Huayu's rise from top star to best actor

Chapter 563: Final Battle

Speaking of which, if you want to be a traffic star in the circle now, appearance is not that important.

It depends on the comprehensive consideration.

Having a handsome face doesn't necessarily mean you can become a top star. You need to be excellent in other aspects.

The ability of male stars with a score of seven, such as Guochao and Chengyi, to attract fans is even higher than that of many handsome guys with a score of nine in the circle.

The main reason is that they both have good temperament when filming, and they are natural when they meet the right role. They act well, and their good looks naturally attract fans like a whirlpool.

But this does not apply to Xu Yien. He is a good actor and looks very handsome. He knows this very well. I am just talking about this phenomenon.

Apart from Guochao and Cheng Yi, Bai Jinting and Wei Daxun are typical cases.

If Guochao and Chengyi are seven points, then Bai Jinting is only six points. He looks too much like Liu Yuning.

A true rat-type artist.

Among the five male actors of the Rat type, VV occupies one seat alone, Cheng Yi is similar to Li Hongyi, and Bai Jinting is similar to Liu Yuning.

Compared with Bai and Liu, Cheng and Li are much more handsome.

Especially on the road of "Hard to Woo", how can you tell that I am Bai Liu?
The reason male celebrities attract fans is mainly a kind of metaphysics, it requires a certain feeling, it’s hard to explain...

For example, if there is a hit variety show, or if you encounter a role that is highly compatible with you, you may become famous from an unknown person. This is indeed impossible to estimate and predict.

Both luck and strength are important.

On the set, Fat Brother was sorting out the data. Recently, Xiao Zan and Bozi’s business resources have been exaggerated, and 2.0 has reached the number of 30+ endorsements.

Not only do these two have an exaggerated number of fans, but most importantly, they also have a group of CP fans with strong purchasing power.

Xiao Zan has 60.7 active fans signed in, and Bozi has 37.8 super topic sign-ins, and the sum of the two is exactly the same as Xu Yien.

The purchasing power of 2.0 fans is really too strong.

For example:

Junjun 3.0 officially announced its endorsement, but the sales in hours were only six million.

But 2.0 basically breaks million or even million in sales every time.

Now that Gong Jun has become famous, Xiao Zan’s fans often have to criticize Gong Jun’s fans.

What is your identity and my status? How can you torture me to become a top star?

It's really funny too.

For example, Stone Technology, which is endorsed by Xiao Zan, had such good sales that it even specially thanked its fans on Weibo.

This is also good... Although their private relationship is not good, they can still benefit each other. When there is a certain gap in their performance, they can completely unbind each other. There is nothing wrong with this.

Xu Yien had already untied himself from Bai Yu.

Although they are still acting in a movie together, there is a feeling of tears of the times, which is completely different from the 2.0 fans' CP.

The filming on the set is coming to an end, and now it is the crew's finishing work.

"The Journey Home" will be completed soon, and Fu Liting is not afraid of delaying Xu Yien's affairs.

Coming to Xu Yien's side, Fu Liting said, "Boss, I've inquired about it. Wang Yibo's commercial value is very high, reaching 1400 million endorsements. This is really exaggerated. It's the same price as you.

You only have around 1600-1700 million followers, and Wang Yibo only has over active fans."

Xu Yien waved his hands, hugged his waist with a relaxed look on his face, and rarely spoke at length:
"Endorsement fees and super topic data are not necessarily completely linked. Deng Lun's super topic sign-in amount is only 1300, but the endorsement fee is almost million, right?

During Lu Han's peak period, he had 30 sign-ins on his super topic, but that's only a few million, right? Personal image is very important.

The highest endorsement fee in the circle is at this level. No matter how popular you are, the highest is only this high.

The ceiling has already been reached and it can’t go any higher because the brand doesn’t have that much money.

BTS is so well-known around the world, but their endorsement fees in South Korea haven't even reached the ceiling, let alone me.

During Cai Xukun’s peak period, 800,000 people signed up to his super topic, but his annual endorsement fee still did not exceed 10 million.

In the industry, commercial endorsement fees are not calculated solely based on data; image and appearance are also very important.

The four-character duo have been signing contracts with a salary of 300,000 for many years, and have made many hit movies, but their commercial endorsement fees have never exceeded 10 million, and they signed with Armani.

High-end luxury still has image requirements. If the image is not good, it will be a fashion basin. Business still needs to be considered based on comprehensive considerations."

"Haha, boss, it's really rare to see you say so many words at once." Fu Liting said teasingly.

"Have it?"

"Yes, I have."

Xu Yien joked: "Nonsense, was I really that cool when we had a studio dinner?"

Fu Liting hesitated for a moment: "Hmm... maybe I'm drunk and don't remember?"

"What else? You're not just complaining to me about Wang Yibo's low attendance but high endorsement fee, are you? Hahaha, the industry has its own way of measuring this, you don't need to worry."

Xu Yien thought Fu Liting might have a problem with his thinking, and said, "Are you trying to persuade me to increase my endorsement fee?"

Fu Liting nodded honestly and said, "That's what I mean."

Xu Yien answered his questions and talked about business matters.

"Hahaha, you have to know that some brands only make 1600 or million yuan in profit a year. They are willing to spend million to hire me, which is already very strenuous.

Besides, companies also need to spend money on advertising and online promotion.

It would cost several million for publicity and promotion, right?
The annual expenditure is more than 20 million, which not every brand can afford. We have already screened a group of brands. Which brand can afford it if the price increases?
"Bvlgari has only paid Canadian fashion icons $800 million for two years. We've already quoted a high enough price, so we can't raise it any further. If we do, the brands we have that are interested in renewing their contracts might run away."

Why do I have to explain to Fu Liting?

Because a broker is a broker and the Ministry of Commerce is the Ministry of Commerce, their work scope is different.

The ceiling price calculated by the Ministry of Commerce for Xu Yien is already the optimal solution. If the price is raised further, few brands will be able to afford it.

The contract is for two years, which is 3000 million, and there is also a 1000 million budget for publicity and promotion for two years, which adds up to 4000 million for two years.

Under these conditions, how many brands can withstand it?
Fu Liting was a little stunned and said, "So that's how it is. I was thinking that since you are such a high-profile celebrity and have such high traffic, you should raise the price a bit more..."

"You're so stupid! You're my agent. You only need to arrange my schedule. The rest will be handled by other departments."

Xu Yien patted his shoulder and added jokingly, "Okay, that's it. We're about to start filming this segment."

"Hey boss, there's a flight invitation for a variety show Chinese restaurant, do you want to go?"

"Fuck, how would I have the time? Just refuse. Have you seen me on a few variety shows before?"

"alright."

Fu Liting didn't know why his boss didn't want to appear on variety shows.

In fact, Xu Yien simply dislikes the trouble, and has no other intentions. Rushing schedules everywhere is not Xu Yien's style, he just needs to focus on filming.

The two of them spoke in low voices.

But Wang Junkai still heard some of it.

He shook his head and sighed, his face tired. "Fat brother, don't be so naive. Look at how popular I am, right? I only make half as much as Brother En does as an endorsement agent in a year. He's already reached the ceiling. If you raise the price any more, the brand will curse you."

"Hahaha, I get it, Brother Kai." Wang Junkai laughed and continued, "I've seen the financial report of a brand I endorsed before, and their annual profit was only a little over 100 million.

The endorsement fee for me is eight million per year, plus several million in marketing expenses, which is 10% of the profit of a group.

It’s really a lot. Brother En’s is twice as much as mine. It’s already an exaggerated number.”

"Did you hear that?" Xu Yien laughed out loud, "Fat brother, don't ask such stupid questions in the future."

Xiao Kai brought up another topic that Fatty was talking about, and said curiously, "Brother En, you can try the Chinese restaurant. That show is quite fun, and you don't have to do anything."

Xu Yien patted his shoulder and said with a grin, "I've never been a fan of variety shows. I don't really like pretending, but I do pretend when I'm on one. So, in order to achieve unity of knowledge and action, I won't be on variety shows anymore. My life is filled with filming, and if I earn enough, I won't regret the variety show announcement fee anymore, right?"

"Hahahaha, what you said makes sense."

……

……

During this period, all the business that needed to be announced has been promoted, and Tashiqi has also been officially announced. Now the real Twelve Luxury Emperors have emerged.

If we continue to praise, if we separate Valentino's fragrance line and calculate it separately, it will be the Thirteen Luxury Emperors.

The luxury goods endorsement that others love to brag about is easy for Xu Yien to get.

Kenjiro became popular for only half a year and got six luxury brands. Xu Yien has been in the industry for so many years, so it is reasonable for him to get twelve luxury brands.
Next month, when De Beers' contract expires, it will seamlessly announce Tiffany's global brand spokesperson.

De Beers actually treated Xu Yien very well, but Xu Yien was a little tired of it, and changing the brand was also a change of style.

Maybe one day when the contract with Tiffany expires, Xu Yien will sign with another jewelry brand?

This is not easy to say~
Harry Winston and Chaumet are good choices, or you can try Chopard or Boucheron.

Once the Job's Wife wants to buy jewelry, there are many channels for consumption, because all the ready-to-wear brands endorsed by Xu Yien sell jewelry, and she also endorses two jewelry brands. The rich Job's Wife never has to worry about having no place to spend money.

On August 8, "The Journey Home" officially wrapped up filming.

In fact, this is because the post-production shooting was fast.

Otherwise, we have to shoot until August 10th.

After attending the wrap-up ceremony and wrap-up banquet, Xu Yien went back to his hotel room and lay down.

I will be able to take a plane back to Beijing tomorrow. After staying there for a few days, I will prepare to shoot "Can't Hide".

This campus idol drama with an average of 4600 million episodes can be regarded as filling Xu Yien's role library. I haven't seen Xiaoxiao and Aniu for a long time, and I actually miss them a little.

The official Weibo also made some moves after a long absence.

[#万里归路拍完成# After 100 days of working day and night, the crew traveled to many locations to shoot.

Facing the scorching heat and mountain torrents, going deep into the desert and Gobi, using dreams as horses and sweat as springs, they also embarked on a "journey of thousands of miles home".

#电影万里归路# is directed by Rao Xiaozhi @饶有疯趣, produced by @郭帆FrantGwo and Wang Hongwei, and starred by @徐宜恩 @TFBOYS-王君凯 @陰桃.

After a long journey, we return home! See you at the premiere in 2022!

Below this copy, there are also nine-grid behind-the-scenes posters, each of which is very textured, and the art team is very strong.

The crew is also very ruthless.

The nine-grid poster cannot show the front faces of Xu Yien and Wang Junkai, ensuring that not too much information will be leaked.

Xu Yien felt the same way while lying in bed and browsing Weibo.

Because I've never seen these behind-the-scenes posters before...

Thinking back on the filming life over the past few months, my god it was really tough, and this official announcement was absolutely correct.

Now, the only thing that matters is the performance after the release.

The comment section is full of fans' enthusiastic expectations.

[What a textured image! Shot over 100 days and nights, 125 people's journey home is truly a grand spectacle. Let's look forward to the journey home together!]

[100 days of hard work day and night! Looking forward to seeing you soon! Looking forward to Cheng Lang!]

【After a long journey, we are going home. We will meet you at the cinema.】

[Congratulations on wrapping up! Looking forward to the film's release soon.]

[Supervising producer Guo Fan has also been entrusted with directing the film. Haha, this team seems so harmonious. This movie must be seen in the cinema. Xu Yien looks so handsome. He has the talent to play a diplomat.]

hiss……

If the copywriting this time was not a little more exaggerated, Xu Yien himself would feel that it was not having the right flavor.

But if you think about it carefully, it's different. The previous copywriting all had a general setting of the characters, so it was easier to write for fans.

But "A Thousand Miles Home" has no useful information at all, and fans have no idea how to write it.

Can’t make it up?

It’s better not to write it.

This is all a lie. Please don’t disturb me or cue me. Just look forward to the release.

The plane landed at noon the next day, and at two o'clock in the afternoon, Xu Yien took a car back home, finally returning to the warm embrace of his family.

Since he hadn't lived there for a long time, Xu Yien even hired a temporary cleaner because the house was extremely dusty.

It's still a busy day.

But it wasn't Xu Yien who was busy.

It was the cleaning lady. Xu Yien paid her as usual and took a photo with her and got her autograph at her request.

Leaning on the sofa, I learned that Xu Yien had returned to Yanjing, so several of his friends called to say hello.

Some of them are in Yanjing, and some are not.

Finally, Xu Yien thought about it carefully and chose Meng Meng from this group of people.

It's been a long time since we last met. I miss you so much...

Especially I miss her honest yet clever look.

I don’t know what words to use to describe it.

In the end, it would be better to use the word "cute".

"Jiao Nai" might also be a good idea.

Meng Ziyi said on the other end of the phone: "What are we having for dinner, Xu Yien?"

She always calls people by their names. If she likes someone, she likes to call them by their names.

Xu Yien smiled and said, "Cook it yourself, and I can learn and try out whatever you want to eat right away."

"That's not necessary. I'll eat whatever you cook. I'm not picky about food~" Meng Ziyi said coquettishly and sweetly.

　My work and rest schedule is not very good now. Every time I write at night, I can't sleep and stay up late. I have recently started taking Chinese medicine, so I am adjusting my work and rest schedule and writing 4000-5000 words a day.

　　
　
(End of this chapter)