My wife is in my arms

Chapter 1005 Box Office Ten

The next day.

The box office performance of "The Great Swordsman" remains very impressive.

On the first day, it raked in a staggering 180 million yuan. As the new day began, it broke through 200 million yuan. Although the increase was not high, only about 10%, such a single-day box office is already at the ceiling level.

As for anything higher, there aren't many films in history that achieve this. Yesterday, when Lin Bao'er saw the box office figures for this movie, she was a little envious, but when she saw them again this morning, she was filled with jealousy.

However, to her surprise, "Goodbye Mr. Loser" saw its daily box office jump from 40 million to 63 million on the second day of August. This increase... in just two days, the film, in which Tianyu Entertainment accounted for one-third of the investment, had already surpassed 100 million in total box office revenue.

The key data from the cinemas shows that in just one day, the occupancy rate of "Goodbye Mr. Loser" soared to 43.2%.

That's a really good result.

Obviously.

This is because the buzz Zhang Xiaoyou paid for at the premiere actually worked.

"Chairman Lin, the scores are in."

Song Lan walked into the office and immediately said, "The preliminary rating for 'Goodbye Mr. Loser' is 8.6."

"..."

Lin Baoer was stunned.

Then my eyes lit up. This rating is pretty good! Tianyu Entertainment hasn't released a movie with a score higher than eight in years. I didn't expect them to achieve this after just one project with Zhang Xiaoyou.

But when she thought of something, the joy that had just welled up inside her vanished instantly, and her expression became somewhat blank.

Because such a rating means... unless there are special circumstances, such as the main actors or director of "Goodbye Mr. Loser" being exposed for some scandal, the impact is huge and they encounter unanimous boycott from the audience.

Otherwise, the 500 million would be a foregone conclusion.

This means... the situation is now crystal clear in front of her; she either has to resort to shameless tactics, or she'll have to put her in a different role in the company's break room.

Noticing that Chairman Lin seemed somewhat dazed, Song Lan assumed she hadn't quite recovered from her joy and continued, "Although this is only a preliminary rating, and we need to wait another day for the rating to stabilize, there's no problem with 'Goodbye Mr. Loser' ultimately scoring over eight points."

"What about 'The Great Swordsman'!?"

"I'm coming to my senses," Lin Bao'er asked.

"Six points"

Song Lan replied.

"So low!?"

Lin Bao'er asked in surprise, and before Song Lan could answer, she picked up her phone from her desk and started browsing the reviews of the novel "The Great Swordsman" that she was so jealous of.

Yesterday, she was only focused on the daily box office and the cast, and didn't pay attention to the quality of the movie. The director is a first-rate director, the special effects are imported from abroad, there are top-notch actors, a top-notch distribution and publicity team, and the pre-sale box office is ridiculously high.

With so many factors combined, how could the film have been so high-profile if it weren't of good quality?
"As a martial arts film, there is no physical contact in the fight scenes from beginning to end."

"The only watchable part of the whole film is the female lead, and the only listenable part is the theme song."

"It's not even as good as 'Goodbye Mr. Loser'! Last month it was 'The Mystery Case' and this month it's 'The Great Swordsman', it's like a huge mess every month."

"I persevered until the super-skilled fighter appeared, and after seeing the costumes, I was completely exhausted. I couldn't keep going for more than ten minutes, it was just too tiring." "One point for the female lead, one point for the music, and that's it."

"The film 'The Great Swordsman' portrayed a lonely character."

"It's best not to eat, otherwise you might throw up. It's even worse than last month's 'The Suspended Case.' I've seen bad movies, but I've never seen one this bad. And he's a top-tier director... What a load of crap, he should just retire."

......

After browsing through the pages for a while, Lin Bao'er put down her phone and picked up the box office record of "The Great Swordsman" that broke 200 million yuan in a single day yesterday. She immediately felt a sense of unreality.

Such comments.

Such box office figures.

They're clearly at opposite ends of the spectrum, yet they've both appeared simultaneously. Could it be... just like the hottest period in the film industry, where the worst movies get the best box office results?

Immediately, Lin Bao'er thought of a possibility: the movie had achieved such high box office numbers in the past two days due to effective publicity and the participation of both top stars and veteran actors.

Next... Leaning back in her office chair, Lin Bao'er knew that if the movie's quality wasn't good, no matter how strong the initial promotion was, the third day would be the period when its reputation would collapse.

Even so, with a box office of nearly 400 million in two days, it should still be able to maintain over 150 million even if it crashes! Looking at the box office of other films, apart from "The Great Swordsman", "Goodbye Mr. Loser" actually has the highest box office, and it also has the highest rating in August, the summer season.

The romance film "Chasing the Wind," starring a young actress and a top-tier young actor, only grossed 30 million yuan at the box office yesterday and received a score of less than seven. Upon seeing this, Lin Bao'er... a hint of struggle flashed in her eyes, which was then replaced by decisiveness.

Private matters are private matters.

Since "Goodbye Mr. Loser" had the highest ratings and good box office performance in August, there was no need to hesitate any longer. She picked up the phone and dialed the head of the publicity department, saying, "Continue to strengthen the publicity for 'Goodbye Mr. Loser,' and increase the publicity budget by another 50 million."

After making this call.

This means that the promotional expenses for "Goodbye Mr. Loser" are already twice the production costs. However, if you want to make money, you have to invest heavily, especially now that the situation is quite clear.

Both in terms of ratings and box office performance, "Goodbye Mr. Loser" has the potential to further increase its promotion.

Day three.

What's surprising is how quickly the movie "The Great Swordsman" collapsed, which not only surprised its production company and director, but also left Lin Bao'er somewhat dumbfounded when she saw the box office results on the third day.

The film grossed over 200 million yuan on the second day. Logically, even if the word-of-mouth and ratings were not good on the third day, there should be a buffer period. Even if it didn't reach 200 million yuan, it should still reach 150 million yuan. This was also Lin Bao'er's expectation for the film's box office on the third day.

However, to everyone's surprise, the daily box office on the third day dropped below 100 million, falling to less than 80 million, only 75 million.

And on the Internet.

The news that "The Great Swordsman" suffered a double collapse in box office and ratings immediately became a trending topic. As the most expensive and star-studded film in August, its collapse to this extent was truly unexpected.

Even though the company behind it tried its best to save it, it was still too late.

On the other hand, "Goodbye Mr. Loser" broke the 100 million yuan mark for the first time on its third working day, achieving a remarkable 106 million yuan in box office revenue, a truly outstanding performance.

The original prediction that the total box office would be no more than 500 million has now become 800 million.

"Yi Ren, Wang Yu may have been right. 'Goodbye Mr. Loser' might really be a hit."

(End of this chapter)