LOL: Can’t I play other games professionally?

Chapter 368 Livestreaming Host, Specializing in Selling Champion Skins

Chapter 368 Livestreaming Host, Specializing in Selling Champion Skins

After finishing his promotion on stage, Lin Ruo didn't forget to post on Weibo to further promote the product. Whether it makes money or not is not important. He just wants everyone to use his champion skin with its amazing special effects and great feel. What did he do wrong?

What's that saying again? It's called sharing.

The base image of the EDG championship skins had already been circulating among various marketing accounts as early as the beginning of March. Now, as April approaches, Riot Games has finally released a preview of the championship skins, showcasing a full range of features including recall animations and skill effects.

Usually, by this time, it's not far from being released. Lin Ruo calculated that there's at most about half a month left, and at most a month.

He doesn't actually need to promote it too early, but there is usually a more common step before the product is put on the shelves, which is the pre-sale.

Pre-sales are still sales, so there's no other way. Lin Ruo felt it was necessary to promote it.

The pre-sale for the championship skins starts the day after tomorrow, and the skins will be released globally simultaneously.

Well, since it's the day after tomorrow, we definitely need to promote it and generate buzz beforehand.

So Lin Ruo decisively started a Weibo post to stir things up: "Brothers, I've been working too hard lately and I'm feeling a bit weak. I'll rest tomorrow and return to the live stream the day after tomorrow at noon."

He needs to spend some time preparing to become a qualified salesperson, just like a professional live-streaming e-commerce host.

She went back home and did her live stream as usual that night, but Lin Ruo didn't get up early to start her live stream the next day as promised.

As the first LPL team to release World Championship skins, EDG knew they had a lot of money to make. Before the tournament, they partnered with Fujii to launch a promotional event for the championship skins, and after the official release, they planned to hold a match between the entire EDG team and streamers on Zhanqi.

Naturally, both sides must use champion lineups, but that's a story for another time.

At this time, the Zhanqi platform homepage also launched channels for the sale and promotion of EDG's championship skins.

Without EDG's arrival and championship win, Zhanqi would most likely be in a period of turmoil with internal and external troubles by now, and wouldn't be in a position to attract new streamers to sign and revive itself.

Although it is not yet strong enough to compete with the star-studded Douyu platform, Zhanqi has Lin Ruo, the top streamer in the league, to back it up, so it won't be too bad.

It definitely has the necessary popularity, it just doesn't have the same level of diversity as Douyu.

After a short day of rest, Lin Ruo started her live stream on time after lunch on the third day. The first thing she did in front of the audience was to open League of Legends.

Because I hadn't logged in for quite some time, I had to go through an update process first, which surprised the viewers who came to report on time.

[Lin Gou is really going all out to sell skins, he's even playing League of Legends now. Has he finally succumbed to reality?]

[Lin Gou, if you've been kidnapped by the club, just say so! Forcing you to play League of Legends, which you dislike the most, is incredibly malicious by EDG. We strongly condemn this.]

I also believe that EDG has essentially held Lin Gengxin hostage, most likely with money.

[If it was a matter of money binding him, I think it was Lin who forced EDG to bind him.]

Everyone knows that Lin Gou doesn't love League of Legends, but they don't know that Lin Gou would sacrifice everything for money.

...

"Brothers, be normal. I'll feel really embarrassed if you guys praise me like this." Lin Ruo didn't feel ashamed at all while looking at the comments.

As the saying goes, a gentleman loves money but acquires it in a proper way, so loving money is a virtue, which is praising him.

Without saying a word, Lin Ruo started the lottery activity by clicking the mouse. This was the first time he had done something like this on Zhanqi, and he was a little unfamiliar with it.

However, it didn't stop the barrage of question marks in the chat; the person who entered the live stream almost felt like they had entered the wrong room.

[Lin Ruo is holding a lottery? The prizes are pretty generous, and the lottery is free to participate in. Guys, I bet you're still dreaming.]

[Just arrived, let me see which big streamer is impersonating Lin Gou.]

[It's confirmed, it's Lu Benwei. He took the day off today and said he wouldn't be doing a live stream.]

[No, it's just Lin Gou doing a giveaway, is there really such a big deal? What, this is Lin Gou's first giveaway in two years of streaming? Okay, no problem then.]

[Okay, I admit Lin Gou is a big streamer now; he's even learned how to do giveaways. After all, the first thing big streamers on other platforms say when they log in is, "Brothers, let's do a giveaway today."]

Lin Ruo, who didn't even look at the comments, knew without a doubt what these so-called die-hard fans were saying. But it didn't matter; he would give back to his fans with a big reward.

"Family members, the pre-sale for the champion skin has started. Since it's my skin, I'll reluctantly give away 500 sets in the live stream. It's very simple to participate, just send a comment."

After saying that, Lin Ruo finally looked at the comments and learned that there was a free champion skin to be given away. People started typing and actively participated, but the way they participated was a bit special.

The requirement is to send bullet comments, and the content of the bullet comments must be...

Difficult to stretch.

Before long, the phrase "Lin Shen is great, no need to say more" was repeatedly displayed in the live broadcast room.

People were posting and commenting at the same time, and when it came to narcissism and showing off, Lin Gengxin was the most entertaining.

"You're really something. I wouldn't have the nerve to do that." Mingkai, who was picking his teeth and making his usual rounds, saw this and asked Lin Ruo to send out another 200 gifts in the live stream, with him paying for it.

After all, Lin Ruo gave fans a pre-sale champion skin gift pack, so it wouldn't make sense for him, as the senior member of the team, to give some away as well.

Furthermore, the pre-sale champion skin is sold in a bundle format, which does not contain a single hero, but a total of six heroes, including substitutes.

Top lane Maokai, jungle Sejuani, mid lane Syndra, and bot lane duo Ashe and Lulu, with Graves as a substitute.

The skin bundle for sale also includes a signed version and a corresponding chroma set, with a discounted price of approximately 45875 RP.

In short, Lin Ruo's sales also benefited them, so they should definitely participate actively.

"Okay, Coach Kai."

Lin Ruo agreed and modified the lottery method: "Family members, please type 'The factory manager is great, no need for further explanation' in the public chat."

Mingkai rolled his eyes and made a quick getaway. Just because Lin Ruo is shameless doesn't mean he is.

After a short while, seeing that the live stream was packed with enthusiastic viewers, Lin Ruo, who had firmly taken control of the situation, decisively got to the point.

As a qualified salesperson, you must ensure that the audience is in the best mood to listen before you start making a sale. Obviously, someone who has just won a prize is one such person.

The next step, naturally, is to start promoting the product, letting them know how good it is, how worthwhile it is to buy, and in short, that buying it is definitely a worthwhile investment.

Lin Ruo was quite confident in his newly released Ashe championship skin, which, to say the least, was the result of countless hours of in-depth discussions with the League of Legends designers. Simply put, the designers were just mindless creators; Lin Ruo was the true disseminator of ideas.

Well, Lin Ruo believed that his aesthetic sense was still ahead of the average audience, at least much better than that of Tsinghua Academy of Fine Arts, which was full of people with squinty eyes walking the runway.

The first preview is of the concept art. EDG's entire championship outfit is designed with a black and white color scheme, which is in line with EDG's knightly style. It just needs to look cool.

Lin Ruo, who chose to fast forward, immediately selected Ashe to preview the skin's feel and skills. However, before that, he watched a 3-minute short video specially prepared by Riot Games.

Because EDG achieved an unprecedented Grand Slam title throughout the year and also set a record of being undefeated in the World Championship, Riot Games specially created a theatrical skin exhibition this year.

The video begins with the familiar fist-shaped anti-counterfeiting logo, followed by the rich sound of battle. The camera then shifts to the bottom lane, where Lin Ruo's Ashe stands in the bushes, waiting for her hunting opportunity.

As Ashe, who had just reached level six, dropped her arrow. The sharp magical crystal arrow pierced through half the map, heading straight for the middle lane and striking Taliyah squarely in the eye.

This should be footage from last year's Spring Split match against WE, where Lin Ruo used Ashe, who had just reached level six, to remotely help the team gain an early advantage.

Lin Ruo then understood that the so-called "champion skin theater-like promotion" was actually just recreating the famous moments of the five of them using the heroes with the champion skins, and adding some background music to enhance the atmosphere.

He felt fine, but the viewers in the live stream started making jokes as usual.

[Report that the entire EDG team is treated like royalty, even getting a segment featuring a theatrical film.]

Damn, with Riot Games putting this in so much effort, I'm almost embarrassed not to buy it.

[It's okay, I'm shameless enough not to buy it. I just won it in the lottery, and Lin Gou will sell it to me.]

I really wanted to buy the whole set, but unfortunately I only know one prince.

"That won't do. We Bronze players have a huge champion pool; we can buy six championship skins and use them however we want."

[What a vast pool of heroes! They're usable after purchase, but every game starts with a 0-N score, right?]

...

"Watch the special effects, watch the special effects, everyone!" Lin Ruo, who was indifferent, chose to skip the movie version and directly opened Ash's personal introduction segment.

Although Ashe's skin is still predominantly black and white under his design philosophy, it still retains a sense of coolness and elegance.

First of all, in terms of physical appearance and demeanor, she is definitely a stunning beauty, with all the right features, giving her a dark queen-like beauty, yet this queen also possesses the characteristics of an elf.

This brings us to the arrows in her hand. Lin Ruo had extensive discussions with the designers regarding the arrow's construction.

Every move Ashe makes, especially her basic attack with an arrow, has a strong starlight effect to ensure a beautiful feel and visual appeal.

In short, it means one thing: moving in A mode is absolutely smooth and without any discomfort.

Before showcasing skills, the priority is to demonstrate the recall effect.

Lin Ruo didn't have any special requirements for returning to the city. After all, he only had one request: to finish with a beautiful hand gesture to show off his sexiness. The rest was up to the designer to decide.

The designer's performance was clearly quite good.

As soon as the recall animation started, the EDG team logo faintly appeared, and Ashe, holding an arrow, immediately performed an elegant dance for about three seconds.

The remaining four seconds are a showcase of classic moments, mostly focused on Lin Ruo's incredible positioning during last year's finals when he fought against SKT's jungler, support, and bottom laner with Ashe.

Ashe, twisting and turning in place, showed off her footwork in the virtual recall space, dodging the spider cocoon that appeared, Tahm Kench's big tongue, and even Xayah's Q skill.

Finally, it's time for the MVP award ceremony. You toss the arrow into the sky, wave it around, and catch the championship trophy. You then return to the fountain in a state of blissful happiness.

It was absolutely amazing! It brought the viewers in the live stream to a climax.

I didn't expect there to be a story segment even when returning to town. The special effects were really well done, showcasing Ashe's agile figure perfectly.

Did Lin Gou (Lin Gengxin) actually pay? Otherwise, how could the designer have made it so amazing?

[I was wondering why the designers hadn't nerfed Irelia lately; turns out they were busy working on Lin Gou's recall animation. On behalf of Irelia, I thank Lin Gou.]

The designer must be bald by now.

That's a bit presumptuous of you. It's not a matter of "should," it's a statement of certainty.

"Don't envy me, this skin is for you guys after all." Lin Ruo smiled and gave a timely promotion before continuing to watch the skill demonstration.

The barrage of comments was full of shamelessness, but many viewers felt that just by looking at the preview, they could tell that Ashe's feel was definitely not bad.

The flat A-line fabric is silky smooth and elastic, with a star-studded color that also carries a cool, zero-degree feel, creating a visually stunning effect.

Among Ashe's many skins, Project has the best feel. However, Lin Ruo is confident that once his Ashe is released, it will completely replace Project's position.

If we have to say that the feel of the controls isn't much better, then the special effects and visual appeal are definitely far superior. Ashe's W skill is like a sky full of stars suddenly spreading out, emphasizing brilliance.

If W skill can only be described as beautiful, then E skill is undoubtedly the epitome of awesomeness.

The soaring black falcon flew out, and upon hitting the wall, it vanished, revealing a virtual championship trophy in the sky, as if afraid others wouldn't know it was the champion Ashe skin.

This was precisely Lin Ruo's idea. After all, how could a skin that didn't have any special features be worthy of being called Lin Ruo's champion skin? Lin Ruo expressed his satisfaction.

That's how cool it is to do it all in one go.

But that's not the most impressive part, because the real show-off is yet to come. When Ashe's magic crystal arrow hits its target, a circular ripple will appear and spread out in an ethereal way.

Among them are the words FMVP plus 17, symbolizing that Lin Ruo won the Grand Slam plus the MVP trophy for the whole year at the age of only 17, creating an unprecedented achievement.

After watching all the skill demonstrations in no time, the viewers in the live stream were amazed. Ashe's entire body exuded special effects and a great feel.

Anyone with a discerning eye can see that Riot Games has really put a lot of effort into this year's championship skins; they feel completely different from previous years.

Is this the true value of LPL's first world championship? It can't even be described as top-notch.

Whether it was EDG's record-breaking run last year that broke the Korean dominance, or Lin Ruo's world-class performance that emerged out of nowhere, both undoubtedly added the most dramatic color to the championship skin.

(End of this chapter)

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