After rebirth, I became a great master

Chapter 214 Demonstration of drainage

The letter I took away from the Red Mansion Teahouse was a response to the second letter.

a large amount!

There are a total of 102 letters!

It can be seen that when the first letter was received, many people were waiting and watching. But when the second letter was received, they could not contain their curiosity and wrote back one after another.

Zhou Haoran also returned to the unit and sorted things out with Qiao Nuo.

It was discovered that there were 68 letters containing information.

Nowadays, no private enterprise has a smooth run. They all work hard and risk their lives. If they are not careful, they will be doomed.

Even the Giant Group, which created the richest man in the country, can go bankrupt in an instant if it is not careful.

Now, a master named "Mr. Zhou" has appeared, so naturally we have to seize the opportunity to ask for advice.

Relying on a simple homemade database, the two of them worked together for an entire afternoon and completed the classification.

These letters can be said to provide very favorable data support for Zhou Haoran to analyze the current market environment!
The consultation questions mainly fall into five categories.

First, financing is difficult.

There are currently no venture capital institutions in the country, and private financing is suspected of fundraising and may even result in a death penalty.

Loans are almost the only way to raise funds, but the cost is too high. Official bank loans can have an annual interest rate of up to 20%. Even with such high interest rates, most private enterprises have no chance of obtaining loans. Banks won't even look at them.

What can I do?
Individual power is limited, and even if Zhou Haoran takes action, he can only help a few individual companies out of trouble. From a broader perspective, the only way is to wait for China to join the WTO in a few years, when foreign investment can actively enter the market, and private enterprises will turn to foreigners for help.

Second, the organizational structure is chaotic.

Zhou Haoran had misunderstood the priority of productive forces and production relations.

Most private companies are too concerned about productivity and rely on a few highly capable star employees to lead the team to do business.

However, there has been no progress in production relations, there is a lack of institutionalized processes, and the distribution of rights and responsibilities is unclear. This will inevitably lead to insufficient coordination between departments, delayed information transmission, serious internal friction, and decision-making that is out of touch with reality.

It may even lead to more serious consequences.

That is the third problem - brain drain.

If star employees are so talented, why do they still have to work for others?
How about taking his team and going out on his own?

They control the supply chain relationships, customer relationships and the entire business operation model of their former employers, and then they set up their own factions and poach employees from their former employers.

Just like "wearing a yellow robe".

The same thing has been repeated over and over again for thousands of years and has never been solved. It is all "rule by man" rather than "rule by system."

Fourth, management is chaotic.

The process is inefficient, cost management is extensive, cost accounting is unclear, material waste is serious, production processes are not standardized, there is a lack of standardized guidance, technical level is insufficient, etc.

Fifth, inventory.

Today's private enterprises are all engaged in physical trading business.

It’s either “produce-sell” or “buy low-sell high”.

Everyone will encounter the inevitable dilemma of inventory management.

Most companies are crushed by inventory.

Especially those state-owned enterprises that have gone bankrupt and have been liquidated, there are still many unsold goods in the warehouses.

"Master, this is so difficult..." Qiao Nuo said with a bitter face as he felt a headache coming on. "I'm dizzy just looking at all the troubles in running a business."

Zhou Haoran was very calm. "It's not bad. Except for the financing problem, everything else can be solved."

"Ah?" Qiao Nuo blinked a few times, not quite believing it. "Do you have a solution?"

Zhou Haoran smiled and said, "This is a good thing!"

"What's the good news?"

"The more they need help, the more they'll be willing to pay."

"Master, why are you acting like a profiteer?"

Qiao Nuo was very angry.

Zhou Haoran said to himself, "You can add a few more points to the end of the third letter. Just say that they have too many questions and I can't answer them all. However, I will continue to write letters to share my solutions to the problems everyone encounters in business operations."

Qiao Nuo covered his mouth with his hands and chuckled, saying playfully, "This way, they won't be able to refuse to pay even if they want to. These 100 letters will all be converted into paying readers, and each person will be charged 5200 yuan, a total of..."

Then, I was stunned.

Eyes widened.

Speechless.

Zhou Haoran didn't pay any attention to these things. He pondered and said, "Just talking big won't do. Words are not enough. We are not scammers like He Yang, the King of Ideas. We really want to do something big to 'manage the company to help the world and bring harmony, and to relieve the pain of business and bring enlightenment.' We must uphold the philosophy of the Red House Teahouse."

Qiao Nuo stared at him blankly, "Master, are you going to help some companies out of this crisis?"

Zhou Haoran nodded, "This is the duty of the Master of the Red Mansion."

"How much does it cost?"

Qiao Nuo could tell from these letters that it would not be easy to resolve their business crisis.

For example, an electronics factory has a stock of red and white game consoles worth 180 million yuan. Or a clothing factory has a backlog of clothing worth a total of 220 million yuan.

What to do if there is no sales?
Is there any way to sell it?

"Charge?" Zhou Haoran was a little amused. "You're too narrow-minded. According to tradition, the Red Mansion Teahouse can charge for orders. If I do that, won't I be on the same level as those people in the past?"

Qiao Nuo was confused, "It can't be free, right?"

"I'll take you to Zhongbo Bookstore later, and you'll understand." Zhou Haoran was designing the closing of the third letter. "Theory and practice must be combined. I have to write letters to provide theoretical guidance. At the same time, I have to personally participate and truly help a group of companies overcome difficulties and set an exemplary case."

Qiao Nuo said crisply: "The letter is the argument, and the case is the evidence."

Zhou Haoran smiled and said, "Yes, just write that in the next few months, 'Mr. Big' will randomly select some corporate customers who subscribe to the letter and help them solve their difficulties without charging any additional service fees!"

"Why don't you write it?"

"Huh?" "Write a few hundred words by hand, sign them, and then make copies." Qiao Nuo paused, learning his way of speaking. "It can increase the conversion rate to paid content."

Zhou Haoran readily agreed, "Okay, you come up with a sample essay first, and I'll copy it."

"Oh." Qiao Nuo was very good at writing, and he sat down in front of the computer and started typing. "Master, what kind of demonstration case are you talking about? What kind of problem do you want to help them solve?"

Zhou Haoran said, "Start with the most difficult problem first. That way it will be easier to achieve results."

"what?"

"Clearing inventory."

……

The third letter was sent.

Qiao Nuo's secretarial work can come to a temporary halt, and he can then go out to sell and visit clients.

This morning, I went to a mattress factory.

The effect is terrible.

I finally got through the gate, but I didn't even see the real person.

This made Qiao Nuo very angry and embarrassed.

At noon, Zhou Haoran received a call from Li Changxing, saying that there was good news.

The printing factory may receive an order for a Mao Dun Literature Award series of books worth 120 million yuan!
If nothing unexpected happens, we can resume work and production next Monday!
With each order, the profit can be 500,000 to 600,000 yuan, and the printing factory can still operate even if it is closed for three months.

After hearing this, Zhou Haoran felt mixed emotions.

I don’t know whether this is good news or bad news.

In the afternoon, I followed Yan Hong, a reporter from "People's Livelihood Investigation", to the Economic and Trade Development Zone to do the second episode of his series on the private economy.

This is the place chosen by Zhou Haoran.

The Taiwan leaders originally selected three places and asked Yan Hong to choose.

Reporter Yan Hong cooperated with Zhou Haoran and let him choose.

There were six or seven of us in the group, and we chartered a van.

Yan Hong looked over and asked, "Brother, this place doesn't seem reliable."

"Is it pretty good?"

Zhou Haoran didn't notice.

Yan Hong said, "There aren't many factories along the way."

"A factory building or something like that? That's a bit low-end, isn't it?" Zhou Haoran couldn't help but laugh. People's understanding of business in this era is still too superficial. "In a few years, all the factories will have to move to the suburbs."

Yan Hong didn't understand, "Then what's left?"

Zhou Haoran said: "The core of business is trade."

The development zone here is located around the core circle of the harbor and has a relatively high commercial status.

There are many trading companies.

So-called trading companies are speculators who were once severely cracked down on, engaging in the business of buying low and selling high. They do not engage in production, but only in distribution, logistics, distribution, and other business.

This is the core of business.

State-owned factories have gone bankrupt one after another. In addition to various management problems and the disorganization of production relations, a very important reason is the lack of trade capabilities.

In the past, it was a rationing system and a planned model.

The state purchases and distributes all the products produced.

State-owned factories only need to be responsible for production.

You don’t need to worry about the subsequent process.

Now with the market-oriented reforms, the state is no longer responsible. State-owned factories have to be responsible for selling the goods they produce... This is too difficult, they can't sell them at all!
Selling is much harder than producing!
This is also true for many private enterprises in trouble. They all died in the sales link. They have serious inventory backlogs but are unable to open sales channels.

Zhou Haoran is now going to take advantage of the resources of the second issue of the "People's Livelihood Survey" special report on the private economy to consolidate the trade channels.

One is born, the second is cooked.

With the experience from last time, this operation was much easier, and even Qiao Nuo was not nervous anymore.

This is my first time here today, so I won’t be taking any photos.

First understand the situation and collect information.

After getting the information, we went back to do a comprehensive analysis and research, and then came back to start the comprehensive filming and recording work.

"The New Development of the Private Economy in the New Era and New Journey" is a very serious topic.

It has a strong political color.

One issue is published every two weeks.

The production cost of each episode is as high as 1 yuan.

The normal program of "People's Livelihood Investigation" has a budget of only 2000 to 3000 yuan per episode.

Or maybe Yan Hong was very happy.

He is the project leader and has the "right to allocate" program funds.

He has the final say on how the money is spent.

I guess most of it will be spent by him in the dance hall.

I took a trip in the afternoon and it went very smoothly.

Through his connections with the Development Zone Management Committee, Zhou Haoran obtained relevant information on a total of 2192 private enterprises here.

take off!

(End of this chapter)