After rebirth, I became a great master

Chapter 504 Yi Changping Makes His Move

Zhou Haoran returned to the program team.

With the resumption of the show "Everyone's Artistic Achievements", everyone has started getting busy again.

Fortunately, we don't lack manpower now.

Almost all of the elites of Red Star TV are gathered here. Since the premiere of "Everyone's Art" broke Red Star TV's national viewership record, it has been designated as a flagship program, naturally attracting many top talents to join it.

Three episodes have already aired.

The effect is very good!
The second episode achieved viewership ratings across cities nationwide that reached the level of "Variety Show".

By the third episode, they had surpassed it!
Currently, the most popular variety show in the country is "Happy Camp" on Volcano TV, followed by "Everyone's Art" on Red Star TV.

Second in the country!

"It's easy to surpass 'Variety Show' and become the second best, but it's probably very difficult to surpass 'Happy Camp'."

Editor-in-Chief Dong Lan took the initiative to come over.

Zhou Haoran smiled and said, "The nature of the programs is different. Even if the ratings of 'Everyone's Art Up' can't compare to 'Happy Camp,' its commercial value far exceeds that of the other. Just talking about the sponsorship fees within the program, it could be several times that of 'Happy Camp.'"

"It's true!" Dong Lan's eyes lit up. "Many businesses have already contacted us, and... and most of them aren't local businesses, they're all nationally renowned brands!"

Who is it?

Zhou Haoran had already guessed it.

Dong Lan said excitedly, "There are so many, more than twenty! Tongrentang, Haier refrigerators, Wuliangye liquor, Panda TVs... I don't want the ones with poor conditions!"

Zhou Haoran nodded, "Yes, not too many, ten should be enough. In addition to the opening and closing credits, have the host add a spoken segment."

"We're going to make a lot of money this time!"

Dong Lan's words were meaningful.

Zhou Haoran smiled and asked, "How much?"

“One word-of-mouth advertisement costs 50 yuan. Ten of them would cost 500 million yuan!” Dong Lan’s voice trembled as she spoke of such a large number. “Our main sponsor only paid 100 million yuan.”

Zhou Haoran said, "The price will naturally be different depending on when you enter the market, just like buying stocks. Buying at a low price and buying at a high price are not the same price standard. If anyone has any objections, just respond like this."

"Hmm." Dong Lan nodded slightly. "Producer Zhou, well... the program is about to receive another 500 million yuan in sponsorship fees. Go talk to the leaders about how to allocate this money?"

"What do you think?"

"We can't let the station take it all!"

Have you applied?

Zhou Haoran could tell from her expression that things weren't going well.

Dong Lan said bitterly, "I applied, but it didn't pass the Arts and Culture Center's review. They decided that the budget for 'Everyone's Artistic Achievements' was 200 million yuan. Any extra money should belong to the station."

"A budget of 200 million is the standard for the lifestyle channel."

Zhou Haoran also had his reasons.

Dong Lan sighed and said, "Yes, that's what I said too, but they just won't agree."

Zhou Haoran chuckled and said, "You wouldn't be trying to sow discord between me and your newly promoted deputy director, would you?"

"That's not surprising. 'Everyone's Art Up' is so successful and has made so much money, yet they can't even reach out to get a share. They even promoted me to deputy director in charge of this program. They must all be envious..."

Dong Lan remained calm.

Zhou Haoran said, "Red Star TV needs further reform. The 'funding contract + producer responsibility' model is not enough. It only considers costs and not benefits."

"what?"

Dong Lan was taken aback, feeling that Producer Zhou's words were a bit too much; hadn't they reached the level of the station director?

“I’ll handle the money. You’re right, we can’t just hand over all the money from the sponsors we’ve worked so hard to get to the station… Even the salespeople in the sales department get a 15% cut!”

Zhou Haoran wants to secure better welfare conditions for all colleagues in "Everyone's Art Up".

This is a double-edged sword.

Being too conservative, not distributing profits, and letting all profits belong to state-owned assets without dividends or shares can easily lead to people not putting in the effort... Anyway, the profits aren't theirs, and they don't have to pay out of their own pockets if they lose money.

Many state-owned factories went bankrupt due to these factors.

If there is enough courage to reform, then actively distribute dividends or even shares to encourage everyone to work hard and strive to generate profits.

It worked very well, boosted morale, and improved efficiency... but the hidden dangers are huge. So much "state-owned asset" was distributed away; whose side were they on? What were their true intentions?
Even if you become one of the world's top 500 companies, you can easily become a target for attacks, ruining your reputation or even getting imprisoned.

Fortunately, Zhou Haoran did not intend to make a single penny of personal profit from the "Everyone's Art" program.

He is not a member of the system either.

He was just a temporary worker at Red Star TV.

Zhou Haoran wasn't worried; he had leverage in negotiations. "By the way, you're the deputy director now. They haven't given you any trouble, have they? They've only been restricting your funding?"

"How come there isn't?"

Dong Lan rubbed her temples, looking like she had a headache.

Zhou Haoran asked with a smile, "What's making things difficult?"

Dong Lan said, "There is a TV series produced by Red Star TV called 'A Romantic Affair,' which has a good viewership rating. It is adapted from the work of writer Hai Yan."

"Haiyan?"

Zhou Haoran's eyes lit up.

Dong Lan hummed in agreement. "The adaptation rights to Hai Yan's novel are held by a company called Hairun Advertising. The TV station wants to collaborate with them. Well, now that 'A Romantic Affair' has become a success, Hai Yan has been targeted by his competitors."

"Who is it?" "Capital TV."

"Oh!"

Zhou Haoran couldn't help but chuckle. There is competition even in the television industry. Red Star TV has nurtured the "Haiyan dramas," and now it faces the threat of poaching its talent.

Dong Lan said helplessly, "Hai Yan is from the capital. Capital TV extended an olive branch to him to cooperate, so he naturally gave up Red Star TV... The Arts and Literature Center asked me to contact Hai Yan and keep him here."

“It’s not necessarily a bad thing.” Zhou Haoran’s perspective was different. “As the deputy director, your authority is only limited to the program ‘Everyone’s Art.’ If you can handle this matter and keep Haiyan, then you’ll be in charge of the Haiyan dramas produced by Red Star TV in the future. Your power will then extend into the field of television dramas.”

"Boss!"

Dong Lan rolled her eyes.

Zhou Haoran found it amusing. "What's wrong?"

Dong Lan said speechlessly, "They assigned the task to me because they couldn't do it themselves. They have ulterior motives!"

"Give it a try, what if you succeed? If you manage to take down Haiyan, your position as deputy director... well, let alone deputy director, you could be promoted to director of the Arts and Literature Center, or even become the deputy director of Red Star TV and the deputy director of Red Star Station in the future!"

Zhou Haoran would never give up such an opportunity.

This is how ordinary people must go if they want to achieve a leap in social status.

If it were an easy task, why would it fall to an ordinary person?

Only those impossible tasks requiring extreme danger and peril are assigned to ordinary people.

Only by accomplishing the impossible can one achieve a leap in life.

Dong Lan clearly lacked such fighting spirit and ambition, and sighed, "I can only try to make contact."

"It's okay, if you can't handle it, I'm here for you!"

Zhou Haoran turned and went upstairs.

I went to the lifestyle channel on the 6th floor.

Look for Song Yongjun.

He and Yi Changping were already at odds.

The reason why the unexpected happened in the Zhan Yushan incident, which led to Song Yongjun being invited away for tea, was because Yi Changping chose to betray him.

Now, Zhou Haoran felt the time was right.

We can make our move against Yi Changping now.

Song Yongjun would inevitably be an indispensable helper.

"what?"

As Zhou Haoran passed by Deputy Director Meng Xuemin's office, he saw several familiar figures.

"Haoran!"

They saw Zhou Haoran and waved to him.

Chang Lesheng, Zhu Zhuo, and others who had previously worked together as salesmen were later assigned to the entertainment channel by Zhou Haoran.

Zhou Haoran entered Meng Xuemin's office, greeted him, and asked curiously, "What are you all doing here? Why are you all covered in dust?"

Chang Lesheng said bitterly, "We're here to look for jobs."

Looking for a job?

Zhou Haoran didn't understand at all.

Chang Lesheng said, "We've been fired."

"What?" Zhou Haoran's eyes widened. "Aren't you the sales manager of the entertainment channel?"

Chang Lesheng said sadly, "Yes, Sales Manager, last year's performance targets weren't met, and the business conference that was supposed to be held in December didn't happen. We were supposed to contact Nanji Ren, a big client, but now that Nanji Ren has won a UN award, there's no chance of us cooperating with the entertainment channel anymore. That bastard Yi Changping is furious and fired all of us."

"Ho!"

Zhou Haoran felt that fate was truly playing tricks on him.

It turns out that everything from beginning to end is related to me!

Meng Xuemin said with difficulty, "There's nothing I can do. The station's rules are inflexible. People who are dismissed from one channel can't go to another. You should have come to me sooner. Before the dismissal procedures were completed, I could still think of a way to transfer you back to the lifestyle channel."

Chang Lesheng pleaded, "Director, is there really no other way?"

"I really don't have any good ideas..." Meng Xuemin sighed. "Haoran, why don't you give me some suggestions?"

"How about we go to Red Star TV?"

Zhou Haoran transferred a few people to Red Star TV as salespeople; he still had some influence.

"Impossible!" Meng Xuemin categorically rejected the idea. "The station has clear regulations that dismissal procedures are valid for all channels. Once dismissed, there's no way to come back. Unless it can be proven that the dismissal procedures are invalid."

"Yup!"

Zhou Haoran's eyes lit up.

Meng Xuemin asked, puzzled, "What do you mean, 'right'?"

Zhou Haoran laughed and said, "As long as it's proven that the expulsion procedure was invalid and did not comply with the regulations, that's enough!"

Meng Xuemin was a little confused. "How can this be proven?"

Zhou Haoran narrowed his eyes and said coldly, "They were fired by Yi Changping. Let's start with him!"

(End of this chapter)