At the start of the meeting, Chen Chen spoke first:

"A toy manufacturer has expressed interest in collaborating with us, hoping to turn the characters from our comics into plush toys and related products."

After careful consideration, I believe this cooperation proposal is highly feasible.

After a brief pause, he continued:

"In addition, a stationery company has also extended an offer to collaborate with us. They plan to develop a series of stationery products based on elements from our comics."

"Let's all share our thoughts on these two collaborative projects."

Chen Chen's gentle gaze swept over everyone, encouraging them to express their opinions freely.

Xiao Li from the planning department spoke first. He frowned slightly, his expression somewhat serious:
"I think that although collaborating with toy manufacturers to produce doll-related merchandise seems promising, we need to consider copyright issues."

The contract must clearly stipulate that we have the final say in the design and production of the dolls to avoid copyright disputes later.

Furthermore, quality control of the dolls is crucial; if the quality is substandard, it could negatively impact the reputation of our comics.

As the workload in the studio increased, so did the number of staff.

Xiao Li was recently hired.

Besides Xiao Li, there's also Xiao Zhang, who's in charge of operations.

He nodded in agreement upon hearing Xiao Li's words, adding:

“That’s right, Xiao Li is right. We also need to plan our advertising and promotion in advance, and not just rely on the toy manufacturers’ channels.”

We need to simultaneously promote and hype the product across multiple channels, including comic platforms and social media, to let fans know about it in advance and increase its exposure.

Next, Lin Muxi spoke, her eyes sparkling with excitement:
"Regarding the stationery collaboration, I think this is an excellent opportunity to enrich our comic book derivative products."

We can incorporate classic scenes and lines from comics into stationery designs, such as printing the main characters' images on notebook covers and engraving interesting dialogues on pen barrels, which will definitely attract fans to buy them.

However, in terms of design style, we need to maintain consistency with the overall style of the comic, achieving both novelty and distinctiveness.

Lin Muxi was mainly responsible for the finished comic.

The team members chatted animatedly in the meeting room, each contributing their own thoughts.

Some suggested conducting thorough investigations into the strength and reputation of potential partners to ensure a smooth collaboration.

Some have suggested designing different styles of dolls and stationery based on the preferences of fans of different age groups.

Others have also raised concerns about costs and pricing, reminding consumers that reasonable prices should be set while ensuring product quality in order to enhance market competitiveness.

Chen Chen listened attentively to everyone's remarks, occasionally jotting down key points in his notebook.

After a brief pause in the discussion, he cleared his throat and said:
"Everyone's suggestions are excellent. These two collaborative projects are indeed full of opportunities, but they also come with many challenges."

Next, we split into two groups. One group was responsible for liaising with toy manufacturers, and we had to follow up on the entire process, from copyright negotiations and design communication to production supervision.

Another group focuses on stationery collaboration projects, ensuring that design plans and promotional strategies are implemented effectively.

I hope everyone will work together to make these two collaborative projects a success, further enhancing the influence and commercial value of our comics.

Everyone nodded in agreement, their eyes filled with enthusiasm.

After the meeting, everyone quickly got to work and began their tasks.

The team responsible for the toy collaboration project quickly got into a busy working mode.

Team leader Xiao Zhao and his team immediately contacted the toy manufacturer and arranged a face-to-face meeting. During the meeting, Xiao Zhao sincerely and firmly discussed the copyright issue with the manufacturer's representatives in depth.

He elaborated on the studio's emphasis on having the final say in doll design and production, and cited past cases of disputes arising from copyright issues, making the manufacturer representatives deeply aware of the importance of clearly defining copyright ownership.

After a series of difficult negotiations, both parties finally reached a consensus on the copyright terms and signed a rigorous cooperation agreement.

Meanwhile, the design team is also working intensively.

Based on the characteristics of the comic book characters, they carefully drew several initial drafts of doll designs.

To ensure that the doll's design could capture the essence of the comic book character to the greatest extent possible, the designers repeatedly communicated with the original comic book author and continuously revised the details.

From the characters' expressions and demeanor to their clothing and accessories, every element has been meticulously crafted.

After several rounds of revisions, the final design was unanimously approved by everyone.

The team is also making rapid progress on the stationery collaboration project.

Xiao Wang, who was in charge of the design, led the art team and plunged into organizing the comic materials.

They carefully selected the most representative classic scenes and lines, and cleverly incorporated them into the stationery design scheme.

When designing the notebook cover, in order to make the main characters more vivid and three-dimensional, Xiao Wang tried a variety of painting styles and printing techniques to achieve the best visual effect.

As for the dialogue design on the pen, they carefully considered every word to ensure that each sentence accurately conveyed the humor and essence of the comic.

The publicity and promotion team was also busy.

They developed a detailed multi-channel promotion plan, releasing a collaboration teaser on comic platforms in advance, accompanied by exquisite concept art, which instantly attracted the attention of a large number of fans.

On social media, they further amplified the buzz by posting interesting short videos and launching interactive topics.

Fans left comments expressing their anticipation and discussing which dolls and stationery styles they wanted most.

As time went on, samples of toys and stationery were gradually completed.

The doll samples sent by the toy manufacturer exceeded expectations in both material selection and craftsmanship.

Each doll is so lifelike, it's as if it stepped right out of a comic book.

The stationery samples were equally impressive. The notebooks had high-quality paper, vibrant colors on the covers, and clear, textured lettering on the pen barrels.

Chen Chen organized his team to conduct a rigorous review of the samples.

Everyone sat around in the conference room, carefully examining every detail.

Seeing such high-quality samples, everyone's face beamed with satisfaction.

Chen Chen said with relief:

"Everyone's hard work over this period has paid off. These samples fully demonstrate our team's professionalism and dedication."

Next, we need to accelerate the pace of production and market launch to ensure that these products are brought to market at the optimal time.

However, the product has not yet been launched.

The National College Entrance Examination (Gaokao) is approaching.

During the college entrance exam break, Chen Chen and Lin Muxi video-called each other to go home and ask about Chen Yuanyuan's situation. (End of Chapter)

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like