Don't get married if you're reborn.

Chapter 259 The Terrifying Malenia
Zeng Wenjie went to the store and picked out a few Christmas gift bags.

Ye Qiansheng frowned and asked, "Who are we sending?"

Zeng Wenjie said, "Of course it's for your sister!"

Ye Qiansheng sneered and said, "Damn it, you really have become her lapdog. I really despise you."

Zeng Wenjie then said, "Don't talk nonsense. Sister Xuan and I are business partners and have a solid comrade-in-arms relationship! If it weren't for my good relationship with Sister Xuan, you stupid little brother would have been taught a lesson by her long ago and wouldn't dare to fart."

Ye Qiansheng scoffed, "Bullshit, do you think Ye Yixuan can handle me?"

Zeng Wenjie said, "I recorded that sentence."

Ye Qiansheng's expression froze, and he rushed forward to snatch his phone.

Zeng Wenjie laughed and said, "I was just kidding you. How could I be so tasteless?"

Ye Qiansheng breathed a sigh of relief, glared at him resentfully, and went to the door to brew red wine.

Shi Jing had just finished moving the goods and sat down, panting. He picked up a copy of "Selected Works of Mao Zedong" and began to read it carefully.

"With your mindset, can you understand the thoughts of great people?" Zeng Wenjie couldn't help but ask.

"Yes, the working class and peasantry lead everything! Long live the workers, long live the peasants, long live the people!" Shi Jing shouted.

Zeng Wenjie gave him a deep look and said, "If you can really understand it, then we can open a supermarket and you can be the boss."

Shi Jing's words reminded Zeng Wenjie of the "Pang Donglai" supermarket, which truly upheld the ideas of some great men, and its employees received very good treatment.

Moreover, they not only didn't lose money, but they also made money, with their performance increasing year after year.

You truly put the people first, and the people reciprocate by holding you in high esteem, achieving a remarkable mutual success.

Shi Jing tilted his head and said, "What do you mean by 'injury exceeding limits'? Can you still exceed limits while injured?"

“…” Zeng Wenjie took a deep breath. “You can think of it as a large supermarket.”

"Oh! But I want to start a media company, and then I'll have reporters come and interview me. Hmph, let's see if they dare to cut out my clips!" Shi Jing said arrogantly.

Zeng Wenjie was both amused and exasperated. He turned and left, too lazy to bother with him anymore, lest his head, which had been hit by the bottle, become infected due to its fragility.

When Zeng Wenjie drove to the jewelry store, business was already booming.

Li Hongqiu stood on the steps in front of the Huaguo Gold Store, her face blank, muttering, "Can anyone tell me what this 'lucky charm' is?!"

Zeng Wenjie stepped forward and said, "Aunt Li, the lucky charm is a custom that has become popular in Northeast China this year. It is mostly given by the mother-in-law to her daughter-in-law."

Li Hongqiu was startled and said angrily, "Are you a ghost? You can't even make a sound?"

Zeng Wenjie shrugged and laughed, "Aunt Li, aren't you going to call headquarters right away?"

Li Hongqiu looked at him expressionlessly, pointed forward, and said, "That is Mr. Zhang Suiyun from our China Gold Headquarters."

Zhang Suiyun walked over with five small boxes from the Marlenia Gold Shop in her hand and said, "I spent several hundred yuan to buy five lucky charm beads."

The lucky charm is very cheap, the cheapest one is only 88 yuan, weighs 0.5 grams, and is strung on a small black string, so you can put it directly on your finger.

"President Zeng, your idea for these lucky charm beads is brilliant! It's completely captured the low-end market," Zhang Suiyun exclaimed.

The cheapest model from Huaguo Gold costs 160 yuan, and its sales are very poor.

However, the lucky charm beads launched by Zeng Wenjie sold like hotcakes, with the 88-yuan version being snapped up by everyone.

Zeng Wenjie said, "The idea behind the lucky charm is very good, and its low weight makes it very affordable. More importantly, it is suitable for people of all ages and genders to wear."

Zhang Suiyun's expression became complicated as he asked, "Are you really eighteen?"

“And eighteen centimeters,” Zeng Wenjie said seriously. “?” Zhang Suiyun didn’t understand.

Li Hongqiu blushed and couldn't help but glance at his legs.

Zhang Suiyun tossed two boxes to Li Hongqiu, who opened them and saw two lucky beads for wearing on her fingers, one weighing half a gram and the other about a gram.

Then, Li Hongqiu slipped one onto her index finger, held it up a couple of times, and thought the little thing was really pretty and trendy!

Zhang Suiyun sighed, "It's fortunate that you started late and entered the business from another industry. If you had the resources, this combination of moves would have crushed 70% of the branded gold stores in China!"

Zeng Wenjie laughed and said, "Mr. Zhang, you flatter me. The most important factor for gold is not the design, but the price! If you all gang up to lower the price and squeeze me out, I will still die."

Zhang Suiyun rolled his eyes. Who the hell would want to do something that harms others and doesn't benefit oneself?

Moreover, with so many big-name gold shops vying for market share, how could they possibly be of one mind? They might even take advantage of your price reduction to gang up on you, deplete your reserves, and leave you bankrupt in no time.

"Sigh!" Zhang Suiyun sighed softly.

This lucky charm idea is brilliant; it makes gold affordable for everyone!
Gold is a very classy gift.

Moreover, Zeng Wenjie is very good at understanding people's hearts. He puts a price of 288 or 388 on the sign, and then writes a promotional price: 88 yuan.

Zeng Wenjie smiled and said, "Excuse me, I'll go to the shop to take a look."

Watching his retreating figure, Li Hongqiu couldn't help but ask, "Mr. Zhang, what should we do? Our shop has no business again!"

Running a gold shop also heavily relies on the herd mentality.

The more customers a store has, the more customers are willing to flock to that store.

“We can only follow suit, but it will take about a week to report the matter to headquarters and start mass production and distribution. In this week, he will have eaten up the low-end market in Fengzhou!” Zhang Suiyun shook his head with a wry smile.

"Luckily, Marlenia is a cross-industry brand. If they had the foundation of brands like Luk Fook and Tai Fook, we wouldn't be able to do business together!" Li Hongqiu said with lingering fear.

Looking at the bustling scene inside Marlenia's store, Zhang Suiyun sighed, "Damn it, this kid doesn't even spare the old men and women who dance in the square!"

Don't underestimate the elderly folks who dance in the square; they're quite trendy, you know. They often flaunt their wealth to get a good dance partner, and giving gold jewelry is undoubtedly the best way to do so.

As for lucky charm beads, the price varies greatly, so even elderly people who are not very wealthy can afford to buy them.

Half a gram of gold is only worth a little over sixty yuan, but Marlene sells it for eighty-eight yuan. The profit margin is terrifying, but customers still think it's cheap and a good deal!
Li Hongqiu suddenly looked across the street and saw Huang Zixiang standing on the steps in front of Fengxiang Jewelry Store, where there was no business at all.

The two looked at each other across the street, both wearing bitter smiles.

Damn it, I even bet that Marlene wouldn't last two or three months.

As a result, they are now being thoroughly humiliated and beaten to a pulp!

Clearly, business will be relatively slow for most brand stores for the next week or so, and the closer the store is to Marlene, the slower the business will be!

"Fortunately, online shopping is not yet mature, and customers have a lot of concerns about it, otherwise..." Zhang Suiyun suddenly shook his head again, grimacing.

Li Hongqiu said, "We probably can't beat him in terms of creativity and marketing, but our brand store has a strong foundation, so we don't need to worry too much! We can just copy him!"

Plagiarism is certainly shameful, but if you can't learn to plagiarize in business, you're doomed.

When Zeng Wenjie arrived at the store, all ten sales assistants were extremely busy, and even the store manager, Zhuang Bifan, personally took charge.

Fu Yong was also helping out. Fu Qianzhu's second uncle was surprisingly good at closing deals; some older women and grandmothers were going crazy buying things for him and even asking for his phone number...

"Goodness, Uncle Yong is a ladies' man!" Zeng Wenjie clicked his tongue.

(End of this chapter)