Chapter 395 Can you guys focus on the main point?
Nowadays, even wolves want to be internet celebrities, howling and acting coquettishly and wagging their tails, but it is not much easier than hunting in the wind and rain.

What is lacking now is how to integrate the wild wolves and turn them into a Husky team that can hit whatever they are told. If they can be funny and do some work at the same time, then life would be like heaven.

Zi Xiaowei is really constantly thinking and adjusting according to the situation.

At first, most of the people who came to the northern suburbs to follow Ting Baobao and check in were internet celebrities. Later, after Anchor Xiong became famous, many self-media came.

They may feel that host Xiong's cultural conversation and romantic behavior make him a role model for them.

They gathered here involuntarily.

After all, other platforms are full of handsome men and beautiful women, or at least men and women who look pleasing to the eye through beauty filters, and there is basically no room for self-media personnel to survive.

This type of people are often so-called scholars who are good at writing from all over the country, especially from small places. They think they have some knowledge but cannot do manual work. It is difficult for them to find a job and survive in big cities, so they can only live in seclusion in a corner and speak nonsense on the Internet.

It is very likely that they are the so-called keyboard warriors, who especially like to point fingers and make statements online. Then short videos, live broadcast rooms, subscription accounts, where anyone can say a few words, give them the opportunity to display their talents, and thus become self-media.

But there are definitely only a few who can become famous and well-off. Most of them are living in poverty and are so hungry that they will eat anything they want, and will do whatever it takes to get the money.

It really has the temperament and figure of an internet celebrity wolf.

From the first time Zi Xiaowei invited internet celebrities and self-media to the live broadcast hall, he noticed that a high proportion of them were unable to pose in front of the camera but were particularly good at talking.

When the Internet company took over and was established, it had been consciously cultivating some self-media as gunmen. The public opinion effect they could bring about was actually at a completely non-overlapping level with the dissemination of the media company's network assistants, interns, and informants distributed across the country.

It is useless if one or two self-media outlets speak for themselves, but it is useless if hundreds, tens of thousands or even thousands of self-media outlets all talk about the same thing at the same time.

When netizens browse various social media, they will come across related topics in just a few seconds.

I always want to go and have a look, so that I won’t fall behind.

Their habit of exaggerating, boasting, scaring and provoking others until they are sure to shock people can also cause trouble.

At that time, there were still dozens or hundreds of people paying media fees and sending red envelopes in the group.

It is promised that the Internet celebrity park will be developed and there will also be a place for self-media.

These people can make a living by riding on the popularity of big internet celebrities such as Xiong Zhuyong and Ting Baobao. In fact, they are the main force that actively maintains and participates in internet celebrity companies.

But Dai Anni doesn't like these weirdos, most of whom are greasy middle-aged and young men who form the water army, and never recruit them into her team.

That's why Gao Tingting established a new online cultural media company to recruit these people.

Being able to interact with Tingbaobao’s work account in various groups is enough for them to show off everywhere.

When they started to operate their own live streaming platforms, these mostly smarter guys quickly seized the opportunity and frantically uploaded and produced historical videos, legends of major cases, classics of the years, commentaries of old movies, etc., and made money faster than the handsome men and beautiful women.

These guys may not be good-looking, but they are basically smart and have a lot of ideas.

Even though most of them are ungrateful, their intelligence makes them understand that the new energy vehicle project that follows anchor Xiong is the fat piece of meat.

Keep waving flags and cheering.

In short, whether they realize it or not, the unprecedented introduction of university journalism schools by Internet companies and live broadcast platforms to jointly promote media operations has profound implications.

Everyone is trying hard to promote the recent achievements of anchor Xiong in the automotive industry.

Because they know that in the northern suburbs, only when the top people like Xiong the anchor make money can the Internet celebrity park be successfully built, and only then can they have the status of loyal ministers who follow him to expand the territory.

Therefore, the information about the live broadcast room for the next day was released in the WeChat group 24 hours in advance, and they couldn't wait to start promoting it.

"Since Anchor Xiong joined Ella Auto, this is the first time he has brought a mysterious external brand into his livestream!"

"Whether this mysterious brand is praised or criticized, we have to go to the live broadcast room of anchor Xiong to find out."

"Why did anchor Xiong fall in love with someone else? The wildflowers by the roadside are more fragrant than the flowers at home!"

"Ask yourself less about why and more about why others can't. How can he get into the live broadcast room of anchor Xiong?"

……

It also raised expectations and attracted a lot of traffic.

Originally, according to Zi Xiaowei's suggestion, I'd stop the traffic from the Huotu platform, and Sister Dai, you should also stop the information officer, and Chris would notify Jingxi Mall to shut down all traffic inflows. This time, we'd try a more pure version to see what level of traffic we could achieve from self-media. This is also a normal testing attitude.

We have to compare them one by one to see what the strengths and weaknesses of the eighteen weapons we have now are, so that we can classify them, price them, and wield them in battle in the future.

Anyway, it’s not his own car that he is selling, so it doesn’t matter how much he sells. What matters is that he has to convey his own information in the live broadcast room.

In a sense, Xiong has evolved from a live-streaming anchor to a high-level self-media, or at least a major media outlet related to new energy vehicles.

The kind that can cause industry turmoil every month at the end of the month.

At least several companies that make sales rankings are complaining bitterly. No one knows how much sales you bring in through your live broadcast at the end of the month, so all previous rankings have to change!
It's so annoying.

Who knew that Dai Anni would not listen to his arrangements at all. Thousands of people depend on the information fee of one hundred or eighty yuan a day to buy groceries for their livelihood. Let's start advertising!

Chris was also worried: "This is a great opportunity for Jingxi Auto's business to flourish, and it's also a crucial battle for the live streaming platform to establish its dominance. The automotive division and the mall are very supportive of promotion and traffic..."

Nonsense, these senior executives all receive incentive shares. If they sell cars worth 200,000 or 300,000 yuan each, they can achieve one-tenth of last year's performance this month. The US and Hong Kong stocks are soaring, and their wealth is also increasing.

Besides, Chris receives his annual salary from Jingxi Group, so he must be eager to reach peak traffic every time he broadcasts live.

Finally, even the bastards on the Huotu platform, having seen the internal promotional materials, secretly made some beautiful pictures of Geek 001 and posted them on the platform, pinning them on the homepage to link to the live broadcast room to attract traffic!
Because young people really like the hunting version of Geek 001, and they also like this beautiful domestic car, and they all want to help.

This may be the disadvantage of Zi Xiaowei choosing to hide behind the scenes and become a reclusive military advisor.

He doesn't have a strong and aggressive personality, and his control over each part doesn't seem to be very strict?

In short, by nine o'clock in the evening, various guides have already poured countless netizens into the Jingxi platform like a trickle. Whether they are just browsing the mall or watching various short videos, the number of people online at the same time in the entire Jingxi has exceeded 60 to 70 million!
You should know that the average daily traffic of Jingxi Mall is over 100 million. Since the live broadcast platform was launched, the number of daily active users has easily exceeded 300 million!
Because now there are so many things to look at without buying anything.

In turn, the mall helps the live broadcast room attract viewers.

Of course, only top-tier anchors like Xiong will enjoy the luxurious treatment of having reminders appear in the live broadcast room across all platforms.

No matter which store the user is visiting, they can notice the advertising ribbon sliding across the top of the APP and go directly to the live broadcast room with one click.

Just ask if this traffic conversion rate is scary.

Not to mention that the live broadcast platform automatically links all netizens to the live broadcast room of anchor Xiong when they scroll to the next video.

This made Zi Xiaowei extremely helpless. What are you all doing? Making such a big scene again!

The purpose of today is really not to sell cars...

Right off the bat, anchor Xiong pulled out a dedicated phone and displayed dozens of new energy vehicle apps installed on it to tens of millions of netizens: "You can't hide your love for one person, but you have to hide your love for two people. If they find out about each other, World War III will be imminent. For anchors like me who like so many cars at the same time, manufacturers and netizens might speculate about how much money I've earned..."

They simply didn't even go to the live broadcast hall. Dai Anni, who was directing hundreds of live broadcast promotion assistants on the second floor, was very sensitive: "Who is he hinting at hiding?"

Chang Yueling smiled secretly, thinking it was my friend who was hiding, but she jokingly said, "It must be a vixen, maybe there are two of them hiding."

Gao Tingting has changed now, becoming the most active rearguard. "Is it possible to send someone to quietly walk up behind Xiao Ding right now to see if she's watching the live broadcast?"

Chang Yueling quickly agreed. She had an assistant in the Automotive Research Building and would send him over to check if there was any problem.

Only Maizi took a different approach and showed the three of them the screen of his mobile phone.

Of course, her car live broadcast team is not on shift today, but ABCDEFGH will definitely go back to help President Wei as live broadcast assistants, which is their main job.

Sister F, who was already very familiar with her, secretly used her mobile phone to take a short video of the handsome guy sitting outside the door of the opposite stairwell.

Shi Liang had messy hair and wore a shirt similar in style to Zi Xiaowei, and he was there to impersonate Wei Ge.

But he stared intently, and even in the dim corner of the live broadcast hall, he could not hide the shining light.

Maybe he felt that he was in a corner, so he simply didn't hide it.

Dai Anni and Chang Yueling were so shocked that they covered their mouths: "No way?"

"He goes back to the dormitory to sleep every day, just for this?"

(End of this chapter)

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