrealistic claims, while others ridiculed him for talking nonsense. However, those who are truly farsighted and knowledgeable started planning and strategizing for the future after seeing this news.

Surprisingly, this time Nine City Capital didn't resort to sarcastic remarks but chose to remain silent.

It seems that Zhang Yuanqiao's warning to Lin Dong for instigating Wen Sishun to cause trouble for Zeng Wenjie last time was quite severe.

Qin Yixuan only realized Zeng Wenjie had come to Yanjing after seeing the news, and immediately made a phone call.

By this time, Zeng Wenjie had already returned to his villa in Yunhu.

"Senior Sister Qin," Zeng Wenjie greeted her with a smile.

"Wenjie, have you come to Yanjing?" Qin Yixuan asked excitedly. "I only found out from the news."

“That happened yesterday. I’m back in Fengzhou now,” Zeng Wenjie told her regretfully.

Upon hearing this, Qin Yixuan felt extremely disappointed. She hadn't expected that Zeng Wenjie would come to Yanjing without telling her or meeting her.

Zeng Wenjie explained, "My schedule was too tight, so I didn't contact you. Please forgive me."

I've been really busy, busy watching movies with Yan Xinyi and taking shelter from the rain under a phone booth.

Qin Yixuan was willing to listen to his explanation, but she still said disappointedly, "It's been so long since we last met. We finally have a chance to meet, but you don't even contact me."

Zeng Wenjie said, "If my schedule isn't too tight next time, I'll let you know in advance. Oh, by the way, Yuan Xiuqin will be coming to Yanjing in a few days to discuss a copyright issue. You can meet with her then!"

Qin Yixuan asked happily, "Really? That's great! I haven't seen her in a long time, and I miss her terribly."

She hesitated for a moment, then asked, "May I entertain her?"

“Of course,” Zeng Wenjie said.

She phrased it euphemistically, but Zeng Wenjie knew what she meant: she just wanted to splurge a little using that supplementary credit card.

Qin Yixuan is now sensible and well-behaved, and she doesn't misuse the supplementary card. She always calls ahead to inquire about large amounts before using it. Therefore, Zeng Wenjie has been much more lenient with her.

He probably knew what Qin Yixuan was thinking; he just wanted to show off his wealth a little in front of Yuan Xiuqin and make her envious.

Yuan Xiuqin's salary is actually not low, but Shenzhen is a first-tier city after all, with huge expenses. Compared to Qin Yixuan, who has a supplementary credit card with a considerable limit, there is still a gap.

"Next time I come to Yanjing, no matter how busy I am, I hope you can let me know. Even if we don't have time to meet, it would be nice to see you from afar," Qin Yixuan said softly.

“Okay, I didn’t think this through this time, but you came to Fengzhou once before and didn’t tell me either?” Zeng Wenjie said with a smile.

Qin Yixuan really does offer a lot of emotional value. Although I know there's some insincerity in her words, they still sound incredibly comforting.

Why do men like to spend money on in-game purchases?

Isn't it just that the girls in the KTV know how to provide emotional value? They light cigarettes, drink alcohol in one gulp, call you "baby" every time, and even encourage you to touch them.

Qin Yixuan said, "Oh dear, that happened so long ago, why are you bringing it up again! I'm angry, I'm not talking to you anymore."

Her decision to hang up the phone was somewhat contrary to the natural order, but her timing was impeccable.

Zeng Wenjie put his phone aside, turned on his computer, and began browsing online comments about his remarks.

After browsing through them, Zeng Wenjie was quite satisfied.

After receiving inspiration from Zeng Wenjie, Jack Ma started marketing the new term "剁手" (duòshǒu, meaning "to go on a shopping spree"), strongly associating it with online shopping, which sparked a craze online.

Gradually, young people have started to use the "shopping spree" meme.

Some say quit smoking, or you'll have to cut off your hand;

Some say they'll quit masturbating, or they'll cut off their hands;

These are all off-topic; most of them are about regretting what they bought and vowing to cut off their hands if they buy it again.

Jack was overjoyed, thinking that Zeng Wenjie was really awesome. Sure enough, the phrase became popular all over the internet in a short period of time, and young people loved to use this meme.

Therefore, Alibaba launched the "Double Eleven Shopping Festival," a massive shopping extravaganza, and began its marketing efforts in advance.

The real Double Eleven occurred in 2009, with total sales of 52 million yuan and only 27 brands participating.

But in the second year, more than 700 brands participated, and the total sales reached more than 900 million, a very large increase.

Zeng Wenjie estimated that although it was 2007, the term "shopping spree" was widely used and quite popular. If Jack Ma did a good job with marketing, achieving a total transaction amount of 50 million should not be a problem.

Moreover, his speech at the annual meeting also had a boosting effect, bringing huge traffic to Jack Ma, and many new merchants have recently applied to register.

The marketing for the "Shopping Festival" was very popular and eye-catching, while the program "China in Classical Texts" quietly aired on CCTV during the prime time of 8 pm.

Zeng Wenjie finished his work early that day, and then specially dragged Mu Qingyang out of school to watch the show together in the villa.

The two snuggled together on the soft sofa, waiting for the show to start.

After the intro started, the names of program planners, directors, and others appeared on the screen, with Zeng Wenjie's name prominently listed.

This program has been promoted for a long time, and it represents a significant event.

After reviewing the proposal, the leaders of the State Administration of Radio, Film and Television praised it as brilliant. Even higher-ups, upon hearing that Zeng Wenjie was co-producing a program with the State Administration, became curious, took a look at the proposal, and were equally impressed, placing great importance on it. (From the Book of Documents).

An ancient book appeared on the screen, and then Yan Xinyi's narration began.

Her voice was clear, sweet, and full of emotion, making her delivery of the narration exceptionally pleasant and impeccable.

After watching for a while, Mu Qingyang couldn't help but say, "What a novel program format! It features dialogues between figures from ancient and modern times, and it feels like a combination of drama and film!"

Zeng Wenjie nodded and said, "This kind of program needs to be innovative, otherwise no one will want to watch it!"

The actors invited to the program are all national-level actors and top veteran actors.

The characters they portray seem to have truly traveled through time and arrived in this era, giving the audience a very strong sense of immersion!

Mu Qingyang watched with great interest, finding the show truly enjoyable. The historical stories performed on stage were very moving, and the veteran actors' performances were impeccable, making the audience feel as if they were there.

The program differed from Zeng Wenjie's impression, but since it was produced by the State Administration of Radio and Television, its quality was undoubtedly excellent, and it was even better than what he remembered.

Because the actors performed exceptionally well, and the two hosts, Sa Beining and Yan Xinyi, worked together seamlessly, making the whole program feel even smoother.

Zeng Wenjie watched quite attentively, sharing popcorn with Mu Qingyang, and before they knew it, they had finished the whole bucket.

After the show aired, both of them felt a bit full.

"Great! All the shows you plan are great! 'The Voice of China,' 'King of Mask Singer,' and this one too, they're all great!" Mu Qingyang cheered, raising his arms.

Upon hearing this, Zeng Wenjie laughed shamelessly, even with a hint of smugness.

Mu Qingyang said, "However, this program is more meaningful and in-depth, no wonder it will be broadcast on CCTV and the State Administration of Radio and Television will also do so much to promote and hype it up in advance."

Zeng Wenjie leaned back lazily and laughed, "They've been praising me so much, I have to return the favor."

Mu Qingyang was very satisfied with the enjoyment the program brought her. It was true that watching programs with depth was more interesting. She could already imagine how many media outlets would praise the program and commend Zeng Wenjie tomorrow!

"Wow, this young man is truly remarkable. He has a broad vision and has greatly promoted our country's long history and culture..."

Mu Qingyang deliberately spoke in a mature and authoritative tone, adopting the air of a leader.

Zeng Wenjie couldn't help but hug her and roll around with her, playing around together.

"Grandma said the house is all ready, and we can spend the Spring Festival in the new house this year," Mu Qingyang said to Zeng Wenjie.

"When are you planning to demolish and rebuild the houses on the old street?" Zeng Wenjie asked.

"Grandpa said we'll start construction next year. He doesn't want to go through any more trouble this year; it's too tiring," Mu Qingyang said with a smile.

Zeng Wenjie nodded, feeling a little helpless. It made him feel like an outsider, while Mu Qingyang was the real family member.
He didn't even know the house was finished; Mu Qingyang had to come and tell him!
"Do you want to go back to your hometown for the Spring Festival this year, or bring them up here and spend the Spring Festival here?" Zeng Wenjie asked.

Mu Qingyang replied without hesitation, "I want to go back!"

Because when the Lunar New Year approaches, every household in Baishui Town slaughters a pig, resulting in an endless feast of pig-slaughtering food.

Moreover, when Mu Qingyang went to help Han Yu and her grandmother, she always received praise from the villagers, who all praised her for being beautiful and hardworking.

She really enjoys the feeling of being praised by everyone.

It's not that I'm vain, but simply that I've been suppressed for too many years, so I like to hear praise.

The atmosphere of celebrating the Lunar New Year in the countryside is always stronger than in the city.

She had a wonderful time this summer, and the Chinese New Year was going to be even more fun!
"Alright then." Zeng Wenjie had no objections; he had basically gone along with Mu Qingyang on these matters.

Mu Qingyang immediately snuggled up to him and said in a coquettish tone, "Thank you for spoiling me so much, I'm so happy!"

Zeng Wenjie patted her on the shoulder and said, "You don't have class tomorrow, and it's not too late now. How about we watch a couple of movies? Or play some PS2?"

Mu Qingyang chose the latter without hesitation, even though she wasn't particularly fond of playing games.

But ever since Zeng Wenjie started making games, she has become addicted to them, playing "Hero Kill" from time to time, and starting a new playthrough of "Hollow Knight". The only game she hasn't touched since she finished all the storylines of "Beauty".

That game is indeed not suitable for multiple playthroughs; playing it once and experiencing it once is enough.

Mu Qingyang chose the Teenage Mutant Ninja Turtles DVD and then sat down on the sofa with Zeng Wenjie to play it together.

The next day, when Zeng Wenjie was shopping with Mu Qingyang, he received a call from the State Administration of Radio, Film and Television, bringing him good news: the ratings were excellent and the reviews were outstanding.

The program "China in Classical Texts" has indeed received widespread praise online. It is also a family-friendly program suitable for all ages, allowing viewers to absorb knowledge while watching, which is simply the best of both worlds.

Zeng Wenjie sat down on the sofa, watched Mu Qingyang choose clothes, and chatted with the people from the General Administration.

He was very patient when he accompanied Mu Qingyang shopping.

No girl has ever made him so patient.

He would even proactively comment on the matching and style of clothes, offering Mu Qingyang serious advice.

Just then, Mu Qingyang changed into a gray British-style ladylike dress and ran excitedly to Zeng Wenjie. Seeing him on the phone, she opened her arms and twirled around gently.

Zeng Wenjie nodded, gave a thumbs up, and his eyes lit up, indicating his satisfaction.

Mu Qingyang smiled immediately and then said to the sales assistant, "Wrap this up."

She doesn't usually like to dress up, but when she's with Zeng Wenjie, she always wants to wear pretty clothes to show him and win his praise.

Even the leaders of the General Administration couldn't help but call to congratulate Zeng Wenjie. The reaction from the outside world was predictable. Zeng Wenjie was once again praised to the skies.

Then he received several phone calls from the owners of media companies. They didn't usually have any contact with each other, and had never even met in person.

These business owners deliberately called to exchange pleasantries, then asked if he was interested in organizing any more programs, subtly expressing their willingness to cooperate.

Zeng Wenjie could only politely decline these invitations. He genuinely had no interest in developing in this area. The two programs he helped Chongshan plan were for the purpose of promoting "Village BA," and as for "Classics in China," it was purely something he did to show off in front of Yan Xinyi...

Before we knew it, "Shopping Festival" had arrived.

E-commerce companies listened to Zeng Wenjie's motivational speech at the annual meeting and enthusiastically signed up to participate in this shopping extravaganza, offering very attractive discounts.

Jack Ma also generously spent money on subsidies.

At midnight on November 12th, the data settlement began, and a number that made Jack Ma grin from ear to ear appeared on the computer screen.

A burst of enthusiastic cheers erupted from Alibaba's headquarters, where staff were working overtime like crazy today.

"Let's release this data tomorrow and let those who criticize President Zeng see for themselves!" Jack Ma smiled, increasingly convinced that everything Zeng Wenjie said was likely to come true soon.

Actually, Jack Ma doesn't need to announce it himself; plenty of people will ask anyway.

Zeng Wenjie's speech at the annual meeting has generated a lot of discussion, with two sides arguing fiercely online. One side thinks he's being delusional, arguing that technological progress can't be this fast, and that mobile shopping is nonsense; the other side thinks he's right, that the internet has unlimited potential, and that the future reality might be even more exaggerated than he described.

Zeng Wenjie's statement that online shopping will replace the traditional shopping model has drawn much attention to Alibaba's "Shopping Festival," which has been heavily invested in this year.

Jack Ma didn't hide anything and directly announced the data: 86 million!

The total transaction amount for the day was 86 million, the same as the Series A funding round for "Snack Panic".

This figure, if placed three or four years from now, would only be considered a minor one, but in this day and age, it is an earth-shattering existence, an amount that will make people's jaws drop!
Jack Ma even stated quite frankly, "I want to thank President Zeng for attending our annual merchant conference and for giving me valuable advice at the conference, including proposing the concept of 'Shopping Spree Day.' Otherwise, I don't know how many more years it would have taken us to achieve what we have today?"

Great ideas are invaluable. They may seem simple, but often a single idea can determine the future of a company.

Jack Ma launched its Double Eleven campaign in 2007, which undoubtedly accelerated the rise of e-commerce, arriving two years earlier than Zeng Wenjie remembered.

"Mr. Zeng is truly remarkable. He is the most talented and creative young man I have ever met. Most importantly, he has noble character and is an upright person. I am really fortunate to be good friends with someone like Mr. Zeng." Jack Ma also expressed high praise for Zeng Wenjie.

This interview was a real treat for Zeng Wenjie; he never expected Lao Ma to be so accommodating, praising him so highly in front of the media.

However, the interview angered the members of the Fengzhou Business Alliance, who all called Zeng Wenjie.

Because there are still many people in the Fengzhou Business Alliance waiting in line for Zeng Wenjie to help them plan marketing or reform schemes, but an outsider has gotten there first.

Following Jack Ma's announcement of the sales figures for this year's Double Eleven shopping festival, more and more people are beginning to pay attention to the e-commerce industry. Zeng Wenjie's speech at the annual meeting has also been brought up again and repeatedly quoted by various media outlets.

Taobao has seen a surge in new registered users.

Jack Ma would excitedly call Zeng Wenjie every now and then.

Zeng Wenjie was well aware of his own shortcomings, so he would always talk a lot with Jack Ma to learn more knowledge and experience from him.

The weather was already quite cold; winter was fast approaching.

Game Science's Dark Souls project is burning through cash like crazy, but fortunately, Tseng Wen-chieh has a cash cow in his hands, so he's not afraid of Miyazaki Hidetaka and Feng Ji burning through his money.

He also hoped that the two of them would burn more money and make the game even better, so that it could conquer overseas players after its release.

Zeng Wenjie arrived at Century City wearing leather boots and a warm designer trench coat given to him by Mu Qingyang.

Hao You Lai's business has always been doing very well.

(End of this chapter)