Chapter 222: Acquiring the Full IP Rights
Although Li Xunli's surgery was completed, regular follow-up examinations were still quite frequent in the early stages.

Shen Rongzhou was away on a business trip abroad again. Because of the complete shutdown, many domestic and foreign transportation routes were stuck at the border. With the sudden reopening, many routes rushed to get through first.

The mountain of official duties had overwhelmed Zhang Zeqin. Originally, Shen Rongzhou was there to help share the burden, along with two other deputies. However, Shen Rongzhou asked for two months' leave to accompany his wife to have tumor surgery. How could anyone refuse such a life-or-death matter?

In the two months that followed, Zhang Zeqin felt as if he had aged thirty years, so after Shen Rongzhou returned from his leave, he quickly handed over all the affairs of the transportation company to Shen Rongzhou.

So Shen Rongzhou was called away on a business trip as soon as he returned, and it was expected to be a long trip.

Originally, Shen Qingqing was also planning to return to the capital so that she could start her offline studio.

No, to be precise, it should be called an offline tutoring center.

Shen Qingqing plans to expand her offline studio by choosing a quiet location in the suburbs to create a centralized exam preparation base, similar to the intensive training program for senior high school students.

However, since Shen Rongzhou is away on a business trip, the task of accompanying Li Xunli to her follow-up examination falls to Shen Qingqing.

Shen Yangyang and Shen Hong are not necessarily bad candidates, but Shen Yangyang is preparing for her graduation thesis and defense, and Shen Hong's school is in the mountains, which takes four or five hours to travel back and forth, not to mention when she has to attend classes.

Therefore, Shen Qingqing had to shoulder the responsibility alone.

If she can't go to the site to investigate, then we have to send someone to take over her job.

This mission can only be undertaken by Zhengdong!
As Shen Qingqing's remote control, Zheng Dongqi quickly took Shen Qingqing's business card and went to find Zheng's father after receiving the task assignment.

The need for land, and the need for land at a discount—isn't that a readily available resource?
Moreover, besides being a major client, Shen Qingqing also has the added status of being Zheng Qiuheng's savior, so Zheng's father would never dare to cheat Shen Qingqing.

After all, they're in the real estate business, so they do have some belief in feng shui, fortune telling, and metaphysics.

Someone helped your son avert a disaster, but instead of helping them, you made things difficult for them. In that case, the disaster might just fall back on your son.

When Zheng's father learned that Shen Qingqing wanted to buy such a large piece of land, he was also very shocked.

Everyone knows that the economy has been sluggish for the past three years, with companies laying off employees, reducing benefits, and downsizing. So why does it seem like Shen Qingqing is planning to expand her business?

However, Mr. Zheng did not ask any further questions. It was someone else's business, and he should just focus on doing his own business well.

Then, without stopping, he took Zheng Dongqi and the others to find land.

Zheng Dongqi began to push forward with the work, while Shen Qingqing took Li Xunli to Guangcheng for the first follow-up examination.

"According to the follow-up examination results, there is a slight inflammation at the surgical wound site. Ms. Li, you also mentioned that you occasionally feel a sharp pain when you cough, right? Don't worry, this is normal. After I prescribe the medication, take it on time, pay attention to getting more rest, try to avoid going to places with a lot of smoke and dust, and you can do some exercise appropriately, but don't overexert yourself."

"We'll see how it goes when you come back for your next checkup." The doctor's expression was very relaxed, and the test results showed it was just a common inflammation.

Shen Qingqing felt relieved.

This time, Li Xunli wasn't in such a hurry to go home. Firstly, her youngest daughter and son were both in Guangcheng, as was her niece. Although they didn't say it, they all knew that the food at school was definitely not as good as at home.

So Li Xunli stayed in Guangcheng for a few more days, taking the children out to eat and explore the city.

Shen Qingqing went to Tuchuan. After the opening, there were many goods that needed to be completed and shipped as soon as possible.

Many other new authorized lines are about to be launched.

Tu Chuan's situation is even more complicated than that of Youqiantu, because he has had to talk to various copyright companies countless times. Moreover, these companies have all hired skilled negotiators. Even though Shen Qingqing has recruited many capable people around her, she is still exhausted from all the negotiations.

Especially after finishing the discussion here and receiving a well-organized report from Zheng Dongqi, the desire to bring Zheng Dongqi directly to her side reached its peak.

But that won't work. Shen Qingqing never intended to mix Tu Chuan's staff with those of Youqiantu.

Having the ability is one thing, but clearly distinguishing between the two companies is another.

She could not allow this tendency to blur boundaries to start with her.

Shen Qingqing slumped in her office chair, her eyes vacant. She stared blankly at the crystal chandelier on the ceiling for a long time. Then, her gaze shifted to the family photo on the desk. After looking at it for a while, she sat up again, patted her face, and returned to her work.

Because Shen Qingqing was far busier than Li Xunli was staying in Guangcheng, but it wouldn't be good for Xunqing to be away for too long, Li Xunli told Shen Qingqing and then went back on her own.

Shen Qingqing practically split her daytime into two parts: one half for Tu Chuan's affairs, and the other half for Youqiantu's affairs.

During the most outrageous period, Shen Qingqing used two devices to simultaneously host online meetings on two different platforms, wearing one earphone on each side.

Because of the long negotiation process for IP rights, after all the initial arrangements were completed, Tu Chuan basically just listened to the copyright holders talking nonsense and arguing every day, and then waited for the next round of talking nonsense and arguing.

So Shen Qingqing devoted a lot of time to the offline training base of Youqiantu.

Everyone at Youqiantu in the capital once again felt the fear of being summoned to meetings by Shen Qingqing all those years ago.

The location of the offline training base was quickly determined. Shen Qingqing only gave two specific locations for the functional areas: a study room and a dormitory area.

Both of these are direct copies of Q's model, but they are more personal than Q's model.

The department in charge needs to come up with a reasonable plan for the remaining area and how to plan it.

There's a reason why the people at Youqiantu have been able to stay in their positions for so long: compared to those leaders who pretend to know everything and love to spout nonsense, Shen Qingqing is practically a god-like leader.

Although Shen Qingqing would also direct them to make some decisions, she would only make decisions about the parts she understood. As for how to coordinate the rest, she would leave it entirely to the responsible departments to handle, as long as the arrangement didn't seem out of place.

Furthermore, she can understand human speech. Just like when she first started working offline, Shen Qingqing did not insist on her own opinion when it came to determining the style of the studio's tutoring rooms. Instead, she made them conduct research and comparisons before making a decision based on the data.

This also made the employees of Youqiantu understand that Shen Qingqing can understand human language, but that doesn't mean she will listen to it casually. If you don't have reasonable and strong evidence to convince her, it will be a waste of time.

Unable to personally visit the capital to check on the renovation progress, Shen Qingqing had Zheng Dongqi call her from the site every day, whenever Shen Qingqing was free, at any time.

In the second half of the year, Shen Yangyang graduated, but she couldn't find a job. She kept changing internships, but she couldn't find a permanent job.

Shen Qingqing knew that Shen Yangyang would find the job she wanted by the end of the year, so she had never interfered with Shen Yangyang's life trajectory since she forcibly changed it once when Shen Yangyang was in elementary school.

Shen Yangyang's life is fine and doesn't need to be changed. She also knows that Shen Yangyang doesn't like staying at home; she prefers to venture out into the world. But in her past life, because of Li Xunli's illness, Shen Yangyang was trapped in this abyss, unable to escape and deprived of her freedom.

Then she can get what she wants in this lifetime.

Shen Yangyang was anxious about finding a job. She was sleeping in Tu Chuan's employee dormitory when she suddenly ran over to find Shen Qingqing in the middle of the night.

While rambling on and on to complain to her, he rolled around on Shen Qingqing's bed and eventually fell asleep.

Unfortunately, her sleeping posture has been terrible since she was a child.

Shen Qingqing had no choice but to go to her room after she fell asleep.

After the National Day holiday, the first batch of goods that had been piling up for the past three years was finally packed and ready to be shipped to various sellers.

Since the live streaming industry boomed in 2018, Shen Qingqing quickly helped Tu Chuan and Xun Qing set up live streaming accounts. Tu Chuan's live streaming account was simply and directly selling goods, and all the videos showcased Tu Chuan's inventory from various angles and in various styles.

The products displayed in the shop window are all stable sellers. The products sold in the live broadcast room are either bundled items or discounted items featuring popular IPs.

This approach is more efficient than waiting for the copyright holder to authorize the sale of a certain number of products before handing them over for production.

With the ability to secure licenses for so many IPs, Tu Chuan is no longer the small company that needed to curry favor with copyright holders.

Over the years, TuChuan's employee turnover has been very rapid. In almost every IP they work with, TuChuan has employees who are die-hard fans of that IP.

They are the kind of die-hard fans who have a lot of influence in the fandom of this IP.

From offering cremation powder as a proxy service to recommending it to Tu Chuan's live stream for personal purchase, Tu Chuan has already mastered this approach.

Moreover, compared to other contractors, Tu Chuan's peripheral products are of the highest quality.

And each time there is a gift box, the design of which is very much in line with the IP content, making every fan who receives the merchandise very happy. They even opened a special super topic for Tu Chuan, and every time they buy a gift box, they show it off in the super topic.

To date, the number of followers on the super topic has exceeded three million.

Some people even became fans of the IP because of its attractive merchandise, resulting in a two-way promotion.

Furthermore, Tu Chuan always holds a lottery whenever he promotes new merchandise.

There are only ten slots available each time, so it's possible that someone who wins the draw might buy an extra one.

Tu Chuan is showing signs of becoming one of the top derivative product manufacturers.

Or to put it more bluntly, it already is.

The reason why Tu Chuan can negotiate with copyright holders on a high level and is not in a hurry for them to find other companies is because Tu Chuan has the confidence to do so.

Moreover, Shen Qingqing is preparing to negotiate the IP of "Ne Zha".

It's worth noting that two years later, "Ne Zha" broke into the top ten of the world's box office rankings!
"Ne Zha" was released three years ago, but at that time Tu Chuan only obtained an agency right, not a copyright authorization.

This time, Shen Qingqing is going to directly discuss copyright licensing.

It seems that the copyright of "Ne Zha" was never transferred in the previous life; it was always firmly held by the copyright holder.

Shen Qingqing made up her mind that she would do whatever it took, even if it meant spending a lot of money, to secure the license for this IP.

"Ne Zha 2" hasn't been released yet, so there's still a chance if we have a proper discussion.

After finding out the details, Shen Qingqing set off with Tu Chuan's most eloquent person and the hardcore fans of this IP.

However, Shen Qingqing did not expect that she would be able to meet him once on her first visit, but after she explained her purpose, she would not be given any more opportunities to meet him.

When asked, the answer was always that he was on a business trip and not in the office.

Shen Qingqing had a terrible headache.

Despite the headache, they still had to bite the bullet and get on with it. Shen Qingqing led her team to study the preferences of the person in charge, preparing to cater to their tastes to get them to agree.

But unexpectedly, this tactic didn't work very well. At most, the answer changed from "I can't make the decision, there's really no way" to "I'm not sure what to do."

From after National Day until Shen Yangyang finally encountered the company she worked for in her previous life, and until Shen Rongzhou returned before the Lunar New Year, Shen Qingqing was still stuck in that city, unable to move.

Shen Qingqing had never felt so utterly useless before.

But they were unwilling to give up and had to get it done as soon as possible, otherwise if they dragged it out any longer and "Ne Zha" became a huge hit, then there would be absolutely no chance left.

Ultimately, the breakthrough came from the die-hard fan that Shen Qingqing brought along.

No creator can help but love their own child, and no creator can help but be moved by someone who loves their child in return.

Ultimately, this negotiation was won by spending money.

Fortunately, the contract was signed before the Chinese New Year.

Moreover, it has full IP rights, which means that no matter how many installments of the "Ne Zha" series are released, Tu Chuan can produce corresponding merchandise and directly own the license.

After returning home, Shen Qingqing gave a generous bonus to everyone who had accompanied her on the business trip, and then told them to hurry home for the New Year.

Shen Qingqing also hurriedly bought a train ticket for the early morning to go back. Because she had to go on a business trip, Shen Yangyang accompanied Li Xunli to her second follow-up visit. Shen Qingqing didn't know what the doctor had said, so as soon as she got back, she grabbed Shen Yangyang and asked her.

Shen Yangyang couldn't remember very clearly, but she did remember one sentence: Li Xunli's recovery was going well and the next check-up could be postponed a little longer.

The extended follow-up examination period certainly indicates a lot.

See you tomorrow night~

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