I am a master in India

Chapter 470 Business Opportunities
The Sur Special Economic Zone is home to all sorts of companies, but the software industry is undoubtedly the core.

All hotels, restaurants, food companies, shopping malls, cafes, and shopping streets cater to computer professionals.

There are also many training courses here, and young people from all over India come here to learn computer skills.

They can usually graduate in a few months, then find an outsourcing company and earn a decent salary.

However, for someone new to the job, working in the tech industry in Bangalore was not as easy as they had imagined.

They came here from far away from their hometowns, but the locals didn't like them because their arrival drove up prices and made the city more crowded.

Engineers who come to work in Bangalore admire the virtue of "hard work." They strive to improve their work efficiency and aim for the top, but these efforts cannot fill the entirety of an engineer's life.

Some large companies are even figuring out how to improve employee well-being, a very Western approach that rarely carries a hint of humanistic care.

But this is only in Bangalore, in the Sur Special Economic Zone, where the cultural environment is basically modeled after Silicon Valley and Boston.

The office building, named "Enriching Life," is located in the eastern part of the special economic zone, surrounded by office buildings.

Western men in khaki pants accompanied their Indian colleagues as they chose local food at the food street. They hesitated, unsure of what to pick.

The office is located near the shopping mall, just across two pedestrian streets.

This is the edge of the special economic zone; from upstairs, you can clearly see the surrounding residential areas.

The winding alleyways extend all the way to the old town, where people linger in front of small shops.

Above them, housewives vigorously shook out the freshly washed clothes and then hung them up to dry.

In such an environment, proposing the idea of ​​"providing happiness" seems absurd, but there is money to be made from such absurd behavior.

Arvind explained this clearly, stating that he is the owner of "Full Life," and in his own words, he is both the founder and the CEO.

Ron visited the place and was very warmly received.

Arvind was short, had a shaved head, and his handshake was firm and strong.

He was once an engineer and also holds a degree in business administration. Four years ago, he started his own company, having previously worked in various positions at different companies.

He said his company's purpose is to serve people who have just arrived in Bangalore and want to take guitar and painting lessons.

Arvind provides these people with the courses they want and makes money by taking a commission from the teachers.

Two years later, he acquired his first corporate client, who asked him to "enrich the office life of his employees."

Since then, Arvind has expanded his services. He provides services to businesses in four "situations":
(1) Outside the office, the service is mainly sports activities.

(2) A singing and dancing competition was held in the cafeteria.

(3) Play brain games in the workplace.

(4) On computers, the main forms of activities are intellectual competitions or playing games.

“This sounds more like an extension of a college classroom,” Ron remarked in amazement.

“That’s true,” Arvind nodded. “The services are excellent, and most of these people are recent graduates.”

They sat near the hall, where Arvind explained how "fulfilling life" worked, and then prepared to give Ron a tour of the interior.

He discussed why clients need the services offered by "Enriching Life," which he emphasized was crucial.

"These companies employ thousands of people in various parts of India, all of whom are young people who have just arrived in the city. They work from 8:30 a.m. to 8:30 p.m. every day, and they eat their meals at work. They spend most of their time in the workplace."

Their entertainment is entirely dependent on company arrangements; even if they wanted to tour Bangalore, it would be difficult because the companies' offices are located on the outskirts of the city.

“This work model is inseparable from people,” Arvind said. “By providing entertainment programs, the company can effectively retain human resources.”

He handed Ron two pieces of paper to let him know about the details of their activities.

The first sheet is a crossword puzzle titled "Health," which employees will see on their desks when they come to work.

The other one is about karate, taught to everyone by staff from "Enriching Life".

“Our staff will go into the workroom with the HR staff of these companies and tell them to stop for 10 minutes, no matter what they are doing,” Arvind said. “Then our staff will demonstrate and show them how to exercise.”

“We adopt different activity methods for different types of workers. Karate is only suitable for call center employees, but not for IT workers. Crossword puzzles are really suitable for IT professionals.”

Ron asked him about the difference between call center employees and IT employees, noting that his outsourcing company in New Delhi also employed both types of staff.

“Telephone service center employees are categorized by age, while IT workers are categorized by the nature of their work,” Arvind said. He meant that telephone service center staff are very young, mostly recent college graduates in their early twenties.

Information technology workers are likely to have engineering degrees, come from similar middle-class families, and are older than call center employees, so they are less likely to accept things like karate.

However, from another perspective, Arvind believes that spending engineers' working time on activities such as karate is also a waste.

Because they generate more revenue per hour than call center employees, engineers are more educated and more efficient, which means they can't relax too much even when they have time to be active.

Ron found the diversified business operations of these companies within the special economic zone very novel.

Indeed, business opportunities are everywhere.

After touring around, he realized that his most important project was his own "smart city" project, namely the data center for services.

It is no exaggeration to say that the special economic zone is equivalent to a medium-sized city.

It not only has a large population, but also advanced infrastructure.

This is India's largest fiber optic user base, with communication services provided by India Mobile.

The daily needs of hundreds of thousands of working people are enormous, and the various food order calls have kept the hundreds of call center operators hoarse from talking.

The number of riders recruited was far from enough, so they had no choice but to outsource the job, as there were plenty of unemployed youths in the special economic zone.

The huge demand for vehicles every day at three or four in the morning also keeps Suer Professionals busy.

Later, this job was simply contracted out to several taxi companies, who were responsible for picking up and dropping off employees in the office building.

When Ronnie visited the area, he also met with several of them.

He wasn't sure if it was just his imagination, but one of the men with long hair seemed vaguely familiar to him.

Looking at Ron, who was surrounded by admirers, Barum trembled with excitement.

Finally, he met the renowned Mr. Sue as an entrepreneur.

Yes, this long-haired man in a suit is Barum, who is on the run.

He found his direction in Bangalore, and he succeeded.

I still remember when I first came to the special economic zone half a year ago, I also discovered business opportunities.

He hailed a rickshaw and went to the electronics market. He saw a banyan tree by the roadside and sat down under it.

He sat there, watching the buildings. In the evening, SUVs drove in one after another. Barum stayed there until 2 a.m., watching the cars drive out of the buildings one by one.

He thought, "This is it. I'll integrate into this city through this line of work."

The men and women of Bangalore live like animals in the forest, sleeping during the day and working at night, often until 2, 3, 4, or 5 a.m., depending entirely on the situation.

Because their owners are in America, on the other side of the world. The big problem now is: how are those young men and women, especially the women, going to work at night and getting home at 3 a.m.?

Bangalore doesn't have a night bus system, nor does it have a train system like Mumbai's. Besides, it's not safe for girls to take buses and trains.

Frankly speaking, every man in this city is like a wolf or a tiger.

This is the reason why he, as an entrepreneur, came into being.

Next, Barum went to a Toyota Camry dealership in town and said to him in the most intimate tone, "I want to drive your car."

The dealer looked at him with a puzzled expression, seemingly not understanding why the man in front of him would say "drive your car" instead of "buy your car".

Barum couldn't believe he'd said something like that: "Once a servant, always a slave": that instinct is always there, inside you, somewhere near the base of your spine.

For example, at today's business forum, when Barum saw Mr. Sue, his first reaction was to want to kneel down and kiss his feet!
Barum clenched his left hand and said with a low, husky laugh, "I want to rent your car."

There were four million rupees in that red travel bag, enough for him to rent dozens of Toyota Camrys.

Barum called the heads of the outsourcing companies in the special economic zone one by one, asking them if they needed taxis to pick up their employees at night, or if they needed taxis to take their employees home late at night.
Without exception, they all said they didn't need it; some outsourced the task to Suer Real Estate, while others signed agreements with taxi companies.

One of the women was kind-hearted, and she explained to Barum:
“You contacted us too late. Every company in Bangalore has already arranged taxis to pick up and drop off their employees at night. I’m sorry to tell you this.”

This was just like when Barum first started out in Uttar Pradesh; he was so frustrated that he stayed in bed all day.

He asked himself, what would Mr. Satya do?
Barum suddenly realized that he was not alone and that someone was on his side!
Thousands upon thousands of people are on his side!

(End of this chapter)