Don't get married if you're reborn.

Chapter 411 On the Eve of the Semifinals (5K)

So Zeng Wenjie decided to hold a short meeting to discuss the advertising issue.

"Advertising has the potential to go viral, and anything that wants to go viral must have the ability to create memes!"

"Once a viral meme is created, it's equivalent to going mainstream."

"And Hui Ge's catchy accent has the potential to become a viral meme, so the advertisement has a high chance of going viral."

"The positive effects that come after it goes viral are unimaginable."

"From now on, when you have any ideas, you should think about whether you have the ability to create memes or whether you can find trending memes..."

Zeng Wenjie shared a lot of tips with his employees on this point, which they all nodded in agreement with.

So, the advertisement for "Hero Kill" belongs to the gaming community, but it is aimed at all computer users.

At that time, whether or not people play "Hero Kill" they will know memes like "I am Zha Zha Hui" and "If you're a true brother, come and fight me," which will be considered a breakthrough.

The meeting lasted for more than an hour, which delayed our normal time to leave work.

Zeng Wenjie immediately announced that this hour would be counted as overtime and paid at double the normal rate, which drew cheers from the employees.

Zheng Shouyun could only smile wryly. This was truly a case of a son selling his father's land without a care in the world. In the end, Zeng Wenjie would definitely seek reimbursement from Tencent.

Tencent values ​​its partnership with him highly and certainly won't care about such a small amount of money.

"I think I understand now. For example, in 'The Voice of China,' Liu Cixin's line 'Tell me about your dream,' and Harlem Yu's line 'I have 30 concerts this year,' those should be considered deliberately created memes, right? Repeatedly mentioned lines deepen the audience's impression, form popular memes, and thus achieve a crossover effect, attracting more viewers." Yuan Xiuqin suddenly had a flash of inspiration as she walked out of the studio and asked.

Zeng Wenjie nodded in satisfaction and said, "Senior Sister Yuan truly lives up to her reputation as an outstanding student from Chongqing University. She can even apply what she's learned to other situations! Well, that's exactly what you're saying."

Yuan Xiuqin was a little embarrassed by the praise and said, "You don't need to mention that I am a student from such-and-such place."

Zeng Wenjie said, "It's getting late, so I'll treat everyone to dinner in a private room in the faculty and staff canteen."

Yuan Xiuqin said, "Long live the boss! Dinner is all taken care of!"

Zheng Shouyun said, "I'll also freeload a meal, and then I'll go back to the hotel."

Zheng Shouyun stayed in a hotel near the university town. The daily allowance for Penguin executives on business trips is not low.

So Zeng Wenjie called Mu Qingyang and asked her to come over for a free meal.

"I've already eaten," Mu Qingyang said softly.

"Can't you eat more after you've already eaten?" Zeng Wenjie roared in annoyance.

"Oh, oh, oh... I'll come over now, but I'll definitely eat less! Slurp—" Mu Qingyang said.

Zeng Wenjie was both amused and exasperated. Goodness, he was saying he'd eat less, but he was still drooling.

Yuan Xiuqin blushed slightly as she recalled the ambiguous scene with Zeng Wenjie at the "Village BA" event. Then she felt a pang of disappointment, wondering how she could compare to Mu Qingyang.
Even if you swing a hoe until it smokes, you might not be able to dig anything.

Zeng Wenjie really had no feelings for Yuan Xiuqin. Besides, she was one of his employees, and even a rabbit doesn't eat the grass near its burrow; it could easily cause trouble.

The fact that they acted so close to Taixiang and Niushou City was entirely a ploy to use their strength against Qin Yixuan and to ruthlessly humiliate him.

When Mu Qingyang arrived at the faculty and staff canteen, he was already sitting on a chair waiting for her. He was wearing Under Armour sneakers, blue skinny jeans, a turtleneck sweater and a denim jacket, a hand-knitted scarf around his neck, black-rimmed glasses, and had long, thick, black hair.

She sat near the light source, which illuminated her strikingly fair skin, making her even more captivating.

At first glance, it seems quite out of place in the cafeteria environment.

Upon seeing Zeng Wenjie, she immediately smiled and jogged over!

Good evening, boss lady!

Everyone quickly greeted Mu Qingyang.

Mu Qingyang had gotten used to being called "boss lady" and waved to everyone somewhat timidly, saying, "Good evening."

Zeng Wenjie said, "Let's go, everyone's been working hard lately, let's have a good meal and a couple of drinks!"

Zheng Shouyun said, "You're probably the first student who can freely use a private room in the faculty and staff canteen."

Zeng Wenjie raised his hands and bowed slightly to the sky, saying, "I am so grateful to my principal, Teacher Gao, for his kindness and support. It is because of this that I, Zeng Wenjie, am where I am today! My admiration for Teacher Gao is like a surging river, never-ending."

A stunned silence...

Then, Principal Gao suddenly appeared and said with a smile, "Where is it so exaggerated? Of course we should take good care of and cultivate outstanding students. You have earned our respect and appreciation through your own abilities."

"Holy crap, it's Principal Gao!"

Chen Qiao exclaimed in surprise, then quickly bowed and greeted him.

Apart from Yuan Xiuqin, the employees in the game studio were either graduates of the Fengyuan Academy or recent graduates, and they naturally held Principal Gao in high esteem and respect.

"Come, come, Teacher Gao, please come inside first. You must sit in the seat of honor!"

Zeng Wenjie invited Principal Gao into the private room and then seated him in the seat directly opposite the entrance.

The university president also stepped up without hesitation.

Zeng Wenjie pulled Mu Qingyang to sit next to him, while Yuan Xiuqin quietly sat to the side, trying to stay as far away as possible.

After the dishes were served, Zeng Wenjie had the principal say a few words before announcing that dinner was ready.

Principal Gao had the demeanor of a kind elder. During the meal, he didn't discuss any serious topics, but simply asked if anyone had any difficulties that the school could help resolve, and casually inquired about the game's production progress.

"Professor Gao, you must have friends in the provincial writers' association, right?" Zeng Wenjie asked.

“Quite a few.” Principal Gao nodded. “I even had dinner with their leaders a couple of days ago.”

Zeng Wenjie laughed and said, "Then I don't need to trouble my senior brother. Why don't you help me make some contact? I want to sponsor them, write some articles for me, and also organize a large-scale joint essay contest about 'Village BA'."

Principal Gao agreed immediately, and then looked at Zeng Wenjie with great appreciation. He didn't expect this kid to be so clever, actually thinking of cooperating with the Writers' Association.

What ordinary businessman would have this kind of awareness?
"Has the business alliance not been established yet?" Principal Gao asked.

"It should be soon, after all, the aftermath of that incident is still lingering, and Senior Brother has to finish dealing with it," Zeng Wenjie said.

"Hmm..." Principal Gao gave Zeng Wenjie a meaningful look and nodded slightly.

Then he laughed and said, "Hehehe~ Someday you can come with me to Chongqing University and I'll introduce you to Principal Mo."

Mu Qingyang was dumbfounded. What? Is Principal Gao also from the Soul Hall? This laughter felt a bit too demonic!
Zeng Wenjie knew that Teacher Gao was going to take him to show off, so he naturally felt that there was nothing wrong with him liking to show off a little, after all, what kind of teacher produces what kind of student!
Mu Qingyang said before he came that he would eat less, but once he started eating, it was a different story.

She tried one of each dish, and then ate the spicy chicken and the pickled spicy beef.

Zeng Wenjie couldn't help but laugh. It would be good for her to eat more. They could go for morning exercise together to lose weight, and he could also tempt her with all sorts of delicious food. It sounded like a lot of fun!

Everyone enjoyed their meal and drinks, and it was already eight o'clock when the party ended.

Zheng Shouyun received a call from Xue Lu, and he happily rushed over to participate in the second round.

Zeng Wenjie thought this was a good thing; if Zheng Shouyun made more friends in Chongshan, the chances of him recruiting him would be greater.

He was still somewhat confident in recruiting Zheng Shouyun. After all, Old Zheng was a true gamer, so he wasn't too keen on things that only knew how to make money.

"Come on, let's go for a drive."

Zeng Wenjie snapped his fingers at Mu Qingyang and said excitedly.

"Don't drink and drive, and don't drink and drive if you've already drunk!"

Mu Qingyang, however, kept a straight face and spoke seriously.

"I'm so happy today, even if the King of Heaven himself came, I'd still celebrate!"

Zeng Wenjie forcibly dragged Mu Qingyang to the dormitory building entrance, and then rode out on his bicycle, which looked just like a 28-inch bicycle.

This left Mu Qingyang both amused and exasperated. He had thought that Zeng Wenjie, who was usually quite rule-abiding, was going to go crazy today, but it turned out he was riding a bicycle!

"You ride it, take me with you."

"Do you want to sing Eason Chan's 'Bicycle' from the back?" Mu Qingyang tilted his head. "I'll beat you to death!"

"Haha, actually I can't ride a bicycle," Mu Qingyang said, spreading his hands innocently.

Looking at her outstretched hands, Zeng Wenjie felt that she resembled a certain basketball superstar who had not yet come of age.

So Zeng Wenjie had Mu Qingyang sit in the back seat. After a couple of running starts, he got on the bike and started pedaling along the main road of the school.

That's probably how dating is; you don't necessarily have to do anything meaningful.

The weather was nice today. The sun was out during the day and it wasn't too cold at night. Little Mu, sitting on his bicycle, was able to smile happily.

“The Voice of China semi-finals are starting to be recorded in a couple of days. Do you want to come and cheer me on?” Zeng Wenjie asked.

"Monkey! Monkey! What song are you singing? Is it 'Drifting to the North'?"

Mu Qingyang was probably thinking about something, and after hearing Zeng Wenjie's words, he subconsciously replied in his hometown dialect.

"Yes, Lao Xie put me and Yi Jiacheng in the same group," Zeng Wenjie said.

"Oh... I remember him, his voice sounded quite ethereal!" Mu Qingyang said with a smile.

"He was alright, but he was a bit arrogant, so I taught him a lesson," Zeng Wenjie said.

Mu Qingyang asked what had happened, and after listening, he couldn't help but find it amusing. He then said, "You've been showing off a bit lately!"

Zeng Wenjie said, "It was intentional. Otherwise, everyone would think I'm easy to bully and want to kick me while I'm down. Being a little arrogant will make many petty people avoid you."

Mu Qingyang said, "I just can't learn it, so I'm often bullied. Only after we fought once did those people realize that I'm not someone to be bullied."

Zeng Wenjie laughed and said, "It's all thanks to Ninth Master and your mother that you learned jujitsu!"

Mu Qingyang said, "Our club will be having a friendly competition with a major club in a few days. You can come and cheer me on too."

Zeng Wenjie clicked his tongue. Yao Wei had just mentioned that she would bring the martial arts club over to suppress the arrogance of Fengyuan. He didn't expect to run into them so soon.

“Others would be quite surprised to see you fighting,” Zeng Wenjie said thoughtfully.

"Hmph, watch me smash that Yao Wei into eight pieces..." Mu Qingyang hummed softly.

"Do you have a grudge?" Zeng Wenjie was taken aback.

“Isn’t she always trying to stand up for her boyfriend? I’ll stand up for you too, and we’ll go head-to-head with her!” Mu Qingyang said.

After hearing Mu Qingyang's words, Zeng Wenjie was a little surprised, and then a little moved.

Yao Wei was initially very unhappy because she felt that Zhu Feiming was being overshadowed by Zeng Wenjie.

Unexpectedly, Mu Qingyang had seen all of this, and when it came to Zeng Wenjie's issues, she was no longer so indifferent to worldly affairs.

In terms of height and weight, Xiao Mu has the advantage, but Yao Wei is, after all, the Western Shu Tyrannosaurus Rex that roams the Shu Road Mountains, which seems to negate that advantage.

However, Mu Qingyang was personally taught by Ninth Master.

Xie Jiu is a peerless master like Chen Jinnan, a retired imperial bodyguard from Yanjing!

Zeng Wenjie said, "Sure, you cheer me on, and I'll cheer you on too!"

Mu Qingyang muttered under his breath, "Even if I cheer you on, you still won't win the second round."

Zeng Wenjie laughed and said, "How could my skill level be compared with those masters who spend all day immersed in music? Besides, letting me choose my own song in the second round was already considerate enough. If I were to go to the third round, I would be showing my true colors."

"Why not a clue?" Mu Qingyang asked curiously.

"Because I'm good at singing, dancing, rapping, and basketball."

Mu Qingyang didn't think there was any connection between the two, and just assumed that this guy was rambling on and on.

The next day, Zeng Wenjie went to the set of "The Voice of China" to participate in the recording and begin rehearsals.

The original singer of "Drifting to the North" is known as "Little Eminem". His singing style is about 70-80% similar to Eminem's. Zeng Wenjie seriously imitated some of Eminem's songs in order to perform his talents for selling products.

Therefore, singing "Drifting to the North" was relatively easy for me.

His partner, Yi Jiacheng, is also a high-level singer. His chorus was steady and accurate, and his harmonies were equally well done, adding a lot to the song.

However, due to Zeng Wenjie's lack of professionalism, two mistakes still occurred.

Yi Jiacheng looked at him expressionlessly, sneering inwardly. If this half-baked guy didn't pull some dirty tricks, he probably wouldn't even pass the first round of blind auditions!

How could he win first place in the SMS voting?

After the rehearsal ended, Lao Xie waved to Zeng Wenjie, who had brought his laptop.

“Xiao Zeng, I’ve chosen ‘The Pupa’s Unraveling’ as the theme song for my new movie. It’s a perfect fit for the film. So, there’s no need to record a music video; we can just use clips from the movie… Come and take a look,” Lao Xie said with a smile.

When Zeng Wenjie heard his accent, he couldn't help but think of the advertisement he had seen yesterday. He had also been brainwashed and couldn't help but want Lao Xie to carry a dragon-slaying sword and shoot one of those advertisements to see what the effect would be.

He leaned closer to the laptop and asked, "Is it 'The True Colors of Men'?"

Old Xie nodded and said, "Yes, filming this movie was a real ordeal for me; I almost fell to my death."

Zeng Wenjie laughed and said, "When I invest in a movie, you can also kick A-Jing to get revenge."

That movie scene was quite classic. He leaped off a building to chase the villain, but just as he was about to land, the villain delivered a side kick that sent him flying off the building. His waist landed squarely on the edge of a truck, causing him excruciating pain.

Old Xie laughed and said, "Hahaha, that's a great idea!"

Then, he clicked play.

"They were all brave..."

The song "The Lone Warrior," sung by Lao Xie, began, and it had a unique flavor.

The music video opens with footage of Lao Xie in a dark recording studio. After a line of lyrics, it switches to a clip from "A Man's True Colors".

Zeng Wenjie watched with great interest. To be honest, the song really suited the movie, giving people a very exciting and passionate feeling! Moreover, it was also suitable for Lao Xie's later film, "Raging Fire," which was also a rare action masterpiece where audiences rarely hoped that the villain would win.

As the song plays, the music video switches back and forth between clips from "The True Colors of a Man" and scenes from the recording studio.

It's certainly readily available; Lao Xie doesn't even need to record any special footage separately.

Just as the scene shifted to the fight, the song reached its climax.

"War? Yes, war! With the humblest of dreams, I pay homage to the sobs and roars in the darkness..."

The scene depicts a 3v1 battle of justice, where the three heroes are getting thoroughly beaten by the villain.

After the music video ended, Zeng Wenjie gave a thumbs up and said, "This movie is sure to be a huge hit, and this song 'The Lone Warrior' is the perfect finishing touch!"

Old Xie nodded in satisfaction and said, "Let's just release the other song, 'Fireworks Fade Easily,' as a single. I haven't been thinking about making an album lately. If I didn't really like both of these songs, I wouldn't have bothered to release one."

His focus has shifted to film. If it weren't for the fact that the Chongshan Provincial Government was leading the organization of "The Voice of China" and that the program had extraordinary political significance, he wouldn't have been willing to participate.

"Xiao Zeng, if you have any good ideas in the future, you can provide them to me. We can discuss it whether it's about spending money or getting an endorsement," Lao Xie said with a smile.

"Don't worry, you're my mentor, so I'll definitely go to you first," Zeng Wenjie said with a grin.

Although it's shameful to plagiarize, it's really great to get something for free!

Old Xie said, "If the song is well-received, I will give you a share of the copyright fees."

Zeng Wenjie said, "Okay, thank you, teacher!"

Lao Xie isn't some nobody who's never seen money before; he's a second-generation rich kid. Plus, Zeng Wenjie's career is on the rise, so there's no need for him to cause any conflict over a few dollars.

Zeng Wenjie believes that the movie "Men's True Colors" will probably become even more popular than expected because of its theme song "The Lone Warrior".

After all, "The Lone Warrior" is a theme song for elementary school students. After its release, almost every child knew how to sing it, demonstrating its strong ability to become a hit.

(End of this chapter)