Huayu's rise from top star to best actor

Chapter 537 I’m not involved in the fashion circle, the luxury generation is purely accidental

On Weibo, Xiaohongshu, and Douban, discussions about Xu Yien's LV have become more and more frequent with the official announcement.

The business value is really out of control.

I always take a step forward when others think I’m awesome.

Never take the beaten path.

Its position in the fashion circle is simply unshakable.

especially……

Xu Yien is not involved in the fashion circle at all. She is rarely featured in magazines, rarely attends fashion events, and has almost no overseas activities.

Most of the time I'm filming.

The relationship with fashion magazines is not very close.

But it is popular.

How can it have such a fashion influence?
This left the haters baffled.

This is easy to understand. Businessmen pursue profits, and Xu Yien can bring them benefits.

Even if she doesn't have the so-called illusory fashion expression, with such a strong fan base and high-quality image, it would be difficult for her to have few luxury brand endorsements.

Is it difficult to endorse luxury goods?
This is not a very difficult thing.

As long as you look decent and have some temperament.

Isn't this easy?

Although Xu Yien's endorsement fee is nearly twice as expensive as that of the Canadian trendy guy, he has ten times more fans.

Canadian trendy men have only about 100,000 active fans, while Xu Yien has millions of fans.

They are not of the same level, so we cannot generalize them. Not to mention that Xu Yien's movies are gaining momentum, so it is normal for him to be treated like this.

I can only say that Xu Yien and the little yellow duck are quite destined to be together. They jumped from Burberry to LV one after another, but Xu Yien also had Celine in between.

"LV has landed the world's first global brand spokesperson, with six networks simultaneously announcing her, and no probation period. If I remember correctly, Xu Yien is also the spokesperson for both Celine and LV ready-to-wear. Compared to other spokespersons, is this considered top-tier?"

"Oh my god, this is awesome."

"No comparison. Congratulations to handsome Xu Yien for unlocking a new endorsement."

"I don't know if he's the best or not, but he's my favorite. Thanks, don't ask!"

"I remember it was my profile picture (I'm not a fan, I just thought it looked cool) when LV officially announced it globally and on all platforms at the same time."

"Uh, I forgot the ID number for your avatar, I just know there's no English word for global."

"It's just an official LV announcement. We fans just treat it as an ordinary fashion event. This kind of domestic entertainment is really boring."

"Seeing the picture, Xu Yien's Lv global ready-to-wear blockbuster is now available on various platforms. Isn't this the best treatment among luxury brands?"

"Stop promoting Xu Yien as the global spokesperson for LV. It's no big deal. Don't let everyone know that Xu Yien is the global spokesperson for LV. It's really nothing. Stop promoting it. We are all very low-key about Xu Yien being the global spokesperson for LV."

"I just went to the LV boutique and asked, but Xu Yien's outfit isn't out yet. Holy crap, is this a season over runway show? It's going to be a big deal."

"Ahhhhh, that's amazing."

"I asked too. I wanted to buy the same style. I wanted to check the price to make myself give up, but the saleswoman said they couldn't buy it because it was out of season."

"I'm finally relieved because I can't buy the same model anymore."

If we say that before, because LV's official website and overseas platforms did not have "global", all those officially announced by overseas platforms could be considered global spokespersons, but now...

Xu Yien is too eccentric.

Others are brand ambassador or house ambassador, only Xu Yien has the word "global".

How can this not make the haters lose their defense?

His face was slapped with loud noises.

If the official overseas announcement is that he is a house ambassador, then the haters can still find fault and say that the Canadian trendy guy is a brand ambassador and not a house ambassador, but there is no way to find fault with this at all.

Without a doubt, a clear global brand ambassador.

You can't find any fault with it.

The official announcement copy was impeccable, and it was LV's first official announcement warm-up. In addition, many netizens took photos of LV's offline advertisements and posted them online.

The highest title of global brand spokesperson and a local spokesperson... and two ready-to-wear brands, this is Xu Yien's ninth official luxury brand, which is simply incredible.

Job's tears have started to make Xu Yien's business summary chart again.

Don’t ask, the answer is that it needs to be updated frequently.

"Yi En Business Summary, I hope our En En will get better and better, and have a bright future~"

"Recent business summary, the pictures produced are so beautiful, the designer deserves a thumbs up!"

"Congratulations to Xu Yien for winning the Blue Blood Top Luxury LV and now holding the Nine Luxuries!"

"With both real achievements and commercial value, Nine Luxury isn't something anyone can just mess around with, right?"

"【sw summary】I can't put down the picture of Xudi's long, Xudi's great nine extravagances are so cool, I won't accept it."

“Go, go, go!”

"Our Yien Group has a very high commercial value, with many endorsements and commercial deals, including Jiushe."

Now the number one luxury brand in the domestic entertainment industry is Xu Yien, who has officially announced nine luxury brands. Next up will be Valentino’s full line and Mercedes-Benz, which will immediately have eleven luxury brands.

The next is 2.0 Xiao Zhan, who holds the titles of global spokesperson for Gucci, spokesperson for YSL skincare brand, spokesperson for Tod's brand, spokesperson for Zenith brand, in addition to being the spokesperson for Audi brand.

Lao Zan is not one of those people who is very involved in the fashion circle.

227 has also been implied by the director of GQ. Isn’t this still a luxury brand?
The attitude of a magazine does not affect the attitude of its brand sponsors.

You can mock him all you want, but brands are happy to find him and are willing to give him global advertising.

Compared to luxury groups, magazines are obviously nothing.

No matter how awesome a magazine is, it still depends on luxury groups for its livelihood.

If no luxury brand is willing to pay for promotion, even the most awesome fashion magazine will go bankrupt.

Well, to put it bluntly...

The combination of gay drama and purple boy is really too perverted.

Not to mention the danmei adaptations that attract fans, even the popular purple boy will never lack luxury fans.

The combination of the two is simply shocking.

The only two gay-themed purple boys in the domestic entertainment industry who are blessed with double buffs are Xu Yien and Xiao Zan.

In fact, there is another person in this team camp - Luo Yunxi.

It’s a pity that "Hao Yi Xing" will definitely not be broadcast, and the dream of ascension is shattered. It is better to just hold a single-digit number of commercial endorsements. I guess the price will not be too high.

The person who is most sad about the failure of "Hao Yi Xing" to be broadcast is definitely not Teacher Low, but Arthur. Arthur often makes wheat bran in order to ascend to heaven. With his business strength, after the broadcast, the ratings must be at least 1.0, if not 2.0/3.0.

Arthur's hard conditions are here. If Hao Yi Xing is broadcast, he will definitely be able to rise to the level of Junjun.

Junjun has a lot of business, but the price is low.

He is basically the most cost-effective in the traffic ladder.

Similar to Yang Yang.

Taking the three-month quarterly endorsement as an example, Tongtong quoted 160 million, but Junjun only quoted 80 to 120 million, which is a price-performance ratio. It is astonishing, but during his peak period, he had endorsements and still made a lot of money.

Good image, decent traffic, and low price.

These three things may not be very competitive if separated.

But put together, they are very competitive.

This can easily win the favor of advertisers, and Junjun is also very good in terms of LV's treatment.

Next, Gong Jun will have a global advertising blockbuster for LV watches and will also appear in global advertisements for new watches. LV is also quite generous in promoting him.

Gong Jun's temperament is really popular in the fashion circle.

The main thing is that he wears LV clothes, which makes people very convincing.

In addition to online public opinion, girlfriends also called to congratulate him.

Especially Mr. Miao, who speaks very directly. "Awesome~"

Well, what is there to brag about something like Jiushe?

There's really nothing to brag about, huh?

What is there to brag about with a pair of ready-made clothes?

There's no need to brag about this.

In short, it is simple, easy and casual to control.

In fact, LV still says the same thing, deliberately blocking domestic entertainment actors and dividing them into different levels. In fact, Southeast Asian and Korean stars who have never been heard of and have no fans can get the title of spokesperson.

Fortunately, the endorsement fees in Southeast Asia and South Korea are low, so a high title is not a big deal.

Compared to titles, Xu Yien still thinks money is more important.

Less than a day after the official announcement, all of LV's popular models were out of stock, not only due to the purchasing power of fans, but also the purchasing power of passers-by.

Luxury brands definitely want more than just ordinary fan purchasing power.

Because the stock was sold out so quickly, there was even a price increase.

This is normal. The black and white panda scarf that Cheng Yi wore in "The South Wind Knows My Heart" originally cost only more than 1,000 yuan.

However, due to the rising popularity of Chengyi, the price also rose to 3,700 yuan. This is the star effect.

Even Cheng Yi is like this.

Not to mention the top star Xu Yien.

It's something like this, you just get used to it.

In fact, the most regrettable thing is that the LV waisted suit that Xu Yien wore was really handsome, full of cool and abstinence, with broad shoulders, thin waist and long legs. It’s just that it is not available for purchase out of season, otherwise LV would be out of stock and have to restock it temporarily.

All 10,000 postcards of Xu Yien prepared by LV were sent out within one minute.

This small peripheral card was later sold for thousands of yuan in the seafood market.

The standard treatment around Xu Yien is nothing to be surprised about.

"Gah, it's out of stock. That's right, it's really out of stock. You Xu Si...don't be so ridiculous! Luckily I bought it! Hahahahahahaha!"

"Xu Si sisters are really awesome! They might be confused when working with data, but how can they not be good at spending money?"

"This is the Xu Yien effect, right? All the nice-looking ready-to-wear clothes are out of stock, whether it's men's or women's."

"Today's the King of Product Promotion, Xu Yien~ Why are the products you endorse always sold out in seconds? How can a brand tycoon not love this!"

"Customer service contacted me today and told me that it's out of stock across all channels. Let's just say Enen has great sales power and we share the same purchasing power... New Business advises everyone not to compete with me, thank you."

"Alas, everything that's officially announced goes out of stock. I couldn't get a pair of Hogan shoes last time either. This time I'll just buy LV shoes. There's a pair that looks like sneakers and they're pretty nice!"

“(⊙o⊙)…I can’t buy it anymore.”

Now Xu Yien doesn't have to worry about the exclusive agreement at all.

Other blue-blood spokespeople are not allowed to wear other red and blue blood colors.

But Xu Yien doesn't need to worry.

Because she is the global spokesperson for the Valentino beauty brand, she can seamlessly mix and match Valentino and LV pieces, and with Celine on hand, she doesn't have to worry about matching.

You don’t need to buy clothes at all, LV, Valentino, MK, and Celine are enough to match your outfit.

Come to think of it, Xu Yien and Zendaya have quite a connection, as she switched from Valentino to LV.

People overseas don’t really care that much about endorsements.

East Asia likes to brag about endorsements because the version has been updated to this point.

This is not the case overseas.

If Jay Chou had not been frequently mocked for not having a luxury brand, he would not have acquired Dior and Rimowa to slap his haters in the face.

Just because I don’t take it doesn’t mean I can’t get it.

Isn’t this easy?
……

……

In the evening, Xu Yien went to Mr. Miao's house.

I plan to stay for a few days this time.

Ni Ni had just finished practicing Pilates and was very happy to see Xu Yien, with a smile on her face.

"You're here? You're LV's first global spokesperson. The pay is good. When will the commercial start?"

"It's just this period of time. It's a small matter. There's no need to praise it. I think it's okay." Although Xu Yien said it very modestly, the expression of secret joy on his face was already exposed.

Ni Ni patted his shoulder and led him into the house. "Okay, look at how you smile."

"Hahahaha, I was born to love laughing."

Ni Ni is wearing yoga clothes, and her curvy figure is clearly visible.

The sight of someone sweating profusely and having hair soaked in sweat is truly alluring.

"have you eaten yet?"

"I've eaten, just a little bit."

"Oh, then why don't you invite me to have dinner together when you are free?" Ni Ni's tone was slightly resentful, and she sat down on the sofa next to Xu Yien.

"Blame me, okay? It's mainly because what I ate wasn't good food. It was just buckwheat noodles with some sauce, and some braised beef in soy sauce." Xu Yien asked again, "Have you eaten yet?"

"I've eaten. Haven't I already practiced? I'll take a break and then go take a shower." Ni Ni nodded. "I'm going to shoot a new movie at the end of next month, with my good friend."

"Go west out of Yumen, right?"

"correct."

"It's pretty good. Can I mention it?"

"What? Tell me."

"Shooting a kissing scene...using a borrowed camera?"

"Hahaha, you're jealous. It's the first time I see you." Ni Ni said jokingly.

Xu Yien still wanted an answer, "I get jealous easily and have always been very possessive. Just tell me whether you will agree or not."

"Okay, okay, I'll do as you say. Just use a different angle." Ni Ni agreed with a smile.

Regarding Xu Yien's performance.

She was still very satisfied.

It would be strange if you didn't have a possessive feeling.

Xu Yien said: "I've already told Bai Yu that I just don't want anyone else to kiss you. Anyway, using a different location won't be a glitch, because I just can't stand it."

"Okay, I promise you. Okay, I'm going to take a shower." Ni Ni had been sitting for a while and was sweating a lot, so she got up and went to take a shower.

Xu Yien stood up, took off his down coat, and followed her.

Ni Ni turned her head and asked, "What?"

"I'll wash it for you."

"Can anything good happen if you wash?"

"What else? I'm going to sweat after I wash anyway, so I might as well wash while I sweat."

Ni Ni lost her composure and blurted out, "Tsk tsk tsk, you're still the slut."

As he said this, he gave a thumbs up.

Go to the bathroom together.

After taking off all his armor, Xu Yien took the initiative to hug her and kiss her.

Ni Ni also enjoyed this very much.

Next, the only sounds in the bathroom besides the sound of dripping water were the erotic music.

(End of this chapter)